Floor Paints Market [2021-2031] - Size, Share, and Analysis
The Floor Paints Market is expected to register a CAGR of 7% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The report presents analysis based on type (epoxy, polyurethane, acrylic, and others). The report is segmented by substrate (wood, concrete, and others). The report is segmented by application (residential, commercial, industrial, and infrastructure). The global analysis is further broken-down at regional level and major countries. The market size and forecast at global, regional, and country levels for all the key market segments are covered under the scope. The report offers the value in USD for the above analysis and segments. The report provides key statistics on the market status of the key market players and offers market trends and opportunities.
Purpose of the ReportThe report Floor Paints Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Floor Paints Market Segmentation
Type- Epoxy
- Polyurethane
- Acrylic
- Wood
- Concrete
- Residential
- Commercial
- Industrial
- Infrastructure
- North America
- Europe
- Asia-Pacific
- South and Central America
- Middle East and Africa
- North America
- Europe
- Asia-Pacific
- South and Central America
- Middle East and Africa
Strategic Insights
Floor Paints Market Growth Drivers- Growth in Demand for Tough Coatings: Growth in commercial and industrial construction drives the floor paints market. As more business operations are conducted, more facilities need to be constructed. Thus, it generates a demand for tough, high-performance coatings that apply to floor surfaces. Such paints become a necessity in protecting surfaces from heavy foot traffic, machinery, and other environmental influences.
- Industrial Needs Fueling Market Expansion: With the growth in industrial activities, there will be a strong increase in the demand for specific floor paints that are scary conditions. Industry manufacturing, warehousing, and logistics require their floor coats to be safe, strong, and aesthetically attractive. Developing such demand from the industry for coatings tailored to meet their needs is, therefore, strengthening the market for floor paints since companies are looking for products that make them reliable while enhancing functionality.
- Aesthetic Appeal Driving Retail and Office Design: Retailers and office spaces are focusing more on visually creating beautiful environments to attract customers and employees. Quality floor paints with a variety of colors and finishes, hence become the prime requirements for these designs and will mainly propel growth in the market.
- Smart Coatings is the Future of the Floor Paint Market: One of the most important trends in the floor paint market is smart coatings that self-clean and self-heal. The function-enhanced, high-performance coatings - based on nanotechnology and innovative materials advanced properties - take the entire building sector, including its residential and commercial portions, to the next level in demand. As they can keep themselves clean and integral, people find less need for maintenance or repair, which fuels this market demand.
- The Benefits of Self-Cleaning Coatings for High-Traffic Environments: Self-cleaning hydrophobic or photocatalytic coatings may be required to clean up a minimum amount of effort from dirt and grime. This makes them beneficial for high traffic or spills and staining applications. In other words, these coatings are well suited to industrial and commercial use. Thus, the more societies consider cleanliness a prerequisite, the higher will be the demand for such coatings.
- A Long-Term Solution for Floor Durability: Self-healing paints can last longer periods because they automatically repair slight damages like scratches and dents. This characteristic lengthens the life span of floor paints, setting them to be very economical for businesses and house proprietors. The lure of durable, long-lasting flooring is an attraction that puts smart coatings ahead in the marketplace.
- Enhancing Durability and Performance with Nano-Coatings in Floor Paints: Development in nano-coatings floor paints is doing the magic; hereby, the durability of the floor paints has been amplified with performance. Such an advanced coating includes nanoparticles that enhance adhesion, chemical stability, and scratch resistance. Due to this, floor paints are more durable; therefore, they can be put to places even used by huge populations in various types of commercial or residential places.
- Additional Benefits of Nano-Coatings: Additional functionalities, such as UV protection and water resistance, are offered through nano-coatings. These properties make flooring materials last longer and reduce the need for maintenance, making them appealing to consumers. Furthermore, consumer interest in quality, durable, and low-maintenance products and services is contributing to the growth of this market as businesses and homeowners look for these types.
- Customization and Versatility of Nano-Coatings for Specific Industry Needs: Nano-coatings can also be customized according to specific requirements. Industries can come up with specific solutions for specific uses, be it an industrial warehouse or a retail space. Such versatility increases the market scope and offers better growth opportunities for manufacturers who are willing to step out and expand their product line by innovating.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Floor Paints Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Floor Paints Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORKHave a question?
Shejal
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The Floor Paints Market is estimated to witness a CAGR of 7% from 2023 to 2031
The growth in commercial and industrial construction is driving the market growth.
BEHR Process Corporation; RPM International Inc; PPG Industries, Inc.; The Sherwin-Williams Company; Akzo Nobel N.V.; Asian Paints; Axalta Coating Systems; Kansai Paint Co., Ltd; Nippon Paint Holdings Co., Ltd; and Granotone are some of the key players operating in the floor paints market
Based on type, the polyurethane segment is expected to witness the fastest growth during the forecast period
Based on geography, Asia Pacific held the largest share of the floor paints market due to the region's rapid urbanization and population growth have led to an increased demand for residential and commercial construction.
Smart coatings featuring self-cleaning or self-healing properties is expected to be the key market trends.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Floor Paints Market - By Type
1.3.2Floor Paints Market - By Floor Structure
1.3.3Floor Paints Market - By Application
1.3.4Floor Paints Market - By Region
1.3.4.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.FLOOR PAINTS MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.EXPERT OPINIONS
5.FLOOR PAINTS MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6.FLOOR PAINTS MARKET - GLOBAL MARKET ANALYSIS
6.1.FLOOR PAINTS - GLOBAL MARKET OVERVIEW
6.2.FLOOR PAINTS - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.FLOOR PAINTS MARKET - REVENUE AND FORECASTS TO 2028 " TYPE
7.1.OVERVIEW
7.2.TYPE MARKET FORECASTS AND ANALYSIS
7.3.EPOXY
7.3.1.Overview
7.3.2.Epoxy Market Forecast and Analysis
7.4.POLYURETHANE
7.4.1.Overview
7.4.2.Polyurethane Market Forecast and Analysis
7.5.OTHERS
7.5.1.Overview
7.5.2.Others Market Forecast and Analysis
8.FLOOR PAINTS MARKET - REVENUE AND FORECASTS TO 2028 " FLOOR STRUCTURE
8.1.OVERVIEW
8.2.FLOOR STRUCTURE MARKET FORECASTS AND ANALYSIS
8.3.WOOD
8.3.1.Overview
8.3.2.Wood Market Forecast and Analysis
8.4.CONCRETE
8.4.1.Overview
8.4.2.Concrete Market Forecast and Analysis
8.5.OTHERS
8.5.1.Overview
8.5.2.Others Market Forecast and Analysis
9.FLOOR PAINTS MARKET - REVENUE AND FORECASTS TO 2028 " APPLICATION
9.1.OVERVIEW
9.2.APPLICATION MARKET FORECASTS AND ANALYSIS
9.3.RESIDENTIAL
9.3.1.Overview
9.3.2.Residential Market Forecast and Analysis
9.4.COMMERCIAL
9.4.1.Overview
9.4.2.Commercial Market Forecast and Analysis
9.5.INDUSTRIAL
9.5.1.Overview
9.5.2.Industrial Market Forecast and Analysis
10.FLOOR PAINTS MARKET REVENUE AND FORECASTS TO 2028 " GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Floor Paints Market Overview
10.1.2North America Floor Paints Market Forecasts and Analysis
10.1.3North America Floor Paints Market Forecasts and Analysis - By Type
10.1.4North America Floor Paints Market Forecasts and Analysis - By Floor Structure
10.1.5North America Floor Paints Market Forecasts and Analysis - By Application
10.1.6North America Floor Paints Market Forecasts and Analysis - By Countries
10.1.6.1United States Floor Paints Market
10.1.6.1.1United States Floor Paints Market by Type
10.1.6.1.2United States Floor Paints Market by Floor Structure
10.1.6.1.3United States Floor Paints Market by Application
10.1.6.2Canada Floor Paints Market
10.1.6.2.1Canada Floor Paints Market by Type
10.1.6.2.2Canada Floor Paints Market by Floor Structure
10.1.6.2.3Canada Floor Paints Market by Application
10.1.6.3Mexico Floor Paints Market
10.1.6.3.1Mexico Floor Paints Market by Type
10.1.6.3.2Mexico Floor Paints Market by Floor Structure
10.1.6.3.3Mexico Floor Paints Market by Application
10.2.EUROPE
10.2.1Europe Floor Paints Market Overview
10.2.2Europe Floor Paints Market Forecasts and Analysis
10.2.3Europe Floor Paints Market Forecasts and Analysis - By Type
10.2.4Europe Floor Paints Market Forecasts and Analysis - By Floor Structure
10.2.5Europe Floor Paints Market Forecasts and Analysis - By Application
10.2.6Europe Floor Paints Market Forecasts and Analysis - By Countries
10.2.6.1Germany Floor Paints Market
10.2.6.1.1Germany Floor Paints Market by Type
10.2.6.1.2Germany Floor Paints Market by Floor Structure
10.2.6.1.3Germany Floor Paints Market by Application
10.2.6.2France Floor Paints Market
10.2.6.2.1France Floor Paints Market by Type
10.2.6.2.2France Floor Paints Market by Floor Structure
10.2.6.2.3France Floor Paints Market by Application
10.2.6.3Italy Floor Paints Market
10.2.6.3.1Italy Floor Paints Market by Type
10.2.6.3.2Italy Floor Paints Market by Floor Structure
10.2.6.3.3Italy Floor Paints Market by Application
10.2.6.4United Kingdom Floor Paints Market
10.2.6.4.1United Kingdom Floor Paints Market by Type
10.2.6.4.2United Kingdom Floor Paints Market by Floor Structure
10.2.6.4.3United Kingdom Floor Paints Market by Application
10.2.6.5Russia Floor Paints Market
10.2.6.5.1Russia Floor Paints Market by Type
10.2.6.5.2Russia Floor Paints Market by Floor Structure
10.2.6.5.3Russia Floor Paints Market by Application
10.2.6.6Rest of Europe Floor Paints Market
10.2.6.6.1Rest of Europe Floor Paints Market by Type
10.2.6.6.2Rest of Europe Floor Paints Market by Floor Structure
10.2.6.6.3Rest of Europe Floor Paints Market by Application
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Floor Paints Market Overview
10.3.2Asia-Pacific Floor Paints Market Forecasts and Analysis
10.3.3Asia-Pacific Floor Paints Market Forecasts and Analysis - By Type
10.3.4Asia-Pacific Floor Paints Market Forecasts and Analysis - By Floor Structure
10.3.5Asia-Pacific Floor Paints Market Forecasts and Analysis - By Application
10.3.6Asia-Pacific Floor Paints Market Forecasts and Analysis - By Countries
10.3.6.1Australia Floor Paints Market
10.3.6.1.1Australia Floor Paints Market by Type
10.3.6.1.2Australia Floor Paints Market by Floor Structure
10.3.6.1.3Australia Floor Paints Market by Application
10.3.6.2China Floor Paints Market
10.3.6.2.1China Floor Paints Market by Type
10.3.6.2.2China Floor Paints Market by Floor Structure
10.3.6.2.3China Floor Paints Market by Application
10.3.6.3India Floor Paints Market
10.3.6.3.1India Floor Paints Market by Type
10.3.6.3.2India Floor Paints Market by Floor Structure
10.3.6.3.3India Floor Paints Market by Application
10.3.6.4Japan Floor Paints Market
10.3.6.4.1Japan Floor Paints Market by Type
10.3.6.4.2Japan Floor Paints Market by Floor Structure
10.3.6.4.3Japan Floor Paints Market by Application
10.3.6.5South Korea Floor Paints Market
10.3.6.5.1South Korea Floor Paints Market by Type
10.3.6.5.2South Korea Floor Paints Market by Floor Structure
10.3.6.5.3South Korea Floor Paints Market by Application
10.3.6.6Rest of Asia-Pacific Floor Paints Market
10.3.6.6.1Rest of Asia-Pacific Floor Paints Market by Type
10.3.6.6.2Rest of Asia-Pacific Floor Paints Market by Floor Structure
10.3.6.6.3Rest of Asia-Pacific Floor Paints Market by Application
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Floor Paints Market Overview
10.4.2Middle East and Africa Floor Paints Market Forecasts and Analysis
10.4.3Middle East and Africa Floor Paints Market Forecasts and Analysis - By Type
10.4.4Middle East and Africa Floor Paints Market Forecasts and Analysis - By Floor Structure
10.4.5Middle East and Africa Floor Paints Market Forecasts and Analysis - By Application
10.4.6Middle East and Africa Floor Paints Market Forecasts and Analysis - By Countries
10.4.6.1South Africa Floor Paints Market
10.4.6.1.1South Africa Floor Paints Market by Type
10.4.6.1.2South Africa Floor Paints Market by Floor Structure
10.4.6.1.3South Africa Floor Paints Market by Application
10.4.6.2Saudi Arabia Floor Paints Market
10.4.6.2.1Saudi Arabia Floor Paints Market by Type
10.4.6.2.2Saudi Arabia Floor Paints Market by Floor Structure
10.4.6.2.3Saudi Arabia Floor Paints Market by Application
10.4.6.3U.A.E Floor Paints Market
10.4.6.3.1U.A.E Floor Paints Market by Type
10.4.6.3.2U.A.E Floor Paints Market by Floor Structure
10.4.6.3.3U.A.E Floor Paints Market by Application
10.4.6.4Rest of Middle East and Africa Floor Paints Market
10.4.6.4.1Rest of Middle East and Africa Floor Paints Market by Type
10.4.6.4.2Rest of Middle East and Africa Floor Paints Market by Floor Structure
10.4.6.4.3Rest of Middle East and Africa Floor Paints Market by Application
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Floor Paints Market Overview
10.5.2South and Central America Floor Paints Market Forecasts and Analysis
10.5.3South and Central America Floor Paints Market Forecasts and Analysis - By Type
10.5.4South and Central America Floor Paints Market Forecasts and Analysis - By Floor Structure
10.5.5South and Central America Floor Paints Market Forecasts and Analysis - By Application
10.5.6South and Central America Floor Paints Market Forecasts and Analysis - By Countries
10.5.6.1Brazil Floor Paints Market
10.5.6.1.1Brazil Floor Paints Market by Type
10.5.6.1.2Brazil Floor Paints Market by Floor Structure
10.5.6.1.3Brazil Floor Paints Market by Application
10.5.6.2Argentina Floor Paints Market
10.5.6.2.1Argentina Floor Paints Market by Type
10.5.6.2.2Argentina Floor Paints Market by Floor Structure
10.5.6.2.3Argentina Floor Paints Market by Application
10.5.6.3Rest of South and Central America Floor Paints Market
10.5.6.3.1Rest of South and Central America Floor Paints Market by Type
10.5.6.3.2Rest of South and Central America Floor Paints Market by Floor Structure
10.5.6.3.3Rest of South and Central America Floor Paints Market by Application
11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12.FLOOR PAINTS MARKET, KEY COMPANY PROFILES
12.1.AKZO NOBEL N.V.
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.ASIAN PAINTS LTD.
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.AXALTA COATING SYSTEMS, LLC
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.BASF GROUP
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.DAW SE
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.DOW
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.KANSAI NEROLAC PAINTS LIMITED
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.MARIS POLYMERS
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.NIPPONPAINT CO. LTD.
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
12.10.NIPSEA GROUP
12.10.1.Key Facts
12.10.2.Business Description
12.10.3.Products and Services
12.10.4.Financial Overview
12.10.5.SWOT Analysis
12.10.6.Key Developments
13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
1. Akzo Nobel N.V.
2. Asian Paints Ltd.
3. Axalta Coating Systems, LLC
4. BASF Group
5. DAW SE
6. Dow
7. Kansai Nerolac Paints Limited
8. Maris Polymers
9. NIPPONPAINT Co. Ltd.
10. NIPSEA GROUP
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.