Food Coating Market Outlook, Segments, Geography, Dynamics, Recent Developments, and Strategic Insights by 2031

Coverage: Food Coating Market covers analysis By Type (Fats and Oils, Cocoa and Chocolates, Spices, Flours, Starches, Syrups and Sugar, Salts, Hydrocolloids, and Others); Application (Confectioneries, RTE Cereals, Dairy Products, Bakery Products, Nutritional Bars and Snacks, Meat and Poultry Products, Fruits and Vegetables, and Others); Mode of Operation (Automatic, and Semi-Automatic), and Geography

  • Report Code : TIPRE00004454
  • Category : Food and Beverages
  • No. of Pages : 150
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Food Coating Market Overview and Forecast by 2031

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The food coating market is expected to register a CAGR of 6% during 2023–2031. The rising demand for clean label and natural coatings and growing popularity of functional coatings are likely to remain a key trend in the market.

Food Coating Market Analysis

  • The global food coating market is growing at a significant rate, the factors responsible for the same are increased demand for processed and convenience foods, consumer inclination for enhanced taste, texture and appearance, major driving factors for the same include rapid urbanisation, dietary changes and rising disposable income.
  • The market is segmented by type, application, and mode of operation.
  • The application areas of food coating embrace a wide range of food products spanning bakery, confectionery, snacks, meat products among others.
  • Major players in this sector are focusing on innovative product development, specifically clean label and functional coatings keeping the steadfast increase in consumer demands for and long-shelf-life foods indirectly gaining ground for food coating market.

Food Coating Market Overview

  • Food coating is a complex process used in the food industry to modify numerous characteristics of food products.
  • The application of a thin edible layer over the surface of a food item has a wide range of applications, and its usefulness goes beyond simple aesthetic alterations.
  • Food coatings may be manufactured from a variety of materials such as starches, flours, proteins, gums and many combinations, each chosen for its distinct functional properties.
  • Food coatings are utilised for diverse purposes, including improving texture, especially crispiness or crunchiness, enhancing taste through integration with seasonings or spices, extending shelf life by forming a moisture or oxygen barrier, improving colour consistency or creating glossy finishes, or even adding nutritional benefits through fortified coatings.

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Food Coating Market: Strategic Insights

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Food Coating Market Drivers and Opportunities

Increasing demand for processed and convenience foods is expected to drive the growth of the food coating market

  • The increasing demand for processed and convenience foods is emerging as a pivotal driver in the growth of the food coating market.
  • This trend is propelled by a confluence of socioeconomic factors, including rapid urbanization, evolving lifestyles, and rising disposable incomes across global populations.
  • As consumers grapple with time constraints in their daily lives, there's a growing preference for ready-to-eat meals and easy-to-prepare food options, which often rely heavily on food coatings for enhanced palatability, texture, and shelf life.
  • The food coating industry is responding to this demand by innovating and diversifying its product offerings, developing coatings that not only improve the sensory attributes of processed foods but also add functional benefits such as nutrient fortification and preservation.

Growth of food delivery services

  • The expansion of food delivery platforms has indeed created a significant opportunity for the food coating market, driving increased consumption of prepared meals and consequently boosting demand for food coatings.
  • Food delivery apps and services have become ubiquitous in providing consumers access to diverse range of cuisines cooked by local restaurants and cloud-kitchens.
  • This convenience has led to a surge in the consumption of restaurant-quality meals at home or in the workplace.
  • The food coating industry has responded to this opportunity by developing innovative solutions tailored for the delivery market. These include advanced hydrocolloid coatings that improve moisture retention, temperature-stable coatings that maintain texture across varying conditions, and even smart coatings that change properties during transit to optimize food quality upon arrival.

Food Coating Market Report Segmentation Analysis

Key segments that contributed to the derivation of the food coating market analysis are type, application and mode of operation.

  • Based on type, the food coating market is segmented into fats and oils, cocoa and chocolates, spices, flours, starches, syrups and sugar, salts, hydrocolloids, and others.
  • Based on application, the food coating market is segmented into confectioneries, RTE cereals, dairy products, bakery products, nutritional bars and snacks, meat and poultry products, fruits and vegetables, and others.
  • Based on mode of operation, the food coating market is divided into automatic, semi-automatic.

Food Coating Market Share Analysis by Geography

  • Food Coating Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
  • Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering food coating market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
  • Also, the report covers Porter’s Five Forces analysis, which involves the study of major factors that influence the food coating market in these regions.

Food Coating Market Report Scope

Food Coating Market News and Recent Developments

The food coating market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the food coating market are listed below:

  • Specialty chemicals company Archroma has announced the launch of its Cartaseal OGB F10 barrier coating, designed for PFAS-free oil and grease resistance in food and non-food paper and board packaging. (Source: Newsletter, Archroma, Apr 2024)
  • Loryma, a leading German-based global producer renowned for its distributed wheat proteins and native and modified wheat starches, has unveiled an expanded portfolio of coating ingredients designed to elevate textures and flavors to new heights. (Source: Newsletter, Loryma, Feb 2024)

Food Coating Market Report Coverage and Deliverables

The “Food Coating Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

  • Food coating market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
  • Food coating market trends as well as market dynamics such as drivers, restraints, and key opportunities
  • Detailed PEST/Porter’s Five Forces and SWOT analysis
  • Food coating market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
  • Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the food coating market
  • Detailed company profiles
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What is the expected CAGR of the food coating market?

The global food coating market is expected to grow at a CAGR of 6% during the forecast period 2023 - 2031.

What are the driving factors impacting the global food coating market?

Increasing demand for processed and convenience foods is expected to drive the growth of the food coating market.

What are the future trends of the food coating market?

rising demand for clean label and natural coatings and growing popularity of functional coatings to play a significant role in the global food coating market in the coming years.

Which are the leading players operating in the food coating market?

The leading players operating in the food coating market are Bowman Ingredients; Cargill, Incorporated; Dohler GmbH; Ingredion Incorporated; JBT Corporation; Kerry Inc.; Newly Weds Foods; PGP International, Inc.; SensoryEffects (Balchem Corporation); Tate & Lyle PLC.

What are the deliverable formats of the food coating market report?

The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.

What are the options available for the customization of this report?

Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

TABLE OF CONTENTS

1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Food Coating Market - By Type
1.3.2Food Coating Market - By Application
1.3.3Food Coating Market - By Region
1.3.3.1By Country

2.KEY TAKEWAYS

3.RESEARCH METHODOLOGY

4.FOOD COATING MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.EXPERT OPINIONS

5.FOOD COATING MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC

6.FOOD COATING MARKET - GLOBAL MARKET ANALYSIS
6.1.FOOD COATING - GLOBAL MARKET OVERVIEW
6.2.FOOD COATING - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE

7.FOOD COATING MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1.OVERVIEW
7.2.TYPE MARKET FORECASTS AND ANALYSIS
7.3.FATS AND OILS
7.3.1.Overview
7.3.2.Fats and Oils Market Forecast and Analysis
7.4.COCOA AND CHOCOLATES
7.4.1.Overview
7.4.2.Cocoa and Chocolates Market Forecast and Analysis
7.5.SPICES
7.5.1.Overview
7.5.2.Spices Market Forecast and Analysis
7.6.FLOURS
7.6.1.Overview
7.6.2.Flours Market Forecast and Analysis
7.7.STARCHES
7.7.1.Overview
7.7.2.Starches Market Forecast and Analysis
7.8.SYRUPS AND SUGAR
7.8.1.Overview
7.8.2.Syrups and Sugar Market Forecast and Analysis
7.9.SALTS
7.9.1.Overview
7.9.2.Salts Market Forecast and Analysis
7.10.HYDROCOLLOIDS
7.10.1.Overview
7.10.2.Hydrocolloids Market Forecast and Analysis
7.11.OTHERS
7.11.1.Overview
7.11.2.Others Market Forecast and Analysis
8.FOOD COATING MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1.OVERVIEW
8.2.APPLICATION MARKET FORECASTS AND ANALYSIS
8.3.CONFECTIONERIES
8.3.1.Overview
8.3.2.Confectioneries Market Forecast and Analysis
8.4.RTE CEREALS
8.4.1.Overview
8.4.2.RTE Cereals Market Forecast and Analysis
8.5.DAIRY PRODUCTS
8.5.1.Overview
8.5.2.Dairy Products Market Forecast and Analysis
8.6.BAKERY PRODUCTS
8.6.1.Overview
8.6.2.Bakery Products Market Forecast and Analysis
8.7.NUTRITIONAL BARS AND SNACKS
8.7.1.Overview
8.7.2.Nutritional Bars and Snacks Market Forecast and Analysis
8.8.MEAT AND POULTRY PRODUCTS
8.8.1.Overview
8.8.2.Meat and Poultry Products Market Forecast and Analysis
8.9.FRUITS AND VEGETABLES
8.9.1.Overview
8.9.2.Fruits and Vegetables Market Forecast and Analysis
8.10.OTHERS
8.10.1.Overview
8.10.2.Others Market Forecast and Analysis

9.FOOD COATING MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1.NORTH AMERICA
9.1.1North America Food Coating Market Overview
9.1.2North America Food Coating Market Forecasts and Analysis
9.1.3North America Food Coating Market Forecasts and Analysis - By Type
9.1.4North America Food Coating Market Forecasts and Analysis - By Application
9.1.5North America Food Coating Market Forecasts and Analysis - By Countries
9.1.5.1United States Food Coating Market
9.1.5.1.1United States Food Coating Market by Type
9.1.5.1.2United States Food Coating Market by Application
9.1.5.2Canada Food Coating Market
9.1.5.2.1Canada Food Coating Market by Type
9.1.5.2.2Canada Food Coating Market by Application
9.1.5.3Mexico Food Coating Market
9.1.5.3.1Mexico Food Coating Market by Type
9.1.5.3.2Mexico Food Coating Market by Application
9.2.EUROPE
9.2.1Europe Food Coating Market Overview
9.2.2Europe Food Coating Market Forecasts and Analysis
9.2.3Europe Food Coating Market Forecasts and Analysis - By Type
9.2.4Europe Food Coating Market Forecasts and Analysis - By Application
9.2.5Europe Food Coating Market Forecasts and Analysis - By Countries
9.2.5.1Germany Food Coating Market
9.2.5.1.1Germany Food Coating Market by Type
9.2.5.1.2Germany Food Coating Market by Application
9.2.5.2France Food Coating Market
9.2.5.2.1France Food Coating Market by Type
9.2.5.2.2France Food Coating Market by Application
9.2.5.3Italy Food Coating Market
9.2.5.3.1Italy Food Coating Market by Type
9.2.5.3.2Italy Food Coating Market by Application
9.2.5.4United Kingdom Food Coating Market
9.2.5.4.1United Kingdom Food Coating Market by Type
9.2.5.4.2United Kingdom Food Coating Market by Application
9.2.5.5Russia Food Coating Market
9.2.5.5.1Russia Food Coating Market by Type
9.2.5.5.2Russia Food Coating Market by Application
9.2.5.6Rest of Europe Food Coating Market
9.2.5.6.1Rest of Europe Food Coating Market by Type
9.2.5.6.2Rest of Europe Food Coating Market by Application
9.3.ASIA-PACIFIC
9.3.1Asia-Pacific Food Coating Market Overview
9.3.2Asia-Pacific Food Coating Market Forecasts and Analysis
9.3.3Asia-Pacific Food Coating Market Forecasts and Analysis - By Type
9.3.4Asia-Pacific Food Coating Market Forecasts and Analysis - By Application
9.3.5Asia-Pacific Food Coating Market Forecasts and Analysis - By Countries
9.3.5.1Australia Food Coating Market
9.3.5.1.1Australia Food Coating Market by Type
9.3.5.1.2Australia Food Coating Market by Application
9.3.5.2China Food Coating Market
9.3.5.2.1China Food Coating Market by Type
9.3.5.2.2China Food Coating Market by Application
9.3.5.3India Food Coating Market
9.3.5.3.1India Food Coating Market by Type
9.3.5.3.2India Food Coating Market by Application
9.3.5.4Japan Food Coating Market
9.3.5.4.1Japan Food Coating Market by Type
9.3.5.4.2Japan Food Coating Market by Application
9.3.5.5South Korea Food Coating Market
9.3.5.5.1South Korea Food Coating Market by Type
9.3.5.5.2South Korea Food Coating Market by Application
9.3.5.6Rest of Asia-Pacific Food Coating Market
9.3.5.6.1Rest of Asia-Pacific Food Coating Market by Type
9.3.5.6.2Rest of Asia-Pacific Food Coating Market by Application
9.4.MIDDLE EAST AND AFRICA
9.4.1Middle East and Africa Food Coating Market Overview
9.4.2Middle East and Africa Food Coating Market Forecasts and Analysis
9.4.3Middle East and Africa Food Coating Market Forecasts and Analysis - By Type
9.4.4Middle East and Africa Food Coating Market Forecasts and Analysis - By Application
9.4.5Middle East and Africa Food Coating Market Forecasts and Analysis - By Countries
9.4.5.1South Africa Food Coating Market
9.4.5.1.1South Africa Food Coating Market by Type
9.4.5.1.2South Africa Food Coating Market by Application
9.4.5.2Saudi Arabia Food Coating Market
9.4.5.2.1Saudi Arabia Food Coating Market by Type
9.4.5.2.2Saudi Arabia Food Coating Market by Application
9.4.5.3U.A.E Food Coating Market
9.4.5.3.1U.A.E Food Coating Market by Type
9.4.5.3.2U.A.E Food Coating Market by Application
9.4.5.4Rest of Middle East and Africa Food Coating Market
9.4.5.4.1Rest of Middle East and Africa Food Coating Market by Type
9.4.5.4.2Rest of Middle East and Africa Food Coating Market by Application
9.5.SOUTH AND CENTRAL AMERICA
9.5.1South and Central America Food Coating Market Overview
9.5.2South and Central America Food Coating Market Forecasts and Analysis
9.5.3South and Central America Food Coating Market Forecasts and Analysis - By Type
9.5.4South and Central America Food Coating Market Forecasts and Analysis - By Application
9.5.5South and Central America Food Coating Market Forecasts and Analysis - By Countries
9.5.5.1Brazil Food Coating Market
9.5.5.1.1Brazil Food Coating Market by Type
9.5.5.1.2Brazil Food Coating Market by Application
9.5.5.2Argentina Food Coating Market
9.5.5.2.1Argentina Food Coating Market by Type
9.5.5.2.2Argentina Food Coating Market by Application
9.5.5.3Rest of South and Central America Food Coating Market
9.5.5.3.1Rest of South and Central America Food Coating Market by Type
9.5.5.3.2Rest of South and Central America Food Coating Market by Application

10.INDUSTRY LANDSCAPE
10.1.MERGERS AND ACQUISITIONS
10.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3.NEW PRODUCT LAUNCHES
10.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

11.FOOD COATING MARKET, KEY COMPANY PROFILES
11.1.BOWMAN INGREDIENTS
11.1.1.Key Facts
11.1.2.Business Description
11.1.3.Products and Services
11.1.4.Financial Overview
11.1.5.SWOT Analysis
11.1.6.Key Developments
11.2.CARGILL, INCORPORATED
11.2.1.Key Facts
11.2.2.Business Description
11.2.3.Products and Services
11.2.4.Financial Overview
11.2.5.SWOT Analysis
11.2.6.Key Developments
11.3.DöHLER GMBH
11.3.1.Key Facts
11.3.2.Business Description
11.3.3.Products and Services
11.3.4.Financial Overview
11.3.5.SWOT Analysis
11.3.6.Key Developments
11.4.INGREDION INCORPORATED
11.4.1.Key Facts
11.4.2.Business Description
11.4.3.Products and Services
11.4.4.Financial Overview
11.4.5.SWOT Analysis
11.4.6.Key Developments
11.5.JBT CORPORATION
11.5.1.Key Facts
11.5.2.Business Description
11.5.3.Products and Services
11.5.4.Financial Overview
11.5.5.SWOT Analysis
11.5.6.Key Developments
11.6.KERRY INC.
11.6.1.Key Facts
11.6.2.Business Description
11.6.3.Products and Services
11.6.4.Financial Overview
11.6.5.SWOT Analysis
11.6.6.Key Developments
11.7.NEWLY WEDS FOODS
11.7.1.Key Facts
11.7.2.Business Description
11.7.3.Products and Services
11.7.4.Financial Overview
11.7.5.SWOT Analysis
11.7.6.Key Developments
11.8.PGP INTERNATIONAL, INC.
11.8.1.Key Facts
11.8.2.Business Description
11.8.3.Products and Services
11.8.4.Financial Overview
11.8.5.SWOT Analysis
11.8.6.Key Developments
11.9.SENSORYEFFECTS (BALCHEM CORPORATION)
11.9.1.Key Facts
11.9.2.Business Description
11.9.3.Products and Services
11.9.4.Financial Overview
11.9.5.SWOT Analysis
11.9.6.Key Developments
11.10.TATE AND LYLE PLC
11.10.1.Key Facts
11.10.2.Business Description
11.10.3.Products and Services
11.10.4.Financial Overview
11.10.5.SWOT Analysis
11.10.6.Key Developments

12.APPENDIX
12.1.ABOUT THE INSIGHT PARTNERS
12.2.GLOSSARY OF TERMS

The List of Companies

1. Bowman Ingredients
2. Cargill, Incorporated
3. Dohler GmbH
4. Ingredion Incorporated
5. JBT Corporation
6. Kerry Inc.
7. Newly Weds Foods
8. PGP International, Inc.
9. SensoryEffects (Balchem Corporation)
10. Tate and Lyle PLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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