Gluten-free Breakfast Cereals Market Strategies and Share 2031
The gluten-free breakfast cereals market is expected to grow from US$ 13 billion in 2022 to US$ 16 billion by 2031; it is expected to grow at a CAGR of 6% from 2022 to 2031.
Gluten-free breakfast cereals are made from processed grains and are enriched with vitamins and minerals. They are commonly eaten with milk, yogurt, fruit, or nuts. Gluten-free breakfast cereals are usually sold as ready-to-eat (RTE) products or hot cereals (HC). A cereal derived from a gluten-containing grain can be labeled as “gluten-free” if it has been processed to remove gluten and if the consumption of that cereal results in less than 20 ppm of gluten in the food.
MARKET DYNAMICS
The rising incidence of irritable bowel syndrome (IBS) and celiac disease propels the demand for gluten-free products across developed and developing countries. A person suffering from IBS is sensitive to gluten, and gluten consumption aggravates the problems. The prevalence of these diseases is on the rise in developed countries from North America and Europe, including the US, Canada, Germany, and France. Awareness about healthy nutrition encourages informed decisions regarding purchasing and consuming cereals, grains, etc.
MARKET SCOPE
The "Global Gluten-Free Breakfast Cereal Market Forecast to 2031" is a specialized and in-depth study of the gluten-free breakfast cereals market with a special focus on global trend analysis. The report aims to provide an overview of the gluten-free breakfast cereals market with detailed segmentation. It provides key statistics on the status of leading market players, and highlights major trends and opportunities in the market.
MARKET SEGMENTATION
The global gluten-free breakfast cereals market is segmented into product type, category, and distribution channel. Based on product type, the market is segmented into hot cereals and ready-to-eat cereals. By category, the market is bifurcated into organic and conventional. In terms of distribution channel, the gluten-free breakfast cereals market is segmented into supermarkets & hypermarkets, convenience stores, online retail, and others.
The global gluten-free breakfast cereals market is segmented into five major regions—North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. The report entails an analysis and forecast of the market in 18 countries, along with current trends and opportunities prevailing in the major regions.
North America dominated the gluten-free breakfast cereals market in 2021, which can be attributed to the rising prevalence of the celiac disease across the region. According to the Celiac Disease Foundation, more than 3 million Americans have celiac disease. Additionally, prevalence of the celiac disease has increased 4- or 5-fold since 1950 due to unknown reasons.
Thus, the high demand for gluten-free products bolsters the gluten-free breakfast cereals market growth across the region.
Source: The Insight Partners Analysis
The report analyzes factors such as drivers, restraints, opportunities, and future trends that impact the gluten-free breakfast cereals market. It also provides an exhaustive Porter's five forces analysis, highlighting the factors influencing the market in these regions.
IMPACT OF COVID-19 PANDEMIC
The COVID-19 pandemic has had a mixed impact on the gluten-free breakfast cereals market. The imposition of the lockdown temporarily discontinued various manufacturing activities, resulting in a decrease in supply, which substantially impacted the gluten-free breakfast cereals market. In addition, travel restrictions led to many difficulties in the transportation of raw materials, adversely impacting the global economy. Amid this crisis, consumers have become highly concerned about their health and fitness, which has dramatically increased the demand for gluten-free breakfast cereals.
In 2021, the marketplace witnessed growth as governments of various countries announced the relaxation of several restrictions, including lockdowns. Manufacturers resumed their operations at full capacities, which helped them overcome the demand and supply gap. Many manufacturers expanded their production capacities to meet the rising consumer demand for gluten-free breakfast cereals.
E-commerce played a significant role during the COVID-19 pandemic as the shutdown of brick-and-mortar stores compelled consumers to purchase various products via online platforms. The sales of gluten-free breakfast cereals increased through online stores as these platforms provided home delivery services during lockdowns. Thus, consumers are expected to continue purchasing gluten-free breakfast cereals through online portals, which is further anticipated to favor the growth of the market during the forecast period.
Shejal Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any. Have a question?
The global gluten-free breakfast cereals market is segmented into five major regions—North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. The report entails an analysis and forecast of the market in 18 countries, along with current trends and opportunities prevailing in the major regions.
North America dominated the gluten-free breakfast cereals market in 2021, which can be attributed to the rising prevalence of the celiac disease across the region. According to the Celiac Disease Foundation, more than 3 million Americans have celiac disease. Additionally, prevalence of the celiac disease has increased 4- or 5-fold since 1950 due to unknown reasons.
Thus, the high demand for gluten-free products bolsters the gluten-free breakfast cereals market growth across the region.
Source: The Insight Partners Analysis
The report analyzes factors such as drivers, restraints, opportunities, and future trends that impact the gluten-free breakfast cereals market. It also provides an exhaustive Porter's five forces analysis, highlighting the factors influencing the market in these regions.
IMPACT OF COVID-19 PANDEMIC
The COVID-19 pandemic has had a mixed impact on the gluten-free breakfast cereals market. The imposition of the lockdown temporarily discontinued various manufacturing activities, resulting in a decrease in supply, which substantially impacted the gluten-free breakfast cereals market. In addition, travel restrictions led to many difficulties in the transportation of raw materials, adversely impacting the global economy. Amid this crisis, consumers have become highly concerned about their health and fitness, which has dramatically increased the demand for gluten-free breakfast cereals.
In 2021, the marketplace witnessed growth as governments of various countries announced the relaxation of several restrictions, including lockdowns. Manufacturers resumed their operations at full capacities, which helped them overcome the demand and supply gap. Many manufacturers expanded their production capacities to meet the rising consumer demand for gluten-free breakfast cereals.
E-commerce played a significant role during the COVID-19 pandemic as the shutdown of brick-and-mortar stores compelled consumers to purchase various products via online platforms. The sales of gluten-free breakfast cereals increased through online stores as these platforms provided home delivery services during lockdowns. Thus, consumers are expected to continue purchasing gluten-free breakfast cereals through online portals, which is further anticipated to favor the growth of the market during the forecast period.
MARKET PLAYERS
The reports sheds light on key organic and inorganic growth strategies in the gluten-free breakfast cereals market. Various companies are focusing on organic growth strategies such as product launches, product approvals, patents, and events. Inorganic growth strategy activities witnessed in the market are acquisitions, partnerships, and collaborations. These activities have encouraged businesses to undertake expansion of their operations and the customer base.
The report includes profiles of key companies operating in the gluten-free breakfast cereals market, along with their SWOT analysis and market strategies. It also focuses on leading industry players emphasizing their company profiles, components and services offered, financial information of the last three years, and key development in the past five years.
The list of a few key companies operating in the gluten-free breakfast cereals market is mentioned below:
- General Mills Inc.
- Kellogg's Company
- Nestlé SA
- Bob’s Red Mill Natural Foods
- Nature's Path Foods
- Hometown Food Company
- purely Elizabeth
- The Quaker Oats Company
- Quinoa Corporation
- Gluten-Free Prairie
The Insight Partner's dedicated research and analysis team consists of experienced professionals with advanced statistical expertise and offers various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Gluten-free Breakfast Cereals Market - By Category
1.3.2 Gluten-free Breakfast Cereals Market - By Distribution Channel
1.3.3 Gluten-free Breakfast Cereals Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. GLUTEN-FREE BREAKFAST CEREALS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. GLUTEN-FREE BREAKFAST CEREALS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. GLUTEN-FREE BREAKFAST CEREALS MARKET - GLOBAL MARKET ANALYSIS
6.1. GLUTEN-FREE BREAKFAST CEREALS - GLOBAL MARKET OVERVIEW
6.2. GLUTEN-FREE BREAKFAST CEREALS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING
7. GLUTEN-FREE BREAKFAST CEREALS MARKET - REVENUE AND FORECASTS TO 2028 - CATEGORY
7.1. OVERVIEW
7.2. CATEGORY MARKET FORECASTS AND ANALYSIS
7.3. ORGANIC
7.3.1. Overview
7.3.2. Organic Market Forecast and Analysis
7.4. CONVENTIONAL
7.4.1. Overview
7.4.2. Conventional Market Forecast and Analysis
8. GLUTEN-FREE BREAKFAST CEREALS MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
8.1. OVERVIEW
8.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
8.3. HYPERMARKETS AND SUPERMARKETS
8.3.1. Overview
8.3.2. Hypermarkets and Supermarkets Market Forecast and Analysis
8.4. CONVENIENCE STORES
8.4.1. Overview
8.4.2. Convenience Stores Market Forecast and Analysis
8.5. ONLINE RETAIL
8.5.1. Overview
8.5.2. Online retail Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. GLUTEN-FREE BREAKFAST CEREALS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Gluten-free Breakfast Cereals Market Overview
9.1.2 North America Gluten-free Breakfast Cereals Market Forecasts and Analysis
9.1.3 North America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Category
9.1.4 North America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Distribution Channel
9.1.5 North America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Countries
9.1.5.1 United States Gluten-free Breakfast Cereals Market
9.1.5.1.1 United States Gluten-free Breakfast Cereals Market by Category
9.1.5.1.2 United States Gluten-free Breakfast Cereals Market by Distribution Channel
9.1.5.2 Canada Gluten-free Breakfast Cereals Market
9.1.5.2.1 Canada Gluten-free Breakfast Cereals Market by Category
9.1.5.2.2 Canada Gluten-free Breakfast Cereals Market by Distribution Channel
9.1.5.3 Mexico Gluten-free Breakfast Cereals Market
9.1.5.3.1 Mexico Gluten-free Breakfast Cereals Market by Category
9.1.5.3.2 Mexico Gluten-free Breakfast Cereals Market by Distribution Channel
9.2. EUROPE
9.2.1 Europe Gluten-free Breakfast Cereals Market Overview
9.2.2 Europe Gluten-free Breakfast Cereals Market Forecasts and Analysis
9.2.3 Europe Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Category
9.2.4 Europe Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Distribution Channel
9.2.5 Europe Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Gluten-free Breakfast Cereals Market
9.2.5.1.1 Germany Gluten-free Breakfast Cereals Market by Category
9.2.5.1.2 Germany Gluten-free Breakfast Cereals Market by Distribution Channel
9.2.5.2 France Gluten-free Breakfast Cereals Market
9.2.5.2.1 France Gluten-free Breakfast Cereals Market by Category
9.2.5.2.2 France Gluten-free Breakfast Cereals Market by Distribution Channel
9.2.5.3 Italy Gluten-free Breakfast Cereals Market
9.2.5.3.1 Italy Gluten-free Breakfast Cereals Market by Category
9.2.5.3.2 Italy Gluten-free Breakfast Cereals Market by Distribution Channel
9.2.5.4 United Kingdom Gluten-free Breakfast Cereals Market
9.2.5.4.1 United Kingdom Gluten-free Breakfast Cereals Market by Category
9.2.5.4.2 United Kingdom Gluten-free Breakfast Cereals Market by Distribution Channel
9.2.5.5 Russia Gluten-free Breakfast Cereals Market
9.2.5.5.1 Russia Gluten-free Breakfast Cereals Market by Category
9.2.5.5.2 Russia Gluten-free Breakfast Cereals Market by Distribution Channel
9.2.5.6 Rest of Europe Gluten-free Breakfast Cereals Market
9.2.5.6.1 Rest of Europe Gluten-free Breakfast Cereals Market by Category
9.2.5.6.2 Rest of Europe Gluten-free Breakfast Cereals Market by Distribution Channel
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Gluten-free Breakfast Cereals Market Overview
9.3.2 Asia-Pacific Gluten-free Breakfast Cereals Market Forecasts and Analysis
9.3.3 Asia-Pacific Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Category
9.3.4 Asia-Pacific Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Distribution Channel
9.3.5 Asia-Pacific Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Gluten-free Breakfast Cereals Market
9.3.5.1.1 Australia Gluten-free Breakfast Cereals Market by Category
9.3.5.1.2 Australia Gluten-free Breakfast Cereals Market by Distribution Channel
9.3.5.2 China Gluten-free Breakfast Cereals Market
9.3.5.2.1 China Gluten-free Breakfast Cereals Market by Category
9.3.5.2.2 China Gluten-free Breakfast Cereals Market by Distribution Channel
9.3.5.3 India Gluten-free Breakfast Cereals Market
9.3.5.3.1 India Gluten-free Breakfast Cereals Market by Category
9.3.5.3.2 India Gluten-free Breakfast Cereals Market by Distribution Channel
9.3.5.4 Japan Gluten-free Breakfast Cereals Market
9.3.5.4.1 Japan Gluten-free Breakfast Cereals Market by Category
9.3.5.4.2 Japan Gluten-free Breakfast Cereals Market by Distribution Channel
9.3.5.5 South Korea Gluten-free Breakfast Cereals Market
9.3.5.5.1 South Korea Gluten-free Breakfast Cereals Market by Category
9.3.5.5.2 South Korea Gluten-free Breakfast Cereals Market by Distribution Channel
9.3.5.6 Rest of Asia-Pacific Gluten-free Breakfast Cereals Market
9.3.5.6.1 Rest of Asia-Pacific Gluten-free Breakfast Cereals Market by Category
9.3.5.6.2 Rest of Asia-Pacific Gluten-free Breakfast Cereals Market by Distribution Channel
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Gluten-free Breakfast Cereals Market Overview
9.4.2 Middle East and Africa Gluten-free Breakfast Cereals Market Forecasts and Analysis
9.4.3 Middle East and Africa Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Category
9.4.4 Middle East and Africa Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Distribution Channel
9.4.5 Middle East and Africa Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Gluten-free Breakfast Cereals Market
9.4.5.1.1 South Africa Gluten-free Breakfast Cereals Market by Category
9.4.5.1.2 South Africa Gluten-free Breakfast Cereals Market by Distribution Channel
9.4.5.2 Saudi Arabia Gluten-free Breakfast Cereals Market
9.4.5.2.1 Saudi Arabia Gluten-free Breakfast Cereals Market by Category
9.4.5.2.2 Saudi Arabia Gluten-free Breakfast Cereals Market by Distribution Channel
9.4.5.3 U.A.E Gluten-free Breakfast Cereals Market
9.4.5.3.1 U.A.E Gluten-free Breakfast Cereals Market by Category
9.4.5.3.2 U.A.E Gluten-free Breakfast Cereals Market by Distribution Channel
9.4.5.4 Rest of Middle East and Africa Gluten-free Breakfast Cereals Market
9.4.5.4.1 Rest of Middle East and Africa Gluten-free Breakfast Cereals Market by Category
9.4.5.4.2 Rest of Middle East and Africa Gluten-free Breakfast Cereals Market by Distribution Channel
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Gluten-free Breakfast Cereals Market Overview
9.5.2 South and Central America Gluten-free Breakfast Cereals Market Forecasts and Analysis
9.5.3 South and Central America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Category
9.5.4 South and Central America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Distribution Channel
9.5.5 South and Central America Gluten-free Breakfast Cereals Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Gluten-free Breakfast Cereals Market
9.5.5.1.1 Brazil Gluten-free Breakfast Cereals Market by Category
9.5.5.1.2 Brazil Gluten-free Breakfast Cereals Market by Distribution Channel
9.5.5.2 Argentina Gluten-free Breakfast Cereals Market
9.5.5.2.1 Argentina Gluten-free Breakfast Cereals Market by Category
9.5.5.2.2 Argentina Gluten-free Breakfast Cereals Market by Distribution Channel
9.5.5.3 Rest of South and Central America Gluten-free Breakfast Cereals Market
9.5.5.3.1 Rest of South and Central America Gluten-free Breakfast Cereals Market by Category
9.5.5.3.2 Rest of South and Central America Gluten-free Breakfast Cereals Market by Distribution Channel
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. GLUTEN-FREE BREAKFAST CEREALS MARKET, KEY COMPANY PROFILES
11.1. KELKIN LTD
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. BOULDER BRANDS INC.
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. RAISIO PLC
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. ENJOY LIFE NATURAL BRANDS LLC
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. H.J. HEINZ COMPANY
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. GENERAL MILLS INC.
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. HERO GROUP AG
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. QUINOA CORPORATION
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. DR. SCHäR AG/SPA
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. ALARA WHOLEFOODS LTD
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
The List of Companies
- General Mills Inc.
- Kellogg's Company
- Nestlé SA
- Bob’s Red Mill Natural Foods
- Nature's Path Foods
- Hometown Food Company
- purely Elizabeth
- The Quaker Oats Company
- Quinoa Corporation
- Gluten-Free Prairie
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.