Hair Straightener Market Key Findings by 2031
Hair straightener is one of the hair styling product that has been enduring higher demand from its target consumers. Hair straighteners are typically used to straighten curly or wavy hairs and also provides shiny texture for a long period of time. The key functionality and some features of the product helps to increase the growth of hair straightener market.
MARKET DYNAMICS
The global hair straightener market is expected to grow at significant rate during the forecast period. Desire for proper hairstyle and rise in concern of maintaining quality of hair are the key factors responsible for the growth of market. In todays world, customer belives that hairstyle provides an identity to their overall look, so they have been taking corrective steps and measures to look good. The influence associated to the fashion industry by the wide-scale use of apparels, cosmetics and hair care products customers specifically the women are very particular about a hairstyle that goes with the trend. Increase concern among the men to maintain proper hairstyle for a long period of time has led to demand for such hair straightener products. Moreover, the rise in dual household income and personal disposable income and ever-growing corporate culture among women are some of the key factors driving the growth of hair straightener market over the forecast period. The market is a perfect competition market with the presence of numerous market players and buyers. The market players are competing based on price, design of the product, and quality.
MARKET SCOPE
The "Global Hair Straightener Market Analysis to 2031" is a specialized and in-depth study of the Consumer Goods industry with a special focus on the global market trend analysis. The report aims to provide an overview of the hair straightener market with detailed market segmentation by plate type and distribution channel. The global hair straightener market is expected to rise during the forecast period. The report provides key statistics on the market status of the leading hair straightener market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global hair straightener market is segmented on the basis of plate type and distribution channel. Based on plate type, the global hair straightener market is segmented into ciramic, titanium and tourmaline.On the basis of distribution channel, the market is bifurcated into supermarkets and hypermarkets, speciality stores, online retail, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global hair straightener market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South & Central America. The hair straightener market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the hair straightener market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the hair straightener market in these regions.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global hair straightener market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South & Central America. The hair straightener market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the hair straightener market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the hair straightener market in these regions.
MARKET PLAYERS
The report covers vital developments in the hair straightener market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals, and others, such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnerships & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from the hair straightener market are anticipated to lucrative growth opportunities in the future with the rising demand for hair straightener in the global market. Below mentioned is the list of few companies engaged in the hair straightener market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the hair straightener market. Besides, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last three years, the critical development in the past five years.
- Koninklijke Philips N.V.
- Dyson Ltd.
- HIS Professionals
- GELOON Electronic Co. Ltd.
- Spectrum Brands Inc.
- Cortex USA Inc.
- Conair Group Ltd.
- Revlon
- Baurer GmbH
- Panasonic Corporation
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Hair Straightener Market - By Plate Type
1.3.2 Hair Straightener Market - By Distribution Channel
1.3.3 Hair Straightener Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. HAIR STRAIGHTENER MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. HAIR STRAIGHTENER MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. HAIR STRAIGHTENER MARKET - GLOBAL MARKET ANALYSIS
6.1. HAIR STRAIGHTENER - GLOBAL MARKET OVERVIEW
6.2. HAIR STRAIGHTENER - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. HAIR STRAIGHTENER MARKET - REVENUE AND FORECASTS TO 2028 - PLATE TYPE
7.1. OVERVIEW
7.2. PLATE TYPE MARKET FORECASTS AND ANALYSIS
7.3. CERAMIC
7.3.1. Overview
7.3.2. Ceramic Market Forecast and Analysis
7.4. TITANIUM
7.4.1. Overview
7.4.2. Titanium Market Forecast and Analysis
7.5. TOURMALINE
7.5.1. Overview
7.5.2. Tourmaline Market Forecast and Analysis
8. HAIR STRAIGHTENER MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
8.1. OVERVIEW
8.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
8.3. SUPERMARKET AND HYPERMARKET
8.3.1. Overview
8.3.2. Supermarket and Hypermarket Market Forecast and Analysis
8.4. SPECIALTY STORES
8.4.1. Overview
8.4.2. Specialty Stores Market Forecast and Analysis
8.5. ONLINE RETAIL
8.5.1. Overview
8.5.2. Online Retail Market Forecast and Analysis
9. HAIR STRAIGHTENER MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Hair Straightener Market Overview
9.1.2 North America Hair Straightener Market Forecasts and Analysis
9.1.3 North America Hair Straightener Market Forecasts and Analysis - By Plate Type
9.1.4 North America Hair Straightener Market Forecasts and Analysis - By Distribution Channel
9.1.5 North America Hair Straightener Market Forecasts and Analysis - By Countries
9.1.5.1 United States Hair Straightener Market
9.1.5.1.1 United States Hair Straightener Market by Plate Type
9.1.5.1.2 United States Hair Straightener Market by Distribution Channel
9.1.5.2 Canada Hair Straightener Market
9.1.5.2.1 Canada Hair Straightener Market by Plate Type
9.1.5.2.2 Canada Hair Straightener Market by Distribution Channel
9.1.5.3 Mexico Hair Straightener Market
9.1.5.3.1 Mexico Hair Straightener Market by Plate Type
9.1.5.3.2 Mexico Hair Straightener Market by Distribution Channel
9.2. EUROPE
9.2.1 Europe Hair Straightener Market Overview
9.2.2 Europe Hair Straightener Market Forecasts and Analysis
9.2.3 Europe Hair Straightener Market Forecasts and Analysis - By Plate Type
9.2.4 Europe Hair Straightener Market Forecasts and Analysis - By Distribution Channel
9.2.5 Europe Hair Straightener Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Hair Straightener Market
9.2.5.1.1 Germany Hair Straightener Market by Plate Type
9.2.5.1.2 Germany Hair Straightener Market by Distribution Channel
9.2.5.2 France Hair Straightener Market
9.2.5.2.1 France Hair Straightener Market by Plate Type
9.2.5.2.2 France Hair Straightener Market by Distribution Channel
9.2.5.3 Italy Hair Straightener Market
9.2.5.3.1 Italy Hair Straightener Market by Plate Type
9.2.5.3.2 Italy Hair Straightener Market by Distribution Channel
9.2.5.4 United Kingdom Hair Straightener Market
9.2.5.4.1 United Kingdom Hair Straightener Market by Plate Type
9.2.5.4.2 United Kingdom Hair Straightener Market by Distribution Channel
9.2.5.5 Russia Hair Straightener Market
9.2.5.5.1 Russia Hair Straightener Market by Plate Type
9.2.5.5.2 Russia Hair Straightener Market by Distribution Channel
9.2.5.6 Rest of Europe Hair Straightener Market
9.2.5.6.1 Rest of Europe Hair Straightener Market by Plate Type
9.2.5.6.2 Rest of Europe Hair Straightener Market by Distribution Channel
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Hair Straightener Market Overview
9.3.2 Asia-Pacific Hair Straightener Market Forecasts and Analysis
9.3.3 Asia-Pacific Hair Straightener Market Forecasts and Analysis - By Plate Type
9.3.4 Asia-Pacific Hair Straightener Market Forecasts and Analysis - By Distribution Channel
9.3.5 Asia-Pacific Hair Straightener Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Hair Straightener Market
9.3.5.1.1 Australia Hair Straightener Market by Plate Type
9.3.5.1.2 Australia Hair Straightener Market by Distribution Channel
9.3.5.2 China Hair Straightener Market
9.3.5.2.1 China Hair Straightener Market by Plate Type
9.3.5.2.2 China Hair Straightener Market by Distribution Channel
9.3.5.3 India Hair Straightener Market
9.3.5.3.1 India Hair Straightener Market by Plate Type
9.3.5.3.2 India Hair Straightener Market by Distribution Channel
9.3.5.4 Japan Hair Straightener Market
9.3.5.4.1 Japan Hair Straightener Market by Plate Type
9.3.5.4.2 Japan Hair Straightener Market by Distribution Channel
9.3.5.5 South Korea Hair Straightener Market
9.3.5.5.1 South Korea Hair Straightener Market by Plate Type
9.3.5.5.2 South Korea Hair Straightener Market by Distribution Channel
9.3.5.6 Rest of Asia-Pacific Hair Straightener Market
9.3.5.6.1 Rest of Asia-Pacific Hair Straightener Market by Plate Type
9.3.5.6.2 Rest of Asia-Pacific Hair Straightener Market by Distribution Channel
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Hair Straightener Market Overview
9.4.2 Middle East and Africa Hair Straightener Market Forecasts and Analysis
9.4.3 Middle East and Africa Hair Straightener Market Forecasts and Analysis - By Plate Type
9.4.4 Middle East and Africa Hair Straightener Market Forecasts and Analysis - By Distribution Channel
9.4.5 Middle East and Africa Hair Straightener Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Hair Straightener Market
9.4.5.1.1 South Africa Hair Straightener Market by Plate Type
9.4.5.1.2 South Africa Hair Straightener Market by Distribution Channel
9.4.5.2 Saudi Arabia Hair Straightener Market
9.4.5.2.1 Saudi Arabia Hair Straightener Market by Plate Type
9.4.5.2.2 Saudi Arabia Hair Straightener Market by Distribution Channel
9.4.5.3 U.A.E Hair Straightener Market
9.4.5.3.1 U.A.E Hair Straightener Market by Plate Type
9.4.5.3.2 U.A.E Hair Straightener Market by Distribution Channel
9.4.5.4 Rest of Middle East and Africa Hair Straightener Market
9.4.5.4.1 Rest of Middle East and Africa Hair Straightener Market by Plate Type
9.4.5.4.2 Rest of Middle East and Africa Hair Straightener Market by Distribution Channel
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Hair Straightener Market Overview
9.5.2 South and Central America Hair Straightener Market Forecasts and Analysis
9.5.3 South and Central America Hair Straightener Market Forecasts and Analysis - By Plate Type
9.5.4 South and Central America Hair Straightener Market Forecasts and Analysis - By Distribution Channel
9.5.5 South and Central America Hair Straightener Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Hair Straightener Market
9.5.5.1.1 Brazil Hair Straightener Market by Plate Type
9.5.5.1.2 Brazil Hair Straightener Market by Distribution Channel
9.5.5.2 Argentina Hair Straightener Market
9.5.5.2.1 Argentina Hair Straightener Market by Plate Type
9.5.5.2.2 Argentina Hair Straightener Market by Distribution Channel
9.5.5.3 Rest of South and Central America Hair Straightener Market
9.5.5.3.1 Rest of South and Central America Hair Straightener Market by Plate Type
9.5.5.3.2 Rest of South and Central America Hair Straightener Market by Distribution Channel
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. HAIR STRAIGHTENER MARKET, KEY COMPANY PROFILES
11.1. KONINKLIJKE PHILIPS N.V.
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. DYSON LTD.
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. HIS PROFESSIONALS
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. GELOON ELECTRONIC CO. LTD.
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. SPECTRUM BRANDS INC.
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. CORTEX USA INC.
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. CONAIR GROUP LTD.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. REVLON
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. BAURER GMBH
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. PANASONIC CORPORATION
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. Koninklijke Philips N.V.
2. Dyson Ltd.
3. HIS Professionals
4. GELOON Electronic Co. Ltd.
5. Spectrum Brands Inc.
6. Cortex USA Inc.
7. Conair Group Ltd.
8. Revlon
9. Baurer GmbH
10. Panasonic Corporation
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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