In-the-canal Hearing Aids Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
The hearing aid is an electronic device that s used by a hearing-impaired person. The device can be wear in or behind the ear. Hearing aid help people hear more in both quiet and noisy situations. It amplifies the sound to capture it through an ear. A hearing aid comprises three basic parts: a microphone, amplifier, and speaker. The in-the-canal (ITC) hearing aid is a type of hearing device made to fit the size and shape of a person's ear canal. ITC is custom molded and fits partly in the ear canal. It can be used to improve mild to moderate hearing loss in adults. The device makes surrounding sounds louder that aid a person with hearing loss to listen and communicate efficiently in daily activities.
MARKET SCOPE
The "Global In-The-Canal Hearing Aids Market Analysis to 2031" is a specialized and in-depth study of the healthcare industry with a special focus on the global market trend analysis. The report aims to provide an overview of the in-the-canal hearing aids market with detailed market segmentation by product, application, and geography. The report provides key statistics on the market status of the leading in-the-canal hearing aids market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on product, the global in-the-canal hearing aids market is segmented into invisible-in-canal hearing aid and completely-in-canal hearing aid.
- On the basis of application, the market is bifurcated into online stores, retail stores, hearing aid clinics and hospital.
MARKET DYNAMICS
Drivers
- Increasing incidence of hearing loss due to noise pollution level and rising geriatric population drive the in-the-canal hearing aids market growth.
- Technological advancement and innovative connectivity features in devices boost the market growth.
- The introduction of digital signal processing devices and enhancement of speech features to fuel the market's growth.
- Rising awareness and initiatives about hearing aid devices propel market growth.
Restraints
- Scarcity of technical audiologists.
- High cost of hearing aid devices.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The in-the-canal hearing aids market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the in-the-canal hearing aids market in these regions.
IMPACT OF COVID-19 ON IN-THE-CANAL HEARING AIDS MARKET
COVID-19 first began in Wuhan (China) during December 2019, and since then, it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, UK, Turkey, Italy, and Spain are some of the worst affected countries in terms of confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Covid-19 pandemic has adversely affected the healthcare sector. Due to a sudden upsurge in the patient pool, there is a need for urgent care, because of which hospitals are running out of resources. Many elective surgeries were canceled to reallocate the resources to manage covid-19 patients. The demand for medical devices such as hearing devices was impacted negatively. Manufacturers have experienced a decline in sales. Lockdowns and restrictive guidelines limited the supply of hearing implants. However, the market may witness growth in the future due to an increased demand for hearing aids that will result in increased sales.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The in-the-canal hearing aids market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the in-the-canal hearing aids market in these regions.
IMPACT OF COVID-19 ON IN-THE-CANAL HEARING AIDS MARKET
COVID-19 first began in Wuhan (China) during December 2019, and since then, it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, UK, Turkey, Italy, and Spain are some of the worst affected countries in terms of confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Covid-19 pandemic has adversely affected the healthcare sector. Due to a sudden upsurge in the patient pool, there is a need for urgent care, because of which hospitals are running out of resources. Many elective surgeries were canceled to reallocate the resources to manage covid-19 patients. The demand for medical devices such as hearing devices was impacted negatively. Manufacturers have experienced a decline in sales. Lockdowns and restrictive guidelines limited the supply of hearing implants. However, the market may witness growth in the future due to an increased demand for hearing aids that will result in increased sales.
MARKET PLAYERS
The report covers key developments in the in-the-canal hearing aids market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from in-the-canal hearing aids market are anticipated to have lucrative growth opportunities in the future with the rising demand for in-the-canal hearing aids in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the in-the-canal hearing aids market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Starkey Hearing Technologies
- Sonova
- Oticon
- GN Resound
- Widex
- A&M Hearing
- ReSound
- Arphi Electronics Pvt. Ltd
- Signia
- Beltone
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 In-the-canal Hearing Aids Market - By Product
1.3.2 In-the-canal Hearing Aids Market - By Application
1.3.3 In-the-canal Hearing Aids Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. IN-THE-CANAL HEARING AIDS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS
5. IN-THE-CANAL HEARING AIDS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. IN-THE-CANAL HEARING AIDS MARKET - GLOBAL MARKET ANALYSIS
6.1. IN-THE-CANAL HEARING AIDS - GLOBAL MARKET OVERVIEW
6.2. IN-THE-CANAL HEARING AIDS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. IN-THE-CANAL HEARING AIDS MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT
7.1. OVERVIEW
7.2. PRODUCT MARKET FORECASTS AND ANALYSIS
7.3. INVISIBLE-IN-CANAL HEARING AID
7.3.1. Overview
7.3.2. Invisible-In-Canal Hearing Aid Market Forecast and Analysis
7.4. COMPLETELY-IN-CANAL HEARING AID
7.4.1. Overview
7.4.2. Completely-In-Canal Hearing Aid Market Forecast and Analysis
8. IN-THE-CANAL HEARING AIDS MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. ONLINE STORES
8.3.1. Overview
8.3.2. Online Stores Market Forecast and Analysis
8.4. RETAIL STORES
8.4.1. Overview
8.4.2. Retail Stores Market Forecast and Analysis
8.5. HEARING AID CLINICS
8.5.1. Overview
8.5.2. Hearing Aid Clinics Market Forecast and Analysis
8.6. HOSPITAL
8.6.1. Overview
8.6.2. Hospital Market Forecast and Analysis
9. IN-THE-CANAL HEARING AIDS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America In-the-canal Hearing Aids Market Overview
9.1.2 North America In-the-canal Hearing Aids Market Forecasts and Analysis
9.1.3 North America In-the-canal Hearing Aids Market Forecasts and Analysis - By Product
9.1.4 North America In-the-canal Hearing Aids Market Forecasts and Analysis - By Application
9.1.5 North America In-the-canal Hearing Aids Market Forecasts and Analysis - By Countries
9.1.5.1 Canada In-the-canal Hearing Aids Market
9.1.5.1.1 Canada In-the-canal Hearing Aids Market by Product
9.1.5.1.2 Canada In-the-canal Hearing Aids Market by Application
9.1.5.2 Mexico In-the-canal Hearing Aids Market
9.1.5.2.1 Mexico In-the-canal Hearing Aids Market by Product
9.1.5.2.2 Mexico In-the-canal Hearing Aids Market by Application
9.1.5.3 US In-the-canal Hearing Aids Market
9.1.5.3.1 US In-the-canal Hearing Aids Market by Product
9.1.5.3.2 US In-the-canal Hearing Aids Market by Application
9.2. EUROPE
9.2.1 Europe In-the-canal Hearing Aids Market Overview
9.2.2 Europe In-the-canal Hearing Aids Market Forecasts and Analysis
9.2.3 Europe In-the-canal Hearing Aids Market Forecasts and Analysis - By Product
9.2.4 Europe In-the-canal Hearing Aids Market Forecasts and Analysis - By Application
9.2.5 Europe In-the-canal Hearing Aids Market Forecasts and Analysis - By Countries
9.2.5.1 Germany In-the-canal Hearing Aids Market
9.2.5.1.1 Germany In-the-canal Hearing Aids Market by Product
9.2.5.1.2 Germany In-the-canal Hearing Aids Market by Application
9.2.5.2 France In-the-canal Hearing Aids Market
9.2.5.2.1 France In-the-canal Hearing Aids Market by Product
9.2.5.2.2 France In-the-canal Hearing Aids Market by Application
9.2.5.3 Italy In-the-canal Hearing Aids Market
9.2.5.3.1 Italy In-the-canal Hearing Aids Market by Product
9.2.5.3.2 Italy In-the-canal Hearing Aids Market by Application
9.2.5.4 Spain In-the-canal Hearing Aids Market
9.2.5.4.1 Spain In-the-canal Hearing Aids Market by Product
9.2.5.4.2 Spain In-the-canal Hearing Aids Market by Application
9.2.5.5 United Kingdom In-the-canal Hearing Aids Market
9.2.5.5.1 United Kingdom In-the-canal Hearing Aids Market by Product
9.2.5.5.2 United Kingdom In-the-canal Hearing Aids Market by Application
9.2.5.6 Rest of Europe In-the-canal Hearing Aids Market
9.2.5.6.1 Rest of Europe In-the-canal Hearing Aids Market by Product
9.2.5.6.2 Rest of Europe In-the-canal Hearing Aids Market by Application
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific In-the-canal Hearing Aids Market Overview
9.3.2 Asia-Pacific In-the-canal Hearing Aids Market Forecasts and Analysis
9.3.3 Asia-Pacific In-the-canal Hearing Aids Market Forecasts and Analysis - By Product
9.3.4 Asia-Pacific In-the-canal Hearing Aids Market Forecasts and Analysis - By Application
9.3.5 Asia-Pacific In-the-canal Hearing Aids Market Forecasts and Analysis - By Countries
9.3.5.1 Australia In-the-canal Hearing Aids Market
9.3.5.1.1 Australia In-the-canal Hearing Aids Market by Product
9.3.5.1.2 Australia In-the-canal Hearing Aids Market by Application
9.3.5.2 China In-the-canal Hearing Aids Market
9.3.5.2.1 China In-the-canal Hearing Aids Market by Product
9.3.5.2.2 China In-the-canal Hearing Aids Market by Application
9.3.5.3 India In-the-canal Hearing Aids Market
9.3.5.3.1 India In-the-canal Hearing Aids Market by Product
9.3.5.3.2 India In-the-canal Hearing Aids Market by Application
9.3.5.4 Japan In-the-canal Hearing Aids Market
9.3.5.4.1 Japan In-the-canal Hearing Aids Market by Product
9.3.5.4.2 Japan In-the-canal Hearing Aids Market by Application
9.3.5.5 South Korea In-the-canal Hearing Aids Market
9.3.5.5.1 South Korea In-the-canal Hearing Aids Market by Product
9.3.5.5.2 South Korea In-the-canal Hearing Aids Market by Application
9.3.5.6 Rest of Asia-Pacific In-the-canal Hearing Aids Market
9.3.5.6.1 Rest of Asia-Pacific In-the-canal Hearing Aids Market by Product
9.3.5.6.2 Rest of Asia-Pacific In-the-canal Hearing Aids Market by Application
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa In-the-canal Hearing Aids Market Overview
9.4.2 Middle East and Africa In-the-canal Hearing Aids Market Forecasts and Analysis
9.4.3 Middle East and Africa In-the-canal Hearing Aids Market Forecasts and Analysis - By Product
9.4.4 Middle East and Africa In-the-canal Hearing Aids Market Forecasts and Analysis - By Application
9.4.5 Middle East and Africa In-the-canal Hearing Aids Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa In-the-canal Hearing Aids Market
9.4.5.1.1 South Africa In-the-canal Hearing Aids Market by Product
9.4.5.1.2 South Africa In-the-canal Hearing Aids Market by Application
9.4.5.2 Saudi Arabia In-the-canal Hearing Aids Market
9.4.5.2.1 Saudi Arabia In-the-canal Hearing Aids Market by Product
9.4.5.2.2 Saudi Arabia In-the-canal Hearing Aids Market by Application
9.4.5.3 U.A.E In-the-canal Hearing Aids Market
9.4.5.3.1 U.A.E In-the-canal Hearing Aids Market by Product
9.4.5.3.2 U.A.E In-the-canal Hearing Aids Market by Application
9.4.5.4 Rest of Middle East and Africa In-the-canal Hearing Aids Market
9.4.5.4.1 Rest of Middle East and Africa In-the-canal Hearing Aids Market by Product
9.4.5.4.2 Rest of Middle East and Africa In-the-canal Hearing Aids Market by Application
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America In-the-canal Hearing Aids Market Overview
9.5.2 South and Central America In-the-canal Hearing Aids Market Forecasts and Analysis
9.5.3 South and Central America In-the-canal Hearing Aids Market Forecasts and Analysis - By Product
9.5.4 South and Central America In-the-canal Hearing Aids Market Forecasts and Analysis - By Application
9.5.5 South and Central America In-the-canal Hearing Aids Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil In-the-canal Hearing Aids Market
9.5.5.1.1 Brazil In-the-canal Hearing Aids Market by Product
9.5.5.1.2 Brazil In-the-canal Hearing Aids Market by Application
9.5.5.2 Argentina In-the-canal Hearing Aids Market
9.5.5.2.1 Argentina In-the-canal Hearing Aids Market by Product
9.5.5.2.2 Argentina In-the-canal Hearing Aids Market by Application
9.5.5.3 Rest of South and Central America In-the-canal Hearing Aids Market
9.5.5.3.1 Rest of South and Central America In-the-canal Hearing Aids Market by Product
9.5.5.3.2 Rest of South and Central America In-the-canal Hearing Aids Market by Application
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. IN-THE-CANAL HEARING AIDS MARKET, KEY COMPANY PROFILES
11.1. STARKEY HEARING TECHNOLOGIES
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. SONOVA
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. OTICON
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. GN RESOUND
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. WIDEX
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. A AND M HEARING
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. RESOUND
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. ARPHI ELECTRONICS PVT. LTD
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. SIGNIA
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. BELTONE
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1.Starkey Hearing Technologies
2.Sonova
3.Oticon
4.GN Resound
5.Widex
6.A and M Hearing
7.ReSound
8.Arphi Electronics Pvt. Ltd
9.Signia
10.Beltone
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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