Indian Condom Market to Reach US$ 508.36 Mn at a CAGR of 12.2% in 2027 | The Insight Partners
The Indian Condom market is expected to reach US$ 508.36 Mn in 2027 from US$ 183.46 Mn in 2018. The market is estimated to grow with a CAGR of 12.2% from 2019-2027.
The growth of the market is driven by the factors such as rising number of awareness programs, increasing use of locally manufactured condoms in the remote parts of this region, presence of a robust distribution network and high density of adult and middle aged population are likely to grow the Indian condom market in the forecast period. Whereas, the rising number of sterilization procedures in the India is likely to impact the growth of the Indian condom market during the forecast period.
Pricing and promotion of consumer goods have a significant impact on sales of the products in India. Optimum distribution strategies involve bulk discounts, free delivery, and online purchasing options, which are among the factors that have significant long and short-run effects. India has witnessed substantial growth in e-commerce in the recent years. In 2017, the Indian Brand Equity Foundation (IBEF) reported that India is the fastest-growing e-commerce sector with a compound annual growth rate of 51%, which is highest worldwide. 4G internet launch, smartphone penetration, and increasing consumer wealth have encouraged the condom market players to advertise and promote their products on multiple digital platforms. This has helped the customers to have an increasing choice of products at the lowest rates. Moreover, the advertisements and online promotional platforms have helped the condom sales to reach efficiently in tier-2 and tier-3 cities.
Condom advertisements are aired amid late-night programs on television channels that help gain greater the attention of young viewers. Moreover, alternative practices such as hoardings, billboards, leaflets, celebrity endorsements, and collaborations with NGOs, along with other reforms, to promote safe sexual practices are being implemented to convey correct information and benefits of condom usage to the common populace. Digital platforms are serving the means of a marketing channel for the condom companies after the ban on aggressive condom advertisements in the country. Visitors of these platforms also receive pop-up ad commercials during audios/videos or blog browsing. Thus, the aggressive marketing strategies incorporated by players are expected to propel the growth of the condom market in India.
North Zone is expected to lead the market in the India owing to the reasons such as highest number of population in the country, and various government initiatives have been taken to control the population growth. Therefore, considering the above mentioned factors, the growth of the market in the north zone is likely to contribute the largest share in the India during the forecast period.
North Zone Condom Market Revenue and Forecasts to 2027 (US$ Mn)
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
INDIAN CONDOM– MARKET SEGMENTATION
Indian Condom Market – By
Material
- Latex
- Non-Latex
Indian Condom Market – By Product
- Male Condoms
- Female Condoms
Indian Condom Market – By Distribution Channel
- Mass Merchandizers
- Independent Drug Stores
- e-Commerce
- Structured Pharmacy Chains
- Apollo
- Medplus
- Frankrose (West Bengal)
- Wellness (Maharashtra)
- Guardian Pharmacy
- 24x7
- Others
Indian Condom Market – By Region
- North Zone
- East Zone
- West Zone
- South & Central Zone
Companies Mentioned
- Beta Medikit Pvt Ltd
- Okamoto Industries, Inc
- Alkem Health Care (OTC division of Alkem Laboratories Ltd.)
- Reckitt Benckiser Group plc
- Karex Berhad
- Raymond Group (Raymond Limited)
- TTK Group Company (TTK Protective Devices Limited.)
- HLL Lifecare Limited
- Mankind Pharma
- Church & Dwight Co., Inc.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Indian Condom Market - By Material
1.3.2 Indian Condom Market - By Product
1.3.3 Indian Condom Market - By Distribution Channel
1.3.4 Indian Condom Market - By Region
2. Indian Condom Market - Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Indian Condom - Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 India Condon Market - PEST Analysis
4.3 Expert Opinion
5. Indian Condom Market - Key Dynamics
5.1 Drivers
5.1.1 Government initiatives to promote use of condoms
5.1.2 Increasing online distribution and advertisement platforms
5.2 Restraints
5.2.1 Low sales of female condoms
5.2.2 Increasing inclination toward oral contraceptives and sterilization methods
5.3 Opportunities
5.3.1 Strategic marketing in rural areas
5.4 Current Trends
5.4.1 Constant launch of new flavors and textures
5.5 Impact Analysis
6. Indian Condom Market Analysis and Forecast to 2027 - Material
6.1 Overview
6.2 Indian Condom Market, By Material, 2018 & 2027 (% Share)
6.3 Latex
6.3.1 Overview
6.3.2 Latex Market Revenue and Forecast to 2027 (US$ Mn)
6.4 Non-latex
6.4.1 Overview
6.4.2 Non-latex Market Revenue and Forecast to 2027 (US$ Mn)
7. Indian Condom Market Analysis and Forecast to 2027 - Product
7.1 Overview
7.2 Indian Condom Market, By Product, 2018 & 2027 (% Share)
7.3 Male Condoms
7.3.1 Overview
7.3.2 Male Condoms Market Revenue and Forecast to 2027 (US$ Mn)
7.4 Female Condoms
7.4.1 Overview
7.4.2 Female Condoms Market Revenue and Forecast to 2027 (US$ Mn)
8. Indian Condom Market Analysis and Forecast to 2027 - Distribution Channel
8.1 Overview
8.2 Indian Condom Market, By Distribution Channel, 2018 & 2027 (% Share)
8.3 Mass Merchandizers
8.3.1 Overview
8.3.2 Mass Merchandizers Market Revenue and Forecast to 2027 (US$ Mn)
8.3.3 Spencer’s Retail
8.3.3.1 Overview
8.3.3.2 Spencer’s Retail Market Revenue and Forecast to 2027 (US$ Mn)
8.3.4 Big Bazaar
8.3.4.1 Overview
8.3.4.2 Big Bazaar Market Revenue and Forecast to 2027 (US$ Mn)
8.3.5 Reliance Retail
8.3.5.1 Overview
8.3.5.2 Reliance Retail Market Revenue and Forecast to 2027 (US$ Mn)
8.3.6 DMart
8.3.6.1 Overview
8.3.6.2 DMart Market Revenue and Forecast to 2027 (US$ Mn)
8.3.7 Star Bazaar
8.3.7.1 Overview
8.3.7.2 Star Bazaar Market Revenue and Forecast to 2027 (US$ Mn)
8.4 Independent Drug Stores
8.4.1 Overview
8.4.2 Independent Drug Stores Market Revenue and Forecast to 2027 (US$ Mn)
8.5 e-Commerce
8.5.1 Overview
8.5.2 e-Commerce Market Revenue and Forecast to 2027 (US$ Mn)
8.6 Structured Pharmacy Chains
8.6.1 Overview
8.6.2 Structured Pharmacy Chains Market Revenue and Forecast to 2027 (US$ Mn)
8.6.3 Apollo
8.6.3.1 Overview
8.6.3.2 Apollo Market Revenue and Forecast to 2027 (US$ Mn)
8.6.4 MedPlus
8.6.4.1 Overview
8.6.4.2 MedPlus Market Revenue and Forecast to 2027 (US$ Mn)
8.6.5 Frank Ross (West Bengal)
8.6.5.1 Overview
8.6.5.2 Frank Ross (West Bengal) Market Revenue and Forecast to 2027 (US$ Mn)
8.6.6 Wellness (Maharashtra)
8.6.6.1 Overview
8.6.6.2 Wellness (Maharashtra) Market Revenue and Forecast to 2027 (US$ Mn)
8.6.7 Others
8.6.7.1 Overview
8.6.7.2 Others Market Revenue and Forecast to 2027 (US$ Mn)
9. Indian Condom Market Revenue And Forecast To 2027 - Country Analysis
9.1 Indian Condom Market Revenue and Forecast To 2027
9.1.1 Overview
9.1.2 Indian Condom Market Revenue and Forecast to 2027 (US$ Mn)
9.1.3 Indian Condom Market Revenue and Forecast to 2027, By Material (US$ Mn)
9.1.4 Indian Condom Market Revenue and Forecast To 2027, By Product (US$ Mn)
9.1.5 Indian Condom Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
9.1.5.1 Indian Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
9.1.5.2 Indian Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
9.1.6 Indian Condom Market Revenue and Forecast to 2027, By Zone (% Share)
9.1.7 North Zone
9.1.7.1 Brand Preference- North Zone
9.1.7.2 Flavor Preference- North Zone
9.1.7.3 Purchase Preference- North Zone
9.1.7.4 North Zone Market Revenue and Forecast to 2027 (US$ Mn)
9.1.7.5 North Zone Market Revenue and Forecast to 2027, By Material (US$ Mn)
9.1.7.6 North Zone Market Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.7.7 North Zone Market Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.7.7.1 North Zone Mass Merchandizers Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.7.7.2 North Zone Structured Pharmacy Chains Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.8 East Zone
9.1.8.1 Brand Preference- East Zone
9.1.8.2 Flavor Preference- East Zone
9.1.8.3 Purchase Preference- East Zone
9.1.8.4 East Zone Market Revenue and Forecast to 2027 (US$ Mn)
9.1.8.5 East Zone Market Revenue and Forecast to 2027, By Material (US$ Mn)
9.1.8.6 East Zone Market Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.8.7 East Zone Market Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.8.7.1 East Zone Mass Merchandizers Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.8.7.2 East Zone Structured Pharmacy Chains Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.9 West Zone
9.1.9.1 Brand Preference- West Zone
9.1.9.2 Flavor Preference- West Zone
9.1.9.3 Purchase Preference- West Zone
9.1.9.4 West Zone Market Revenue and Forecast to 2027 (US$ Mn)
9.1.9.5 West Zone Market Revenue and Forecast to 2027, By Material (US$ Mn)
9.1.9.6 West Zone Market Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.9.7 West Zone Market Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.9.7.1 West Zone Mass Merchandizers Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.9.7.2 West Zone Structured Pharmacy Chains Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.10 South and Central Zone
9.1.10.1 Brand Preference- South & Central Zone
9.1.10.2 Flavor Preference- South & Central Zone
9.1.10.3 Purchase Preference- South & Central Zone
9.1.10.4 South & Central Zone Market Revenue and Forecast to 2027 (US$ Mn)
9.1.10.5 South and Central Zone Market Revenue and Forecast to 2027, By Material (US$ Mn)
9.1.10.6 South and Central Zone Market Revenue and Forecast to 2027, By Product (US$ Mn)
9.1.10.7 South and Central Zone Market Revenue and Forecast to 2027, By Distribution Channel (US$ Mn)
9.1.10.7.1 South and Central Zone Mass Merchandizers Market Revenue and Forecast to 2027, By Type (US$ Mn)
9.1.10.7.2 South and Central Zone Structured Pharmacy Chains Market Revenue and Forecast to 2027, By Type (US$ Mn)
10. Indian Condom Market Industry Landscape
10.1 Comparative Company Analysis
10.2 Growth Strategies Done by the Companies in the Market, (%)
11. Condom Market-Key Company Profiles
11.1 Beta Medikit Pvt Ltd
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Financial Overview
11.1.4 Product Portfolio
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Okamoto Industries, Inc.
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Financial Overview
11.2.4 Product Portfolio
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Alkem Health Care (OTC division of Alkem Laboratories Ltd.)
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Financial Overview
11.3.4 Product Portfolio
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Reckitt Benckiser Group plc
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Financial Overview
11.4.4 Product Portfolio
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Karex Berhad
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Financial Overview
11.5.4 Product Portfolio
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Raymond Group (Raymond Limited)
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Financial Overview
11.6.4 Product Portfolio
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 TTK Group Company (TTK Protective Devices Limited.)
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Financial Overview
11.7.4 Product Portfolio
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 HLL Lifecare Limited
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Financial Overview
11.8.4 Product Portfolio
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Mankind Pharma
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Financial Overview
11.9.4 Product Portfolio
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Church & Dwight Co., Inc.
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Financial Overview
11.10.4 Product Portfolio
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Glossary of Terms
LIST OF TABLES
Table 1. Targeted Social Marketing Programme, Phase III (2010-2011)
Table 2. Number of Sterilization Procedures Performed in India
Table 3. Number of Sterilization Procedures Performed in India, By State
Table 4. Usage of Condoms in Urban V/S Rural Population, By State
Table 5. Indian Condom Market Revenue and Forecast To 2027, By Material (US$ Mn)
Table 6. Indian Condom Market Revenue and Forecast To 2027, By Product (US$ Mn)
Table 7. Indian Condom Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
Table 8. Indian Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 9. Indian Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 10. Brand Preference- North Zone
Table 11. Flavor Preference- North Zone
Table 12. Purchase Preference- North Zone
Table 13. North Zone Market Revenue and Forecast To 2027, By Material (US$ Mn)
Table 14. North Zone Market Revenue and Forecast To 2027, By Product (US$ Mn)
Table 15. North Zone Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
Table 16. North Zone Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 17. North Zone Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 18. Brand Preference- East Zone
Table 19. Flavor Preference- East Zone
Table 20. Purchase Preference- East Zone
Table 21. East Zone Market Revenue and Forecast To 2027, By Material (US$ Mn)
Table 22. East Zone Market Revenue and Forecast To 2027, By Product (US$ Mn)
Table 23. East Zone Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
Table 24. East Zone Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 25. East Zone Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 26. Brand Preference- West Zone
Table 27. Flavor Preference- West Zone
Table 28. Purchase Preference- West Zone
Table 29. West Zone Market Revenue and Forecast To 2027, By Material (US$ Mn)
Table 30. West Zone Market Revenue and Forecast To 2027, By Product (US$ Mn)
Table 31. West Zone Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
Table 32. West Zone Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 33. West Zone Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 34. Brand Preference- South & Central Zone
Table 35. Flavor Preference- South & Central Zone
Table 36. Purchase Preference- South & Central Zone
Table 37. South and Central Zone Market Revenue and Forecast To 2027, By Material (US$ Mn)
Table 38. South and Central Zone Market Revenue and Forecast To 2027, By Product (US$ Mn)
Table 39. South and Central Zone Market Revenue and Forecast To 2027, By Distribution Channel (US$ Mn)
Table 40. South and Central Zone Mass Merchandizers Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 41. South and Central Zone Structured Pharmacy Chains Market Revenue and Forecast To 2027, By Type (US$ Mn)
Table 42. RECENT Developments Done By Companies
Table 43. Glossary of Terms, Indian Condom Market
LIST OF FIGURES
Figure 1. Indian Condom Market Segmentation
Figure 2. Indian Condom Market Segmentation, By Region
Figure 3. Indian Condom Market Overview
Figure 4. Latex Segment Held Largest Share Of Material Segment in the Indian Condom Market
Figure 5. North Zone Is Expected To Show Remarkable Growth During The Forecast Period
Figure 6. Indian Condom Market, Industry Landscape
Figure 7. Indian Condom Market PEST Analysis
Figure 8. Condom Market Impact Analysis of Drivers And Restraints
Figure 9. Indian Condom Market, By Material, 2018 & 2027 (% Share)
Figure 10. Latex Market Revenue and Forecast to 2027 (US$ Mn)
Figure 11. Non-latex Market Revenue and Forecast to 2027 (US$ Mn)
Figure 12. Indian Condom Market, by Product, 2018 & 2027 (% Share)
Figure 13. Male Condoms Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 14. Female Condoms Market Revenue and Forecast to 2027 (US$ Mn)
Figure 15. Indian Condom Market, by Distribution Channel, 2018 & 2027 (% Share)
Figure 16. Mass Merchandizers Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 17. Spencer’s Retail Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 18. Big Bazaar Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 19. Reliance Retail Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 20. DMart Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 21. Star Bazaar Market Revenue and Forecasts to 2027 (US$ Mn)
Figure 22. Independent Drug Stores Market Revenue and Forecast to 2027 (US$ Mn)
Figure 23. e-Commerce Market Revenue and Forecast to 2027 (US$ Mn)
Figure 24. Structured Pharmacy Chains Market Revenue and Forecast to 2027 (US$ Mn)
Figure 25. Apollo Market Revenue and Forecast to 2027 (US$ Mn)
Figure 26. MedPlus Market Revenue and Forecast to 2027 (US$ Mn)
Figure 27. Frank Ross (West Bengal) Market Revenue and Forecast to 2027 (US$ Mn)
Figure 28. Wellness (Maharashtra) Market Revenue and Forecast to 2027 (US$ Mn)
Figure 29. Others Market Revenue and Forecast to 2027 (US$ Mn)
Figure 30. Indian Condom Market Revenue Overview, By Zones (2018) (US$ Mn)
Figure 31. Indian Condom Market Revenue and Forecast to 2027 (US$ Mn)
Figure 32. Indian Condom Market Revenue and Forecast to 2027, By Zone (% Share)
Figure 33. North Zone Market Revenue and Forecast to 2027 (US$ Mn)
Figure 34. East Zone Market Revenue and Forecast to 2027 (US$ Mn)
Figure 35. West Zone Market Revenue and Forecast to 2027 (US$ Mn)
Figure 36. South & Central Zone Market Revenue and Forecast to 2027 (US$ Mn)
Figure 37. Comparative Company Analysis
Figure 38. Growth Strategies Done by the Companies in the Market, (%)
The List of Companies in Indian Condom Market
- Beta Medikit Pvt Ltd
- Okamoto Industries, Inc
- Alkem Health Care (OTC division of Alkem Laboratories Ltd.)
- Reckitt Benckiser Group plc
- Karex Berhad
- Raymond Group (Raymond Limited)
- TTK Group Company (TTK Protective Devices Limited.)
- HLL Lifecare Limited
- Mankind Pharma
- Church & Dwight Co., Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Get Free Sample For