Ink additives Market Size - Growth, Share by 2031
The Ink additives Market is expected to register a CAGR of 5% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The report presents analysis based on type (dispersing and wetting agents, foam control additives, slip and rub materials, and rheology modifiers). The report is segmented by technology (solvent based, water based, and others). The report is segmented by process (lithographic, gravure, flexographic, digital, and others). The report is segmented by application (packaging, publishing, and commercial printing). The global analysis is further broken-down at regional level and major countries. The market size and forecast at global, regional, and country levels for all the key market segments are covered under the scope. The report offers the value in USD for the above analysis and segments. The report provides key statistics on the market status of the key market players and offers market trends and opportunities.
Purpose of the ReportThe report Ink additives Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Ink additives Market Segmentation
Type- Dispersing and Wetting Agents
- Foam Control Additives
- Slip and Rub Materials
- Rheology Modifiers
- Solvent based
- Water based
Strategic Insights
Ink additives Market Growth Drivers- Packaging Industry Growth Drives Demand for Specialty Ink Additives: The growth in the market for ink additives is growth in the packaging industry, as increased demand in the packaging domain has been on the higher side, pushing the need for innovation in printing solutions. This appeal-based packaging makes the products more noticeable, which increases the demand for specialty ink additives for improving print quality with durability.
- Sustainable Packaging Fuels Demand for Biodegradable Ink Solutions: The growing demand of consumers on sustainable packaging is dictating what type of inks should be used. Brands are focusing more on the environmental responsibility of materials used for packaging, which nudges in the development of inks that are designed with biodegradable additives. To the other side, in addition to fulfilling all the demands of regulations, it also pays tribute to consumer's values, which gives way to the increased demand of sustainable ink solutions in the packaging segment.
- Advancements in Printing Technology Boost Ink Additive Market Growth: Improvements in printing technology have also contributed to ink additive market growth. The demands of digital printing and flexography in terms of performance and colors cannot be achieved without a special additive. More of these high-performance additives optimizing adhesion, drying speed, and environmental resistance are being used by companies implementing these technologies in packaging.
- Bio-Based Ink Additives Gain Popularity Due to Environmental Awareness: Bio-based additives are an emerging trend in the market for ink additives, mostly because of increased environmental awareness. As consumers and companies look for environment-friendly options, demand for inks from renewable resources continues to increase. The reduction of reliance on fossil fuels meets broader, global sustainability goals while strengthening the brand.
- Performance Improvements Drive Adoption of Bio-Based Ink Additives: The bio-based technologies have improved the performance of these additives. Formulation innovations enable bio-based additives to improve ink characteristics like viscosity, drying time, and color vibrancy. Manufacturers are increasingly focused on quality, and as this trends further towards sustainability, bio-based options are gaining greater attractiveness, opening up further opportunities for wider uptake in the printing industry.
- Regulatory Pressure Encourages Growth of Bio-Based Ink Additives: The regulatory drivers are equally helpful in the growth of bio-based additives. Strict regulations around the chemical makeups of ink are setting up in countries worldwide, nudging the industry toward safer, more environmental alternatives. This regulatory environment not only urges innovation but also spurs investment in research and development, bringing in a more diversified range of formulations for bio-based ink.
- Smart Packaging Innovation Drives Demand for Specialized Ink Additives: Smart packaging solutions are going to create sizable growth opportunities for the ink additives market, driven by technology development and newer demands from consumers to include more functionality in the packaging. Features that include QR codes, sensors, and NFC technology are increasingly being integrated into smart packaging, which calls for particular inks promising readability and durability that will further hike the demand for innovative ink additives.
- Increased Focus on Product Safety Boosts Need for High-Performance Ink Additives: Greater stress on product safety and traceability is being driven by the extreme durability of exposures to inks. Requirements for ink additives include adhesion promoters, chemical resistance enhancers, and UV stabilizers. This seems to bode well for manufacturers who will invest in the development of high-performance ink formulations to apply to smart technologies.
- Personalization Trends in Packaging Fuel Demand for Responsive Ink Additives: The market is the growing requirement for personalization through packaging. Brands use smart packaging as a communication tool to reach their customers through a variety of interactive functions and unique customized experiences. The trend requires high responsive ink additives, which are supportive of dynamic printing techniques; therefore, brands try to be differentiated in a crowded market.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Ink additives Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Ink additives Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The Ink additives Market is estimated to witness a CAGR of 5% from 2023 to 2031
The growth of the packaging industry are driving the market growth.
ALTANA AG; BASF SE; The Dow Chemical Company; Elementis Plc; Evonik Industries; Shamrock Technologies; Munzing Chemie Gmbh; Solvay S.A.; Lubrizol; and Keim Additec Surface Gmbh are some of the key players operating in the ink additives market
Based on type, the dispersing and wetting agents segment is expected to witness the fastest growth during the forecast period
Based on geography, Asia Pacific held the largest share of the ink additives market due to the region's robust manufacturing sector, particularly in countries such as China and India, drives substantial demand for printed products, including packaging and labels. This high production volume translates to increased need for effective ink additives.
The adoption bio-based additives is expected to be the key market trends.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Ink Additives Market - By Type
1.3.2 Ink Additives Market - By Technology
1.3.3 Ink Additives Market - By Process
1.3.4 Ink Additives Market - By Application
1.3.5 Ink Additives Market - By Region
1.3.5.1 By Country
2. KEY TAKEWAYS
3. RESEARCH METHODOLOGY
4. INK ADDITIVES MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. INK ADDITIVES MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6. INK ADDITIVES MARKET - GLOBAL MARKET ANALYSIS
6.1. INK ADDITIVES - GLOBAL MARKET OVERVIEW
6.2. INK ADDITIVES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. INK ADDITIVES MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. DISPERSING AND WETTING AGENTS
7.3.1. Overview
7.3.2. Dispersing and Wetting Agents Market Forecast and Analysis
7.4. FOAM CONTROL ADDITIVES
7.4.1. Overview
7.4.2. Foam Control Additives Market Forecast and Analysis
7.5. SLIP AND RUB MATERIALS
7.5.1. Overview
7.5.2. Slip and Rub Materials Market Forecast and Analysis
7.6. RHEOLOGY MODIFIERS
7.6.1. Overview
7.6.2. Rheology Modifiers Market Forecast and Analysis
8. INK ADDITIVES MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
8.1. OVERVIEW
8.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
8.3. SOLVENT BASED
8.3.1. Overview
8.3.2. solvent based Market Forecast and Analysis
8.4. WATER BASED
8.4.1. Overview
8.4.2. water based Market Forecast and Analysis
8.5. OTHERS
8.5.1. Overview
8.5.2. others Market Forecast and Analysis
9. INK ADDITIVES MARKET - REVENUE AND FORECASTS TO 2028 - PROCESS
9.1. OVERVIEW
9.2. PROCESS MARKET FORECASTS AND ANALYSIS
9.3. LITHOGRAPHIC
9.3.1. Overview
9.3.2. Lithographic Market Forecast and Analysis
9.4. GRAVURE
9.4.1. Overview
9.4.2. Gravure Market Forecast and Analysis
9.5. FLEXOGRAPHIC
9.5.1. Overview
9.5.2. Flexographic Market Forecast and Analysis
9.6. DIGITAL
9.6.1. Overview
9.6.2. Digital Market Forecast and Analysis
9.7. OTHERS
9.7.1. Overview
9.7.2. Others Market Forecast and Analysis
10. INK ADDITIVES MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
10.1. OVERVIEW
10.2. APPLICATION MARKET FORECASTS AND ANALYSIS
10.3. PACKAGING
10.3.1. Overview
10.3.2. Packaging Market Forecast and Analysis
10.4. PUBLISHING
10.4.1. Overview
10.4.2. Publishing Market Forecast and Analysis
10.5. COMMERCIAL PRINTING
10.5.1. Overview
10.5.2. commercial Printing Market Forecast and Analysis
11. INK ADDITIVES MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
11.1.1 North America Ink Additives Market Overview
11.1.2 North America Ink Additives Market Forecasts and Analysis
11.1.3 North America Ink Additives Market Forecasts and Analysis - By Type
11.1.4 North America Ink Additives Market Forecasts and Analysis - By Technology
11.1.5 North America Ink Additives Market Forecasts and Analysis - By Process
11.1.6 North America Ink Additives Market Forecasts and Analysis - By Application
11.1.7 North America Ink Additives Market Forecasts and Analysis - By Countries
11.1.7.1 Canada Ink Additives Market
11.1.7.1.1 Canada Ink Additives Market by Type
11.1.7.1.2 Canada Ink Additives Market by Technology
11.1.7.1.3 Canada Ink Additives Market by Process
11.1.7.1.4 Canada Ink Additives Market by Application
11.1.7.2 Mexico Ink Additives Market
11.1.7.2.1 Mexico Ink Additives Market by Type
11.1.7.2.2 Mexico Ink Additives Market by Technology
11.1.7.2.3 Mexico Ink Additives Market by Process
11.1.7.2.4 Mexico Ink Additives Market by Application
11.1.7.3 US Ink Additives Market
11.1.7.3.1 US Ink Additives Market by Type
11.1.7.3.2 US Ink Additives Market by Technology
11.1.7.3.3 US Ink Additives Market by Process
11.1.7.3.4 US Ink Additives Market by Application
11.2. EUROPE
11.2.1 Europe Ink Additives Market Overview
11.2.2 Europe Ink Additives Market Forecasts and Analysis
11.2.3 Europe Ink Additives Market Forecasts and Analysis - By Type
11.2.4 Europe Ink Additives Market Forecasts and Analysis - By Technology
11.2.5 Europe Ink Additives Market Forecasts and Analysis - By Process
11.2.6 Europe Ink Additives Market Forecasts and Analysis - By Application
11.2.7 Europe Ink Additives Market Forecasts and Analysis - By Countries
11.2.7.1 Germany Ink Additives Market
11.2.7.1.1 Germany Ink Additives Market by Type
11.2.7.1.2 Germany Ink Additives Market by Technology
11.2.7.1.3 Germany Ink Additives Market by Process
11.2.7.1.4 Germany Ink Additives Market by Application
11.2.7.2 France Ink Additives Market
11.2.7.2.1 France Ink Additives Market by Type
11.2.7.2.2 France Ink Additives Market by Technology
11.2.7.2.3 France Ink Additives Market by Process
11.2.7.2.4 France Ink Additives Market by Application
11.2.7.3 Italy Ink Additives Market
11.2.7.3.1 Italy Ink Additives Market by Type
11.2.7.3.2 Italy Ink Additives Market by Technology
11.2.7.3.3 Italy Ink Additives Market by Process
11.2.7.3.4 Italy Ink Additives Market by Application
11.2.7.4 United Kingdom Ink Additives Market
11.2.7.4.1 United Kingdom Ink Additives Market by Type
11.2.7.4.2 United Kingdom Ink Additives Market by Technology
11.2.7.4.3 United Kingdom Ink Additives Market by Process
11.2.7.4.4 United Kingdom Ink Additives Market by Application
11.2.7.5 Russia Ink Additives Market
11.2.7.5.1 Russia Ink Additives Market by Type
11.2.7.5.2 Russia Ink Additives Market by Technology
11.2.7.5.3 Russia Ink Additives Market by Process
11.2.7.5.4 Russia Ink Additives Market by Application
11.2.7.6 Rest of Europe Ink Additives Market
11.2.7.6.1 Rest of Europe Ink Additives Market by Type
11.2.7.6.2 Rest of Europe Ink Additives Market by Technology
11.2.7.6.3 Rest of Europe Ink Additives Market by Process
11.2.7.6.4 Rest of Europe Ink Additives Market by Application
11.3. ASIA-PACIFIC
11.3.1 Asia-Pacific Ink Additives Market Overview
11.3.2 Asia-Pacific Ink Additives Market Forecasts and Analysis
11.3.3 Asia-Pacific Ink Additives Market Forecasts and Analysis - By Type
11.3.4 Asia-Pacific Ink Additives Market Forecasts and Analysis - By Technology
11.3.5 Asia-Pacific Ink Additives Market Forecasts and Analysis - By Process
11.3.6 Asia-Pacific Ink Additives Market Forecasts and Analysis - By Application
11.3.7 Asia-Pacific Ink Additives Market Forecasts and Analysis - By Countries
11.3.7.1 Australia Ink Additives Market
11.3.7.1.1 Australia Ink Additives Market by Type
11.3.7.1.2 Australia Ink Additives Market by Technology
11.3.7.1.3 Australia Ink Additives Market by Process
11.3.7.1.4 Australia Ink Additives Market by Application
11.3.7.2 China Ink Additives Market
11.3.7.2.1 China Ink Additives Market by Type
11.3.7.2.2 China Ink Additives Market by Technology
11.3.7.2.3 China Ink Additives Market by Process
11.3.7.2.4 China Ink Additives Market by Application
11.3.7.3 India Ink Additives Market
11.3.7.3.1 India Ink Additives Market by Type
11.3.7.3.2 India Ink Additives Market by Technology
11.3.7.3.3 India Ink Additives Market by Process
11.3.7.3.4 India Ink Additives Market by Application
11.3.7.4 Japan Ink Additives Market
11.3.7.4.1 Japan Ink Additives Market by Type
11.3.7.4.2 Japan Ink Additives Market by Technology
11.3.7.4.3 Japan Ink Additives Market by Process
11.3.7.4.4 Japan Ink Additives Market by Application
11.3.7.5 South Korea Ink Additives Market
11.3.7.5.1 South Korea Ink Additives Market by Type
11.3.7.5.2 South Korea Ink Additives Market by Technology
11.3.7.5.3 South Korea Ink Additives Market by Process
11.3.7.5.4 South Korea Ink Additives Market by Application
11.3.7.6 Rest of Asia-Pacific Ink Additives Market
11.3.7.6.1 Rest of Asia-Pacific Ink Additives Market by Type
11.3.7.6.2 Rest of Asia-Pacific Ink Additives Market by Technology
11.3.7.6.3 Rest of Asia-Pacific Ink Additives Market by Process
11.3.7.6.4 Rest of Asia-Pacific Ink Additives Market by Application
11.4. MIDDLE EAST AND AFRICA
11.4.1 Middle East and Africa Ink Additives Market Overview
11.4.2 Middle East and Africa Ink Additives Market Forecasts and Analysis
11.4.3 Middle East and Africa Ink Additives Market Forecasts and Analysis - By Type
11.4.4 Middle East and Africa Ink Additives Market Forecasts and Analysis - By Technology
11.4.5 Middle East and Africa Ink Additives Market Forecasts and Analysis - By Process
11.4.6 Middle East and Africa Ink Additives Market Forecasts and Analysis - By Application
11.4.7 Middle East and Africa Ink Additives Market Forecasts and Analysis - By Countries
11.4.7.1 South Africa Ink Additives Market
11.4.7.1.1 South Africa Ink Additives Market by Type
11.4.7.1.2 South Africa Ink Additives Market by Technology
11.4.7.1.3 South Africa Ink Additives Market by Process
11.4.7.1.4 South Africa Ink Additives Market by Application
11.4.7.2 Saudi Arabia Ink Additives Market
11.4.7.2.1 Saudi Arabia Ink Additives Market by Type
11.4.7.2.2 Saudi Arabia Ink Additives Market by Technology
11.4.7.2.3 Saudi Arabia Ink Additives Market by Process
11.4.7.2.4 Saudi Arabia Ink Additives Market by Application
11.4.7.3 U.A.E Ink Additives Market
11.4.7.3.1 U.A.E Ink Additives Market by Type
11.4.7.3.2 U.A.E Ink Additives Market by Technology
11.4.7.3.3 U.A.E Ink Additives Market by Process
11.4.7.3.4 U.A.E Ink Additives Market by Application
11.4.7.4 Rest of Middle East and Africa Ink Additives Market
11.4.7.4.1 Rest of Middle East and Africa Ink Additives Market by Type
11.4.7.4.2 Rest of Middle East and Africa Ink Additives Market by Technology
11.4.7.4.3 Rest of Middle East and Africa Ink Additives Market by Process
11.4.7.4.4 Rest of Middle East and Africa Ink Additives Market by Application
11.5. SOUTH AND CENTRAL AMERICA
11.5.1 South and Central America Ink Additives Market Overview
11.5.2 South and Central America Ink Additives Market Forecasts and Analysis
11.5.3 South and Central America Ink Additives Market Forecasts and Analysis - By Type
11.5.4 South and Central America Ink Additives Market Forecasts and Analysis - By Technology
11.5.5 South and Central America Ink Additives Market Forecasts and Analysis - By Process
11.5.6 South and Central America Ink Additives Market Forecasts and Analysis - By Application
11.5.7 South and Central America Ink Additives Market Forecasts and Analysis - By Countries
11.5.7.1 Brazil Ink Additives Market
11.5.7.1.1 Brazil Ink Additives Market by Type
11.5.7.1.2 Brazil Ink Additives Market by Technology
11.5.7.1.3 Brazil Ink Additives Market by Process
11.5.7.1.4 Brazil Ink Additives Market by Application
11.5.7.2 Argentina Ink Additives Market
11.5.7.2.1 Argentina Ink Additives Market by Type
11.5.7.2.2 Argentina Ink Additives Market by Technology
11.5.7.2.3 Argentina Ink Additives Market by Process
11.5.7.2.4 Argentina Ink Additives Market by Application
11.5.7.3 Rest of South and Central America Ink Additives Market
11.5.7.3.1 Rest of South and Central America Ink Additives Market by Type
11.5.7.3.2 Rest of South and Central America Ink Additives Market by Technology
11.5.7.3.3 Rest of South and Central America Ink Additives Market by Process
11.5.7.3.4 Rest of South and Central America Ink Additives Market by Application
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. INK ADDITIVES MARKET, KEY COMPANY PROFILES
13.1. ALTANA AG
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. BASF SE
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. DOW CORNING
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. ELEMENTIS PLC
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. EVONIK INDUSTRIES
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. SHAMROCK TECHNOLOGIES
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. MUNZING CHEMIE GMBH
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. SOLVAY S.A.
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. LUBRIZOL
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. KEIM ADDITEC SURFACE GMBH
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
1. ALTANA AG
2. BASF SE
3. Dow Corning
4. Elementis Plc
5. Evonik Industries
6. Shamrock Technologies
7. Munzing Chemie Gmbh
8. Solvay S. A.
9. Lubrizol
10. Keim Additec Surface Gmbh
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.