Large Screen Display Market Strategies and Trends - 2031
The Large Screen Display Market is expected to register a CAGR of 5.4% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The report is segmented by Components (Displays, Controllers, Mounts, Accessories, Others); Screen Size (100 inch to 149 inch, 150 inch to 199 inch, 200 inch to 300 inch, Above 300 inch); Application (Infrastructure, Retail, BFSI, Healthcare, Academic Institutions, Others). The global analysis is further broken-down at regional level and major countries. The report offers the value in USD for the above analysis and segments
Purpose of the ReportThe report Large Screen Display Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Large Screen Display Market Segmentation
Components- Displays
- Controllers
- Mounts
- Accessories
- Others
- 100 inch to 149 inch
- 150 inch to 199 inch
- 200 inch to 300 inch
- Above 300 inch
- Infrastructure
- Retail
- BFSI
- Healthcare
- Academic Institutions
- Others
- North America
- Europe
- Asia-Pacific
- South and Central America
- Middle East and Africa
- North America
- Europe
- Asia-Pacific
- South and Central America
- Middle East and Africa
Strategic Insights
Large Screen Display Market Growth Drivers- Increasing Demand for Immersive Experiences: The growing consumer preference for immersive experiences in entertainment, gaming, and digital signage is driving the large screen display market. As demand for high-quality visuals, larger screen sizes, and enhanced resolution increases, industries are adopting large displays for applications such as home theaters, public advertisements, and corporate presentations, fueling the market's growth.
- Advancements in Display Technologies: Technological advancements in display technologies, such as OLED, MicroLED, and 4K/8K resolutions, are propelling the large screen display market. These innovations offer superior picture quality, deeper contrast, and vibrant colors, making large screens more appealing for both consumer and commercial applications, from televisions to digital signage.
- Adoption of Smart Displays and IoT Integration: The trend of smart displays, powered by IoT integration, is gaining traction in the large screen display market. These smart displays enable seamless connectivity with various devices, offering users greater interactivity and convenience. Features such as voice control, touch interfaces, and connectivity with smart home systems are becoming increasingly common in large screen display products.
- Surge in Digital Signage Adoption: Digital signage is a growing trend in retail, transportation, hospitality, and corporate environments. Large screen displays are being used to deliver dynamic advertisements, wayfinding, and real-time information to customers, making them an essential tool for businesses aiming to enhance customer engagement and improve communication efficiency.
- Growth in Corporate and Educational Sector Applications: The increasing use of large screen displays in conference rooms, classrooms, and collaborative spaces presents a significant opportunity. As companies and educational institutions adopt video conferencing, online learning, and interactive presentations, the demand for high-quality large screen displays that enhance communication and collaboration is growing.
- Expansion in Home Entertainment Systems: With the rise of home theater setups, there is a growing opportunity in the consumer market for large screen displays. The demand for larger, high-definition televisions, especially 4K and 8K models, is expanding as consumers seek to recreate immersive movie and gaming experiences at home, offering a lucrative market for manufacturers.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Large Screen Display Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Large Screen Display Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
Some of the customization options available based on the request are an additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation# as our team would review the same and check the feasibility
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request
Shift towards OLED and MicroLED technology is anticipated to play a significant role in the global large screen display market in the coming years
The Large Screen Display Market is estimated to witness a CAGR of 5.4% from 2023 to 2031
Digital transformation across industries and growth in smart city initiatives are the major factors driving the large screen display market
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Large Screen Display Market - By Components
1.3.2Large Screen Display Market - By Screen Size
1.3.3Large Screen Display Market - By Application
1.3.4Large Screen Display Market - By Region
1.3.4.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.LARGE SCREEN DISPLAY MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.LARGE SCREEN DISPLAY MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6.LARGE SCREEN DISPLAY MARKET - GLOBAL MARKET ANALYSIS
6.1.LARGE SCREEN DISPLAY - GLOBAL MARKET OVERVIEW
6.2.LARGE SCREEN DISPLAY - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.LARGE SCREEN DISPLAY MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENTS
7.1.OVERVIEW
7.2.COMPONENTS MARKET FORECASTS AND ANALYSIS
7.3.DISPLAYS
7.3.1.Overview
7.3.2.Displays Market Forecast and Analysis
7.4.CONTROLLERS
7.4.1.Overview
7.4.2.Controllers Market Forecast and Analysis
7.5.MOUNTS
7.5.1.Overview
7.5.2.Mounts Market Forecast and Analysis
7.6.ACCESSORIES
7.6.1.Overview
7.6.2.Accessories Market Forecast and Analysis
7.7.OTHERS
7.7.1.Overview
7.7.2.Others Market Forecast and Analysis
8.LARGE SCREEN DISPLAY MARKET - REVENUE AND FORECASTS TO 2028 - SCREEN SIZE
8.1.OVERVIEW
8.2.SCREEN SIZE MARKET FORECASTS AND ANALYSIS
8.3.100 INCH TO 149 INCH
8.3.1.Overview
8.3.2.100 inch to 149 inch Market Forecast and Analysis
8.4.150 INCH TO 199 INCH
8.4.1.Overview
8.4.2.150 inch to 199 inch Market Forecast and Analysis
8.5.200 INCH TO 300 INCH
8.5.1.Overview
8.5.2.200 inch to 300 inch Market Forecast and Analysis
8.6.ABOVE 300 INCH
8.6.1.Overview
8.6.2.Above 300 inch Market Forecast and Analysis
9.LARGE SCREEN DISPLAY MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
9.1.OVERVIEW
9.2.APPLICATION MARKET FORECASTS AND ANALYSIS
9.3.INFRASTRUCTURE
9.3.1.Overview
9.3.2.Infrastructure Market Forecast and Analysis
9.4.RETAIL
9.4.1.Overview
9.4.2.Retail Market Forecast and Analysis
9.5.BFSI
9.5.1.Overview
9.5.2.BFSI Market Forecast and Analysis
9.6.HEALTHCARE
9.6.1.Overview
9.6.2.Healthcare Market Forecast and Analysis
9.7.ACADEMIC INSTITUTIONS
9.7.1.Overview
9.7.2.Academic Institutions Market Forecast and Analysis
9.8.OTHERS
9.8.1.Overview
9.8.2.Others Market Forecast and Analysis
10.LARGE SCREEN DISPLAY MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Large Screen Display Market Overview
10.1.2North America Large Screen Display Market Forecasts and Analysis
10.1.3North America Large Screen Display Market Forecasts and Analysis - By Components
10.1.4North America Large Screen Display Market Forecasts and Analysis - By Screen Size
10.1.5North America Large Screen Display Market Forecasts and Analysis - By Application
10.1.6North America Large Screen Display Market Forecasts and Analysis - By Countries
10.1.6.1United States Large Screen Display Market
10.1.6.1.1United States Large Screen Display Market by Components
10.1.6.1.2United States Large Screen Display Market by Screen Size
10.1.6.1.3United States Large Screen Display Market by Application
10.1.6.2Canada Large Screen Display Market
10.1.6.2.1Canada Large Screen Display Market by Components
10.1.6.2.2Canada Large Screen Display Market by Screen Size
10.1.6.2.3Canada Large Screen Display Market by Application
10.1.6.3Mexico Large Screen Display Market
10.1.6.3.1Mexico Large Screen Display Market by Components
10.1.6.3.2Mexico Large Screen Display Market by Screen Size
10.1.6.3.3Mexico Large Screen Display Market by Application
10.2.EUROPE
10.2.1Europe Large Screen Display Market Overview
10.2.2Europe Large Screen Display Market Forecasts and Analysis
10.2.3Europe Large Screen Display Market Forecasts and Analysis - By Components
10.2.4Europe Large Screen Display Market Forecasts and Analysis - By Screen Size
10.2.5Europe Large Screen Display Market Forecasts and Analysis - By Application
10.2.6Europe Large Screen Display Market Forecasts and Analysis - By Countries
10.2.6.1Germany Large Screen Display Market
10.2.6.1.1Germany Large Screen Display Market by Components
10.2.6.1.2Germany Large Screen Display Market by Screen Size
10.2.6.1.3Germany Large Screen Display Market by Application
10.2.6.2France Large Screen Display Market
10.2.6.2.1France Large Screen Display Market by Components
10.2.6.2.2France Large Screen Display Market by Screen Size
10.2.6.2.3France Large Screen Display Market by Application
10.2.6.3Italy Large Screen Display Market
10.2.6.3.1Italy Large Screen Display Market by Components
10.2.6.3.2Italy Large Screen Display Market by Screen Size
10.2.6.3.3Italy Large Screen Display Market by Application
10.2.6.4United Kingdom Large Screen Display Market
10.2.6.4.1United Kingdom Large Screen Display Market by Components
10.2.6.4.2United Kingdom Large Screen Display Market by Screen Size
10.2.6.4.3United Kingdom Large Screen Display Market by Application
10.2.6.5Russia Large Screen Display Market
10.2.6.5.1Russia Large Screen Display Market by Components
10.2.6.5.2Russia Large Screen Display Market by Screen Size
10.2.6.5.3Russia Large Screen Display Market by Application
10.2.6.6Rest of Europe Large Screen Display Market
10.2.6.6.1Rest of Europe Large Screen Display Market by Components
10.2.6.6.2Rest of Europe Large Screen Display Market by Screen Size
10.2.6.6.3Rest of Europe Large Screen Display Market by Application
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Large Screen Display Market Overview
10.3.2Asia-Pacific Large Screen Display Market Forecasts and Analysis
10.3.3Asia-Pacific Large Screen Display Market Forecasts and Analysis - By Components
10.3.4Asia-Pacific Large Screen Display Market Forecasts and Analysis - By Screen Size
10.3.5Asia-Pacific Large Screen Display Market Forecasts and Analysis - By Application
10.3.6Asia-Pacific Large Screen Display Market Forecasts and Analysis - By Countries
10.3.6.1Australia Large Screen Display Market
10.3.6.1.1Australia Large Screen Display Market by Components
10.3.6.1.2Australia Large Screen Display Market by Screen Size
10.3.6.1.3Australia Large Screen Display Market by Application
10.3.6.2China Large Screen Display Market
10.3.6.2.1China Large Screen Display Market by Components
10.3.6.2.2China Large Screen Display Market by Screen Size
10.3.6.2.3China Large Screen Display Market by Application
10.3.6.3India Large Screen Display Market
10.3.6.3.1India Large Screen Display Market by Components
10.3.6.3.2India Large Screen Display Market by Screen Size
10.3.6.3.3India Large Screen Display Market by Application
10.3.6.4Japan Large Screen Display Market
10.3.6.4.1Japan Large Screen Display Market by Components
10.3.6.4.2Japan Large Screen Display Market by Screen Size
10.3.6.4.3Japan Large Screen Display Market by Application
10.3.6.5South Korea Large Screen Display Market
10.3.6.5.1South Korea Large Screen Display Market by Components
10.3.6.5.2South Korea Large Screen Display Market by Screen Size
10.3.6.5.3South Korea Large Screen Display Market by Application
10.3.6.6Rest of Asia-Pacific Large Screen Display Market
10.3.6.6.1Rest of Asia-Pacific Large Screen Display Market by Components
10.3.6.6.2Rest of Asia-Pacific Large Screen Display Market by Screen Size
10.3.6.6.3Rest of Asia-Pacific Large Screen Display Market by Application
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Large Screen Display Market Overview
10.4.2Middle East and Africa Large Screen Display Market Forecasts and Analysis
10.4.3Middle East and Africa Large Screen Display Market Forecasts and Analysis - By Components
10.4.4Middle East and Africa Large Screen Display Market Forecasts and Analysis - By Screen Size
10.4.5Middle East and Africa Large Screen Display Market Forecasts and Analysis - By Application
10.4.6Middle East and Africa Large Screen Display Market Forecasts and Analysis - By Countries
10.4.6.1South Africa Large Screen Display Market
10.4.6.1.1South Africa Large Screen Display Market by Components
10.4.6.1.2South Africa Large Screen Display Market by Screen Size
10.4.6.1.3South Africa Large Screen Display Market by Application
10.4.6.2Saudi Arabia Large Screen Display Market
10.4.6.2.1Saudi Arabia Large Screen Display Market by Components
10.4.6.2.2Saudi Arabia Large Screen Display Market by Screen Size
10.4.6.2.3Saudi Arabia Large Screen Display Market by Application
10.4.6.3U.A.E Large Screen Display Market
10.4.6.3.1U.A.E Large Screen Display Market by Components
10.4.6.3.2U.A.E Large Screen Display Market by Screen Size
10.4.6.3.3U.A.E Large Screen Display Market by Application
10.4.6.4Rest of Middle East and Africa Large Screen Display Market
10.4.6.4.1Rest of Middle East and Africa Large Screen Display Market by Components
10.4.6.4.2Rest of Middle East and Africa Large Screen Display Market by Screen Size
10.4.6.4.3Rest of Middle East and Africa Large Screen Display Market by Application
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Large Screen Display Market Overview
10.5.2South and Central America Large Screen Display Market Forecasts and Analysis
10.5.3South and Central America Large Screen Display Market Forecasts and Analysis - By Components
10.5.4South and Central America Large Screen Display Market Forecasts and Analysis - By Screen Size
10.5.5South and Central America Large Screen Display Market Forecasts and Analysis - By Application
10.5.6South and Central America Large Screen Display Market Forecasts and Analysis - By Countries
10.5.6.1Brazil Large Screen Display Market
10.5.6.1.1Brazil Large Screen Display Market by Components
10.5.6.1.2Brazil Large Screen Display Market by Screen Size
10.5.6.1.3Brazil Large Screen Display Market by Application
10.5.6.2Argentina Large Screen Display Market
10.5.6.2.1Argentina Large Screen Display Market by Components
10.5.6.2.2Argentina Large Screen Display Market by Screen Size
10.5.6.2.3Argentina Large Screen Display Market by Application
10.5.6.3Rest of South and Central America Large Screen Display Market
10.5.6.3.1Rest of South and Central America Large Screen Display Market by Components
10.5.6.3.2Rest of South and Central America Large Screen Display Market by Screen Size
10.5.6.3.3Rest of South and Central America Large Screen Display Market by Application
11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12.LARGE SCREEN DISPLAY MARKET, KEY COMPANY PROFILES
12.1.BARCO
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.INNOLUX CORPORATION
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.LG DISPLAY (LG CORPORATION)
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.LEYARD OPTOELECTRONIC CO., LTD.
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.NEC CORPORATION
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.TPV TECHNOLOGY LIMITED
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.SONY CORPORATION
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.SHARP CORPORATION
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.TIANMA MICRO-ELECTRONICS CO.
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
12.10.VIEWSONIC CORPORATION
12.10.1.Key Facts
12.10.2.Business Description
12.10.3.Products and Services
12.10.4.Financial Overview
12.10.5.SWOT Analysis
12.10.6.Key Developments
13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
1. Barco
2. Innolux Corporation
3. LG Display (LG Corporation)
4. Leyard Optoelectronic Co. , Ltd.
5. NEC Corporation
6. TPV Technology Limited
7. Sony Corporation
8. Sharp Corporation
9. Tianma Micro-electronics Co.
10. ViewSonic Corporation
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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