Mammographic Radiographic Unit Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
Mammography is a specialized non-invasive medical radiographic technique that uses a low-energy-based X-ray or ionizing radiation system to examine inside the human breasts. The resultant images are known as mammograms. Each mammogram comprised bilateral craniocaudal and mediolateral oblique views. It helps in the early detection and diagnosis of breast diseases and disorders in women. Mammographic radiographic units is a device that utilizes the x-rays to produce images of the breast to provide information about breast morphology, normal anatomy, and gross pathology. In addition, it helps to evaluate palpable masses and nonpalpable breast lesions..
MARKET SCOPE
The "Global Mammographic Radiographic Unit Market Analysis to 2031" is a specialized and in-depth study of the healthcare industry with a special focus on the global market trend analysis. The report aims to provide an overview of the mammographic radiographic unit market with detailed market segmentation by type, application, and geography. The report provides key statistics on the market status of the leading mammographic radiographic unit market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on type, the global mammographic radiographic unit market is segmented into analog type, and digital type.
- On the basis of application, the market is bifurcated into surgery, physical examination, and others.
MARKET DYNAMICS
Drivers
- The high prevalence of breast cancer cases, rising aged population, women with breast cancer risks, and growing awareness regarding preventive checkups for breast cancer drive the global mammographic radiographic unit market.
- Increasing government initiatives and increasing access to mammary gland cancer screening systems fuel the market demand during the forecast period.
- Rising healthcare expenditure, changing disease patterns, thriving healthcare industry, and growing demand for regular monitoring propel the market growth.
- The rising implementation of mammography units in hospitals & diagnostic centers boosts the growth of the market.
Restraints
- High costs related to advanced mammography.
- Potential harms regarding screening mammograms and X-ray radiations.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The mammographic radiographic unit market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the mammographic radiographic unit market in these regions.
IMPACT OF COVID-19 ON MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET
COVID-19 first began in Wuhan (China) during December 2019, and since then, it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, UK, Turkey, Italy, and Spain are some of the worst affected countries in terms of confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. The shutdown of various plants and factories has affected the global supply chains and impacted the overall global market. This crisis had an extreme impact on breast unit activity in the radiology department. During the lockdown period, the number of patients visiting the clinics has fallen due to the guidelines to reschedule non-urgent patient care and delay screenings in an effort to minimize risks to patients and health care workers. At many places, rescheduling of procedures was carried out, such as screening mammography, some diagnostic or biopsy cases, or even delaying breast surgeries. Due to this, the activity in the breast unit dropped as expected. However, the activity in the breast unit may increase rapidly after the lockdown period, and a surge in demand can be seen in case of no restrictions on appointments as the rate of disease of locally advanced breast cancer has been increasing among people.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The mammographic radiographic unit market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the mammographic radiographic unit market in these regions.
IMPACT OF COVID-19 ON MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET
COVID-19 first began in Wuhan (China) during December 2019, and since then, it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, UK, Turkey, Italy, and Spain are some of the worst affected countries in terms of confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. The shutdown of various plants and factories has affected the global supply chains and impacted the overall global market. This crisis had an extreme impact on breast unit activity in the radiology department. During the lockdown period, the number of patients visiting the clinics has fallen due to the guidelines to reschedule non-urgent patient care and delay screenings in an effort to minimize risks to patients and health care workers. At many places, rescheduling of procedures was carried out, such as screening mammography, some diagnostic or biopsy cases, or even delaying breast surgeries. Due to this, the activity in the breast unit dropped as expected. However, the activity in the breast unit may increase rapidly after the lockdown period, and a surge in demand can be seen in case of no restrictions on appointments as the rate of disease of locally advanced breast cancer has been increasing among people.
MARKET PLAYERS
The report covers key developments in the mammographic radiographic unit market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from mammographic radiographic unit market are anticipated to have lucrative growth opportunities in the future with the rising demand for mammographic radiographic unit in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the mammographic radiographic unit market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Hologic
- Siemens
- FUJIFILM
- Philips Healthcare
- Canon Medical
- IMS Giotto
- Metaltronica
- Wandong Medical
- ANKE
- Perlong Medical
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Mammographic Radiographic Unit Market - By Type
1.3.2 Mammographic Radiographic Unit Market - By Application
1.3.3 Mammographic Radiographic Unit Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET - GLOBAL MARKET ANALYSIS
6.1. MAMMOGRAPHIC RADIOGRAPHIC UNIT - GLOBAL MARKET OVERVIEW
6.2. MAMMOGRAPHIC RADIOGRAPHIC UNIT - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING
7. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. ANALOG TYPE
7.3.1. Overview
7.3.2. Analog Type Market Forecast and Analysis
7.4. DIGITAL TYPE
7.4.1. Overview
7.4.2. Digital Type Market Forecast and Analysis
8. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. SURGERY
8.3.1. Overview
8.3.2. Surgery Market Forecast and Analysis
8.4. PHYSICAL EXAMINATION
8.4.1. Overview
8.4.2. Physical Examination Market Forecast and Analysis
8.5. OTHERS
8.5.1. Overview
8.5.2. Others Market Forecast and Analysis
9. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Mammographic Radiographic Unit Market Overview
9.1.2 North America Mammographic Radiographic Unit Market Forecasts and Analysis
9.1.3 North America Mammographic Radiographic Unit Market Forecasts and Analysis - By Type
9.1.4 North America Mammographic Radiographic Unit Market Forecasts and Analysis - By Application
9.1.5 North America Mammographic Radiographic Unit Market Forecasts and Analysis - By Countries
9.1.5.1 Canada Mammographic Radiographic Unit Market
9.1.5.1.1 Canada Mammographic Radiographic Unit Market by Type
9.1.5.1.2 Canada Mammographic Radiographic Unit Market by Application
9.1.5.2 Mexico Mammographic Radiographic Unit Market
9.1.5.2.1 Mexico Mammographic Radiographic Unit Market by Type
9.1.5.2.2 Mexico Mammographic Radiographic Unit Market by Application
9.1.5.3 US Mammographic Radiographic Unit Market
9.1.5.3.1 US Mammographic Radiographic Unit Market by Type
9.1.5.3.2 US Mammographic Radiographic Unit Market by Application
9.2. EUROPE
9.2.1 Europe Mammographic Radiographic Unit Market Overview
9.2.2 Europe Mammographic Radiographic Unit Market Forecasts and Analysis
9.2.3 Europe Mammographic Radiographic Unit Market Forecasts and Analysis - By Type
9.2.4 Europe Mammographic Radiographic Unit Market Forecasts and Analysis - By Application
9.2.5 Europe Mammographic Radiographic Unit Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Mammographic Radiographic Unit Market
9.2.5.1.1 Germany Mammographic Radiographic Unit Market by Type
9.2.5.1.2 Germany Mammographic Radiographic Unit Market by Application
9.2.5.2 France Mammographic Radiographic Unit Market
9.2.5.2.1 France Mammographic Radiographic Unit Market by Type
9.2.5.2.2 France Mammographic Radiographic Unit Market by Application
9.2.5.3 Italy Mammographic Radiographic Unit Market
9.2.5.3.1 Italy Mammographic Radiographic Unit Market by Type
9.2.5.3.2 Italy Mammographic Radiographic Unit Market by Application
9.2.5.4 Spain Mammographic Radiographic Unit Market
9.2.5.4.1 Spain Mammographic Radiographic Unit Market by Type
9.2.5.4.2 Spain Mammographic Radiographic Unit Market by Application
9.2.5.5 United Kingdom Mammographic Radiographic Unit Market
9.2.5.5.1 United Kingdom Mammographic Radiographic Unit Market by Type
9.2.5.5.2 United Kingdom Mammographic Radiographic Unit Market by Application
9.2.5.6 Rest of Europe Mammographic Radiographic Unit Market
9.2.5.6.1 Rest of Europe Mammographic Radiographic Unit Market by Type
9.2.5.6.2 Rest of Europe Mammographic Radiographic Unit Market by Application
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Mammographic Radiographic Unit Market Overview
9.3.2 Asia-Pacific Mammographic Radiographic Unit Market Forecasts and Analysis
9.3.3 Asia-Pacific Mammographic Radiographic Unit Market Forecasts and Analysis - By Type
9.3.4 Asia-Pacific Mammographic Radiographic Unit Market Forecasts and Analysis - By Application
9.3.5 Asia-Pacific Mammographic Radiographic Unit Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Mammographic Radiographic Unit Market
9.3.5.1.1 Australia Mammographic Radiographic Unit Market by Type
9.3.5.1.2 Australia Mammographic Radiographic Unit Market by Application
9.3.5.2 China Mammographic Radiographic Unit Market
9.3.5.2.1 China Mammographic Radiographic Unit Market by Type
9.3.5.2.2 China Mammographic Radiographic Unit Market by Application
9.3.5.3 India Mammographic Radiographic Unit Market
9.3.5.3.1 India Mammographic Radiographic Unit Market by Type
9.3.5.3.2 India Mammographic Radiographic Unit Market by Application
9.3.5.4 Japan Mammographic Radiographic Unit Market
9.3.5.4.1 Japan Mammographic Radiographic Unit Market by Type
9.3.5.4.2 Japan Mammographic Radiographic Unit Market by Application
9.3.5.5 South Korea Mammographic Radiographic Unit Market
9.3.5.5.1 South Korea Mammographic Radiographic Unit Market by Type
9.3.5.5.2 South Korea Mammographic Radiographic Unit Market by Application
9.3.5.6 Rest of Asia-Pacific Mammographic Radiographic Unit Market
9.3.5.6.1 Rest of Asia-Pacific Mammographic Radiographic Unit Market by Type
9.3.5.6.2 Rest of Asia-Pacific Mammographic Radiographic Unit Market by Application
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Mammographic Radiographic Unit Market Overview
9.4.2 Middle East and Africa Mammographic Radiographic Unit Market Forecasts and Analysis
9.4.3 Middle East and Africa Mammographic Radiographic Unit Market Forecasts and Analysis - By Type
9.4.4 Middle East and Africa Mammographic Radiographic Unit Market Forecasts and Analysis - By Application
9.4.5 Middle East and Africa Mammographic Radiographic Unit Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Mammographic Radiographic Unit Market
9.4.5.1.1 South Africa Mammographic Radiographic Unit Market by Type
9.4.5.1.2 South Africa Mammographic Radiographic Unit Market by Application
9.4.5.2 Saudi Arabia Mammographic Radiographic Unit Market
9.4.5.2.1 Saudi Arabia Mammographic Radiographic Unit Market by Type
9.4.5.2.2 Saudi Arabia Mammographic Radiographic Unit Market by Application
9.4.5.3 U.A.E Mammographic Radiographic Unit Market
9.4.5.3.1 U.A.E Mammographic Radiographic Unit Market by Type
9.4.5.3.2 U.A.E Mammographic Radiographic Unit Market by Application
9.4.5.4 Rest of Middle East and Africa Mammographic Radiographic Unit Market
9.4.5.4.1 Rest of Middle East and Africa Mammographic Radiographic Unit Market by Type
9.4.5.4.2 Rest of Middle East and Africa Mammographic Radiographic Unit Market by Application
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Mammographic Radiographic Unit Market Overview
9.5.2 South and Central America Mammographic Radiographic Unit Market Forecasts and Analysis
9.5.3 South and Central America Mammographic Radiographic Unit Market Forecasts and Analysis - By Type
9.5.4 South and Central America Mammographic Radiographic Unit Market Forecasts and Analysis - By Application
9.5.5 South and Central America Mammographic Radiographic Unit Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Mammographic Radiographic Unit Market
9.5.5.1.1 Brazil Mammographic Radiographic Unit Market by Type
9.5.5.1.2 Brazil Mammographic Radiographic Unit Market by Application
9.5.5.2 Argentina Mammographic Radiographic Unit Market
9.5.5.2.1 Argentina Mammographic Radiographic Unit Market by Type
9.5.5.2.2 Argentina Mammographic Radiographic Unit Market by Application
9.5.5.3 Rest of South and Central America Mammographic Radiographic Unit Market
9.5.5.3.1 Rest of South and Central America Mammographic Radiographic Unit Market by Type
9.5.5.3.2 Rest of South and Central America Mammographic Radiographic Unit Market by Application
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. MAMMOGRAPHIC RADIOGRAPHIC UNIT MARKET, KEY COMPANY PROFILES
11.1. HOLOGIC
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. SIEMENS
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. FUJIFILM
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. PHILIPS HEALTHCARE
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. CANON MEDICAL
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. IMS GIOTTO
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. METALTRONICA
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. WANDONG MEDICAL
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. ANKE
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. PERLONG MEDICAL
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1. Hologic
2. Siemens
3. FUJIFILM
4. Philips Healthcare
5. Canon Medical
6. IMS Giotto
7. Metaltronica
8. Wandong Medical
9. ANKE
10. Perlong Medical
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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