Marine Outboard Engine Market Strategic Insights 2021-2031
The Marine Outboard Engine Market is expected to register a CAGR of 4.5% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The report is segmented by power, engine type, ignition type, and boat type. Based on power, the market is segmented into Less than 30 HP, 30HP to 100 HP, Above 100 HP. Based on engine type, the market is segmented into Two Stroke Carburetted, Two Stroke Electronic Fuel Injection, Two Stroke Direct Injection System, Four Stroke Carburetted, Four Stroke Electronic Fuel Injection. Based on ignition type, the market is divided into Electric, Manual. and Based on boat type, the market is segmented into Fishing Vessel, Recreational Vessel, Special Purpose Boats.
Purpose of the ReportThe report Marine Outboard Engine Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Marine Outboard Engine Market Segmentation
By Power- Less than 30 HP
- 30HP to 100 HP
- Above 100 HP;
- Two Stroke Carburetted
- Two Stroke Electronic Fuel Injection
- Two Stroke Direct Injection System
- Four Stroke Carburetted
- Four Stroke Electronic Fuel Injection
- Electric
- Manual
- Fishing Vessel
- Recreational Vessel
- Special Purpose Boats
- Fishing Vessel
- Recreational Vessel
- Special Purpose Boats
Strategic Insights
Marine Outboard Engine Market Growth Drivers- Rising Boating Activities: The boating activities have risen across the coastal areas and lakes and, consequently risen demand for outboard motors. Added to this, there is growing desire to indulge in leisurely activities in water, leading to the increased demand for an efficient outboard motor.
- Technological Developments:The technology on outboard motors is also evolving and in a very positive direction, owing to lighter, more efficient fuel-burning engines. These give better performance and therefore attract more consumers. For instance, some of the recent trends even resulted in eliminating almost half of the weight from a 200-hp engine, which weighs nearly 800 pounds. This has made the product significantly more attractive to the owner of the boat.
- Growth of the Commercial Marine Sector: Outboard engines are extensively used in the commercial marine sector, including in fishing boats, cargo vessels, and tourist boats. The global demand for fish, seafood, and transport services is driving the need for efficient, durable outboard engines that can withstand the rigors of daily commercial use. utboard engines offer a more affordable and easily serviceable solution compared to inboard engines for small and medium-sized commercial vessels.
- Growth in Boating Tourism: As tourism continues to grow globally, marine tourism is a significant segment, including activities like boat rentals, chartered yachts, and guided fishing trips. Boating tourism is particularly expanding in coastal areas, islands, and recreational lakes, which is driving demand for new outboard engines and replacement engines for existing boats. Coastal and island tourism in regions such as Southeast Asia, the Caribbean, and the Mediterranean is booming.
- Transition towards Electric and Hybrid Outboard Engines: There is a growing trend in the development and adoption of electric and hybrid outboard engines. The push for this change comes from environmental pressure and regulation calling for more emission reductions from marine engines. Manufacturers have been investing more in innovation to develop sustainable production lines for consumers.
- Consumers are increasingly demanding more customized and personalized boating, so manufacturers are expected to offer a greater diversity of engine offerings and features. Included in this is the variety of power types and configurations designed for unique situations in boating. This serves to improve user satisfaction and engagement.
- Customization and Versatility of Outboard Engines: Outboard engines come in a wide range of sizes, from small engines used for personal watercraft to large, high-power engines used for commercial applications. This versatility allows boat owners to select the engine that best meets their needs, whether for leisure, fishing, or industrial use. The modular design of modern outboard engines allows boat manufacturers and owners to easily swap out engines or upgrade to more powerful models.
- Growth in Emerging Market: The emerging markets offer great expansion opportunities where boating has become fashionable. With rising disposable incomes and increasing leisure activities, countries in the Asia-Pacific and Latin America are considered profitable geographies for market expansion.
- After Sale Services and Upgrades: There are also after sale marine outboard engine opportunities. With a potential efficiency or performance upgrade in mind, the boater upgrades his or her engine to drive better performance or efficiency. As concerns here, companies will pursue interests in offering a wide variety of after sale products and services, maintenance, parts, and performance enhancement.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Marine Outboard Engine Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Marine Outboard Engine Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
Have a question?
Naveen
Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The Marine Outboard Engine Market is estimated to witness a CAGR of 4.5% from 2023 to 2031
The major factors driving the Marine Outboard Engine Market are: Rising consumers spending on the recreational activities across the globe along with surge in spending on the boating activities drives the market growth.
High manufacturing costs of the outboard motors hinders the market growth.
The major players in the market includes DEUTZ AG, Honda Motor Co., Ltd., Brunswick Corporation, Suzuki Motor Corporation, BRP Inc., Johnson Outdoors, Inc., Hangzhou Hidea Power Machinery Co. Ltd., Elco Motor Yachts, Kraeutler Elektromaschinen GmbH, Greaves Cotton Ltd., and Volvo Penta.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on the request are an additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Marine Outboard Engine Market - By Power
1.3.2 Marine Outboard Engine Market - By Engine
1.3.3 Marine Outboard Engine Market - By Ignition
1.3.4 Marine Outboard Engine Market - By Boat
1.3.5 Marine Outboard Engine Market - By Region
1.3.5.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. MARINE OUTBOARD ENGINE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. MARINE OUTBOARD ENGINE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. MARINE OUTBOARD ENGINE MARKET - GLOBAL MARKET ANALYSIS
6.1. MARINE OUTBOARD ENGINE - GLOBAL MARKET OVERVIEW
6.2. MARINE OUTBOARD ENGINE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. MARINE OUTBOARD ENGINE MARKET - REVENUE AND FORECASTS TO 2028 - POWER
7.1. OVERVIEW
7.2. POWER MARKET FORECASTS AND ANALYSIS
7.3. LESS THAN 30 HP
7.3.1. Overview
7.3.2. Less than 30 HP Market Forecast and Analysis
7.4. 30HP TO 100 HP
7.4.1. Overview
7.4.2. 30HP to 100 HP Market Forecast and Analysis
7.5. ABOVE 100 HP
7.5.1. Overview
7.5.2. Above 100 HP Market Forecast and Analysis
8. MARINE OUTBOARD ENGINE MARKET - REVENUE AND FORECASTS TO 2028 - ENGINE
8.1. OVERVIEW
8.2. ENGINE MARKET FORECASTS AND ANALYSIS
8.3. TWO STROKE CARBURETTED
8.3.1. Overview
8.3.2. Two Stroke Carburetted Market Forecast and Analysis
8.4. TWO STROKE ELECTRONIC FUEL INJECTION
8.4.1. Overview
8.4.2. Two Stroke Electronic Fuel Injection Market Forecast and Analysis
8.5. TWO STROKE DIRECT INJECTION SYSTEM
8.5.1. Overview
8.5.2. Two Stroke Direct Injection System Market Forecast and Analysis
8.6. FOUR STROKE CARBURETTED
8.6.1. Overview
8.6.2. Four Stroke Carburetted Market Forecast and Analysis
8.7. FOUR STROKE ELECTRONIC FUEL INJECTION
8.7.1. Overview
8.7.2. Four Stroke Electronic Fuel Injection Market Forecast and Analysis
9. MARINE OUTBOARD ENGINE MARKET - REVENUE AND FORECASTS TO 2028 - IGNITION
9.1. OVERVIEW
9.2. IGNITION MARKET FORECASTS AND ANALYSIS
9.3. ELECTRIC
9.3.1. Overview
9.3.2. Electric Market Forecast and Analysis
9.4. MANUAL
9.4.1. Overview
9.4.2. Manual Market Forecast and Analysis
10. MARINE OUTBOARD ENGINE MARKET - REVENUE AND FORECASTS TO 2028 - BOAT
10.1. OVERVIEW
10.2. BOAT MARKET FORECASTS AND ANALYSIS
10.3. FISHING VESSEL
10.3.1. Overview
10.3.2. Fishing Vessel Market Forecast and Analysis
10.4. RECREATIONAL VESSEL
10.4.1. Overview
10.4.2. Recreational Vessel Market Forecast and Analysis
10.5. SPECIAL PURPOSE BOATS
10.5.1. Overview
10.5.2. Special Purpose Boats Market Forecast and Analysis
11. MARINE OUTBOARD ENGINE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
11.1.1 North America Marine Outboard Engine Market Overview
11.1.2 North America Marine Outboard Engine Market Forecasts and Analysis
11.1.3 North America Marine Outboard Engine Market Forecasts and Analysis - By Power
11.1.4 North America Marine Outboard Engine Market Forecasts and Analysis - By Engine
11.1.5 North America Marine Outboard Engine Market Forecasts and Analysis - By Ignition
11.1.6 North America Marine Outboard Engine Market Forecasts and Analysis - By Boat
11.1.7 North America Marine Outboard Engine Market Forecasts and Analysis - By Countries
11.1.7.1 United States Marine Outboard Engine Market
11.1.7.1.1 United States Marine Outboard Engine Market by Power
11.1.7.1.2 United States Marine Outboard Engine Market by Engine
11.1.7.1.3 United States Marine Outboard Engine Market by Ignition
11.1.7.1.4 United States Marine Outboard Engine Market by Boat
11.1.7.2 Canada Marine Outboard Engine Market
11.1.7.2.1 Canada Marine Outboard Engine Market by Power
11.1.7.2.2 Canada Marine Outboard Engine Market by Engine
11.1.7.2.3 Canada Marine Outboard Engine Market by Ignition
11.1.7.2.4 Canada Marine Outboard Engine Market by Boat
11.1.7.3 Mexico Marine Outboard Engine Market
11.1.7.3.1 Mexico Marine Outboard Engine Market by Power
11.1.7.3.2 Mexico Marine Outboard Engine Market by Engine
11.1.7.3.3 Mexico Marine Outboard Engine Market by Ignition
11.1.7.3.4 Mexico Marine Outboard Engine Market by Boat
11.2. EUROPE
11.2.1 Europe Marine Outboard Engine Market Overview
11.2.2 Europe Marine Outboard Engine Market Forecasts and Analysis
11.2.3 Europe Marine Outboard Engine Market Forecasts and Analysis - By Power
11.2.4 Europe Marine Outboard Engine Market Forecasts and Analysis - By Engine
11.2.5 Europe Marine Outboard Engine Market Forecasts and Analysis - By Ignition
11.2.6 Europe Marine Outboard Engine Market Forecasts and Analysis - By Boat
11.2.7 Europe Marine Outboard Engine Market Forecasts and Analysis - By Countries
11.2.7.1 Germany Marine Outboard Engine Market
11.2.7.1.1 Germany Marine Outboard Engine Market by Power
11.2.7.1.2 Germany Marine Outboard Engine Market by Engine
11.2.7.1.3 Germany Marine Outboard Engine Market by Ignition
11.2.7.1.4 Germany Marine Outboard Engine Market by Boat
11.2.7.2 France Marine Outboard Engine Market
11.2.7.2.1 France Marine Outboard Engine Market by Power
11.2.7.2.2 France Marine Outboard Engine Market by Engine
11.2.7.2.3 France Marine Outboard Engine Market by Ignition
11.2.7.2.4 France Marine Outboard Engine Market by Boat
11.2.7.3 Italy Marine Outboard Engine Market
11.2.7.3.1 Italy Marine Outboard Engine Market by Power
11.2.7.3.2 Italy Marine Outboard Engine Market by Engine
11.2.7.3.3 Italy Marine Outboard Engine Market by Ignition
11.2.7.3.4 Italy Marine Outboard Engine Market by Boat
11.2.7.4 United Kingdom Marine Outboard Engine Market
11.2.7.4.1 United Kingdom Marine Outboard Engine Market by Power
11.2.7.4.2 United Kingdom Marine Outboard Engine Market by Engine
11.2.7.4.3 United Kingdom Marine Outboard Engine Market by Ignition
11.2.7.4.4 United Kingdom Marine Outboard Engine Market by Boat
11.2.7.5 Russia Marine Outboard Engine Market
11.2.7.5.1 Russia Marine Outboard Engine Market by Power
11.2.7.5.2 Russia Marine Outboard Engine Market by Engine
11.2.7.5.3 Russia Marine Outboard Engine Market by Ignition
11.2.7.5.4 Russia Marine Outboard Engine Market by Boat
11.2.7.6 Rest of Europe Marine Outboard Engine Market
11.2.7.6.1 Rest of Europe Marine Outboard Engine Market by Power
11.2.7.6.2 Rest of Europe Marine Outboard Engine Market by Engine
11.2.7.6.3 Rest of Europe Marine Outboard Engine Market by Ignition
11.2.7.6.4 Rest of Europe Marine Outboard Engine Market by Boat
11.3. ASIA-PACIFIC
11.3.1 Asia-Pacific Marine Outboard Engine Market Overview
11.3.2 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis
11.3.3 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis - By Power
11.3.4 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis - By Engine
11.3.5 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis - By Ignition
11.3.6 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis - By Boat
11.3.7 Asia-Pacific Marine Outboard Engine Market Forecasts and Analysis - By Countries
11.3.7.1 Australia Marine Outboard Engine Market
11.3.7.1.1 Australia Marine Outboard Engine Market by Power
11.3.7.1.2 Australia Marine Outboard Engine Market by Engine
11.3.7.1.3 Australia Marine Outboard Engine Market by Ignition
11.3.7.1.4 Australia Marine Outboard Engine Market by Boat
11.3.7.2 China Marine Outboard Engine Market
11.3.7.2.1 China Marine Outboard Engine Market by Power
11.3.7.2.2 China Marine Outboard Engine Market by Engine
11.3.7.2.3 China Marine Outboard Engine Market by Ignition
11.3.7.2.4 China Marine Outboard Engine Market by Boat
11.3.7.3 India Marine Outboard Engine Market
11.3.7.3.1 India Marine Outboard Engine Market by Power
11.3.7.3.2 India Marine Outboard Engine Market by Engine
11.3.7.3.3 India Marine Outboard Engine Market by Ignition
11.3.7.3.4 India Marine Outboard Engine Market by Boat
11.3.7.4 Japan Marine Outboard Engine Market
11.3.7.4.1 Japan Marine Outboard Engine Market by Power
11.3.7.4.2 Japan Marine Outboard Engine Market by Engine
11.3.7.4.3 Japan Marine Outboard Engine Market by Ignition
11.3.7.4.4 Japan Marine Outboard Engine Market by Boat
11.3.7.5 South Korea Marine Outboard Engine Market
11.3.7.5.1 South Korea Marine Outboard Engine Market by Power
11.3.7.5.2 South Korea Marine Outboard Engine Market by Engine
11.3.7.5.3 South Korea Marine Outboard Engine Market by Ignition
11.3.7.5.4 South Korea Marine Outboard Engine Market by Boat
11.3.7.6 Rest of Asia-Pacific Marine Outboard Engine Market
11.3.7.6.1 Rest of Asia-Pacific Marine Outboard Engine Market by Power
11.3.7.6.2 Rest of Asia-Pacific Marine Outboard Engine Market by Engine
11.3.7.6.3 Rest of Asia-Pacific Marine Outboard Engine Market by Ignition
11.3.7.6.4 Rest of Asia-Pacific Marine Outboard Engine Market by Boat
11.4. MIDDLE EAST AND AFRICA
11.4.1 Middle East and Africa Marine Outboard Engine Market Overview
11.4.2 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis
11.4.3 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis - By Power
11.4.4 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis - By Engine
11.4.5 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis - By Ignition
11.4.6 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis - By Boat
11.4.7 Middle East and Africa Marine Outboard Engine Market Forecasts and Analysis - By Countries
11.4.7.1 South Africa Marine Outboard Engine Market
11.4.7.1.1 South Africa Marine Outboard Engine Market by Power
11.4.7.1.2 South Africa Marine Outboard Engine Market by Engine
11.4.7.1.3 South Africa Marine Outboard Engine Market by Ignition
11.4.7.1.4 South Africa Marine Outboard Engine Market by Boat
11.4.7.2 Saudi Arabia Marine Outboard Engine Market
11.4.7.2.1 Saudi Arabia Marine Outboard Engine Market by Power
11.4.7.2.2 Saudi Arabia Marine Outboard Engine Market by Engine
11.4.7.2.3 Saudi Arabia Marine Outboard Engine Market by Ignition
11.4.7.2.4 Saudi Arabia Marine Outboard Engine Market by Boat
11.4.7.3 U.A.E Marine Outboard Engine Market
11.4.7.3.1 U.A.E Marine Outboard Engine Market by Power
11.4.7.3.2 U.A.E Marine Outboard Engine Market by Engine
11.4.7.3.3 U.A.E Marine Outboard Engine Market by Ignition
11.4.7.3.4 U.A.E Marine Outboard Engine Market by Boat
11.4.7.4 Rest of Middle East and Africa Marine Outboard Engine Market
11.4.7.4.1 Rest of Middle East and Africa Marine Outboard Engine Market by Power
11.4.7.4.2 Rest of Middle East and Africa Marine Outboard Engine Market by Engine
11.4.7.4.3 Rest of Middle East and Africa Marine Outboard Engine Market by Ignition
11.4.7.4.4 Rest of Middle East and Africa Marine Outboard Engine Market by Boat
11.5. SOUTH AND CENTRAL AMERICA
11.5.1 South and Central America Marine Outboard Engine Market Overview
11.5.2 South and Central America Marine Outboard Engine Market Forecasts and Analysis
11.5.3 South and Central America Marine Outboard Engine Market Forecasts and Analysis - By Power
11.5.4 South and Central America Marine Outboard Engine Market Forecasts and Analysis - By Engine
11.5.5 South and Central America Marine Outboard Engine Market Forecasts and Analysis - By Ignition
11.5.6 South and Central America Marine Outboard Engine Market Forecasts and Analysis - By Boat
11.5.7 South and Central America Marine Outboard Engine Market Forecasts and Analysis - By Countries
11.5.7.1 Brazil Marine Outboard Engine Market
11.5.7.1.1 Brazil Marine Outboard Engine Market by Power
11.5.7.1.2 Brazil Marine Outboard Engine Market by Engine
11.5.7.1.3 Brazil Marine Outboard Engine Market by Ignition
11.5.7.1.4 Brazil Marine Outboard Engine Market by Boat
11.5.7.2 Argentina Marine Outboard Engine Market
11.5.7.2.1 Argentina Marine Outboard Engine Market by Power
11.5.7.2.2 Argentina Marine Outboard Engine Market by Engine
11.5.7.2.3 Argentina Marine Outboard Engine Market by Ignition
11.5.7.2.4 Argentina Marine Outboard Engine Market by Boat
11.5.7.3 Rest of South and Central America Marine Outboard Engine Market
11.5.7.3.1 Rest of South and Central America Marine Outboard Engine Market by Power
11.5.7.3.2 Rest of South and Central America Marine Outboard Engine Market by Engine
11.5.7.3.3 Rest of South and Central America Marine Outboard Engine Market by Ignition
11.5.7.3.4 Rest of South and Central America Marine Outboard Engine Market by Boat
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. MARINE OUTBOARD ENGINE MARKET, KEY COMPANY PROFILES
13.1. DEUTZ AG
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. HONDA MOTOR COMPANY, LTD.
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. BRUNSWICK CORPORATION
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. SUZUKI MOTOR CORPORATION
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. BOMBARDIER RECREATIONAL PRODUCTS INC.
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. YAMAHA MOTOR CO., LTD.
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. MAHINDRA AND MAHINDRA LIMITED
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. JOHNSON OUTDOORS INC.
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. TOHATSU CORPORATION
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. KRäUTLER ELEKTROMASCHINEN GMBH
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
1. Deutz AG
2. Honda Motor Company, Ltd.
3. Brunswick Corporation
4. Suzuki Motor Corporation
5. Bombardier Recreational Products Inc.
6. Yamaha Motor Co., Ltd.
7. Mahindra and Mahindra Limited
8. Johnson Outdoors Inc.
9. Tohatsu Corporation
10. Kräutler Elektromaschinen GmbH
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Get Free Sample For