Middle East and Africa Oral Care Market to Grow at a CAGR of 2.8% to reach US$ 2,042.8 million from 2021 to 2028

Middle East and Africa Oral Care Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Product (Toothpastes, Toothbrushes and Accessories, Mouthwashes/Rinses, Denture Products, Dental Prosthesis Cleaning Solutions, Dental Accessories/Ancillaries, and Other Dental Products), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Pharmacies and Drug Stores, Online Retail Stores, and Other Distribution Channels)

  • Report Code : TIPRE00027755
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 100
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Middle East and Africa Oral Care Market to Grow at a CAGR of 2.8% to reach US$ 2,042.8 million from 2021 to 2028

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The Middle East & Africa oral care market is expected to reach US$ 2,042.8 million by 2028 from US$ 1,683.7 million in 2021. The market is estimated to grow at a CAGR of 2.8% from 2021–2028.

The popularity of online shopping has grown in the recent years owing to its convenience. E-commerce platforms help businesses maximize their customer reach. The tips and strategies provided on these platforms for attracting customers help boost the sales. Moreover, rise in the use of computer and cellphone apps support the trend of online purchasing. It also proves to be a cost-effective option for sellers. Further, online searching for products can save money and time spent by consumers on finding the best prices. There has been a remarkable shift in the retailing of oral care products in Middle East & Africa in recent years as consumers can make easy and quick purchases from e-commerce platforms, compared to that at shops or supermarkets. The availability of multiple brands on single platform and options such as free shipping also contributes to the popularity of online shopping. Growing digitalization has led Procter & Gamble to sponsor its products on social platforms, such as Wechat, and e-commerce platforms such as Tmall. Hello sells its products via e-commerce merchants such as Amazon.com Inc., iHerb.com, Thrive Market, and Grove Collective, as well as via its own direct-to-consumer site—Hello-Products.com—along with retail sales. Thus, the increasing popularity of online purchasing is providing novel opportunities to the oral care products market players.

The COVID-19 pandemic has become the most significant challenge in the region as it will reduce imports due to disruptions in global trade, which further increases the shortages of goods, resulting in a considerable price increase. However, rapid urbanization improved purchasing power, and increased promotions of naturally sourced products have been boosting the awareness about the benefits associated with organic personal care products, including oral care products, in countries such as Saudi Arabia, United Arab Emirates, and South Africa. As a result, consumers in these countries are increasingly preferring products with altered chemical content and added natural ingredients, leading to a rise in the consumption of organic oral care products. Further, with an easing of restrictions, dental care is now available to patients in the UAE, which will positively impact the market.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the oral care market. The Middle East & Africa oral care market is expected to grow at a good CAGR during the forecast period.

Middle East & Africa Oral Care Market Revenue and Forecast to 2028 (US$ Million)


Middle East & Africa Oral Care Market Segmentation      

By Product

  • Toothpastes
  • Toothbrushes and Accessories
  • Mouthwashes/Rinses
  • Denture Products
  • Dental Prosthesis Cleaning Solutions
  • Dental Accessories/Ancillaries
  • Other Dental Products

By Distribution Channel

  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Pharmacies and Drug Stores
  • Online Retail Stores
  • Other Distribution Channels

By Country

  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Companies Mentioned

  • Koninklijke Philips N.V.
  • Colgate-Palmolive Company
  • Procter & Gamble
  • GlaxoSmithKline plc.
  • Unilever
  • Johnson and Johnson Services, Inc.
  • Perrigo Company plc
  • Lion Corporation
  • Church & Dwight, Inc
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

1. Introduction

1.1 Scope of the Study

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 Middle East & Africa Oral Care Market – By Product

1.3.2 Middle East & Africa Oral Care Market – By Distribution Channel

1.3.3 Middle East & Africa Oral Care Market – By Country

2. Middle East & Africa Oral Care Market – Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. Middle East & Africa Oral Care Market – Market Landscape

4.1 Overview

4.2 PEST Analysis

4.2.1 Middle East & Africa – PEST Analysis

4.3 Expert Opinions

5. Middle East & Africa Oral Care Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Increasing Prevalence of Dental Problems

5.1.2 Rising Awareness Regarding Oral Hygiene

5.1.3 Rising Number of Oral Care Product Launches

5.2 Key Market Restraints

5.2.1 Pricing Pressure Faced by Prominent Players

5.3 Key Market Opportunities

5.3.1 Mounting Preference for Online Purchase of Oral Care Products

5.4 Future Trend

5.4.1 Connectivity Features in Toothbrushes

5.5 Impact analysis

6. Oral Care Market – Middle East & Africa Analysis

6.1 Middle East & Africa Oral Care Market Revenue Forecast and Analysis

7. Oral Care Market– By Product

7.1 Overview

7.2 Oral Care Market Share, by Product, 2020 and 2028 (%)

7.3 Toothpastes

7.3.1 Overview

7.3.2 Toothpastes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.3.3 Sensitive Toothpaste

7.3.3.1 Overview

7.3.3.2 Sensitive Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.3.4 Herbal Toothpaste

7.3.4.1 Overview

7.3.4.2 Herbal Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.3.5 Children Toothpaste

7.3.5.1 Overview

7.3.5.2 Children Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.3.6 Whitening Toothpaste

7.3.6.1 Overview

7.3.6.2 Whitening Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4 Toothbrushes and Accessories

7.4.1 Overview

7.4.2 Toothbrushes and Accessories: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.3 Manual Toothbrushes

7.4.3.1 Overview

7.4.3.2 Manual Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.4 Electric Toothbrushes

7.4.4.1 Overview

7.4.4.2 Electric Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.5 Battery-Powered Toothbrushes

7.4.5.1 Overview

7.4.5.2 Battery-Powered Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.6 Bamboo Toothbrushes

7.4.6.1 Overview

7.4.6.2 Bamboo Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.7 Disposable Toothbrushes

7.4.7.1 Overview

7.4.7.2 Disposable Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.4.8 Other Toothbrushes

7.4.8.1 Overview

7.4.8.2 Other Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.5 Mouthwashes/Rinses

7.5.1 Overview

7.5.2 Mouthwashes/Rinses: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.5.3 Non-Medicated Mouthwashes

7.5.3.1 Overview

7.5.3.2 Non-Medicated Mouthwashes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.5.4 Medicated Mouthwashes

7.5.4.1 Overview

7.5.4.2 Medicated Mouthwashes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.6 Denture Products

7.6.1 Overview

7.6.2 Denture Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.6.3 Denture Fixatives

7.6.3.1 Overview

7.6.3.2 Denture Fixatives: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.6.4 Denture Cleaners

7.6.4.1 Overview

7.6.4.2 Denture Cleaners: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.6.5 Others

7.6.5.1 Overview

7.6.5.2 Others: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.7 Dental Prosthesis Cleaning Solutions

7.7.1 Overview

7.7.2 Dental Prosthesis Cleaning Solutions: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8 Dental Accessories/Ancillaries

7.8.1 Overview

7.8.2 Dental Accessories/Ancillaries: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.3 Cosmetic Dental Whitening Products

7.8.3.1 Overview

7.8.3.2 Cosmetic Dental Whitening Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.4 Dental Flosses

7.8.4.1 Overview

7.8.4.2 Dental Flosses: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.5 Breath Fresheners

7.8.5.1 Overview

7.8.5.2 Breath Fresheners: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.6 Tongue Scrapers

7.8.6.1 Overview

7.8.6.2 Tongue Scrapers: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.7 Teeth Whitening Strips

7.8.7.1 Overview

7.8.7.2 Teeth Whitening Strips: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.8.8 Others

7.8.8.1 Overview

7.8.8.2 Others: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

7.9 Other Dental Products

7.9.1 Overview

7.9.2 Other Dental Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

8. Oral Care Market – By Distribution Channel

8.1 Overview

8.2 Oral Care Market Revenue Share, by Distribution Channel (2020 and 2028)

8.3 Supermarkets/Hypermarkets

8.3.1 Overview

8.3.2 Supermarkets/Hypermarkets: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Convenience Stores

8.4.1 Overview

8.4.2 Convenience Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

8.5 Pharmacies and Drug Stores

8.5.1 Overview

8.5.2 Pharmacies and Drug Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

8.6 Online Retail Stores

8.6.1 Overview

8.6.2 Online Retail Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

8.7 Other Distribution Channels

8.7.1 Overview

8.7.2 Other Distribution Channels: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

9. Middle East & Africa Oral Care Market – Geographic Analysis

9.1 Middle East & Africa: Oral Care Market

9.1.1 Overview

9.1.2 Middle East & Africa: Oral Care Market - Revenue and Forecast to 2028 (USD Million)

9.1.3 Middle East & Africa: Oral Care Market, by Product, 2019–2028 (USD Million)

9.1.3.1 Middle East & Africa: Oral Care Market, by Toothpastes, 2019–2028 (USD Million)

9.1.3.2 Middle East & Africa: Oral Care Market, by Toothbrushes and Accessories, 2019–2028 (USD Million)

9.1.3.3 Middle East & Africa: Oral Care Market, by Mouthwashes/Rinses, 2019–2028 (USD Million)

9.1.3.4 Middle East & Africa: Oral Care Market, by Denture Products, 2019–2028 (USD Million)

9.1.3.5 Middle East & Africa: Oral Care Market, by Dental Accessories/Ancillaries, 2019–2028 (USD Million)

9.1.4 Middle East & Africa: Oral Care Market, by Distribution Channel, 2019–2028 (USD Million)

9.1.5 Middle East and Africa: Oral Care Market, by Country, 2020 & 2028 (%)

9.1.5.1 Saudi Arabia

9.1.5.1.1 Saudi Arabia: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

9.1.5.1.2 Saudi Arabia: Oral Care Market, by Product, 2019–2028 (USD Million)

9.1.5.1.2.1 Saudi Arabia: Oral Care Market, by Toothpastes, 2019–2028 (USD Million)

9.1.5.1.2.2 Saudi Arabia: Oral Care Market, by Toothbrushes and Accessories, 2019–2028 (USD Million)

9.1.5.1.2.3 Saudi Arabia: Oral Care Market, by Mouthwashes/Rinses, 2019–2028 (USD Million)

9.1.5.1.2.4 Saudi Arabia: Oral Care Market, by Denture Products, 2019–2028 (USD Million)

9.1.5.1.2.5 Saudi Arabia: Oral Care Market, by Dental Accessories/Ancillaries, 2019–2028 (USD Million)

9.1.5.1.3 Saudi Arabia: Oral Care Market, by Distribution Channel, 2019–2028 (USD Million)

9.1.5.2 South Africa

9.1.5.2.1 South Africa: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

9.1.5.2.2 South Africa: Oral Care Market, by Product, 2019–2028 (USD Million)

9.1.5.2.2.1 6South Africa: Oral Care Market, by Toothpastes, 2019–2028 (USD Million)

9.1.5.2.2.2 South Africa: Oral Care Market, by Toothbrushes and Accessories, 2019–2028 (USD Million)

9.1.5.2.2.3 South Africa: Oral Care Market, by Mouthwashes/Rinses, 2019–2028 (USD Million)

9.1.5.2.2.4 South Africa: Oral Care Market, by Denture Products, 2019–2028 (USD Million)

9.1.5.2.2.5 South Africa: Oral Care Market, by Dental Accessories/Ancillaries, 2019–2028 (USD Million)

9.1.5.2.3 South Africa: Oral Care Market, by Distribution Channel, 2019–2028 (USD Million)

9.1.5.3 UAE: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

9.1.5.3.1 UAE: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

9.1.5.3.2 UAE: Oral Care Market, by Product, 2019–2028 (USD Million)

9.1.5.3.2.1 UAE: Oral Care Market, by Toothpastes, 2019–2028 (USD Million)

9.1.5.3.2.2 UAE: Oral Care Market, by Toothbrushes and Accessories, 2019–2028 (USD Million)

9.1.5.3.2.3 UAE: Oral Care Market, by Mouthwashes/Rinses, 2019–2028 (USD Million)

9.1.5.3.2.4 UAE: Oral Care Market, by Denture Products, 2019–2028 (USD Million)

9.1.5.3.2.5 UAE: Oral Care Market, by Dental Accessories/Ancillaries, 2019–2028 (USD Million)

9.1.5.3.3 UAE: Oral Care Market, by Distribution Channel, 2019–2028 (USD Million)

9.1.5.4 Rest of Middle East and Africa

9.1.5.4.1 Rest of Middle East and Africa: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

9.1.5.4.2 Rest of Middle East and Africa: Oral Care Market, by Product, 2019–2028 (USD Million)

9.1.5.4.2.1 Rest of Middle East and Africa: Oral Care Market, by Toothpastes, 2019–2028 (USD Million)

9.1.5.4.2.2 Rest of Middle East and Africa: Oral Care Market, by Toothbrushes and Accessories, 2019–2028 (USD Million)

9.1.5.4.2.3 Rest of Middle East and Africa: Oral Care Market, by Mouthwashes/Rinses, 2019–2028 (USD Million)

9.1.5.4.2.4 Rest of Middle East and Africa: Oral Care Market, by Denture Products, 2019–2028 (USD Million)

9.1.5.4.2.5 Rest of Middle East and Africa: Oral Care Market, by Dental Accessories/Ancillaries, 2019–2028 (USD Million)

9.1.5.4.3 Rest of Middle East and Africa: Oral Care Market, by Distribution Channel, 2019–2028 (USD Million)

10. Impact of COVID-19 Pandemic on Middle East & Africa Oral Care Market

10.1 Middle East & Africa: Impact Assessment of COVID-19 Pandemic

11. Oral Care Market–Industry Landscape

11.1 Overview

11.2 Growth Strategies Done by the Companies in the Market, (%)

11.3 Organic Developments

11.3.1 Overview

11.4 Inorganic Developments

11.4.1 Overview

12. Company Profiles

12.1 Koninklijke Philips N.V.

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Products and Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 Lion Corporation

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Products and Services

12.2.4 Financial Overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 Colgate-Palmolive Company

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Products and Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 Unilever

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Products and Services

12.4.4 Financial Overview

12.4.5 SWOT Analysis

12.4.6 Key Developments

12.5 GlaxoSmithKline plc.

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Products and Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.5.6 Key Developments

12.6 Perrigo Company plc

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Products and Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Church & Dwight, Inc.

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.7.6 Key Developments

12.8 Sunstar Suisse S.A.

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Procter & Gamble

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Products and Services

12.9.4 Financial Overview

12.9.5 SWOT Analysis

12.9.6 Key Developments

12.10 Johnson and Johnson Services, Inc.

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

12.10.6 Key Developments

13. Appendix

13.1 About The Insight Partners

13.2 Glossary of Terms

LIST OF TABLES

Table 1. Middle East & Africa: Oral Care Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 2. Middle East & Africa: Oral Care Market, by Toothpastes – Revenue and Forecast to 2028 (USD Million)

Table 3. Middle East & Africa: Oral Care Market, by Toothbrushes and Accessories– Revenue and Forecast to 2028 (USD Million)

Table 4. Middle East & Africa: Oral Care Market, by Mouthwashes/Rinses– Revenue and Forecast to 2028 (USD Million)

Table 5. Middle East & Africa: Oral Care Market, by Denture Products– Revenue and Forecast to 2028 (USD Million)

Table 6. Middle East & Africa: Oral Care Market, by Dental Accessories/Ancillaries– Revenue and Forecast to 2028 (USD Million)

Table 7. Middle East & Africa: Oral Care Market, by Distribution Channel– Revenue and Forecast to 2028 (USD Million)

Table 8. Saudi Arabia: Oral Care Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 9. Saudi Arabia: Oral Care Market, by Toothpastes – Revenue and Forecast to 2028 (USD Million)

Table 10. Saudi Arabia: Oral Care Market, by Toothbrushes and Accessories– Revenue and Forecast to 2028 (USD Million)

Table 11. Saudi Arabia: Oral Care Market, by Mouthwashes/Rinses– Revenue and Forecast to 2028 (USD Million)

Table 12. Saudi Arabia: Oral Care Market, by Denture Products– Revenue and Forecast to 2028 (USD Million)

Table 13. Saudi Arabia: Oral Care Market, by Dental Accessories/Ancillaries– Revenue and Forecast to 2028 (USD Million)

Table 14. Saudi Arabia: Oral Care Market, by Distribution Channel– Revenue and Forecast to 2028 (USD Million)

Table 15. South Africa: Oral Care Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 16. South Africa: Oral Care Market, by Toothpastes – Revenue and Forecast to 2028 (USD Million)

Table 17. South Africa: Oral Care Market, by Toothbrushes and Accessories– Revenue and Forecast to 2028 (USD Million)

Table 18. South Africa: Oral Care Market, by Mouthwashes/Rinses– Revenue and Forecast to 2028 (USD Million)

Table 19. South Africa: Oral Care Market, by Denture Products– Revenue and Forecast to 2028 (USD Million)

Table 20. South Africa: Oral Care Market, by Dental Accessories/Ancillaries– Revenue and Forecast to 2028 (USD Million)

Table 21. South Africa: Oral Care Market, by Distribution Channel– Revenue and Forecast to 2028 (USD Million)

Table 22. UAE: Oral Care Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 23. UAE: Oral Care Market, by Toothpastes – Revenue and Forecast to 2028 (USD Million)

Table 24. UAE: Oral Care Market, by Toothbrushes and Accessories– Revenue and Forecast to 2028 (USD Million)

Table 25. UAE: Oral Care Market, by Mouthwashes/Rinses– Revenue and Forecast to 2028 (USD Million)

Table 26. UAE: Oral Care Market, by Denture Products– Revenue and Forecast to 2028 (USD Million)

Table 27. UAE: Oral Care Market, by Dental Accessories/Ancillaries– Revenue and Forecast to 2028 (USD Million)

Table 28. UAE: Oral Care Market, by Distribution Channel– Revenue and Forecast to 2028 (USD Million)

Table 29. Rest of Middle East and Africa: Oral Care Market, by Product– Revenue and Forecast to 2028 (USD Million)

Table 30. Rest of Middle East and Africa: Oral Care Market, by Toothpastes – Revenue and Forecast to 2028 (USD Million)

Table 31. Rest of Middle East and Africa: Oral Care Market, by Toothbrushes and Accessories– Revenue and Forecast to 2028 (USD Million)

Table 32. Rest of Middle East and Africa: Oral Care Market, by Mouthwashes/Rinses– Revenue and Forecast to 2028 (USD Million)

Table 33. Rest of Middle East and Africa: Oral Care Market, by Denture Products– Revenue and Forecast to 2028 (USD Million)

Table 34. Rest of Middle East and Africa: Oral Care Market, by Dental Accessories/Ancillaries– Revenue and Forecast to 2028 (USD Million)

Table 35. Rest of Middle East and Africa: Oral Care Market, by Distribution Channel– Revenue and Forecast to 2028 (USD Million)

Table 36. Organic Developments Done by Companies

Table 37. Inorganic Developments Done by Companies

Table 38. Glossary of Terms, Oral Care Market

LIST OF FIGURES

Figure 1. Oral Care Market Segmentation

Figure 2. Middle East & Africa Oral Care Market Overview

Figure 3. Toothpastes Product Segment Held Largest Share of Middle East & Africa Oral Care Market

Figure 4. South Africa to Show Significant Growth During Forecast Period

Figure 5. Middle East & Africa Oral Care Market, Industry Landscape

Figure 6. Middle East & Africa PEST Analysis

Figure 7. Oral care market impact analysis of driver and restraints

Figure 8. Middle East & Africa Oral Care Market – Revenue Forecast and Analysis – 2020- 2028

Figure 9. Oral Care Market Share, by Product, 2020 and 2028 (%)

Figure 10. Toothpastes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 11. Sensitive Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 12. Herbal Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 13. Children Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 14. Whitening Toothpaste: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 15. Toothbrushes and Accessories: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 16. Manual Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 17. Electric Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 18. Battery-Powered Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 19. Bamboo Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 20. Disposable Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 21. Other Toothbrushes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 22. Mouthwashes/Rinses: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 23. Non-Medicated Mouthwashes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 24. Medicated Mouthwashes: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 25. Denture Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 26. Denture Fixatives: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 27. Denture Cleaners: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 28. Others: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 29. Dental Prosthesis Cleaning Solutions: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 30. Dental Accessories/Ancillaries: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 31. Cosmetic Dental Whitening Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 32. Dental Flosses: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 33. Breath Fresheners: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 34. Tongue Scrapers: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 35. Teeth Whitening Strips: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 36. Others: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 37. Other Dental Products: Oral Care Market– Revenue and Forecast to 2028 (USD Million)

Figure 38. Oral Care Market Revenue Share, by Distribution Channel (2020 and 2028)

Figure 39. Supermarkets/Hypermarkets: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

Figure 40. Convenience Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

Figure 41. Pharmacies and Drug Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

Figure 42. Online Retail Stores: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

Figure 43. Other Distribution Channels: Oral Care Market – Revenue and Forecast to 2028 (US$ Million)

Figure 44. Middle East & Africa: Oral Care Market, by Key Country – Revenue (2020) (USD Million)

Figure 45. Middle East & Africa: Oral Care Market Revenue and Forecast to 2028 (USD Million)

Figure 46. Middle East and Africa: Oral Care Market, by Country, 2020 & 2028 (%)

Figure 47. Saudi Arabia: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

Figure 48. South Africa: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

Figure 49. UAE: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

Figure 50. Rest of Middle East and Africa: Oral Care Market – Revenue and Forecast to 2028 (USD Million)

Figure 51. Impact of COVID-19 Pandemic on Oral Care Market in Middle East & Africa Countries

Figure 52. Growth Strategies Done by the Companies in the Market, (%)

  1. Koninklijke Philips N.V.
  2. Colgate-Palmolive Company
  3. Procter & Gamble
  4. GlaxoSmithKline plc.
  5. Unilever
  6. Johnson and Johnson Services, Inc.
  7. Perrigo Company plc
  8. Lion Corporation
  9. Church & Dwight, Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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