Outboard Motors Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
MARKET SCOPE
The "Global Outboard Motors Market Analysis to 2028" is a specialized and in-depth study of the automotive and transportation industry with a special focus on the global market trend analysis. The report aims to provide an overview of the outboard motors market with detailed market segmentation by engine type, power, ignition type, application and geography. The report provides key statistics on the market status of the leading outboard motors market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on engine type, the global outboard motors market is segmented into 2-Stroke and 4-Stroke.
- On the basis of power, the market is segmented into low, mid and high.
- Based on ignition type, the market is bifurcated into electric and manual.
- On the basis of application, the market is segmented into commercial, recreational and military.
MARKET DYNAMICS
Drivers:
- Increasing government funding for infrastructure development of the marine sector.
- Rise in spending on tourism, adventure sports, and recreational activities.
Restraints:
- Unorganized retail sector in few developing countries
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The outboard motors market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the outboard motors market in these regions.
IMPACT OF COVID-19 ON OUTBOARD MOTORS MARKET
The outbreak of the COVID-19 has severely impacted the automotive, transportation and other related industries adversely. The emergence of COVID-19 virus across the globe which led to lockdown scenarios has led to unprecedented series of border closures across the globe. This disruption of global supply chain has left an adverse impact on the automotive industry. This pandemic restricted movement of people and non-essential goods from one place to another. Restrictions of limited workforce at production site affected the market from supply side. The pandemic period experienced temporary closure of various water sport activities. All the mentioned factors have impacted the outboard motors market negatively.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2019 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The outboard motors market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the outboard motors market in these regions.
IMPACT OF COVID-19 ON OUTBOARD MOTORS MARKET
The outbreak of the COVID-19 has severely impacted the automotive, transportation and other related industries adversely. The emergence of COVID-19 virus across the globe which led to lockdown scenarios has led to unprecedented series of border closures across the globe. This disruption of global supply chain has left an adverse impact on the automotive industry. This pandemic restricted movement of people and non-essential goods from one place to another. Restrictions of limited workforce at production site affected the market from supply side. The pandemic period experienced temporary closure of various water sport activities. All the mentioned factors have impacted the outboard motors market negatively.
MARKET PLAYERS
The report covers key developments in the outboard motors market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from outboard motors market are anticipated to lucrative growth opportunities in the future with the rising demand for outboard motors in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the outboard motors market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Cox Powertrain Limited
- Honda Motor Co., Ltd.
- Mercury Marine
- Powertec Outboards
- Suzuki Marine
- Tohatsu Corporation
- Torqeedo GmbH
- Volvo Penta
- Yamaha Motor Co., Ltd.
- YANMAR Marine International
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
![Report Coverage](https://www.theinsightpartners.com/assets/rdimages/report_coverage.png)
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
![Segment Covered](https://www.theinsightpartners.com/assets/rdimages/segment_covered.png)
Segment Covered
This text is related
to segments covered.
![Regional Scope](https://www.theinsightpartners.com/assets/rdimages/regional_scope.png)
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
![Country Scope](https://www.theinsightpartners.com/assets/rdimages/country_scope.png)
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Outboard Motors Market - By Engine Type
1.3.2 Outboard Motors Market - By Power
1.3.3 Outboard Motors Market - By Ignition Type
1.3.4 Outboard Motors Market - By Application
1.3.5 Outboard Motors Market - By Region
1.3.5.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. OUTBOARD MOTORS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. OUTBOARD MOTORS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. OUTBOARD MOTORS MARKET - GLOBAL MARKET ANALYSIS
6.1. OUTBOARD MOTORS - GLOBAL MARKET OVERVIEW
6.2. OUTBOARD MOTORS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. OUTBOARD MOTORS MARKET - REVENUE AND FORECASTS TO 2028 - ENGINE TYPE
7.1. OVERVIEW
7.2. ENGINE TYPE MARKET FORECASTS AND ANALYSIS
7.3. 2-STROKE
7.3.1. Overview
7.3.2. 2-Stroke Market Forecast and Analysis
7.4. 4-STROKE
7.4.1. Overview
7.4.2. 4-Stroke Market Forecast and Analysis
8. OUTBOARD MOTORS MARKET - REVENUE AND FORECASTS TO 2028 - POWER
8.1. OVERVIEW
8.2. POWER MARKET FORECASTS AND ANALYSIS
8.3. LOW
8.3.1. Overview
8.3.2. Low Market Forecast and Analysis
8.4. MID
8.4.1. Overview
8.4.2. Mid Market Forecast and Analysis
8.5. HIGH
8.5.1. Overview
8.5.2. High Market Forecast and Analysis
9. OUTBOARD MOTORS MARKET - REVENUE AND FORECASTS TO 2028 - IGNITION TYPE
9.1. OVERVIEW
9.2. IGNITION TYPE MARKET FORECASTS AND ANALYSIS
9.3. ELECTRIC
9.3.1. Overview
9.3.2. Electric Market Forecast and Analysis
9.4. MANUAL
9.4.1. Overview
9.4.2. Manual Market Forecast and Analysis
10. OUTBOARD MOTORS MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
10.1. OVERVIEW
10.2. APPLICATION MARKET FORECASTS AND ANALYSIS
10.3. COMMERCIAL
10.3.1. Overview
10.3.2. Commercial Market Forecast and Analysis
10.4. RECREATIONAL
10.4.1. Overview
10.4.2. Recreational Market Forecast and Analysis
10.5. MILITARY
10.5.1. Overview
10.5.2. Military Market Forecast and Analysis
11. OUTBOARD MOTORS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
11.1.1 North America Outboard Motors Market Overview
11.1.2 North America Outboard Motors Market Forecasts and Analysis
11.1.3 North America Outboard Motors Market Forecasts and Analysis - By Engine Type
11.1.4 North America Outboard Motors Market Forecasts and Analysis - By Power
11.1.5 North America Outboard Motors Market Forecasts and Analysis - By Ignition Type
11.1.6 North America Outboard Motors Market Forecasts and Analysis - By Application
11.1.7 North America Outboard Motors Market Forecasts and Analysis - By Countries
11.1.7.1 United States Outboard Motors Market
11.1.7.1.1 United States Outboard Motors Market by Engine Type
11.1.7.1.2 United States Outboard Motors Market by Power
11.1.7.1.3 United States Outboard Motors Market by Ignition Type
11.1.7.1.4 United States Outboard Motors Market by Application
11.1.7.2 Canada Outboard Motors Market
11.1.7.2.1 Canada Outboard Motors Market by Engine Type
11.1.7.2.2 Canada Outboard Motors Market by Power
11.1.7.2.3 Canada Outboard Motors Market by Ignition Type
11.1.7.2.4 Canada Outboard Motors Market by Application
11.1.7.3 Mexico Outboard Motors Market
11.1.7.3.1 Mexico Outboard Motors Market by Engine Type
11.1.7.3.2 Mexico Outboard Motors Market by Power
11.1.7.3.3 Mexico Outboard Motors Market by Ignition Type
11.1.7.3.4 Mexico Outboard Motors Market by Application
11.2. EUROPE
11.2.1 Europe Outboard Motors Market Overview
11.2.2 Europe Outboard Motors Market Forecasts and Analysis
11.2.3 Europe Outboard Motors Market Forecasts and Analysis - By Engine Type
11.2.4 Europe Outboard Motors Market Forecasts and Analysis - By Power
11.2.5 Europe Outboard Motors Market Forecasts and Analysis - By Ignition Type
11.2.6 Europe Outboard Motors Market Forecasts and Analysis - By Application
11.2.7 Europe Outboard Motors Market Forecasts and Analysis - By Countries
11.2.7.1 Germany Outboard Motors Market
11.2.7.1.1 Germany Outboard Motors Market by Engine Type
11.2.7.1.2 Germany Outboard Motors Market by Power
11.2.7.1.3 Germany Outboard Motors Market by Ignition Type
11.2.7.1.4 Germany Outboard Motors Market by Application
11.2.7.2 France Outboard Motors Market
11.2.7.2.1 France Outboard Motors Market by Engine Type
11.2.7.2.2 France Outboard Motors Market by Power
11.2.7.2.3 France Outboard Motors Market by Ignition Type
11.2.7.2.4 France Outboard Motors Market by Application
11.2.7.3 Italy Outboard Motors Market
11.2.7.3.1 Italy Outboard Motors Market by Engine Type
11.2.7.3.2 Italy Outboard Motors Market by Power
11.2.7.3.3 Italy Outboard Motors Market by Ignition Type
11.2.7.3.4 Italy Outboard Motors Market by Application
11.2.7.4 United Kingdom Outboard Motors Market
11.2.7.4.1 United Kingdom Outboard Motors Market by Engine Type
11.2.7.4.2 United Kingdom Outboard Motors Market by Power
11.2.7.4.3 United Kingdom Outboard Motors Market by Ignition Type
11.2.7.4.4 United Kingdom Outboard Motors Market by Application
11.2.7.5 Russia Outboard Motors Market
11.2.7.5.1 Russia Outboard Motors Market by Engine Type
11.2.7.5.2 Russia Outboard Motors Market by Power
11.2.7.5.3 Russia Outboard Motors Market by Ignition Type
11.2.7.5.4 Russia Outboard Motors Market by Application
11.2.7.6 Rest of Europe Outboard Motors Market
11.2.7.6.1 Rest of Europe Outboard Motors Market by Engine Type
11.2.7.6.2 Rest of Europe Outboard Motors Market by Power
11.2.7.6.3 Rest of Europe Outboard Motors Market by Ignition Type
11.2.7.6.4 Rest of Europe Outboard Motors Market by Application
11.3. ASIA-PACIFIC
11.3.1 Asia-Pacific Outboard Motors Market Overview
11.3.2 Asia-Pacific Outboard Motors Market Forecasts and Analysis
11.3.3 Asia-Pacific Outboard Motors Market Forecasts and Analysis - By Engine Type
11.3.4 Asia-Pacific Outboard Motors Market Forecasts and Analysis - By Power
11.3.5 Asia-Pacific Outboard Motors Market Forecasts and Analysis - By Ignition Type
11.3.6 Asia-Pacific Outboard Motors Market Forecasts and Analysis - By Application
11.3.7 Asia-Pacific Outboard Motors Market Forecasts and Analysis - By Countries
11.3.7.1 Australia Outboard Motors Market
11.3.7.1.1 Australia Outboard Motors Market by Engine Type
11.3.7.1.2 Australia Outboard Motors Market by Power
11.3.7.1.3 Australia Outboard Motors Market by Ignition Type
11.3.7.1.4 Australia Outboard Motors Market by Application
11.3.7.2 China Outboard Motors Market
11.3.7.2.1 China Outboard Motors Market by Engine Type
11.3.7.2.2 China Outboard Motors Market by Power
11.3.7.2.3 China Outboard Motors Market by Ignition Type
11.3.7.2.4 China Outboard Motors Market by Application
11.3.7.3 India Outboard Motors Market
11.3.7.3.1 India Outboard Motors Market by Engine Type
11.3.7.3.2 India Outboard Motors Market by Power
11.3.7.3.3 India Outboard Motors Market by Ignition Type
11.3.7.3.4 India Outboard Motors Market by Application
11.3.7.4 Japan Outboard Motors Market
11.3.7.4.1 Japan Outboard Motors Market by Engine Type
11.3.7.4.2 Japan Outboard Motors Market by Power
11.3.7.4.3 Japan Outboard Motors Market by Ignition Type
11.3.7.4.4 Japan Outboard Motors Market by Application
11.3.7.5 South Korea Outboard Motors Market
11.3.7.5.1 South Korea Outboard Motors Market by Engine Type
11.3.7.5.2 South Korea Outboard Motors Market by Power
11.3.7.5.3 South Korea Outboard Motors Market by Ignition Type
11.3.7.5.4 South Korea Outboard Motors Market by Application
11.3.7.6 Rest of Asia-Pacific Outboard Motors Market
11.3.7.6.1 Rest of Asia-Pacific Outboard Motors Market by Engine Type
11.3.7.6.2 Rest of Asia-Pacific Outboard Motors Market by Power
11.3.7.6.3 Rest of Asia-Pacific Outboard Motors Market by Ignition Type
11.3.7.6.4 Rest of Asia-Pacific Outboard Motors Market by Application
11.4. MIDDLE EAST AND AFRICA
11.4.1 Middle East and Africa Outboard Motors Market Overview
11.4.2 Middle East and Africa Outboard Motors Market Forecasts and Analysis
11.4.3 Middle East and Africa Outboard Motors Market Forecasts and Analysis - By Engine Type
11.4.4 Middle East and Africa Outboard Motors Market Forecasts and Analysis - By Power
11.4.5 Middle East and Africa Outboard Motors Market Forecasts and Analysis - By Ignition Type
11.4.6 Middle East and Africa Outboard Motors Market Forecasts and Analysis - By Application
11.4.7 Middle East and Africa Outboard Motors Market Forecasts and Analysis - By Countries
11.4.7.1 South Africa Outboard Motors Market
11.4.7.1.1 South Africa Outboard Motors Market by Engine Type
11.4.7.1.2 South Africa Outboard Motors Market by Power
11.4.7.1.3 South Africa Outboard Motors Market by Ignition Type
11.4.7.1.4 South Africa Outboard Motors Market by Application
11.4.7.2 Saudi Arabia Outboard Motors Market
11.4.7.2.1 Saudi Arabia Outboard Motors Market by Engine Type
11.4.7.2.2 Saudi Arabia Outboard Motors Market by Power
11.4.7.2.3 Saudi Arabia Outboard Motors Market by Ignition Type
11.4.7.2.4 Saudi Arabia Outboard Motors Market by Application
11.4.7.3 U.A.E Outboard Motors Market
11.4.7.3.1 U.A.E Outboard Motors Market by Engine Type
11.4.7.3.2 U.A.E Outboard Motors Market by Power
11.4.7.3.3 U.A.E Outboard Motors Market by Ignition Type
11.4.7.3.4 U.A.E Outboard Motors Market by Application
11.4.7.4 Rest of Middle East and Africa Outboard Motors Market
11.4.7.4.1 Rest of Middle East and Africa Outboard Motors Market by Engine Type
11.4.7.4.2 Rest of Middle East and Africa Outboard Motors Market by Power
11.4.7.4.3 Rest of Middle East and Africa Outboard Motors Market by Ignition Type
11.4.7.4.4 Rest of Middle East and Africa Outboard Motors Market by Application
11.5. SOUTH AND CENTRAL AMERICA
11.5.1 South and Central America Outboard Motors Market Overview
11.5.2 South and Central America Outboard Motors Market Forecasts and Analysis
11.5.3 South and Central America Outboard Motors Market Forecasts and Analysis - By Engine Type
11.5.4 South and Central America Outboard Motors Market Forecasts and Analysis - By Power
11.5.5 South and Central America Outboard Motors Market Forecasts and Analysis - By Ignition Type
11.5.6 South and Central America Outboard Motors Market Forecasts and Analysis - By Application
11.5.7 South and Central America Outboard Motors Market Forecasts and Analysis - By Countries
11.5.7.1 Brazil Outboard Motors Market
11.5.7.1.1 Brazil Outboard Motors Market by Engine Type
11.5.7.1.2 Brazil Outboard Motors Market by Power
11.5.7.1.3 Brazil Outboard Motors Market by Ignition Type
11.5.7.1.4 Brazil Outboard Motors Market by Application
11.5.7.2 Argentina Outboard Motors Market
11.5.7.2.1 Argentina Outboard Motors Market by Engine Type
11.5.7.2.2 Argentina Outboard Motors Market by Power
11.5.7.2.3 Argentina Outboard Motors Market by Ignition Type
11.5.7.2.4 Argentina Outboard Motors Market by Application
11.5.7.3 Rest of South and Central America Outboard Motors Market
11.5.7.3.1 Rest of South and Central America Outboard Motors Market by Engine Type
11.5.7.3.2 Rest of South and Central America Outboard Motors Market by Power
11.5.7.3.3 Rest of South and Central America Outboard Motors Market by Ignition Type
11.5.7.3.4 Rest of South and Central America Outboard Motors Market by Application
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. OUTBOARD MOTORS MARKET, KEY COMPANY PROFILES
13.1. COX POWERTRAIN LIMITED
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. HONDA MOTOR CO., LTD.
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. MERCURY MARINE
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. POWERTEC OUTBOARDS
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. SUZUKI MARINE
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. TOHATSU CORPORATION
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. TORQEEDO GMBH
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. VOLVO PENTA
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. YAMAHA MOTOR CO., LTD.
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. YANMAR MARINE INTERNATIONAL
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
1.Cox Powertrain Limited
2.Honda Motor Co., Ltd.
3.Mercury Marine
4.Powertec Outboards
5.Suzuki Marine
6.Tohatsu Corporation
7.Torqeedo GmbH
8.Volvo Penta
9.Yamaha Motor Co., Ltd.
10.YANMAR Marine International
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.