Packaging Coating Additives Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
Packaging coating additives are used to enhance various packaging methods and these are used in food and beverage packaging, consumer goods, industrial packaging, and in helthcare. Packaging material used in various packaging are prone to friction and possesses less stability. Additives are used with the packaging material to improve the performance, water-repellency, Ph stability, to provide less friction to surfaces, and anti-microbial properties. The increasing demand for packaging from the food industry is expected to drive the market growth of packaging coating additives globally.
MARKET DYNAMICS
The packaging coating additives market has witnessed a significant growth owing to factor such as growing demand for packaging coating additives products from food packaging, industrial packaging, and healthcare packaging sectors is expected to propel the target market growth in the near future. With the increasing disposable income of the consumers in the emerging countries, there is a rising demand for packaged food products, which is further creating demand for packaging coating additives. Moreover, e-commerce play a vital role in the growth of packaging coating additives. There is an increasing trend of online shopping among the consumers globally and with the growth of e-commerce, almost all products can be bought through onbline channels, which is further creating demand for packaging coating additives. However, environmental factors, including recycling, health concerns, and air pollution, may hamper the growth of packaging coatings additives market. Fluctuating prices of raw materials is another factor which may restraint the market growth of packaging coating additives. Nevertheless, market players are adopting strategies to stay competitite in the market and with new innovative products, there are opportunities to open new growth avenues for the packaging coating additives market.
MARKET SCOPE
The "Global Packaging Coating Additives Market Analysis to 2031" is a specialized and in-depth study of the food and beverages industry with a special focus on the global market trend analysis. The report aims to provide an overview of the packaging coating additives market with detailed market segmentation by function, formulation, application, and geography. The global packaging coating additives market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading packaging coating additives market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global packaging coating additives market is segmented on the basis of function, formulation, and application. On the basis of function, the packaging coating additives market is segmented into slip, anti-static, anti-fog, anti-block, and antimicrobial. Based on formulation, packaging coating additives market is segmented into water-based, solvent-based, and powder-based. The packaging coating additives market on the basis of the application is classified into Food, Industrial, Healthcare, and Consumer.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global packaging coating additives market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The packaging coating additives market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the packaging coating additives market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the packaging coating additives market in these regions.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global packaging coating additives market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The packaging coating additives market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the packaging coating additives market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the packaging coating additives market in these regions.
MARKET PLAYERS
The reports cover various key developments in the global packaging coating additives market. Various companies are focusing growth strategies such as product launches, product approvals and others such as patents and events. Some of the growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from packaging coating additives market are anticipated to lucrative growth opportunities in the future with the rising demand for packaging coating additives in the global market. Below mentioned is the list of few companies engaged in the packaging coating additives market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the packaging coating additives market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Akzo Nobel N.V.
- Arkema Group
- BASF SE
- Clariant AG
- Croda International PLC
- Daikin Industries, Ltd.
- Evonik Industries AG
- Lonza Group
- Solvay S.A.
- The 3M Company
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Packaging Coating Additives - By Function
1.3.2 Packaging Coating Additives - By Formulation
1.3.3 Packaging Coating Additives - By Application
1.3.4 Packaging Coating Additives - By Region
1.3.4.1 By Country
2. KEY TAKEWAYS
3. RESEARCH METHODOLOGY
4. PACKAGING COATING ADDITIVES LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. PACKAGING COATING ADDITIVES - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6. PACKAGING COATING ADDITIVES - GLOBAL MARKET ANALYSIS
6.1. PACKAGING COATING ADDITIVES - GLOBAL MARKET OVERVIEW
6.2. PACKAGING COATING ADDITIVES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PACKAGING COATING ADDITIVES - REVENUE AND FORECASTS TO 2028 - FUNCTION
7.1. OVERVIEW
7.2. FUNCTION MARKET FORECASTS AND ANALYSIS
7.3. SLIP
7.3.1. Overview
7.3.2. Slip Market Forecast and Analysis
7.4. ANTI-STATIC
7.4.1. Overview
7.4.2. Anti-Static Market Forecast and Analysis
7.5. ANTI-FOG
7.5.1. Overview
7.5.2. Anti-fog Market Forecast and Analysis
7.6. ANTI-BLOCK
7.6.1. Overview
7.6.2. Anti-block Market Forecast and Analysis
7.7. ANTIMICROBIAL
7.7.1. Overview
7.7.2. Antimicrobial Market Forecast and Analysis
8. PACKAGING COATING ADDITIVES - REVENUE AND FORECASTS TO 2028 - FORMULATION
8.1. OVERVIEW
8.2. FORMULATION MARKET FORECASTS AND ANALYSIS
8.3. WATER-BASED
8.3.1. Overview
8.3.2. Water-based Market Forecast and Analysis
8.4. SOLVENT-BASED
8.4.1. Overview
8.4.2. Solvent-based Market Forecast and Analysis
8.5. POWDER-BASED
8.5.1. Overview
8.5.2. Powder-based Market Forecast and Analysis
9. PACKAGING COATING ADDITIVES - REVENUE AND FORECASTS TO 2028 - APPLICATION
9.1. OVERVIEW
9.2. APPLICATION MARKET FORECASTS AND ANALYSIS
9.3. FOOD
9.3.1. Overview
9.3.2. Food Market Forecast and Analysis
9.4. INDUSTRIAL
9.4.1. Overview
9.4.2. Industrial Market Forecast and Analysis
9.5. HEALTHCARE
9.5.1. Overview
9.5.2. Healthcare Market Forecast and Analysis
9.6. CONSUMER
9.6.1. Overview
9.6.2. Consumer Market Forecast and Analysis
10. PACKAGING COATING ADDITIVES REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Packaging Coating Additives Overview
10.1.2 North America Packaging Coating Additives Forecasts and Analysis
10.1.3 North America Packaging Coating Additives Forecasts and Analysis - By Function
10.1.4 North America Packaging Coating Additives Forecasts and Analysis - By Formulation
10.1.5 North America Packaging Coating Additives Forecasts and Analysis - By Application
10.1.6 North America Packaging Coating Additives Forecasts and Analysis - By Countries
10.1.6.1 United States Packaging Coating Additives
10.1.6.1.1 United States Packaging Coating Additives by Function
10.1.6.1.2 United States Packaging Coating Additives by Formulation
10.1.6.1.3 United States Packaging Coating Additives by Application
10.1.6.2 Canada Packaging Coating Additives
10.1.6.2.1 Canada Packaging Coating Additives by Function
10.1.6.2.2 Canada Packaging Coating Additives by Formulation
10.1.6.2.3 Canada Packaging Coating Additives by Application
10.1.6.3 Mexico Packaging Coating Additives
10.1.6.3.1 Mexico Packaging Coating Additives by Function
10.1.6.3.2 Mexico Packaging Coating Additives by Formulation
10.1.6.3.3 Mexico Packaging Coating Additives by Application
10.2. EUROPE
10.2.1 Europe Packaging Coating Additives Overview
10.2.2 Europe Packaging Coating Additives Forecasts and Analysis
10.2.3 Europe Packaging Coating Additives Forecasts and Analysis - By Function
10.2.4 Europe Packaging Coating Additives Forecasts and Analysis - By Formulation
10.2.5 Europe Packaging Coating Additives Forecasts and Analysis - By Application
10.2.6 Europe Packaging Coating Additives Forecasts and Analysis - By Countries
10.2.6.1 Germany Packaging Coating Additives
10.2.6.1.1 Germany Packaging Coating Additives by Function
10.2.6.1.2 Germany Packaging Coating Additives by Formulation
10.2.6.1.3 Germany Packaging Coating Additives by Application
10.2.6.2 France Packaging Coating Additives
10.2.6.2.1 France Packaging Coating Additives by Function
10.2.6.2.2 France Packaging Coating Additives by Formulation
10.2.6.2.3 France Packaging Coating Additives by Application
10.2.6.3 Italy Packaging Coating Additives
10.2.6.3.1 Italy Packaging Coating Additives by Function
10.2.6.3.2 Italy Packaging Coating Additives by Formulation
10.2.6.3.3 Italy Packaging Coating Additives by Application
10.2.6.4 United Kingdom Packaging Coating Additives
10.2.6.4.1 United Kingdom Packaging Coating Additives by Function
10.2.6.4.2 United Kingdom Packaging Coating Additives by Formulation
10.2.6.4.3 United Kingdom Packaging Coating Additives by Application
10.2.6.5 Russia Packaging Coating Additives
10.2.6.5.1 Russia Packaging Coating Additives by Function
10.2.6.5.2 Russia Packaging Coating Additives by Formulation
10.2.6.5.3 Russia Packaging Coating Additives by Application
10.2.6.6 Rest of Europe Packaging Coating Additives
10.2.6.6.1 Rest of Europe Packaging Coating Additives by Function
10.2.6.6.2 Rest of Europe Packaging Coating Additives by Formulation
10.2.6.6.3 Rest of Europe Packaging Coating Additives by Application
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Packaging Coating Additives Overview
10.3.2 Asia-Pacific Packaging Coating Additives Forecasts and Analysis
10.3.3 Asia-Pacific Packaging Coating Additives Forecasts and Analysis - By Function
10.3.4 Asia-Pacific Packaging Coating Additives Forecasts and Analysis - By Formulation
10.3.5 Asia-Pacific Packaging Coating Additives Forecasts and Analysis - By Application
10.3.6 Asia-Pacific Packaging Coating Additives Forecasts and Analysis - By Countries
10.3.6.1 Australia Packaging Coating Additives
10.3.6.1.1 Australia Packaging Coating Additives by Function
10.3.6.1.2 Australia Packaging Coating Additives by Formulation
10.3.6.1.3 Australia Packaging Coating Additives by Application
10.3.6.2 China Packaging Coating Additives
10.3.6.2.1 China Packaging Coating Additives by Function
10.3.6.2.2 China Packaging Coating Additives by Formulation
10.3.6.2.3 China Packaging Coating Additives by Application
10.3.6.3 India Packaging Coating Additives
10.3.6.3.1 India Packaging Coating Additives by Function
10.3.6.3.2 India Packaging Coating Additives by Formulation
10.3.6.3.3 India Packaging Coating Additives by Application
10.3.6.4 Japan Packaging Coating Additives
10.3.6.4.1 Japan Packaging Coating Additives by Function
10.3.6.4.2 Japan Packaging Coating Additives by Formulation
10.3.6.4.3 Japan Packaging Coating Additives by Application
10.3.6.5 South Korea Packaging Coating Additives
10.3.6.5.1 South Korea Packaging Coating Additives by Function
10.3.6.5.2 South Korea Packaging Coating Additives by Formulation
10.3.6.5.3 South Korea Packaging Coating Additives by Application
10.3.6.6 Rest of Asia-Pacific Packaging Coating Additives
10.3.6.6.1 Rest of Asia-Pacific Packaging Coating Additives by Function
10.3.6.6.2 Rest of Asia-Pacific Packaging Coating Additives by Formulation
10.3.6.6.3 Rest of Asia-Pacific Packaging Coating Additives by Application
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Packaging Coating Additives Overview
10.4.2 Middle East and Africa Packaging Coating Additives Forecasts and Analysis
10.4.3 Middle East and Africa Packaging Coating Additives Forecasts and Analysis - By Function
10.4.4 Middle East and Africa Packaging Coating Additives Forecasts and Analysis - By Formulation
10.4.5 Middle East and Africa Packaging Coating Additives Forecasts and Analysis - By Application
10.4.6 Middle East and Africa Packaging Coating Additives Forecasts and Analysis - By Countries
10.4.6.1 South Africa Packaging Coating Additives
10.4.6.1.1 South Africa Packaging Coating Additives by Function
10.4.6.1.2 South Africa Packaging Coating Additives by Formulation
10.4.6.1.3 South Africa Packaging Coating Additives by Application
10.4.6.2 Saudi Arabia Packaging Coating Additives
10.4.6.2.1 Saudi Arabia Packaging Coating Additives by Function
10.4.6.2.2 Saudi Arabia Packaging Coating Additives by Formulation
10.4.6.2.3 Saudi Arabia Packaging Coating Additives by Application
10.4.6.3 U.A.E Packaging Coating Additives
10.4.6.3.1 U.A.E Packaging Coating Additives by Function
10.4.6.3.2 U.A.E Packaging Coating Additives by Formulation
10.4.6.3.3 U.A.E Packaging Coating Additives by Application
10.4.6.4 Rest of Middle East and Africa Packaging Coating Additives
10.4.6.4.1 Rest of Middle East and Africa Packaging Coating Additives by Function
10.4.6.4.2 Rest of Middle East and Africa Packaging Coating Additives by Formulation
10.4.6.4.3 Rest of Middle East and Africa Packaging Coating Additives by Application
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Packaging Coating Additives Overview
10.5.2 South and Central America Packaging Coating Additives Forecasts and Analysis
10.5.3 South and Central America Packaging Coating Additives Forecasts and Analysis - By Function
10.5.4 South and Central America Packaging Coating Additives Forecasts and Analysis - By Formulation
10.5.5 South and Central America Packaging Coating Additives Forecasts and Analysis - By Application
10.5.6 South and Central America Packaging Coating Additives Forecasts and Analysis - By Countries
10.5.6.1 Brazil Packaging Coating Additives
10.5.6.1.1 Brazil Packaging Coating Additives by Function
10.5.6.1.2 Brazil Packaging Coating Additives by Formulation
10.5.6.1.3 Brazil Packaging Coating Additives by Application
10.5.6.2 Argentina Packaging Coating Additives
10.5.6.2.1 Argentina Packaging Coating Additives by Function
10.5.6.2.2 Argentina Packaging Coating Additives by Formulation
10.5.6.2.3 Argentina Packaging Coating Additives by Application
10.5.6.3 Rest of South and Central America Packaging Coating Additives
10.5.6.3.1 Rest of South and Central America Packaging Coating Additives by Function
10.5.6.3.2 Rest of South and Central America Packaging Coating Additives by Formulation
10.5.6.3.3 Rest of South and Central America Packaging Coating Additives by Application
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. PACKAGING COATING ADDITIVES, KEY COMPANY PROFILES
12.1. AKZO NOBEL N.V.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ARKEMA GROUP
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. BASF SE
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. CLARIANT AG
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. CRODA INTERNATIONAL PLC
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. DAIKIN INDUSTRIES, LTD.
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. EVONIK INDUSTRIES AG
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. LONZA GROUP
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. SOLVAY S.A.
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. THE 3M COMPANY
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1. Akzo Nobel N.V.
2. Arkema Group
3. BASF SE
4. Clariant AG
5. Croda International PLC
6. Daikin Industries, Ltd.
7. Evonik Industries AG
8. Lonza Group
9. Solvay S.A.
10. The 3M Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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