Player Tracking System Market Dynamics 2021-2031
A player tracking system can provide real-time player performance metrics, video footage, and positional data of an individual player. The information gathered thereby can help in making informed decisions to enhance the performance of players as well as the entire team. For instance, in association football, popularly known as soccer, GPS trackers can record substantial data, such as speed, distance covered, acceleration rate, pulse rate, and impact from tackles, in real-time. The coaching staff can use this data during the game to plan team strategies, suggest appropriate positions of players on the field, and make substitutions.
MARKET SCOPE
The "Global Player tracking system Market Analysis to 2031" is a specialized and in-depth study of the Player tracking system market with a special focus on the global market trend analysis. The report aims to provide an overview of Player tracking system market with detailed market segmentation by offering, technology, application, and geography. The global Player tracking system market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Player tracking system market players and offers key trends and opportunities in the Player tracking system market.
MARKET SEGMENTATION
- The global Player tracking system market is segmented on the basis of offering, technology, application.
- On the basis of offering, the market is segmented as solution, and services.
- On the basis technology, the market is segmented as RTLS, athlete tracking tags, robotic cameras, UWB technology, RFID technology.
- On the basis application, the market is segmented as athlete performance, coaching and training, fan enhancement, and others.
MARKET DYNAMICS
Drivers:
- The growth of the market can be attributed to the continued emphasis on tracking the players and monitoring their physical metrics in real-time.
- Several teams are aggressively adopting different kinds of systems that can provide on-field data in real-time, thereby driving the growth of the market over the forecast period.
Restraints:
- High Data Security Concerns
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Player tracking system market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the Player tracking system market in these regions.
IMPACT OF COVID-19 ON PLAYER TRACKING SYSTEM MARKET
The outbreak of COVID-19 virus in December 2019 affected majority of the countries around the globe with the World Health Organization declaring it a public health emergency. The pandemic is expected to have negative impact on the global artificial intelligence powered video analytics market in 2021. With rise of the global health crisis, various enterprises are facing several challenges in operating business functions like production, sales, and after sales services, thus resulting in shutdown of business functions. However, video analysis and surveillance technology were able to make a significant growth in the market with the help of government initiatives, such as surveillance on public places for lockdown and social distancing measures, which played significant role in limiting the spread of disease.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The Player tracking system market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the marketduring the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the Player tracking system market in these regions.
IMPACT OF COVID-19 ON PLAYER TRACKING SYSTEM MARKET
The outbreak of COVID-19 virus in December 2019 affected majority of the countries around the globe with the World Health Organization declaring it a public health emergency. The pandemic is expected to have negative impact on the global artificial intelligence powered video analytics market in 2021. With rise of the global health crisis, various enterprises are facing several challenges in operating business functions like production, sales, and after sales services, thus resulting in shutdown of business functions. However, video analysis and surveillance technology were able to make a significant growth in the market with the help of government initiatives, such as surveillance on public places for lockdown and social distancing measures, which played significant role in limiting the spread of disease.
MARKET PLAYERS
The report covers key developments in the Player tracking system market organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the marketwere acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market payers from IOT in warehousemarket market are anticipated to lucrative growth opportunities in the future with the rising demand for Player tracking system market in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the Player tracking system market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- Zebra Technologies
- Catapult Sports
- Statsports
- Chyronhego
- Stats
- Kinexon
- Polar
- Playgineering
- Sonda Sports
- Johan Sports
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Player Tracking System Market - By Offering
1.3.2 Player Tracking System Market - By Technology
1.3.3 Player Tracking System Market - By Application
1.3.4 Player Tracking System Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. PLAYER TRACKING SYSTEM MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. PLAYER TRACKING SYSTEM MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. PLAYER TRACKING SYSTEM MARKET - GLOBAL MARKET ANALYSIS
6.1. PLAYER TRACKING SYSTEM - GLOBAL MARKET OVERVIEW
6.2. PLAYER TRACKING SYSTEM - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PLAYER TRACKING SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - OFFERING
7.1. OVERVIEW
7.2. OFFERING MARKET FORECASTS AND ANALYSIS
7.3. SOLUTION
7.3.1. Overview
7.3.2. Solution Market Forecast and Analysis
7.3.3. Video Analysis Market
7.3.3.1. Overview
7.3.3.2. Video Analysis Market Forecast and Analysis
7.3.4. GPS tracking Market
7.3.4.1. Overview
7.3.4.2. GPS tracking Market Forecast and Analysis
7.3.5. Hybrid Tracking Market
7.3.5.1. Overview
7.3.5.2. Hybrid Tracking Market Forecast and Analysis
7.3.6. Full Optical Tracking Market
7.3.6.1. Overview
7.3.6.2. Full Optical Tracking Market Forecast and Analysis
7.3.7. Content Licensing Market
7.3.7.1. Overview
7.3.7.2. Content Licensing Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. PLAYER TRACKING SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
8.1. OVERVIEW
8.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
8.3. RTLS
8.3.1. Overview
8.3.2. RTLS Market Forecast and Analysis
8.4. ATHLETE TRACKING TAGS
8.4.1. Overview
8.4.2. Athlete Tracking Tags Market Forecast and Analysis
8.5. ROBOTIC CAMERAS
8.5.1. Overview
8.5.2. Robotic Cameras Market Forecast and Analysis
8.6. UWB TECHNOLOGY
8.6.1. Overview
8.6.2. UWB technology Market Forecast and Analysis
8.7. RFID TECHNOLOGY
8.7.1. Overview
8.7.2. RFID technology Market Forecast and Analysis
9. PLAYER TRACKING SYSTEM MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
9.1. OVERVIEW
9.2. APPLICATION MARKET FORECASTS AND ANALYSIS
9.3. ATHLETE PERFORMANCE
9.3.1. Overview
9.3.2. Athlete Performance Market Forecast and Analysis
9.4. COACHING AND TRAINING
9.4.1. Overview
9.4.2. Coaching and Training Market Forecast and Analysis
9.5. FAN ENHANCEMENT
9.5.1. Overview
9.5.2. Fan Enhancement Market Forecast and Analysis
9.6. OTHERS
9.6.1. Overview
9.6.2. Others Market Forecast and Analysis
10. PLAYER TRACKING SYSTEM MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Player Tracking System Market Overview
10.1.2 North America Player Tracking System Market Forecasts and Analysis
10.1.3 North America Player Tracking System Market Forecasts and Analysis - By Offering
10.1.4 North America Player Tracking System Market Forecasts and Analysis - By Technology
10.1.5 North America Player Tracking System Market Forecasts and Analysis - By Application
10.1.6 North America Player Tracking System Market Forecasts and Analysis - By Countries
10.1.6.1 United States Player Tracking System Market
10.1.6.1.1 United States Player Tracking System Market by Offering
10.1.6.1.2 United States Player Tracking System Market by Technology
10.1.6.1.3 United States Player Tracking System Market by Application
10.1.6.2 Canada Player Tracking System Market
10.1.6.2.1 Canada Player Tracking System Market by Offering
10.1.6.2.2 Canada Player Tracking System Market by Technology
10.1.6.2.3 Canada Player Tracking System Market by Application
10.1.6.3 Mexico Player Tracking System Market
10.1.6.3.1 Mexico Player Tracking System Market by Offering
10.1.6.3.2 Mexico Player Tracking System Market by Technology
10.1.6.3.3 Mexico Player Tracking System Market by Application
10.2. EUROPE
10.2.1 Europe Player Tracking System Market Overview
10.2.2 Europe Player Tracking System Market Forecasts and Analysis
10.2.3 Europe Player Tracking System Market Forecasts and Analysis - By Offering
10.2.4 Europe Player Tracking System Market Forecasts and Analysis - By Technology
10.2.5 Europe Player Tracking System Market Forecasts and Analysis - By Application
10.2.6 Europe Player Tracking System Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Player Tracking System Market
10.2.6.1.1 Germany Player Tracking System Market by Offering
10.2.6.1.2 Germany Player Tracking System Market by Technology
10.2.6.1.3 Germany Player Tracking System Market by Application
10.2.6.2 France Player Tracking System Market
10.2.6.2.1 France Player Tracking System Market by Offering
10.2.6.2.2 France Player Tracking System Market by Technology
10.2.6.2.3 France Player Tracking System Market by Application
10.2.6.3 Italy Player Tracking System Market
10.2.6.3.1 Italy Player Tracking System Market by Offering
10.2.6.3.2 Italy Player Tracking System Market by Technology
10.2.6.3.3 Italy Player Tracking System Market by Application
10.2.6.4 United Kingdom Player Tracking System Market
10.2.6.4.1 United Kingdom Player Tracking System Market by Offering
10.2.6.4.2 United Kingdom Player Tracking System Market by Technology
10.2.6.4.3 United Kingdom Player Tracking System Market by Application
10.2.6.5 Russia Player Tracking System Market
10.2.6.5.1 Russia Player Tracking System Market by Offering
10.2.6.5.2 Russia Player Tracking System Market by Technology
10.2.6.5.3 Russia Player Tracking System Market by Application
10.2.6.6 Rest of Europe Player Tracking System Market
10.2.6.6.1 Rest of Europe Player Tracking System Market by Offering
10.2.6.6.2 Rest of Europe Player Tracking System Market by Technology
10.2.6.6.3 Rest of Europe Player Tracking System Market by Application
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Player Tracking System Market Overview
10.3.2 Asia-Pacific Player Tracking System Market Forecasts and Analysis
10.3.3 Asia-Pacific Player Tracking System Market Forecasts and Analysis - By Offering
10.3.4 Asia-Pacific Player Tracking System Market Forecasts and Analysis - By Technology
10.3.5 Asia-Pacific Player Tracking System Market Forecasts and Analysis - By Application
10.3.6 Asia-Pacific Player Tracking System Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Player Tracking System Market
10.3.6.1.1 Australia Player Tracking System Market by Offering
10.3.6.1.2 Australia Player Tracking System Market by Technology
10.3.6.1.3 Australia Player Tracking System Market by Application
10.3.6.2 China Player Tracking System Market
10.3.6.2.1 China Player Tracking System Market by Offering
10.3.6.2.2 China Player Tracking System Market by Technology
10.3.6.2.3 China Player Tracking System Market by Application
10.3.6.3 India Player Tracking System Market
10.3.6.3.1 India Player Tracking System Market by Offering
10.3.6.3.2 India Player Tracking System Market by Technology
10.3.6.3.3 India Player Tracking System Market by Application
10.3.6.4 Japan Player Tracking System Market
10.3.6.4.1 Japan Player Tracking System Market by Offering
10.3.6.4.2 Japan Player Tracking System Market by Technology
10.3.6.4.3 Japan Player Tracking System Market by Application
10.3.6.5 South Korea Player Tracking System Market
10.3.6.5.1 South Korea Player Tracking System Market by Offering
10.3.6.5.2 South Korea Player Tracking System Market by Technology
10.3.6.5.3 South Korea Player Tracking System Market by Application
10.3.6.6 Rest of Asia-Pacific Player Tracking System Market
10.3.6.6.1 Rest of Asia-Pacific Player Tracking System Market by Offering
10.3.6.6.2 Rest of Asia-Pacific Player Tracking System Market by Technology
10.3.6.6.3 Rest of Asia-Pacific Player Tracking System Market by Application
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Player Tracking System Market Overview
10.4.2 Middle East and Africa Player Tracking System Market Forecasts and Analysis
10.4.3 Middle East and Africa Player Tracking System Market Forecasts and Analysis - By Offering
10.4.4 Middle East and Africa Player Tracking System Market Forecasts and Analysis - By Technology
10.4.5 Middle East and Africa Player Tracking System Market Forecasts and Analysis - By Application
10.4.6 Middle East and Africa Player Tracking System Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Player Tracking System Market
10.4.6.1.1 South Africa Player Tracking System Market by Offering
10.4.6.1.2 South Africa Player Tracking System Market by Technology
10.4.6.1.3 South Africa Player Tracking System Market by Application
10.4.6.2 Saudi Arabia Player Tracking System Market
10.4.6.2.1 Saudi Arabia Player Tracking System Market by Offering
10.4.6.2.2 Saudi Arabia Player Tracking System Market by Technology
10.4.6.2.3 Saudi Arabia Player Tracking System Market by Application
10.4.6.3 U.A.E Player Tracking System Market
10.4.6.3.1 U.A.E Player Tracking System Market by Offering
10.4.6.3.2 U.A.E Player Tracking System Market by Technology
10.4.6.3.3 U.A.E Player Tracking System Market by Application
10.4.6.4 Rest of Middle East and Africa Player Tracking System Market
10.4.6.4.1 Rest of Middle East and Africa Player Tracking System Market by Offering
10.4.6.4.2 Rest of Middle East and Africa Player Tracking System Market by Technology
10.4.6.4.3 Rest of Middle East and Africa Player Tracking System Market by Application
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Player Tracking System Market Overview
10.5.2 South and Central America Player Tracking System Market Forecasts and Analysis
10.5.3 South and Central America Player Tracking System Market Forecasts and Analysis - By Offering
10.5.4 South and Central America Player Tracking System Market Forecasts and Analysis - By Technology
10.5.5 South and Central America Player Tracking System Market Forecasts and Analysis - By Application
10.5.6 South and Central America Player Tracking System Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Player Tracking System Market
10.5.6.1.1 Brazil Player Tracking System Market by Offering
10.5.6.1.2 Brazil Player Tracking System Market by Technology
10.5.6.1.3 Brazil Player Tracking System Market by Application
10.5.6.2 Argentina Player Tracking System Market
10.5.6.2.1 Argentina Player Tracking System Market by Offering
10.5.6.2.2 Argentina Player Tracking System Market by Technology
10.5.6.2.3 Argentina Player Tracking System Market by Application
10.5.6.3 Rest of South and Central America Player Tracking System Market
10.5.6.3.1 Rest of South and Central America Player Tracking System Market by Offering
10.5.6.3.2 Rest of South and Central America Player Tracking System Market by Technology
10.5.6.3.3 Rest of South and Central America Player Tracking System Market by Application
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. PLAYER TRACKING SYSTEM MARKET, KEY COMPANY PROFILES
12.1. CATAPULT
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. INMOTIO
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. ISOLYNX LLC
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. KINEXON
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. PORTWELL, INC.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. SCIENTIFIC GAMES
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. SONDA SPORTS LTD
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. STATSPORTS GROUP LIMITED
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. STATS PERFORM
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. ZEBRA TECHNOLOGIES CORP.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1.CATAPULT
2.Inmotio
3.IsoLynx LLC
4.KINEXON
5.Portwell, Inc.
6.Scientific Games
7.Sonda Sports Ltd
8.STATSports Group Limited
9.Stats Perform
10.Zebra Technologies Corp.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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