Portable Battery Pack Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
The demand for the portable battery pack is gaining traction with the growing market for mobile consumer electronics such as laptops, smartphones, and others. Additionally, the integration of advanced technologies is further encouraging the demand for power banks and other portable battery packs. The key vendors in the portable battery pack market are coming up with solar and hydrogen fuel-cell based battery devices. Such developments in the portable battery pack market create a favorable landscape during the forecast period.
MARKET DYNAMICS
The portable battery pack market is anticipated to grow in the forecast period owing to driving factors such as the growing number of smart devices and the rise in safety requirements. Also, it is expected that the devices in the future would require more capacity and high charging cycle requirements. This would further propel the growth of the portable battery pack market in the future. However, the adoption of new technologies and changing government regulations may hinder the market growth during the forecast period. On the other hand, developments such as the reduction in battery size are likely to offer significant growth prospects in the future.
MARKET SCOPE
The "Global Portable Battery Pack Market Analysis to 2028" is a specialized and in-depth study of the electronics and semiconductor industry with a special focus on the global market trend analysis. The report aims to provide an overview of portable battery pack market with detailed market segmentation by capacity, technology, application, and geography. The global portable battery pack market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading portable battery pack market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global portable battery pack market is segmented on the basis of capacity, technology, and, application. Based on capacity, the market is segmented as 1000 mAh to 2500 mAh, 2510 mAh to 5000 mAh, 5100 mAh to 10400 mAh, and above 10400 mAh. On the basis of the technology, the market is segmented as Li-Ion, Li-Polymer, and Ni-Cd. The market on the basis of the application is classified as Smartphones, Tablets, and Portable Media Players.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global portable battery pack market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The portable battery pack market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting portable battery pack market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South & Central America after evaluating political, economic, social and technological factors affecting the portable battery pack market in these regions.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global portable battery pack market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The portable battery pack market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting portable battery pack market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South & Central America after evaluating political, economic, social and technological factors affecting the portable battery pack market in these regions.
MARKET PLAYERS
The reports cover key developments in the portable battery pack market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from portable battery pack market are anticipated to lucrative growth opportunities in the future with the rising demand for portable battery pack in the global market. Below mentioned is the list of few companies engaged in the portable battery pack market.
The report also includes the profiles of key portable battery pack companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of the last three years, key developments in the past five years.
- Acer Inc.
- Ambrane India Pvt Ltd
- Dell Inc.
- Duracell Inc.
- Energizer Holdings, Inc.
- Lenovo Group Limited
- Panasonic Corporation
- Simplo Technology Co., Ltd.
- Sony Corporation
- ZAGG Intellectual Property Holding Co., Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
![Segment Covered](https://www.theinsightpartners.com/assets/rdimages/segment_covered.png)
Segment Covered
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![Regional Scope](https://www.theinsightpartners.com/assets/rdimages/regional_scope.png)
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
![Country Scope](https://www.theinsightpartners.com/assets/rdimages/country_scope.png)
Country Scope
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1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Portable Battery Pack Market - By Capacity
1.3.2 Portable Battery Pack Market - By Technology
1.3.3 Portable Battery Pack Market - By Application
1.3.4 Portable Battery Pack Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. PORTABLE BATTERY PACK MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. PORTABLE BATTERY PACK MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6. PORTABLE BATTERY PACK MARKET - GLOBAL MARKET ANALYSIS
6.1. PORTABLE BATTERY PACK - GLOBAL MARKET OVERVIEW
6.2. PORTABLE BATTERY PACK - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PORTABLE BATTERY PACK MARKET - REVENUE AND FORECASTS TO 2028 - CAPACITY
7.1. OVERVIEW
7.2. CAPACITY MARKET FORECASTS AND ANALYSIS
7.3. 1000 MAH TO 2500 MAH
7.3.1. Overview
7.3.2. 1000 mAh to 2500 mAh Market Forecast and Analysis
7.4. 2510 MAH TO 5000 MAH
7.4.1. Overview
7.4.2. 2510 mAh to 5000 mAh Market Forecast and Analysis
7.5. 5100 MAH TO 10400 MAH
7.5.1. Overview
7.5.2. 5100 mAh to 10400 mAh Market Forecast and Analysis
7.6. ABOVE 10400 MAH
7.6.1. Overview
7.6.2. above 10400 mAh Market Forecast and Analysis
8. PORTABLE BATTERY PACK MARKET - REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
8.1. OVERVIEW
8.2. TECHNOLOGY MARKET FORECASTS AND ANALYSIS
8.3. LI-ION
8.3.1. Overview
8.3.2. Li-Ion Market Forecast and Analysis
8.4. LI-POLYMER
8.4.1. Overview
8.4.2. Li-Polymer Market Forecast and Analysis
8.5. NI-CD
8.5.1. Overview
8.5.2. Ni-Cd Market Forecast and Analysis
9. PORTABLE BATTERY PACK MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
9.1. OVERVIEW
9.2. APPLICATION MARKET FORECASTS AND ANALYSIS
9.3. SMARTPHONES
9.3.1. Overview
9.3.2. Smartphones Market Forecast and Analysis
9.4. TABLETS
9.4.1. Overview
9.4.2. Tablets Market Forecast and Analysis
9.5. PORTABLE MEDIA PLAYERS
9.5.1. Overview
9.5.2. Portable Media Players Market Forecast and Analysis
10. PORTABLE BATTERY PACK MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Portable Battery Pack Market Overview
10.1.2 North America Portable Battery Pack Market Forecasts and Analysis
10.1.3 North America Portable Battery Pack Market Forecasts and Analysis - By Capacity
10.1.4 North America Portable Battery Pack Market Forecasts and Analysis - By Technology
10.1.5 North America Portable Battery Pack Market Forecasts and Analysis - By Application
10.1.6 North America Portable Battery Pack Market Forecasts and Analysis - By Countries
10.1.6.1 United States Portable Battery Pack Market
10.1.6.1.1 United States Portable Battery Pack Market by Capacity
10.1.6.1.2 United States Portable Battery Pack Market by Technology
10.1.6.1.3 United States Portable Battery Pack Market by Application
10.1.6.2 Canada Portable Battery Pack Market
10.1.6.2.1 Canada Portable Battery Pack Market by Capacity
10.1.6.2.2 Canada Portable Battery Pack Market by Technology
10.1.6.2.3 Canada Portable Battery Pack Market by Application
10.1.6.3 Mexico Portable Battery Pack Market
10.1.6.3.1 Mexico Portable Battery Pack Market by Capacity
10.1.6.3.2 Mexico Portable Battery Pack Market by Technology
10.1.6.3.3 Mexico Portable Battery Pack Market by Application
10.2. EUROPE
10.2.1 Europe Portable Battery Pack Market Overview
10.2.2 Europe Portable Battery Pack Market Forecasts and Analysis
10.2.3 Europe Portable Battery Pack Market Forecasts and Analysis - By Capacity
10.2.4 Europe Portable Battery Pack Market Forecasts and Analysis - By Technology
10.2.5 Europe Portable Battery Pack Market Forecasts and Analysis - By Application
10.2.6 Europe Portable Battery Pack Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Portable Battery Pack Market
10.2.6.1.1 Germany Portable Battery Pack Market by Capacity
10.2.6.1.2 Germany Portable Battery Pack Market by Technology
10.2.6.1.3 Germany Portable Battery Pack Market by Application
10.2.6.2 France Portable Battery Pack Market
10.2.6.2.1 France Portable Battery Pack Market by Capacity
10.2.6.2.2 France Portable Battery Pack Market by Technology
10.2.6.2.3 France Portable Battery Pack Market by Application
10.2.6.3 Italy Portable Battery Pack Market
10.2.6.3.1 Italy Portable Battery Pack Market by Capacity
10.2.6.3.2 Italy Portable Battery Pack Market by Technology
10.2.6.3.3 Italy Portable Battery Pack Market by Application
10.2.6.4 United Kingdom Portable Battery Pack Market
10.2.6.4.1 United Kingdom Portable Battery Pack Market by Capacity
10.2.6.4.2 United Kingdom Portable Battery Pack Market by Technology
10.2.6.4.3 United Kingdom Portable Battery Pack Market by Application
10.2.6.5 Russia Portable Battery Pack Market
10.2.6.5.1 Russia Portable Battery Pack Market by Capacity
10.2.6.5.2 Russia Portable Battery Pack Market by Technology
10.2.6.5.3 Russia Portable Battery Pack Market by Application
10.2.6.6 Rest of Europe Portable Battery Pack Market
10.2.6.6.1 Rest of Europe Portable Battery Pack Market by Capacity
10.2.6.6.2 Rest of Europe Portable Battery Pack Market by Technology
10.2.6.6.3 Rest of Europe Portable Battery Pack Market by Application
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Portable Battery Pack Market Overview
10.3.2 Asia-Pacific Portable Battery Pack Market Forecasts and Analysis
10.3.3 Asia-Pacific Portable Battery Pack Market Forecasts and Analysis - By Capacity
10.3.4 Asia-Pacific Portable Battery Pack Market Forecasts and Analysis - By Technology
10.3.5 Asia-Pacific Portable Battery Pack Market Forecasts and Analysis - By Application
10.3.6 Asia-Pacific Portable Battery Pack Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Portable Battery Pack Market
10.3.6.1.1 Australia Portable Battery Pack Market by Capacity
10.3.6.1.2 Australia Portable Battery Pack Market by Technology
10.3.6.1.3 Australia Portable Battery Pack Market by Application
10.3.6.2 China Portable Battery Pack Market
10.3.6.2.1 China Portable Battery Pack Market by Capacity
10.3.6.2.2 China Portable Battery Pack Market by Technology
10.3.6.2.3 China Portable Battery Pack Market by Application
10.3.6.3 India Portable Battery Pack Market
10.3.6.3.1 India Portable Battery Pack Market by Capacity
10.3.6.3.2 India Portable Battery Pack Market by Technology
10.3.6.3.3 India Portable Battery Pack Market by Application
10.3.6.4 Japan Portable Battery Pack Market
10.3.6.4.1 Japan Portable Battery Pack Market by Capacity
10.3.6.4.2 Japan Portable Battery Pack Market by Technology
10.3.6.4.3 Japan Portable Battery Pack Market by Application
10.3.6.5 South Korea Portable Battery Pack Market
10.3.6.5.1 South Korea Portable Battery Pack Market by Capacity
10.3.6.5.2 South Korea Portable Battery Pack Market by Technology
10.3.6.5.3 South Korea Portable Battery Pack Market by Application
10.3.6.6 Rest of Asia-Pacific Portable Battery Pack Market
10.3.6.6.1 Rest of Asia-Pacific Portable Battery Pack Market by Capacity
10.3.6.6.2 Rest of Asia-Pacific Portable Battery Pack Market by Technology
10.3.6.6.3 Rest of Asia-Pacific Portable Battery Pack Market by Application
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Portable Battery Pack Market Overview
10.4.2 Middle East and Africa Portable Battery Pack Market Forecasts and Analysis
10.4.3 Middle East and Africa Portable Battery Pack Market Forecasts and Analysis - By Capacity
10.4.4 Middle East and Africa Portable Battery Pack Market Forecasts and Analysis - By Technology
10.4.5 Middle East and Africa Portable Battery Pack Market Forecasts and Analysis - By Application
10.4.6 Middle East and Africa Portable Battery Pack Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Portable Battery Pack Market
10.4.6.1.1 South Africa Portable Battery Pack Market by Capacity
10.4.6.1.2 South Africa Portable Battery Pack Market by Technology
10.4.6.1.3 South Africa Portable Battery Pack Market by Application
10.4.6.2 Saudi Arabia Portable Battery Pack Market
10.4.6.2.1 Saudi Arabia Portable Battery Pack Market by Capacity
10.4.6.2.2 Saudi Arabia Portable Battery Pack Market by Technology
10.4.6.2.3 Saudi Arabia Portable Battery Pack Market by Application
10.4.6.3 U.A.E Portable Battery Pack Market
10.4.6.3.1 U.A.E Portable Battery Pack Market by Capacity
10.4.6.3.2 U.A.E Portable Battery Pack Market by Technology
10.4.6.3.3 U.A.E Portable Battery Pack Market by Application
10.4.6.4 Rest of Middle East and Africa Portable Battery Pack Market
10.4.6.4.1 Rest of Middle East and Africa Portable Battery Pack Market by Capacity
10.4.6.4.2 Rest of Middle East and Africa Portable Battery Pack Market by Technology
10.4.6.4.3 Rest of Middle East and Africa Portable Battery Pack Market by Application
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Portable Battery Pack Market Overview
10.5.2 South and Central America Portable Battery Pack Market Forecasts and Analysis
10.5.3 South and Central America Portable Battery Pack Market Forecasts and Analysis - By Capacity
10.5.4 South and Central America Portable Battery Pack Market Forecasts and Analysis - By Technology
10.5.5 South and Central America Portable Battery Pack Market Forecasts and Analysis - By Application
10.5.6 South and Central America Portable Battery Pack Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Portable Battery Pack Market
10.5.6.1.1 Brazil Portable Battery Pack Market by Capacity
10.5.6.1.2 Brazil Portable Battery Pack Market by Technology
10.5.6.1.3 Brazil Portable Battery Pack Market by Application
10.5.6.2 Argentina Portable Battery Pack Market
10.5.6.2.1 Argentina Portable Battery Pack Market by Capacity
10.5.6.2.2 Argentina Portable Battery Pack Market by Technology
10.5.6.2.3 Argentina Portable Battery Pack Market by Application
10.5.6.3 Rest of South and Central America Portable Battery Pack Market
10.5.6.3.1 Rest of South and Central America Portable Battery Pack Market by Capacity
10.5.6.3.2 Rest of South and Central America Portable Battery Pack Market by Technology
10.5.6.3.3 Rest of South and Central America Portable Battery Pack Market by Application
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. PORTABLE BATTERY PACK MARKET, KEY COMPANY PROFILES
12.1. ACER INC.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. AMBRANE INDIA PVT LTD
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. DELL INC.
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. DURACELL INC.
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. ENERGIZER HOLDINGS, INC.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. LENOVO GROUP LIMITED
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. PANASONIC CORPORATION
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. SIMPLO TECHNOLOGY CO., LTD.
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. SONY CORPORATION
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. ZAGG INTELLECTUAL PROPERTY HOLDING CO., INC.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
1. Acer Inc.
2. Ambrane India Pvt Ltd
3. Dell Inc.
4. Duracell Inc.
5. Energizer Holdings, Inc.
6. Lenovo Group Limited
7. Panasonic Corporation
8. Simplo Technology Co., Ltd.
9. Sony Corporation
10. ZAGG Intellectual Property Holding Co., Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.