Power Generation Market Trends, Size, Analysis 2031
The Power Generation Market is expected to register a CAGR of 13.1% from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.
The report is segmented by Type (Hydroelectric, Fossil Fuel, Nuclear, Solar, Wind, Geothermal, Biomass, Others); Source of Energy (Renewable, Non-renewable); Type of Grid (On grid, Off grid); End User (Industrial, Commercial, Residential). The global analysis is further broken-down at regional level and major countries. The Report Offers the Value in USD for the above analysis and segments.
Purpose of the ReportThe report Power Generation Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Power Generation Market Segmentation
Type- Hydroelectric
- Fossil Fuel
- Nuclear
- Solar
- Wind
- Geothermal
- Biomass
- Others
- Renewable
- Non-renewable
- On grid
- Off grid
- Industrial
- Commercial
- Residential
- Industrial
- Commercial
- Residential
Strategic Insights
Power Generation Market Growth Drivers- Increasing Residential and Utility Solar Installations: The increased push towards achieving green power to achieve sustainability and energy security is the primary factor driving the deployment of solar PV for meeting the rising demand and replacing the fossil-fuel based power generating sources. The growth is majorly attributable to technological advancements, constant reducing cost and rural electrification which in turn is expected to drive the power generation market growth in the coming years.
- Government Intiatives towards Renewable Energy Installations: Strong government policy support continues to remain as the principal driver of solar PV deployment across the world. Various policies implemented including, auctions, feed-in-tariffs, net-metering, contracts for difference, Investment tax credit, production tax credit, and renewable power generation targets. Such initiatives are expected to drive the power generation market.
- Increasing Investments in Renewable Energy Sector: According to the International Energy Agency (IEA), the global energy demand increased by 8% in 2022. The upswing in investments in 2022 is a mixture of a cyclical response to recovery and a structural shift in capital flows toward cleaner technologies. For instance, the Saudi Arabian Ministry in January 2023 announced an investment of US$ 226 billion for development of clean energy across the country. This investment will be utilized for developing wind and solar energy infrastructure for generating power to meet the country-wide demand. Such investments are expected to create opportunity in the power generation market.
- Importance of Carbon Capture and Storage (CCS): The role of carbon capture and storage (CCS) is becoming increasingly important as part of global efforts to mitigate climate change. CCS technologies capture CO2 emissions from power plants and other industrial sources and store them underground. These technologies are expected to play a key role in reducing emissions from fossil fuel-based power generation and are seen as complementary to the transition toward renewable energy. Moreover, bioenergy with CCS (BECCS) is being explored as a way to achieve negative emissions.
- Soaring Investment in Renewable Energy Infrastructure: The rapid expansion of renewable energy presents a major opportunity for investors, developers, and governments. This includes building new wind and solar farms, upgrading existing infrastructure, and investing in smart grids and energy storage solutions. The global push for cleaner energy creates significant opportunities in both developed and emerging markets.
- Growth in Offshore Wind and Solar Farms: Offshore wind and floating solar farms are emerging as high-growth segments within the power generation market. Offshore wind farms, particularly in regions such as Europe, China, and the U.S., are becoming an increasingly important source of renewable energy. Similarly, floating solar systems offer significant potential for countries with limited land for large-scale land-based solar installations, such as Japan and parts of the Middle East.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Power Generation Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Power Generation Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The Power Generation Market is estimated to witness a CAGR of 13.1% from 2023 to 2031
The major factors driving the Power Generation Market are: Increasing Residential and Utility Solar Installations and Government Intiatives towards Renewable Energy Installations
Increasing renewable power consumption coupled with significant efforts to minimize carbon footprint is the key future trend of the Power Generation Market
The leading players operating in the Power Generation Market include ACCIONA, Alstom SA, Xcel Energy, Enel Green Power S.P.A. , General Electric, Siemens Energy, Suzlon Energy Limited, Shenzhen Energy Group Co., Ltd., TATA Power Company Limited, and Terra-Gen, LLC
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on the request are an additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Power Generation Market - By Type
1.3.2 Power Generation Market - By Source of Energy
1.3.3 Power Generation Market - By Type of Grid
1.3.4 Power Generation Market - By End User
1.3.5 Power Generation Market - By Region
1.3.5.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. POWER GENERATION MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. POWER GENERATION MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. POWER GENERATION MARKET - GLOBAL MARKET ANALYSIS
6.1. POWER GENERATION - GLOBAL MARKET OVERVIEW
6.2. POWER GENERATION - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING
7. POWER GENERATION MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. HYDROELECTRIC
7.3.1. Overview
7.3.2. Hydroelectric Market Forecast and Analysis
7.4. FOSSIL FUEL
7.4.1. Overview
7.4.2. Fossil Fuel Market Forecast and Analysis
7.5. NUCLEAR
7.5.1. Overview
7.5.2. Nuclear Market Forecast and Analysis
7.6. SOLAR
7.6.1. Overview
7.6.2. Solar Market Forecast and Analysis
7.7. WIND
7.7.1. Overview
7.7.2. Wind Market Forecast and Analysis
7.8. GEOTHERMAL
7.8.1. Overview
7.8.2. Geothermal Market Forecast and Analysis
7.9. BIOMASS
7.9.1. Overview
7.9.2. Biomass Market Forecast and Analysis
7.10. OTHERS
7.10.1. Overview
7.10.2. Others Market Forecast and Analysis
8. POWER GENERATION MARKET - REVENUE AND FORECASTS TO 2028 - SOURCE OF ENERGY
8.1. OVERVIEW
8.2. SOURCE OF ENERGY MARKET FORECASTS AND ANALYSIS
8.3. RENEWABLE
8.3.1. Overview
8.3.2. Renewable Market Forecast and Analysis
8.4. NON-RENEWABLE
8.4.1. Overview
8.4.2. Non-renewable Market Forecast and Analysis
9. POWER GENERATION MARKET - REVENUE AND FORECASTS TO 2028 - TYPE OF GRID
9.1. OVERVIEW
9.2. TYPE OF GRID MARKET FORECASTS AND ANALYSIS
9.3. ON GRID
9.3.1. Overview
9.3.2. On grid Market Forecast and Analysis
9.4. OFF GRID
9.4.1. Overview
9.4.2. Off grid Market Forecast and Analysis
10. POWER GENERATION MARKET - REVENUE AND FORECASTS TO 2028 - END USER
10.1. OVERVIEW
10.2. END USER MARKET FORECASTS AND ANALYSIS
10.3. INDUSTRIAL
10.3.1. Overview
10.3.2. Industrial Market Forecast and Analysis
10.4. COMMERCIAL
10.4.1. Overview
10.4.2. Commercial Market Forecast and Analysis
10.5. RESIDENTIAL
10.5.1. Overview
10.5.2. Residential Market Forecast and Analysis
11. POWER GENERATION MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
11.1. NORTH AMERICA
11.1.1 North America Power Generation Market Overview
11.1.2 North America Power Generation Market Forecasts and Analysis
11.1.3 North America Power Generation Market Forecasts and Analysis - By Type
11.1.4 North America Power Generation Market Forecasts and Analysis - By Source of Energy
11.1.5 North America Power Generation Market Forecasts and Analysis - By Type of Grid
11.1.6 North America Power Generation Market Forecasts and Analysis - By End User
11.1.7 North America Power Generation Market Forecasts and Analysis - By Countries
11.1.7.1 United States Power Generation Market
11.1.7.1.1 United States Power Generation Market by Type
11.1.7.1.2 United States Power Generation Market by Source of Energy
11.1.7.1.3 United States Power Generation Market by Type of Grid
11.1.7.1.4 United States Power Generation Market by End User
11.1.7.2 Canada Power Generation Market
11.1.7.2.1 Canada Power Generation Market by Type
11.1.7.2.2 Canada Power Generation Market by Source of Energy
11.1.7.2.3 Canada Power Generation Market by Type of Grid
11.1.7.2.4 Canada Power Generation Market by End User
11.1.7.3 Mexico Power Generation Market
11.1.7.3.1 Mexico Power Generation Market by Type
11.1.7.3.2 Mexico Power Generation Market by Source of Energy
11.1.7.3.3 Mexico Power Generation Market by Type of Grid
11.1.7.3.4 Mexico Power Generation Market by End User
11.2. EUROPE
11.2.1 Europe Power Generation Market Overview
11.2.2 Europe Power Generation Market Forecasts and Analysis
11.2.3 Europe Power Generation Market Forecasts and Analysis - By Type
11.2.4 Europe Power Generation Market Forecasts and Analysis - By Source of Energy
11.2.5 Europe Power Generation Market Forecasts and Analysis - By Type of Grid
11.2.6 Europe Power Generation Market Forecasts and Analysis - By End User
11.2.7 Europe Power Generation Market Forecasts and Analysis - By Countries
11.2.7.1 Germany Power Generation Market
11.2.7.1.1 Germany Power Generation Market by Type
11.2.7.1.2 Germany Power Generation Market by Source of Energy
11.2.7.1.3 Germany Power Generation Market by Type of Grid
11.2.7.1.4 Germany Power Generation Market by End User
11.2.7.2 France Power Generation Market
11.2.7.2.1 France Power Generation Market by Type
11.2.7.2.2 France Power Generation Market by Source of Energy
11.2.7.2.3 France Power Generation Market by Type of Grid
11.2.7.2.4 France Power Generation Market by End User
11.2.7.3 Italy Power Generation Market
11.2.7.3.1 Italy Power Generation Market by Type
11.2.7.3.2 Italy Power Generation Market by Source of Energy
11.2.7.3.3 Italy Power Generation Market by Type of Grid
11.2.7.3.4 Italy Power Generation Market by End User
11.2.7.4 United Kingdom Power Generation Market
11.2.7.4.1 United Kingdom Power Generation Market by Type
11.2.7.4.2 United Kingdom Power Generation Market by Source of Energy
11.2.7.4.3 United Kingdom Power Generation Market by Type of Grid
11.2.7.4.4 United Kingdom Power Generation Market by End User
11.2.7.5 Russia Power Generation Market
11.2.7.5.1 Russia Power Generation Market by Type
11.2.7.5.2 Russia Power Generation Market by Source of Energy
11.2.7.5.3 Russia Power Generation Market by Type of Grid
11.2.7.5.4 Russia Power Generation Market by End User
11.2.7.6 Rest of Europe Power Generation Market
11.2.7.6.1 Rest of Europe Power Generation Market by Type
11.2.7.6.2 Rest of Europe Power Generation Market by Source of Energy
11.2.7.6.3 Rest of Europe Power Generation Market by Type of Grid
11.2.7.6.4 Rest of Europe Power Generation Market by End User
11.3. ASIA-PACIFIC
11.3.1 Asia-Pacific Power Generation Market Overview
11.3.2 Asia-Pacific Power Generation Market Forecasts and Analysis
11.3.3 Asia-Pacific Power Generation Market Forecasts and Analysis - By Type
11.3.4 Asia-Pacific Power Generation Market Forecasts and Analysis - By Source of Energy
11.3.5 Asia-Pacific Power Generation Market Forecasts and Analysis - By Type of Grid
11.3.6 Asia-Pacific Power Generation Market Forecasts and Analysis - By End User
11.3.7 Asia-Pacific Power Generation Market Forecasts and Analysis - By Countries
11.3.7.1 Australia Power Generation Market
11.3.7.1.1 Australia Power Generation Market by Type
11.3.7.1.2 Australia Power Generation Market by Source of Energy
11.3.7.1.3 Australia Power Generation Market by Type of Grid
11.3.7.1.4 Australia Power Generation Market by End User
11.3.7.2 China Power Generation Market
11.3.7.2.1 China Power Generation Market by Type
11.3.7.2.2 China Power Generation Market by Source of Energy
11.3.7.2.3 China Power Generation Market by Type of Grid
11.3.7.2.4 China Power Generation Market by End User
11.3.7.3 India Power Generation Market
11.3.7.3.1 India Power Generation Market by Type
11.3.7.3.2 India Power Generation Market by Source of Energy
11.3.7.3.3 India Power Generation Market by Type of Grid
11.3.7.3.4 India Power Generation Market by End User
11.3.7.4 Japan Power Generation Market
11.3.7.4.1 Japan Power Generation Market by Type
11.3.7.4.2 Japan Power Generation Market by Source of Energy
11.3.7.4.3 Japan Power Generation Market by Type of Grid
11.3.7.4.4 Japan Power Generation Market by End User
11.3.7.5 South Korea Power Generation Market
11.3.7.5.1 South Korea Power Generation Market by Type
11.3.7.5.2 South Korea Power Generation Market by Source of Energy
11.3.7.5.3 South Korea Power Generation Market by Type of Grid
11.3.7.5.4 South Korea Power Generation Market by End User
11.3.7.6 Rest of Asia-Pacific Power Generation Market
11.3.7.6.1 Rest of Asia-Pacific Power Generation Market by Type
11.3.7.6.2 Rest of Asia-Pacific Power Generation Market by Source of Energy
11.3.7.6.3 Rest of Asia-Pacific Power Generation Market by Type of Grid
11.3.7.6.4 Rest of Asia-Pacific Power Generation Market by End User
11.4. MIDDLE EAST AND AFRICA
11.4.1 Middle East and Africa Power Generation Market Overview
11.4.2 Middle East and Africa Power Generation Market Forecasts and Analysis
11.4.3 Middle East and Africa Power Generation Market Forecasts and Analysis - By Type
11.4.4 Middle East and Africa Power Generation Market Forecasts and Analysis - By Source of Energy
11.4.5 Middle East and Africa Power Generation Market Forecasts and Analysis - By Type of Grid
11.4.6 Middle East and Africa Power Generation Market Forecasts and Analysis - By End User
11.4.7 Middle East and Africa Power Generation Market Forecasts and Analysis - By Countries
11.4.7.1 South Africa Power Generation Market
11.4.7.1.1 South Africa Power Generation Market by Type
11.4.7.1.2 South Africa Power Generation Market by Source of Energy
11.4.7.1.3 South Africa Power Generation Market by Type of Grid
11.4.7.1.4 South Africa Power Generation Market by End User
11.4.7.2 Saudi Arabia Power Generation Market
11.4.7.2.1 Saudi Arabia Power Generation Market by Type
11.4.7.2.2 Saudi Arabia Power Generation Market by Source of Energy
11.4.7.2.3 Saudi Arabia Power Generation Market by Type of Grid
11.4.7.2.4 Saudi Arabia Power Generation Market by End User
11.4.7.3 U.A.E Power Generation Market
11.4.7.3.1 U.A.E Power Generation Market by Type
11.4.7.3.2 U.A.E Power Generation Market by Source of Energy
11.4.7.3.3 U.A.E Power Generation Market by Type of Grid
11.4.7.3.4 U.A.E Power Generation Market by End User
11.4.7.4 Rest of Middle East and Africa Power Generation Market
11.4.7.4.1 Rest of Middle East and Africa Power Generation Market by Type
11.4.7.4.2 Rest of Middle East and Africa Power Generation Market by Source of Energy
11.4.7.4.3 Rest of Middle East and Africa Power Generation Market by Type of Grid
11.4.7.4.4 Rest of Middle East and Africa Power Generation Market by End User
11.5. SOUTH AND CENTRAL AMERICA
11.5.1 South and Central America Power Generation Market Overview
11.5.2 South and Central America Power Generation Market Forecasts and Analysis
11.5.3 South and Central America Power Generation Market Forecasts and Analysis - By Type
11.5.4 South and Central America Power Generation Market Forecasts and Analysis - By Source of Energy
11.5.5 South and Central America Power Generation Market Forecasts and Analysis - By Type of Grid
11.5.6 South and Central America Power Generation Market Forecasts and Analysis - By End User
11.5.7 South and Central America Power Generation Market Forecasts and Analysis - By Countries
11.5.7.1 Brazil Power Generation Market
11.5.7.1.1 Brazil Power Generation Market by Type
11.5.7.1.2 Brazil Power Generation Market by Source of Energy
11.5.7.1.3 Brazil Power Generation Market by Type of Grid
11.5.7.1.4 Brazil Power Generation Market by End User
11.5.7.2 Argentina Power Generation Market
11.5.7.2.1 Argentina Power Generation Market by Type
11.5.7.2.2 Argentina Power Generation Market by Source of Energy
11.5.7.2.3 Argentina Power Generation Market by Type of Grid
11.5.7.2.4 Argentina Power Generation Market by End User
11.5.7.3 Rest of South and Central America Power Generation Market
11.5.7.3.1 Rest of South and Central America Power Generation Market by Type
11.5.7.3.2 Rest of South and Central America Power Generation Market by Source of Energy
11.5.7.3.3 Rest of South and Central America Power Generation Market by Type of Grid
11.5.7.3.4 Rest of South and Central America Power Generation Market by End User
12. INDUSTRY LANDSCAPE
12.1. MERGERS AND ACQUISITIONS
12.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3. NEW PRODUCT LAUNCHES
12.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13. POWER GENERATION MARKET, KEY COMPANY PROFILES
13.1. EDF
13.1.1. Key Facts
13.1.2. Business Description
13.1.3. Products and Services
13.1.4. Financial Overview
13.1.5. SWOT Analysis
13.1.6. Key Developments
13.2. ENEL SPA
13.2.1. Key Facts
13.2.2. Business Description
13.2.3. Products and Services
13.2.4. Financial Overview
13.2.5. SWOT Analysis
13.2.6. Key Developments
13.3. ENGIE
13.3.1. Key Facts
13.3.2. Business Description
13.3.3. Products and Services
13.3.4. Financial Overview
13.3.5. SWOT Analysis
13.3.6. Key Developments
13.4. E.ON SE
13.4.1. Key Facts
13.4.2. Business Description
13.4.3. Products and Services
13.4.4. Financial Overview
13.4.5. SWOT Analysis
13.4.6. Key Developments
13.5. UNIPER SE
13.5.1. Key Facts
13.5.2. Business Description
13.5.3. Products and Services
13.5.4. Financial Overview
13.5.5. SWOT Analysis
13.5.6. Key Developments
13.6. NEXTERA ENERGY, INC.
13.6.1. Key Facts
13.6.2. Business Description
13.6.3. Products and Services
13.6.4. Financial Overview
13.6.5. SWOT Analysis
13.6.6. Key Developments
13.7. MITSUI AND CO., LTD.
13.7.1. Key Facts
13.7.2. Business Description
13.7.3. Products and Services
13.7.4. Financial Overview
13.7.5. SWOT Analysis
13.7.6. Key Developments
13.8. JERA CO., INC.
13.8.1. Key Facts
13.8.2. Business Description
13.8.3. Products and Services
13.8.4. Financial Overview
13.8.5. SWOT Analysis
13.8.6. Key Developments
13.9. ONTARIO POWER GENERATION INC.
13.9.1. Key Facts
13.9.2. Business Description
13.9.3. Products and Services
13.9.4. Financial Overview
13.9.5. SWOT Analysis
13.9.6. Key Developments
13.10. LS POWER
13.10.1. Key Facts
13.10.2. Business Description
13.10.3. Products and Services
13.10.4. Financial Overview
13.10.5. SWOT Analysis
13.10.6. Key Developments
13.11. TATA POWER LIMITED
13.11.1. Key Facts
13.11.2. Business Description
13.11.3. Products and Services
13.11.4. Financial Overview
13.11.5. SWOT Analysis
13.11.6. Key Developments
14. APPENDIX
14.1. ABOUT THE INSIGHT PARTNERS
14.2. GLOSSARY OF TERMS
1. EDF
2. Enel Spa
3. Engie
4. E.ON SE
5. Uniper SE
6. NextEra Energy, Inc.
7. Mitsui and Co., Ltd.
8. JERA Co., Inc.
9. Ontario Power Generation Inc.
10. LS Power
11. Tata Power Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.