Pure Play Software Testing Services Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis
On-demand testing platforms to handle end-to-end STLC with low-cost IT solutions are being introduced in the software testing process. Earlier, organizations invested in the development of test laboratories for software to handle research operations. Research laboratories incur initial upfront costs in developing the research environment management laboratory. On-demand testing laboratories are cost-effective solutions that provide the software testers with a test environment as needed. Under this model, software testers are charging for research laboratories based on the use of laboratory facilities from the test area. On-demand test laboratories are suitable for software development teams to conduct collaborative software testing to build high-quality software in a multiplatform environment. On-demand development software laboratories, such as the Google Cloud Test Lab, allow mobile application developers to test mobile apps through various versions of Android APIs. Google Cloud Test Lab provides application developers with a test environment to handle end-to-end processes in application creation.
MARKET SCOPE
The "Global Pure Play Software Testing Services Market Analysis to 2031" is a specialized and in-depth study with a special focus on the global market trend analysis. The report aims to provide an overview of the pure play software testing services market with detailed market segmentation by type, end user, and geography. The report provides key statistics on the market status of the leading pure play software testing services market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
- Based on type, the global pure play software testing services market is segmented into compatibility testing, usability testing, application security testing, performance testing, and others.
- On the basis of end user, the market is segmented into BFSI, IT, telecom, retail, and others.
MARKET DYNAMICS
Drivers:
- The rising need for cost-cutting and faster time-to-market will drive growth prospects of pure play software testing services market in the coming years. Considering that various organizations are increasingly relying on independent testing vendors and avoiding massive investment in testing tools, the demand for pure play software testing services will experience growth over the forecast period. As a result, it allows organizations to save on valuable resources or manage with the limited resources available, gain access to local talent and advanced technology, and develop an economical cost structure.
- Moreover, because companies are benefiting from the provision of pure play software testing services in terms of cost, time, and convenience, the market will experience a surge in its growth over the period expected.
Restraints:
- Lack of skilled professionals may hinder the growth of the global pure play software testing services.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The pure play software testing services market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the pure play software testing services market in these regions.
IMPACT OF COVID-19 ON PURE PLAY SOFTWARE TESTING SERVICES MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global market based on various segments. It also provides market size and forecast estimates from the year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), the Middle East and Africa (MEA), and South America. The pure play software testing services market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting the market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South America after evaluating political, economic, social and technological factors affecting the pure play software testing services market in these regions.
IMPACT OF COVID-19 ON PURE PLAY SOFTWARE TESTING SERVICES MARKET
COVID-19 first began in Wuhan (China) during December 2019 and since then it has spread at a fast pace across the globe. The US, India, Brazil, Russia, France, the UK, Turkey, Italy, and Spain are some of the worst affected countries in terms confirmed cases and reported deaths. The COVID-19 has been affecting economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. Shutdown of various plants and factories has affected the global supply chains and negatively impacted the manufacturing, delivery schedules, and sales of products in global market. Few companies have already announced possible delays in product deliveries and slump in future sales of their products. In addition to this, the global travel bans imposed by countries in Europe, Asia-Pacific, and North America are affecting the business collaborations and partnerships opportunities.
MARKET PLAYERS
The report covers key developments in the pure play software testing services market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from pure play software testing services market are anticipated to lucrative growth opportunities in the future with the rising demand in the global market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the pure play software testing services market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.
- a1qa software testing company
- Cigniti Technologies Limited
- DXC Technology Company
- Expleo
- imbus
- Planit Testing
- QA InfoTech (QAIT)
- Qualitest Group
- Trigent Software, Inc.
- ZenQ
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Pure Play Software Testing Services Market - By Type
1.3.2 Pure Play Software Testing Services Market - By End User
1.3.3 Pure Play Software Testing Services Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. PURE PLAY SOFTWARE TESTING SERVICES MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. PURE PLAY SOFTWARE TESTING SERVICES MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. PURE PLAY SOFTWARE TESTING SERVICES MARKET - GLOBAL MARKET ANALYSIS
6.1. PURE PLAY SOFTWARE TESTING SERVICES - GLOBAL MARKET OVERVIEW
6.2. PURE PLAY SOFTWARE TESTING SERVICES - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. PURE PLAY SOFTWARE TESTING SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. COMPATIBILITY TESTING
7.3.1. Overview
7.3.2. Compatibility Testing Market Forecast and Analysis
7.4. USABILITY TESTING
7.4.1. Overview
7.4.2. Usability Testing Market Forecast and Analysis
7.5. APPLICATION SECURITY TESTING
7.5.1. Overview
7.5.2. Application Security Testing Market Forecast and Analysis
7.6. PERFORMANCE TESTING
7.6.1. Overview
7.6.2. Performance Testing Market Forecast and Analysis
7.7. OTHERS
7.7.1. Overview
7.7.2. Others Market Forecast and Analysis
8. PURE PLAY SOFTWARE TESTING SERVICES MARKET - REVENUE AND FORECASTS TO 2028 - END USER
8.1. OVERVIEW
8.2. END USER MARKET FORECASTS AND ANALYSIS
8.3. BFSI
8.3.1. Overview
8.3.2. BFSI Market Forecast and Analysis
8.4. IT
8.4.1. Overview
8.4.2. IT Market Forecast and Analysis
8.5. TELECOM
8.5.1. Overview
8.5.2. Telecom Market Forecast and Analysis
8.6. RETAIL
8.6.1. Overview
8.6.2. Retail Market Forecast and Analysis
8.7. OTHERS
8.7.1. Overview
8.7.2. Others Market Forecast and Analysis
9. PURE PLAY SOFTWARE TESTING SERVICES MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Pure Play Software Testing Services Market Overview
9.1.2 North America Pure Play Software Testing Services Market Forecasts and Analysis
9.1.3 North America Pure Play Software Testing Services Market Forecasts and Analysis - By Type
9.1.4 North America Pure Play Software Testing Services Market Forecasts and Analysis - By End User
9.1.5 North America Pure Play Software Testing Services Market Forecasts and Analysis - By Countries
9.1.5.1 United States Pure Play Software Testing Services Market
9.1.5.1.1 United States Pure Play Software Testing Services Market by Type
9.1.5.1.2 United States Pure Play Software Testing Services Market by End User
9.1.5.2 Canada Pure Play Software Testing Services Market
9.1.5.2.1 Canada Pure Play Software Testing Services Market by Type
9.1.5.2.2 Canada Pure Play Software Testing Services Market by End User
9.1.5.3 Mexico Pure Play Software Testing Services Market
9.1.5.3.1 Mexico Pure Play Software Testing Services Market by Type
9.1.5.3.2 Mexico Pure Play Software Testing Services Market by End User
9.2. EUROPE
9.2.1 Europe Pure Play Software Testing Services Market Overview
9.2.2 Europe Pure Play Software Testing Services Market Forecasts and Analysis
9.2.3 Europe Pure Play Software Testing Services Market Forecasts and Analysis - By Type
9.2.4 Europe Pure Play Software Testing Services Market Forecasts and Analysis - By End User
9.2.5 Europe Pure Play Software Testing Services Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Pure Play Software Testing Services Market
9.2.5.1.1 Germany Pure Play Software Testing Services Market by Type
9.2.5.1.2 Germany Pure Play Software Testing Services Market by End User
9.2.5.2 France Pure Play Software Testing Services Market
9.2.5.2.1 France Pure Play Software Testing Services Market by Type
9.2.5.2.2 France Pure Play Software Testing Services Market by End User
9.2.5.3 Italy Pure Play Software Testing Services Market
9.2.5.3.1 Italy Pure Play Software Testing Services Market by Type
9.2.5.3.2 Italy Pure Play Software Testing Services Market by End User
9.2.5.4 United Kingdom Pure Play Software Testing Services Market
9.2.5.4.1 United Kingdom Pure Play Software Testing Services Market by Type
9.2.5.4.2 United Kingdom Pure Play Software Testing Services Market by End User
9.2.5.5 Russia Pure Play Software Testing Services Market
9.2.5.5.1 Russia Pure Play Software Testing Services Market by Type
9.2.5.5.2 Russia Pure Play Software Testing Services Market by End User
9.2.5.6 Rest of Europe Pure Play Software Testing Services Market
9.2.5.6.1 Rest of Europe Pure Play Software Testing Services Market by Type
9.2.5.6.2 Rest of Europe Pure Play Software Testing Services Market by End User
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Pure Play Software Testing Services Market Overview
9.3.2 Asia-Pacific Pure Play Software Testing Services Market Forecasts and Analysis
9.3.3 Asia-Pacific Pure Play Software Testing Services Market Forecasts and Analysis - By Type
9.3.4 Asia-Pacific Pure Play Software Testing Services Market Forecasts and Analysis - By End User
9.3.5 Asia-Pacific Pure Play Software Testing Services Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Pure Play Software Testing Services Market
9.3.5.1.1 Australia Pure Play Software Testing Services Market by Type
9.3.5.1.2 Australia Pure Play Software Testing Services Market by End User
9.3.5.2 China Pure Play Software Testing Services Market
9.3.5.2.1 China Pure Play Software Testing Services Market by Type
9.3.5.2.2 China Pure Play Software Testing Services Market by End User
9.3.5.3 India Pure Play Software Testing Services Market
9.3.5.3.1 India Pure Play Software Testing Services Market by Type
9.3.5.3.2 India Pure Play Software Testing Services Market by End User
9.3.5.4 Japan Pure Play Software Testing Services Market
9.3.5.4.1 Japan Pure Play Software Testing Services Market by Type
9.3.5.4.2 Japan Pure Play Software Testing Services Market by End User
9.3.5.5 South Korea Pure Play Software Testing Services Market
9.3.5.5.1 South Korea Pure Play Software Testing Services Market by Type
9.3.5.5.2 South Korea Pure Play Software Testing Services Market by End User
9.3.5.6 Rest of Asia-Pacific Pure Play Software Testing Services Market
9.3.5.6.1 Rest of Asia-Pacific Pure Play Software Testing Services Market by Type
9.3.5.6.2 Rest of Asia-Pacific Pure Play Software Testing Services Market by End User
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Pure Play Software Testing Services Market Overview
9.4.2 Middle East and Africa Pure Play Software Testing Services Market Forecasts and Analysis
9.4.3 Middle East and Africa Pure Play Software Testing Services Market Forecasts and Analysis - By Type
9.4.4 Middle East and Africa Pure Play Software Testing Services Market Forecasts and Analysis - By End User
9.4.5 Middle East and Africa Pure Play Software Testing Services Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Pure Play Software Testing Services Market
9.4.5.1.1 South Africa Pure Play Software Testing Services Market by Type
9.4.5.1.2 South Africa Pure Play Software Testing Services Market by End User
9.4.5.2 Saudi Arabia Pure Play Software Testing Services Market
9.4.5.2.1 Saudi Arabia Pure Play Software Testing Services Market by Type
9.4.5.2.2 Saudi Arabia Pure Play Software Testing Services Market by End User
9.4.5.3 U.A.E Pure Play Software Testing Services Market
9.4.5.3.1 U.A.E Pure Play Software Testing Services Market by Type
9.4.5.3.2 U.A.E Pure Play Software Testing Services Market by End User
9.4.5.4 Rest of Middle East and Africa Pure Play Software Testing Services Market
9.4.5.4.1 Rest of Middle East and Africa Pure Play Software Testing Services Market by Type
9.4.5.4.2 Rest of Middle East and Africa Pure Play Software Testing Services Market by End User
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Pure Play Software Testing Services Market Overview
9.5.2 South and Central America Pure Play Software Testing Services Market Forecasts and Analysis
9.5.3 South and Central America Pure Play Software Testing Services Market Forecasts and Analysis - By Type
9.5.4 South and Central America Pure Play Software Testing Services Market Forecasts and Analysis - By End User
9.5.5 South and Central America Pure Play Software Testing Services Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Pure Play Software Testing Services Market
9.5.5.1.1 Brazil Pure Play Software Testing Services Market by Type
9.5.5.1.2 Brazil Pure Play Software Testing Services Market by End User
9.5.5.2 Argentina Pure Play Software Testing Services Market
9.5.5.2.1 Argentina Pure Play Software Testing Services Market by Type
9.5.5.2.2 Argentina Pure Play Software Testing Services Market by End User
9.5.5.3 Rest of South and Central America Pure Play Software Testing Services Market
9.5.5.3.1 Rest of South and Central America Pure Play Software Testing Services Market by Type
9.5.5.3.2 Rest of South and Central America Pure Play Software Testing Services Market by End User
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. PURE PLAY SOFTWARE TESTING SERVICES MARKET, KEY COMPANY PROFILES
11.1. A1QA SOFTWARE TESTING COMPANY
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. CIGNITI TECHNOLOGIES LIMITED
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. DXC TECHNOLOGY COMPANY
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. EXPLEO
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. IMBUS
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. PLANIT TESTING
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. QA INFOTECH (QAIT)
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. QUALITEST GROUP
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. TRIGENT SOFTWARE, INC.
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. ZENQ
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
1.a1qa software testing company
2.Cigniti Technologies Limited
3.DXC Technology Company
4.Expleo
5.imbus
6.Planit Testing
7.QA InfoTech (QAIT)
8.Qualitest Group
9.Trigent Software, Inc.
10.ZenQ
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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