Risk-based Authentication Market Updates by 2031
The Risk Based Authentication Market is expected to register a CAGR of 19.8% from 2024 to 2031, with a market size expanding from US$ XX million in 2024 to US$ XX Million by 2031.
The report is segmented by Component (Solutions and Services), By Technology Type (Multi-Factor Authentication, Behavioral Biometrics, and Web Access Management), Application Area (Device-Based Policies, Attribute-Based Policies, Behavior-Based Plicies, and Network and Browser-Based Policies), By Deployment Mode (On-Premises and Cloud), By Industry Vertical (BFSI, Government, Healthcare, Manufacturing, Retail, Telecommunications, and Others). The global analysis is further broken-down at regional level and major countries. The Report Offers the Value in USD for the above analysis and segments.
Purpose of the ReportThe report Risk Based Authentication Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:
- Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
- Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
- Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.
Risk Based Authentication Market Segmentation
Component- Solutions and Services
- Multi-Factor Authentication
- Behavioral Biometrics
- Web Access Management
- Device-Based Policies
- Attribute-Based Policies
- Behavior-Based Plicies
- Network and Browser-Based Policies
- On-Premises and Cloud
- BFSI
- Government
- Healthcare
- Manufacturing
- Retail
- Telecommunications
Strategic Insights
Risk Based Authentication Market Growth Drivers- Growing Cybersecurity Threats: As cyber-attacks continue to evolve in sophistication, traditional security methods are proving inadequate. This creates a heightened demand for advanced authentication techniques, particularly risk-based authentication (RBA). By assessing factors like location, behavior, and device usage, RBA dynamically adjusts security measures, offering businesses more flexible protection against unauthorized access, thus enhancing overall cybersecurity defenses and protecting sensitive data in real time.
- Regulatory Compliance: Regulatory frameworks like GDPR, CCPA, and others are forcing organizations to adopt stricter security measures to safeguard user data. Non-compliance can result in hefty fines and reputational damage. Risk-based authentication helps companies meet these compliance requirements by offering granular, adaptive security controls that align with regulatory standards, ensuring data protection practices are both effective and up to date with ever-evolving legal demands.
- Rising Adoption of Digital Transformation: With businesses increasingly shifting towards digital platforms, the need for secure online environments has never been greater. The rise in cloud services, mobile workforces, and IoT devices presents new security challenges. Risk-based authentication (RBA) provides a solution by dynamically analyzing risk factors, allowing organizations to adjust their security posture based on user context, ensuring security without compromising user experience, even in highly digital environments.
- Behavioral Biometrics: The integration of behavioral biometrics is a growing trend in the field of risk-based authentication. By continuously monitoring user actions, such as keystroke dynamics, mouse movements, and navigation patterns, RBA systems can detect and respond to potential security risks in real time. This non-intrusive approach enhances security while minimizing friction for users, offering a seamless authentication experience without compromising on protection against unauthorized access or identity theft.
- Zero Trust Architecture: The adoption of zero trust security models is expected to shape the future of risk-based authentication. In a zero trust environment, every access request is treated as potentially malicious, regardless of origin. Risk-based authentication complements this model by continuously evaluating the risk level associated with each request and enforcing adaptive security measures. This trend ensures that only authenticated, trusted users can access sensitive systems, even if internal network boundaries are no longer relevant.
- AI and Machine Learning Integration: Artificial intelligence and machine learning technologies offer significant opportunities to enhance risk-based authentication systems. By leveraging AI to analyze user behavior patterns, anomalies, and transaction histories, organizations can improve the accuracy and efficiency of risk assessments in real-time. This allows for smarter, more adaptive security measures that provide a personalized user experience while ensuring heightened protection against fraud and unauthorized access
- Expansion in Financial Services: The financial services sector is under constant pressure to combat rising fraud and ensure the safety of digital transactions. As digital banking and online payment methods grow, there’s an increasing opportunity for risk-based authentication solutions to step in. By analyzing contextual data points such as device, location, and login patterns, RBA can help financial institutions implement robust, multi-layered security measures that prevent fraud, protect sensitive customer data, and maintain regulatory compliance.
Market Report Scope
Key Selling Points
- Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Risk Based Authentication Market, providing a holistic landscape.
- Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
- Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
- Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.
The research report on the Risk Based Authentication Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.
REGIONAL FRAMEWORK
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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Frequently Asked Questions
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
The leading players operating in the Risk-based Authentication Market include IBM, CA Technologies, Micro Focus, Okta, Gemalto, Vasco Data Security, Secureauth, Rsa Security, Entrust Datacard, Lexisnexis
The major factors driving the Risk-based Authentication Market are:Growing Cybersecurity Threats#Regulatory Compliance
Behavioral Biometrics and Zero Trust Architecture are the key future trend of the Risk-based Authentication Market
The Risk-based Authentication Market is estimated to witness a CAGR of 5.3% from 2024 to 2031
1 INTRODUCTION
1.1 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
2 KEY TAKEAWAYS
3 RISK-BASED AUTHENTICATION MARKET LANDSCAPE
3.1 OVERVIEW
3.2 MARKET SEGMENTATION
3.2.1 Risk-based Authentication Market - By Component
3.2.2 Risk-based Authentication Market - By Deployment Model
3.2.3 Risk-based Authentication Market - By Technology
3.2.4 Risk-based Authentication Market - By Security Policy
3.2.5 Risk-based Authentication Market - By Application
3.2.6 Risk-based Authentication Market - By End Users
3.2.7 Risk-based Authentication Market - By Region
3.2.7.1 By Countries
3.2.8 PEST Analysis
3.2.8.1 North America - PEST Analysis
3.2.8.2 Europe - PEST Analysis
3.2.8.3 Asia Pacific (APAC) - PEST Analysis
3.2.8.4 Middle East & Africa (MEA) - PEST Analysis
3.2.8.5 South America (SAM)- PEST Analysis
4 RISK-BASED AUTHENTICATION MARKET - KEY INDUSTRY DYNAMICS
4.1 KEY MARKET DRIVERS
4.2 KEY MARKET RESTRAINTS
4.3 KEY MARKET OPPORTUNITIES
4.4 FUTURE TRENDS
4.5 IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
5 RISK-BASED AUTHENTICATION MARKET - GLOBAL MARKET ANALYSIS
5.1 RISK-BASED AUTHENTICATION - GLOBAL MARKET OVERVIEW
5.2 RISK-BASED AUTHENTICATION - GLOBAL MARKET AND FORECAST TO 2028
6 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - COMPONENT
6.1 OVERVIEW
6.2 COMPONENT MARKET FORECASTS AND ANALYSIS
6.3 SOLUTION MARKET
6.3.1 Overview
6.3.2 Solution market forecast and analysis
6.4 SERVICES MARKET
6.4.1 Overview
6.4.2 Services market forecast and analysis
7 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - DEPLOYMENT MODEL
7.1 OVERVIEW
7.2 DEPLOYMENT MODEL MARKET FORECASTS AND ANALYSIS
7.3 ON-PREMISE MARKET
7.3.1 Overview
7.3.2 On-Premise market forecast and analysis
7.4 CLOUD MARKET
7.4.1 Overview
7.4.2 Cloud market forecast and analysis
8 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - TECHNOLOGY
8.1 OVERVIEW
8.2 TECHNOLOGY MARKET FORECASTS AND ANALYSIS
8.3 BEHAVIORAL BIOMETRICS MARKET
8.3.1 Overview
8.3.2 Behavioral Biometrics market forecast and analysis
8.4 MULTI-FACTOR AUTHENTICATION MARKET
8.4.1 Overview
8.4.2 Multi-Factor Authentication market forecast and analysis
8.5 WEB ACCESS MANAGEMENT MARKET
8.5.1 Overview
8.5.2 Web Access Management market forecast and analysis
9 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - SECURITY POLICY
9.1 OVERVIEW
9.2 SECURITY POLICY MARKET FORECASTS AND ANALYSIS
9.3 DEVICE-BASED POLICIES MARKET
9.3.1 Overview
9.3.2 Device-Based Policies market forecast and analysis
9.4 BEHAVIOR-BASED POLICIES MARKET
9.4.1 Overview
9.4.2 Behavior-Based Policies market forecast and analysis
9.5 RESOURCE-BASED POLICIES MARKET
9.5.1 Overview
9.5.2 Resource-Based Policies market forecast and analysis
9.6 ATTRIBUTE-BASED POLICIES MARKET
9.6.1 Overview
9.6.2 Attribute-Based Policies market forecast and analysis
9.7 NETWORK AND BROWSER-BASED POLICIES MARKET
9.7.1 Overview
9.7.2 Network and Browser-Based Policies market forecast and analysis
10 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - APPLICATION
10.1 OVERVIEW
10.2 APPLICATION MARKET FORECASTS AND ANALYSIS
10.3 CLOUD APPLICATION SECURITY MARKET
10.3.1 Overview
10.3.2 Cloud Application Security market forecast and analysis
10.4 IOT SECURITY MARKET
10.4.1 Overview
10.4.2 IoT Security market forecast and analysis
10.5 FRAUD PREVENTION MARKET
10.5.1 Overview
10.5.2 Fraud Prevention market forecast and analysis
10.6 OTHERS MARKET
10.6.1 Overview
10.6.2 Others market forecast and analysis
11 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - END USERS
11.1 OVERVIEW
11.2 END USERS MARKET FORECASTS AND ANALYSIS
11.3 BFSI MARKET
11.3.1 Overview
11.3.2 BFSI market forecast and analysis
11.4 HEALTHCARE MARKET
11.4.1 Overview
11.4.2 Healthcare market forecast and analysis
11.5 TELECOMMUNICATIONS MARKET
11.5.1 Overview
11.5.2 Telecommunications market forecast and analysis
11.6 RETAIL MARKET
11.6.1 Overview
11.6.2 Retail market forecast and analysis
11.7 GOVERNMENT MARKET
11.7.1 Overview
11.7.2 Government market forecast and analysis
11.8 MANUFACTURING MARKET
11.8.1 Overview
11.8.2 Manufacturing market forecast and analysis
11.9 OTHERS MARKET
11.9.1 Overview
11.9.2 Others market forecast and analysis
12 RISK-BASED AUTHENTICATION MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
12.1 NORTH AMERICA
12.1.1 North America Risk-based Authentication Market Overview
12.1.2 North America Risk-based Authentication Market Forecasts and Analysis
12.1.3 North America Market Forecasts and Analysis - By Countries
12.1.3.1 US market
12.1.3.2 Canada market
12.1.3.3 Mexico market
12.1.4 North America Market Forecasts and Analysis - By Component
12.1.5 North America Market Forecasts and Analysis - By Deployment Model
12.1.6 North America Market Forecasts and Analysis - By Technology
12.1.7 North America Market Forecasts and Analysis - By Security Policy
12.1.8 North America Market Forecasts and Analysis - By Application
12.1.9 North America Market Forecasts and Analysis - By End Users
12.2 EUROPE
12.2.1 Europe Risk-based Authentication Market Overview
12.2.2 Europe Risk-based Authentication Market Forecasts and Analysis
12.2.3 Europe Market Forecasts and Analysis - By Countries
12.2.3.1 France market
12.2.3.2 Germany market
12.2.3.3 Italy market
12.2.3.4 Spain market
12.2.3.5 UK market
12.2.3.6 Rest of Europe market
12.2.4 Europe Market Forecasts and Analysis - By Component
12.2.5 Europe Market Forecasts and Analysis - By Deployment Model
12.2.6 Europe Market Forecasts and Analysis - By Technology
12.2.7 Europe Market Forecasts and Analysis - By Security Policy
12.2.8 Europe Market Forecasts and Analysis - By Application
12.2.9 Europe Market Forecasts and Analysis - By End Users
12.3 ASIA PACIFIC (APAC)
12.3.1 Asia Pacific Risk-based Authentication Market Overview
12.3.2 Asia Pacific Risk-based Authentication Market Forecasts and Analysis
12.3.3 Asia Pacific Market Forecasts and Analysis - By Countries
12.3.3.1 Australia market
12.3.3.2 China market
12.3.3.3 India market
12.3.3.4 Japan market
12.3.3.5 Rest of APAC market
12.3.4 Asia Pacific Market Forecasts and Analysis - By Component
12.3.5 Asia Pacific Market Forecasts and Analysis - By Deployment Model
12.3.6 Asia Pacific Market Forecasts and Analysis - By Technology
12.3.7 Asia Pacific Market Forecasts and Analysis - By Security Policy
12.3.8 Asia Pacific Market Forecasts and Analysis - By Application
12.3.9 Asia Pacific Market Forecasts and Analysis - By End Users
12.4 MIDDLE EAST AND AFRICA (MEA)
12.4.1 Middle East and Africa Risk-based Authentication Market Overview
12.4.2 Middle East and Africa Risk-based Authentication Market Forecasts and Analysis
12.4.3 Middle East and Africa Market Forecasts and Analysis - By Countries
12.4.3.1 South Africa market
12.4.3.2 Saudi Arabia market
12.4.3.3 UAE market
12.4.3.4 Rest of MEA market
12.4.4 Middle East and Africa Market Forecasts and Analysis - By Component
12.4.5 Middle East and Africa Market Forecasts and Analysis - By Deployment Model
12.4.6 Middle East and Africa Market Forecasts and Analysis - By Technology
12.4.7 Middle East and Africa Market Forecasts and Analysis - By Security Policy
12.4.8 Middle East and Africa Market Forecasts and Analysis - By Application
12.4.9 Middle East and Africa Market Forecasts and Analysis - By End Users
12.5 SOUTH AMERICA (SAM)
12.5.1 South America Risk-based Authentication Market Overview
12.5.2 South America Risk-based Authentication Market Forecasts and Analysis
12.5.3 South America Market Forecasts and Analysis - By Countries
12.5.3.1 Brazil market
12.5.3.2 Rest of SAM market
12.5.4 South America Market Forecasts and Analysis - By Component
12.5.5 South America Market Forecasts and Analysis - By Deployment Model
12.5.6 South America Market Forecasts and Analysis - By Technology
12.5.7 South America Market Forecasts and Analysis - By Security Policy
12.5.8 South America Market Forecasts and Analysis - By Application
12.5.9 South America Market Forecasts and Analysis - By End Users
13 INDUSTRY LANDSCAPE
13.1 MERGERS & ACQUISITIONS
13.2 MARKET INITIATIVES
13.3 NEW DEVELOPMENTS
13.4 INVESTMENT SCENARIOS
14 COMPETITIVE LANDSCAPE
14.1 COMPETITIVE PRODUCT MAPPING
14.2 MARKET POSITIONING/ MARKET SHARE
15 RISK-BASED AUTHENTICATION MARKET, KEY COMPANY PROFILES
15.1 CROSSMATCH
15.1.1 Key Facts
15.1.2 Business Description
15.1.3 Financial Overview
15.1.4 SWOT Analysis
15.1.5 Key Developments
15.2 IBM CORPORATION
15.2.1 Key Facts
15.2.2 Business Description
15.2.3 Financial Overview
15.2.4 SWOT Analysis
15.2.5 Key Developments
15.3 ORACLE CORPORATION
15.3.1 Key Facts
15.3.2 Business Description
15.3.3 Financial Overview
15.3.4 SWOT Analysis
15.3.5 Key Developments
15.4 GURUCUL
15.4.1 Key Facts
15.4.2 Business Description
15.4.3 Financial Overview
15.4.4 SWOT Analysis
15.4.5 Key Developments
15.5 MICRO FOCUS INTERNATIONAL PLC
15.5.1 Key Facts
15.5.2 Business Description
15.5.3 Financial Overview
15.5.4 SWOT Analysis
15.5.5 Key Developments
15.6 EQUIFAX INC.
15.6.1 Key Facts
15.6.2 Business Description
15.6.3 Financial Overview
15.6.4 SWOT Analysis
15.6.5 Key Developments
15.7 GEMALTO N.V.
15.7.1 Key Facts
15.7.2 Business Description
15.7.3 Financial Overview
15.7.4 SWOT Analysis
15.7.5 Key Developments
15.8 RSA SECURITY LLC
15.8.1 Key Facts
15.8.2 Business Description
15.8.3 Financial Overview
15.8.4 SWOT Analysis
15.8.5 Key Developments
15.9 PING IDENTITY
15.9.1 Key Facts
15.9.2 Business Description
15.9.3 Financial Overview
15.9.4 SWOT Analysis
15.9.5 Key Developments
15.10 CA TECHNOLOGIES
15.10.1 Key Facts
15.10.2 Business Description
15.10.3 Financial Overview
15.10.4 SWOT Analysis
15.10.5 Key Developments
16 APPENDIX
16.1 About The Insight Partners
16.2 Glossary of Terms
16.3 Research Methodology
1. Crossmatch
2. IBM Corporation
3. Oracle corporation
4. GURUCUL
5. Micro Focus International Plc
6. Equifax Inc.
7. Gemalto N.V.
8. RSA Security LLC
9. Ping Identity
10. CA Technologies
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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