SD-WAN is an application of software-defined networking (SDN) that uses software and virtualization technologies for creating a more reliable and faster WAN network. While SDN concentrates more on the internal network, SD-WAN facilitates connections between networks and devices over a WAN. As organizations are seeking for innovative ways to meet the growing requirements of their networking infrastructure, the SD-WAN market demand is growing rapidly.
MARKET DYNAMICS
The major drivers boosting the growth of SD-WAN market are the implementation of SD-WAN for OPEX and CAPEX savings and rising need among enterprises to simplify network management. Moreover, digital transformation across organizations and increased adoption of SD-WAN in manufacturing owing to growing IoT trend are further anticipated to cater lucrative opportunity for the SD-WAN market growth.
MARKET SCOPE
The "Global SD-WAN Market Analysis to 2031" is a specialized and in-depth study of the SD-WAN industry with a special focus on the global market trend analysis. The report aims to provide an overview of SD-WAN market with detailed market segmentation by component, deployment, organization size, end-user, and geography. The global SD-WAN market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading SD-WAN market players and offers trends and opportunities in the market.
MARKET SEGMENTATION
The global SD-WAN market is segmented on the basis of component, deployment, organization size, and end-user. Based on component, the SD-WAN market is segmented as solutions and services. On the basis of deployment, the market is segmented as on-premise and cloud. Based on organization size, the SD-WAN market is segmented as SMEs and large enterprises. Furthermore, on the basis of end user, the market is segmented as Retail, BFSI, Manufacturing, IT and telecom, healthcare, transportation and logistics, energy and utilities, government, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global SD-WAN market based on various segments. it also provides market size and forecast estimates from the year 2017 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The SD-WAN market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of various countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting SD-WAN market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for the SD-WAN market for each region.

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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global SD-WAN market based on various segments. it also provides market size and forecast estimates from the year 2017 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The SD-WAN market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of various countries globally along with the current trend and opportunities prevailing in the region.
The report analyzes factors affecting SD-WAN market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for the SD-WAN market for each region.
MARKET PLAYERS
The reports cover key developments in the SD-WAN market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market payers from SD-WAN market are anticipated to lucrative growth opportunities in the future with the rising demand for SD-WAN in the global market. Below mentioned is the list of few companies engaged in the SD-WAN market.
The report also includes the profiles of key companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last three years, key development in the past five years.
- Aryaka Networks
- Cisco Systems, Inc.
- Citrix Systems, Inc.
- FatPipe Networks
- Fortinet, Inc.
- Infovista
- Juniper Networks
- Oracle Corporation
- Silver Peak Systems
- Vmware Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities

Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
This text is related
to country scope.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1SD-WAN Market - By Component
1.3.2SD-WAN Market - By Deployment
1.3.3SD-WAN Market - By Organization Size
1.3.4SD-WAN Market - By End-User
1.3.5SD-WAN Market - By Region
1.3.5.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.SD-WAN MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PORTER'S FIVE FORCES ANALYSIS
4.2.1Bargaining Power of Buyers
4.2.1Bargaining Power of Suppliers
4.2.1Threat of Substitute
4.2.1Threat of New Entrants
4.2.1Competitive Rivalry
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.SD-WAN MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6.SD-WAN MARKET - GLOBAL MARKET ANALYSIS
6.1.SD-WAN - GLOBAL MARKET OVERVIEW
6.2.SD-WAN - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.SD-WAN MARKET - REVENUE AND FORECASTS TO 2028 â COMPONENT
7.1.OVERVIEW
7.2.COMPONENT MARKET FORECASTS AND ANALYSIS
7.3.SOLUTION
7.3.1.Overview
7.3.2.Solution Market Forecast and Analysis
7.3.3.Software Market
7.3.3.1.Overview
7.3.3.2.Software Market Forecast and Analysis
7.3.4.Appliances Market
7.3.4.1.Overview
7.3.4.2.Appliances Market Forecast and Analysis
7.4.SERVICES
7.4.1.Overview
7.4.2.Services Market Forecast and Analysis
8.SD-WAN MARKET - REVENUE AND FORECASTS TO 2028 â DEPLOYMENT
8.1.OVERVIEW
8.2.DEPLOYMENT MARKET FORECASTS AND ANALYSIS
8.3.ON-PREMISE
8.3.1.Overview
8.3.2.On-Premise Market Forecast and Analysis
8.4.CLOUD
8.4.1.Overview
8.4.2.Cloud Market Forecast and Analysis
9.SD-WAN MARKET - REVENUE AND FORECASTS TO 2028 â ORGANIZATION SIZE
9.1.OVERVIEW
9.2.ORGANIZATION SIZE MARKET FORECASTS AND ANALYSIS
9.3.SMES
9.3.1.Overview
9.3.2.SMEs Market Forecast and Analysis
9.4.LARGE ENTERPRISES
9.4.1.Overview
9.4.2.Large Enterprises Market Forecast and Analysis
10.SD-WAN MARKET - REVENUE AND FORECASTS TO 2028 â END-USER
10.1.OVERVIEW
10.2.END-USER MARKET FORECASTS AND ANALYSIS
10.3.RETAIL
10.3.1.Overview
10.3.2.Retail Market Forecast and Analysis
10.4.BFSI
10.4.1.Overview
10.4.2.BFSI Market Forecast and Analysis
10.5.MANUFACTURING
10.5.1.Overview
10.5.2.Manufacturing Market Forecast and Analysis
10.6.IT AND TELECOM
10.6.1.Overview
10.6.2.IT and Telecom Market Forecast and Analysis
10.7.HEALTHCARE
10.7.1.Overview
10.7.2.Healthcare Market Forecast and Analysis
10.8.TRANSPORTATION AND LOGISTICS
10.8.1.Overview
10.8.2.Transportation and Logistics Market Forecast and Analysis
10.9.ENERGY AND UTILITIES
10.9.1.Overview
10.9.2.Energy and Utilities Market Forecast and Analysis
10.10.GOVERNMENT
10.10.1.Overview
10.10.2.Government Market Forecast and Analysis
10.11.OTHERS
10.11.1.Overview
10.11.2.Others Market Forecast and Analysis
11.SD-WAN MARKET REVENUE AND FORECASTS TO 2028 â GEOGRAPHICAL ANALYSIS
11.1.NORTH AMERICA
11.1.1North America SD-WAN Market Overview
11.1.2North America SD-WAN Market Forecasts and Analysis
11.1.3North America SD-WAN Market Forecasts and Analysis - By Component
11.1.4North America SD-WAN Market Forecasts and Analysis - By Deployment
11.1.5North America SD-WAN Market Forecasts and Analysis - By Organization Size
11.1.6North America SD-WAN Market Forecasts and Analysis - By End-User
11.1.7North America SD-WAN Market Forecasts and Analysis - By Countries
11.1.7.1United States SD-WAN Market
11.1.7.1.1United States SD-WAN Market by Component
11.1.7.1.2United States SD-WAN Market by Deployment
11.1.7.1.3United States SD-WAN Market by Organization Size
11.1.7.1.4United States SD-WAN Market by End-User
11.1.7.2Canada SD-WAN Market
11.1.7.2.1Canada SD-WAN Market by Component
11.1.7.2.2Canada SD-WAN Market by Deployment
11.1.7.2.3Canada SD-WAN Market by Organization Size
11.1.7.2.4Canada SD-WAN Market by End-User
11.1.7.3Mexico SD-WAN Market
11.1.7.3.1Mexico SD-WAN Market by Component
11.1.7.3.2Mexico SD-WAN Market by Deployment
11.1.7.3.3Mexico SD-WAN Market by Organization Size
11.1.7.3.4Mexico SD-WAN Market by End-User
11.2.EUROPE
11.2.1Europe SD-WAN Market Overview
11.2.2Europe SD-WAN Market Forecasts and Analysis
11.2.3Europe SD-WAN Market Forecasts and Analysis - By Component
11.2.4Europe SD-WAN Market Forecasts and Analysis - By Deployment
11.2.5Europe SD-WAN Market Forecasts and Analysis - By Organization Size
11.2.6Europe SD-WAN Market Forecasts and Analysis - By End-User
11.2.7Europe SD-WAN Market Forecasts and Analysis - By Countries
11.2.7.1Germany SD-WAN Market
11.2.7.1.1Germany SD-WAN Market by Component
11.2.7.1.2Germany SD-WAN Market by Deployment
11.2.7.1.3Germany SD-WAN Market by Organization Size
11.2.7.1.4Germany SD-WAN Market by End-User
11.2.7.2France SD-WAN Market
11.2.7.2.1France SD-WAN Market by Component
11.2.7.2.2France SD-WAN Market by Deployment
11.2.7.2.3France SD-WAN Market by Organization Size
11.2.7.2.4France SD-WAN Market by End-User
11.2.7.3Italy SD-WAN Market
11.2.7.3.1Italy SD-WAN Market by Component
11.2.7.3.2Italy SD-WAN Market by Deployment
11.2.7.3.3Italy SD-WAN Market by Organization Size
11.2.7.3.4Italy SD-WAN Market by End-User
11.2.7.4United Kingdom SD-WAN Market
11.2.7.4.1United Kingdom SD-WAN Market by Component
11.2.7.4.2United Kingdom SD-WAN Market by Deployment
11.2.7.4.3United Kingdom SD-WAN Market by Organization Size
11.2.7.4.4United Kingdom SD-WAN Market by End-User
11.2.7.5Russia SD-WAN Market
11.2.7.5.1Russia SD-WAN Market by Component
11.2.7.5.2Russia SD-WAN Market by Deployment
11.2.7.5.3Russia SD-WAN Market by Organization Size
11.2.7.5.4Russia SD-WAN Market by End-User
11.2.7.6Rest of Europe SD-WAN Market
11.2.7.6.1Rest of Europe SD-WAN Market by Component
11.2.7.6.2Rest of Europe SD-WAN Market by Deployment
11.2.7.6.3Rest of Europe SD-WAN Market by Organization Size
11.2.7.6.4Rest of Europe SD-WAN Market by End-User
11.3.ASIA-PACIFIC
11.3.1Asia-Pacific SD-WAN Market Overview
11.3.2Asia-Pacific SD-WAN Market Forecasts and Analysis
11.3.3Asia-Pacific SD-WAN Market Forecasts and Analysis - By Component
11.3.4Asia-Pacific SD-WAN Market Forecasts and Analysis - By Deployment
11.3.5Asia-Pacific SD-WAN Market Forecasts and Analysis - By Organization Size
11.3.6Asia-Pacific SD-WAN Market Forecasts and Analysis - By End-User
11.3.7Asia-Pacific SD-WAN Market Forecasts and Analysis - By Countries
11.3.7.1Australia SD-WAN Market
11.3.7.1.1Australia SD-WAN Market by Component
11.3.7.1.2Australia SD-WAN Market by Deployment
11.3.7.1.3Australia SD-WAN Market by Organization Size
11.3.7.1.4Australia SD-WAN Market by End-User
11.3.7.2China SD-WAN Market
11.3.7.2.1China SD-WAN Market by Component
11.3.7.2.2China SD-WAN Market by Deployment
11.3.7.2.3China SD-WAN Market by Organization Size
11.3.7.2.4China SD-WAN Market by End-User
11.3.7.3India SD-WAN Market
11.3.7.3.1India SD-WAN Market by Component
11.3.7.3.2India SD-WAN Market by Deployment
11.3.7.3.3India SD-WAN Market by Organization Size
11.3.7.3.4India SD-WAN Market by End-User
11.3.7.4Japan SD-WAN Market
11.3.7.4.1Japan SD-WAN Market by Component
11.3.7.4.2Japan SD-WAN Market by Deployment
11.3.7.4.3Japan SD-WAN Market by Organization Size
11.3.7.4.4Japan SD-WAN Market by End-User
11.3.7.5South Korea SD-WAN Market
11.3.7.5.1South Korea SD-WAN Market by Component
11.3.7.5.2South Korea SD-WAN Market by Deployment
11.3.7.5.3South Korea SD-WAN Market by Organization Size
11.3.7.5.4South Korea SD-WAN Market by End-User
11.3.7.6Rest of Asia-Pacific SD-WAN Market
11.3.7.6.1Rest of Asia-Pacific SD-WAN Market by Component
11.3.7.6.2Rest of Asia-Pacific SD-WAN Market by Deployment
11.3.7.6.3Rest of Asia-Pacific SD-WAN Market by Organization Size
11.3.7.6.4Rest of Asia-Pacific SD-WAN Market by End-User
11.4.MIDDLE EAST AND AFRICA
11.4.1Middle East and Africa SD-WAN Market Overview
11.4.2Middle East and Africa SD-WAN Market Forecasts and Analysis
11.4.3Middle East and Africa SD-WAN Market Forecasts and Analysis - By Component
11.4.4Middle East and Africa SD-WAN Market Forecasts and Analysis - By Deployment
11.4.5Middle East and Africa SD-WAN Market Forecasts and Analysis - By Organization Size
11.4.6Middle East and Africa SD-WAN Market Forecasts and Analysis - By End-User
11.4.7Middle East and Africa SD-WAN Market Forecasts and Analysis - By Countries
11.4.7.1South Africa SD-WAN Market
11.4.7.1.1South Africa SD-WAN Market by Component
11.4.7.1.2South Africa SD-WAN Market by Deployment
11.4.7.1.3South Africa SD-WAN Market by Organization Size
11.4.7.1.4South Africa SD-WAN Market by End-User
11.4.7.2Saudi Arabia SD-WAN Market
11.4.7.2.1Saudi Arabia SD-WAN Market by Component
11.4.7.2.2Saudi Arabia SD-WAN Market by Deployment
11.4.7.2.3Saudi Arabia SD-WAN Market by Organization Size
11.4.7.2.4Saudi Arabia SD-WAN Market by End-User
11.4.7.3U.A.E SD-WAN Market
11.4.7.3.1U.A.E SD-WAN Market by Component
11.4.7.3.2U.A.E SD-WAN Market by Deployment
11.4.7.3.3U.A.E SD-WAN Market by Organization Size
11.4.7.3.4U.A.E SD-WAN Market by End-User
11.4.7.4Rest of Middle East and Africa SD-WAN Market
11.4.7.4.1Rest of Middle East and Africa SD-WAN Market by Component
11.4.7.4.2Rest of Middle East and Africa SD-WAN Market by Deployment
11.4.7.4.3Rest of Middle East and Africa SD-WAN Market by Organization Size
11.4.7.4.4Rest of Middle East and Africa SD-WAN Market by End-User
11.5.SOUTH AND CENTRAL AMERICA
11.5.1South and Central America SD-WAN Market Overview
11.5.2South and Central America SD-WAN Market Forecasts and Analysis
11.5.3South and Central America SD-WAN Market Forecasts and Analysis - By Component
11.5.4South and Central America SD-WAN Market Forecasts and Analysis - By Deployment
11.5.5South and Central America SD-WAN Market Forecasts and Analysis - By Organization Size
11.5.6South and Central America SD-WAN Market Forecasts and Analysis - By End-User
11.5.7South and Central America SD-WAN Market Forecasts and Analysis - By Countries
11.5.7.1Brazil SD-WAN Market
11.5.7.1.1Brazil SD-WAN Market by Component
11.5.7.1.2Brazil SD-WAN Market by Deployment
11.5.7.1.3Brazil SD-WAN Market by Organization Size
11.5.7.1.4Brazil SD-WAN Market by End-User
11.5.7.2Argentina SD-WAN Market
11.5.7.2.1Argentina SD-WAN Market by Component
11.5.7.2.2Argentina SD-WAN Market by Deployment
11.5.7.2.3Argentina SD-WAN Market by Organization Size
11.5.7.2.4Argentina SD-WAN Market by End-User
11.5.7.3Rest of South and Central America SD-WAN Market
11.5.7.3.1Rest of South and Central America SD-WAN Market by Component
11.5.7.3.2Rest of South and Central America SD-WAN Market by Deployment
11.5.7.3.3Rest of South and Central America SD-WAN Market by Organization Size
11.5.7.3.4Rest of South and Central America SD-WAN Market by End-User
12.INDUSTRY LANDSCAPE
12.1.MERGERS AND ACQUISITIONS
12.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
12.3.NEW PRODUCT LAUNCHES
12.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
13.SD-WAN MARKET, KEY COMPANY PROFILES
13.1.ARYAKA NETWORKS
13.1.1.Key Facts
13.1.2.Business Description
13.1.3.Products and Services
13.1.4.Financial Overview
13.1.5.SWOT Analysis
13.1.6.Key Developments
13.2.CISCO SYSTEMS, INC.
13.2.1.Key Facts
13.2.2.Business Description
13.2.3.Products and Services
13.2.4.Financial Overview
13.2.5.SWOT Analysis
13.2.6.Key Developments
13.3.CITRIX SYSTEMS, INC.
13.3.1.Key Facts
13.3.2.Business Description
13.3.3.Products and Services
13.3.4.Financial Overview
13.3.5.SWOT Analysis
13.3.6.Key Developments
13.4.FATPIPE NETWORKS INC.
13.4.1.Key Facts
13.4.2.Business Description
13.4.3.Products and Services
13.4.4.Financial Overview
13.4.5.SWOT Analysis
13.4.6.Key Developments
13.5.FORTINET, INC.
13.5.1.Key Facts
13.5.2.Business Description
13.5.3.Products and Services
13.5.4.Financial Overview
13.5.5.SWOT Analysis
13.5.6.Key Developments
13.6.INFOVISTA
13.6.1.Key Facts
13.6.2.Business Description
13.6.3.Products and Services
13.6.4.Financial Overview
13.6.5.SWOT Analysis
13.6.6.Key Developments
13.7.JUNIPER NETWORKS, INC.
13.7.1.Key Facts
13.7.2.Business Description
13.7.3.Products and Services
13.7.4.Financial Overview
13.7.5.SWOT Analysis
13.7.6.Key Developments
13.8.ORACLE CORPORATION
13.8.1.Key Facts
13.8.2.Business Description
13.8.3.Products and Services
13.8.4.Financial Overview
13.8.5.SWOT Analysis
13.8.6.Key Developments
13.9.SILVER PEAK SYSTEMS, INC.
13.9.1.Key Facts
13.9.2.Business Description
13.9.3.Products and Services
13.9.4.Financial Overview
13.9.5.SWOT Analysis
13.9.6.Key Developments
13.10.VMWARE INC.
13.10.1.Key Facts
13.10.2.Business Description
13.10.3.Products and Services
13.10.4.Financial Overview
13.10.5.SWOT Analysis
13.10.6.Key Developments
14.APPENDIX
14.1.ABOUT THE INSIGHT PARTNERS
14.2.GLOSSARY OF TERMS
1. Aryaka Networks
2. Cisco Systems, Inc.
3. Citrix Systems, Inc.
4. FatPipe Networks Inc.
5. Fortinet, Inc.
6. Infovista
7. Juniper Networks, Inc.
8. Oracle Corporation
9. Silver Peak Systems, Inc.
10. Vmware Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.