Self-Service BI Market Opportunities 2031
Self-service BI (business intelligence) is the data analytics tool that enables business users to access and work with business data. Self-service BI provides data quality management, open data-driven culture, and data visualization or discovery, henceforth, increasing demand for the BI tool that fuels the growth of the self-service BI market. Furthermore, the self-service BI help to improve organizational results, increasing response time, improving decision making, improve the allocation of resources, and reduces corporate risks, thus increasing deployment of the self-service BI, which drives the growth of the market.
MARKET DYNAMICS
Rising adoption of the business intelligence tools among the enterprises is driving the growth of the self-service BI market. The advantage offered by the BI tool, such as non-technical users can do their data analysis; additionally, growing focus toward data-driven decisions making are some of the factors that are propelling the growth of the self-service BI market. Moreover, the rising volume of data and the growing need for in-depth data analysis are accelerating the growth of the self-service BI market. The growing implementation of the self-service BI for various business functions such as finance, marketing, sales, operations, and human resources are expected to boost the growth of the self-service BI market.
MARKET SCOPE
The "Global Self-Service BI Market Analysis to 2031” is a specialized and in-depth study of the Self-service BI industry with a special focus on the global market trend analysis. The report aims to provide an overview self-service BI market with detailed market segmentation by offering, business function, deployment type, application, end-user, and geography. The global self-service BI market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading self-service BI market players and offers key trends and opportunities in the self-service BI market.
MARKET SEGMENTATION
The global self-service BI market is segmented on the basis of offering, business function, deployment type, application, end-user. On the basis offering the market is segmented as software, services. On the basis business function the market is segmented as finance, marketing, sales, operations, human resources (HR). On the basis deployment type the market is segmented as on-premise, cloud. On the basis application the market is segmented as fraud and security management, sales and marketing management, predictive asset maintenance, supply chain management and procurement, customer engagement and analysis, operations management, risk and compliance management, others. On the basis end-user the market is segmented as BFSI, IT and telecom, retail and Ecommerce, healthcare, media and entertainment, transportation and logistics, energy and utilities, others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global self-service BI market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The self-service BI market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting self-service BI market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the self-service BI market in these regions.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global self-service BI market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The self-service BI market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting self-service BI market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the self-service BI market in these regions.
MARKET PLAYERS
The reports cover key developments in the self-service BI market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from self-service BI market are anticipated to lucrative growth opportunities in the future with the rising demand for self-service BI in the global market. Below mentioned is the list of few companies engaged in the self-service BI market.
The report also includes the profiles of key self-service BI companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Self-Service BI Market - By Offering
1.3.2 Self-Service BI Market - By Business Function
1.3.3 Self-Service BI Market - By Deployment Type
1.3.4 Self-Service BI Market - By Application
1.3.5 Self-Service BI Market - By End-user
1.3.6 Self-Service BI Market - By Region
1.3.6.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. SELF-SERVICE BI MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. SELF-SERVICE BI MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC
6. SELF-SERVICE BI MARKET - GLOBAL MARKET ANALYSIS
6.1. SELF-SERVICE BI - GLOBAL MARKET OVERVIEW
6.2. SELF-SERVICE BI - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. SELF-SERVICE BI MARKET - REVENUE AND FORECASTS TO 2028 - OFFERING
7.1. OVERVIEW
7.2. OFFERING MARKET FORECASTS AND ANALYSIS
7.3. SOFTWARE
7.3.1. Overview
7.3.2. Software Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
7.4.3. Professional Services Market
7.4.3.1. Overview
7.4.3.2. Professional Services Market Forecast and Analysis
7.4.4. Managed Services Market
7.4.4.1. Overview
7.4.4.2. Managed Services Market Forecast and Analysis
8. SELF-SERVICE BI MARKET - REVENUE AND FORECASTS TO 2028 - BUSINESS FUNCTION
8.1. OVERVIEW
8.2. BUSINESS FUNCTION MARKET FORECASTS AND ANALYSIS
8.3. FINANCE
8.3.1. Overview
8.3.2. Finance Market Forecast and Analysis
8.4. MARKETING
8.4.1. Overview
8.4.2. Marketing Market Forecast and Analysis
8.5. SALES
8.5.1. Overview
8.5.2. Sales Market Forecast and Analysis
8.6. OPERATIONS
8.6.1. Overview
8.6.2. Operations Market Forecast and Analysis
8.7. HUMAN RESOURCES (HR)
8.7.1. Overview
8.7.2. Human Resources (HR) Market Forecast and Analysis
9. SELF-SERVICE BI MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT TYPE
9.1. OVERVIEW
9.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
9.3. ON-PREMISE
9.3.1. Overview
9.3.2. On-premise Market Forecast and Analysis
9.4. CLOUD
9.4.1. Overview
9.4.2. Cloud Market Forecast and Analysis
10. SELF-SERVICE BI MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
10.1. OVERVIEW
10.2. APPLICATION MARKET FORECASTS AND ANALYSIS
10.3. FRAUD AND SECURITY MANAGEMENT
10.3.1. Overview
10.3.2. Fraud and Security Management Market Forecast and Analysis
10.4. SALES AND MARKETING MANAGEMENT
10.4.1. Overview
10.4.2. Sales and Marketing Management Market Forecast and Analysis
10.5. PREDICTIVE ASSET MAINTENANCE
10.5.1. Overview
10.5.2. Predictive Asset Maintenance Market Forecast and Analysis
10.6. SUPPLY CHAIN MANAGEMENT AND PROCUREMENT
10.6.1. Overview
10.6.2. Supply Chain Management and Procurement Market Forecast and Analysis
10.7. CUSTOMER ENGAGEMENT AND ANALYSIS
10.7.1. Overview
10.7.2. Customer Engagement and Analysis Market Forecast and Analysis
10.8. OPERATIONS MANAGEMENT
10.8.1. Overview
10.8.2. Operations Management Market Forecast and Analysis
10.9. RISK AND COMPLIANCE MANAGEMENT
10.9.1. Overview
10.9.2. Risk and Compliance Management Market Forecast and Analysis
10.10. OTHERS
10.10.1. Overview
10.10.2. Others Market Forecast and Analysis
11. SELF-SERVICE BI MARKET - REVENUE AND FORECASTS TO 2028 - END-USER
11.1. OVERVIEW
11.2. END-USER MARKET FORECASTS AND ANALYSIS
11.3. BFSI
11.3.1. Overview
11.3.2. BFSI Market Forecast and Analysis
11.4. IT AND TELECOM
11.4.1. Overview
11.4.2. IT and Telecom Market Forecast and Analysis
11.5. RETAIL AND ECOMMERCE
11.5.1. Overview
11.5.2. Retail and Ecommerce Market Forecast and Analysis
11.6. HEALTHCARE
11.6.1. Overview
11.6.2. Healthcare Market Forecast and Analysis
11.7. MEDIA AND ENTERTAINMENT
11.7.1. Overview
11.7.2. Media and Entertainment Market Forecast and Analysis
11.8. TRANSPORTATION AND LOGISTICS
11.8.1. Overview
11.8.2. Transportation and Logistics Market Forecast and Analysis
11.9. ENERGY AND UTILITIES
11.9.1. Overview
11.9.2. Energy and Utilities Market Forecast and Analysis
11.10. OTHERS
11.10.1. Overview
11.10.2. Others Market Forecast and Analysis
12. SELF-SERVICE BI MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
12.1. NORTH AMERICA
12.1.1 North America Self-Service BI Market Overview
12.1.2 North America Self-Service BI Market Forecasts and Analysis
12.1.3 North America Self-Service BI Market Forecasts and Analysis - By Offering
12.1.4 North America Self-Service BI Market Forecasts and Analysis - By Business Function
12.1.5 North America Self-Service BI Market Forecasts and Analysis - By Deployment Type
12.1.6 North America Self-Service BI Market Forecasts and Analysis - By Application
12.1.7 North America Self-Service BI Market Forecasts and Analysis - By End-user
12.1.8 North America Self-Service BI Market Forecasts and Analysis - By Countries
12.1.8.1 United States Self-Service BI Market
12.1.8.1.1 United States Self-Service BI Market by Offering
12.1.8.1.2 United States Self-Service BI Market by Business Function
12.1.8.1.3 United States Self-Service BI Market by Deployment Type
12.1.8.1.4 United States Self-Service BI Market by Application
12.1.8.1.5 United States Self-Service BI Market by End-user
12.1.8.2 Canada Self-Service BI Market
12.1.8.2.1 Canada Self-Service BI Market by Offering
12.1.8.2.2 Canada Self-Service BI Market by Business Function
12.1.8.2.3 Canada Self-Service BI Market by Deployment Type
12.1.8.2.4 Canada Self-Service BI Market by Application
12.1.8.2.5 Canada Self-Service BI Market by End-user
12.1.8.3 Mexico Self-Service BI Market
12.1.8.3.1 Mexico Self-Service BI Market by Offering
12.1.8.3.2 Mexico Self-Service BI Market by Business Function
12.1.8.3.3 Mexico Self-Service BI Market by Deployment Type
12.1.8.3.4 Mexico Self-Service BI Market by Application
12.1.8.3.5 Mexico Self-Service BI Market by End-user
12.2. EUROPE
12.2.1 Europe Self-Service BI Market Overview
12.2.2 Europe Self-Service BI Market Forecasts and Analysis
12.2.3 Europe Self-Service BI Market Forecasts and Analysis - By Offering
12.2.4 Europe Self-Service BI Market Forecasts and Analysis - By Business Function
12.2.5 Europe Self-Service BI Market Forecasts and Analysis - By Deployment Type
12.2.6 Europe Self-Service BI Market Forecasts and Analysis - By Application
12.2.7 Europe Self-Service BI Market Forecasts and Analysis - By End-user
12.2.8 Europe Self-Service BI Market Forecasts and Analysis - By Countries
12.2.8.1 Germany Self-Service BI Market
12.2.8.1.1 Germany Self-Service BI Market by Offering
12.2.8.1.2 Germany Self-Service BI Market by Business Function
12.2.8.1.3 Germany Self-Service BI Market by Deployment Type
12.2.8.1.4 Germany Self-Service BI Market by Application
12.2.8.1.5 Germany Self-Service BI Market by End-user
12.2.8.2 France Self-Service BI Market
12.2.8.2.1 France Self-Service BI Market by Offering
12.2.8.2.2 France Self-Service BI Market by Business Function
12.2.8.2.3 France Self-Service BI Market by Deployment Type
12.2.8.2.4 France Self-Service BI Market by Application
12.2.8.2.5 France Self-Service BI Market by End-user
12.2.8.3 Italy Self-Service BI Market
12.2.8.3.1 Italy Self-Service BI Market by Offering
12.2.8.3.2 Italy Self-Service BI Market by Business Function
12.2.8.3.3 Italy Self-Service BI Market by Deployment Type
12.2.8.3.4 Italy Self-Service BI Market by Application
12.2.8.3.5 Italy Self-Service BI Market by End-user
12.2.8.4 United Kingdom Self-Service BI Market
12.2.8.4.1 United Kingdom Self-Service BI Market by Offering
12.2.8.4.2 United Kingdom Self-Service BI Market by Business Function
12.2.8.4.3 United Kingdom Self-Service BI Market by Deployment Type
12.2.8.4.4 United Kingdom Self-Service BI Market by Application
12.2.8.4.5 United Kingdom Self-Service BI Market by End-user
12.2.8.5 Russia Self-Service BI Market
12.2.8.5.1 Russia Self-Service BI Market by Offering
12.2.8.5.2 Russia Self-Service BI Market by Business Function
12.2.8.5.3 Russia Self-Service BI Market by Deployment Type
12.2.8.5.4 Russia Self-Service BI Market by Application
12.2.8.5.5 Russia Self-Service BI Market by End-user
12.2.8.6 Rest of Europe Self-Service BI Market
12.2.8.6.1 Rest of Europe Self-Service BI Market by Offering
12.2.8.6.2 Rest of Europe Self-Service BI Market by Business Function
12.2.8.6.3 Rest of Europe Self-Service BI Market by Deployment Type
12.2.8.6.4 Rest of Europe Self-Service BI Market by Application
12.2.8.6.5 Rest of Europe Self-Service BI Market by End-user
12.3. ASIA-PACIFIC
12.3.1 Asia-Pacific Self-Service BI Market Overview
12.3.2 Asia-Pacific Self-Service BI Market Forecasts and Analysis
12.3.3 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By Offering
12.3.4 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By Business Function
12.3.5 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By Deployment Type
12.3.6 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By Application
12.3.7 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By End-user
12.3.8 Asia-Pacific Self-Service BI Market Forecasts and Analysis - By Countries
12.3.8.1 Australia Self-Service BI Market
12.3.8.1.1 Australia Self-Service BI Market by Offering
12.3.8.1.2 Australia Self-Service BI Market by Business Function
12.3.8.1.3 Australia Self-Service BI Market by Deployment Type
12.3.8.1.4 Australia Self-Service BI Market by Application
12.3.8.1.5 Australia Self-Service BI Market by End-user
12.3.8.2 China Self-Service BI Market
12.3.8.2.1 China Self-Service BI Market by Offering
12.3.8.2.2 China Self-Service BI Market by Business Function
12.3.8.2.3 China Self-Service BI Market by Deployment Type
12.3.8.2.4 China Self-Service BI Market by Application
12.3.8.2.5 China Self-Service BI Market by End-user
12.3.8.3 India Self-Service BI Market
12.3.8.3.1 India Self-Service BI Market by Offering
12.3.8.3.2 India Self-Service BI Market by Business Function
12.3.8.3.3 India Self-Service BI Market by Deployment Type
12.3.8.3.4 India Self-Service BI Market by Application
12.3.8.3.5 India Self-Service BI Market by End-user
12.3.8.4 Japan Self-Service BI Market
12.3.8.4.1 Japan Self-Service BI Market by Offering
12.3.8.4.2 Japan Self-Service BI Market by Business Function
12.3.8.4.3 Japan Self-Service BI Market by Deployment Type
12.3.8.4.4 Japan Self-Service BI Market by Application
12.3.8.4.5 Japan Self-Service BI Market by End-user
12.3.8.5 South Korea Self-Service BI Market
12.3.8.5.1 South Korea Self-Service BI Market by Offering
12.3.8.5.2 South Korea Self-Service BI Market by Business Function
12.3.8.5.3 South Korea Self-Service BI Market by Deployment Type
12.3.8.5.4 South Korea Self-Service BI Market by Application
12.3.8.5.5 South Korea Self-Service BI Market by End-user
12.3.8.6 Rest of Asia-Pacific Self-Service BI Market
12.3.8.6.1 Rest of Asia-Pacific Self-Service BI Market by Offering
12.3.8.6.2 Rest of Asia-Pacific Self-Service BI Market by Business Function
12.3.8.6.3 Rest of Asia-Pacific Self-Service BI Market by Deployment Type
12.3.8.6.4 Rest of Asia-Pacific Self-Service BI Market by Application
12.3.8.6.5 Rest of Asia-Pacific Self-Service BI Market by End-user
12.4. MIDDLE EAST AND AFRICA
12.4.1 Middle East and Africa Self-Service BI Market Overview
12.4.2 Middle East and Africa Self-Service BI Market Forecasts and Analysis
12.4.3 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By Offering
12.4.4 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By Business Function
12.4.5 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By Deployment Type
12.4.6 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By Application
12.4.7 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By End-user
12.4.8 Middle East and Africa Self-Service BI Market Forecasts and Analysis - By Countries
12.4.8.1 South Africa Self-Service BI Market
12.4.8.1.1 South Africa Self-Service BI Market by Offering
12.4.8.1.2 South Africa Self-Service BI Market by Business Function
12.4.8.1.3 South Africa Self-Service BI Market by Deployment Type
12.4.8.1.4 South Africa Self-Service BI Market by Application
12.4.8.1.5 South Africa Self-Service BI Market by End-user
12.4.8.2 Saudi Arabia Self-Service BI Market
12.4.8.2.1 Saudi Arabia Self-Service BI Market by Offering
12.4.8.2.2 Saudi Arabia Self-Service BI Market by Business Function
12.4.8.2.3 Saudi Arabia Self-Service BI Market by Deployment Type
12.4.8.2.4 Saudi Arabia Self-Service BI Market by Application
12.4.8.2.5 Saudi Arabia Self-Service BI Market by End-user
12.4.8.3 U.A.E Self-Service BI Market
12.4.8.3.1 U.A.E Self-Service BI Market by Offering
12.4.8.3.2 U.A.E Self-Service BI Market by Business Function
12.4.8.3.3 U.A.E Self-Service BI Market by Deployment Type
12.4.8.3.4 U.A.E Self-Service BI Market by Application
12.4.8.3.5 U.A.E Self-Service BI Market by End-user
12.4.8.4 Rest of Middle East and Africa Self-Service BI Market
12.4.8.4.1 Rest of Middle East and Africa Self-Service BI Market by Offering
12.4.8.4.2 Rest of Middle East and Africa Self-Service BI Market by Business Function
12.4.8.4.3 Rest of Middle East and Africa Self-Service BI Market by Deployment Type
12.4.8.4.4 Rest of Middle East and Africa Self-Service BI Market by Application
12.4.8.4.5 Rest of Middle East and Africa Self-Service BI Market by End-user
12.5. SOUTH AND CENTRAL AMERICA
12.5.1 South and Central America Self-Service BI Market Overview
12.5.2 South and Central America Self-Service BI Market Forecasts and Analysis
12.5.3 South and Central America Self-Service BI Market Forecasts and Analysis - By Offering
12.5.4 South and Central America Self-Service BI Market Forecasts and Analysis - By Business Function
12.5.5 South and Central America Self-Service BI Market Forecasts and Analysis - By Deployment Type
12.5.6 South and Central America Self-Service BI Market Forecasts and Analysis - By Application
12.5.7 South and Central America Self-Service BI Market Forecasts and Analysis - By End-user
12.5.8 South and Central America Self-Service BI Market Forecasts and Analysis - By Countries
12.5.8.1 Brazil Self-Service BI Market
12.5.8.1.1 Brazil Self-Service BI Market by Offering
12.5.8.1.2 Brazil Self-Service BI Market by Business Function
12.5.8.1.3 Brazil Self-Service BI Market by Deployment Type
12.5.8.1.4 Brazil Self-Service BI Market by Application
12.5.8.1.5 Brazil Self-Service BI Market by End-user
12.5.8.2 Argentina Self-Service BI Market
12.5.8.2.1 Argentina Self-Service BI Market by Offering
12.5.8.2.2 Argentina Self-Service BI Market by Business Function
12.5.8.2.3 Argentina Self-Service BI Market by Deployment Type
12.5.8.2.4 Argentina Self-Service BI Market by Application
12.5.8.2.5 Argentina Self-Service BI Market by End-user
12.5.8.3 Rest of South and Central America Self-Service BI Market
12.5.8.3.1 Rest of South and Central America Self-Service BI Market by Offering
12.5.8.3.2 Rest of South and Central America Self-Service BI Market by Business Function
12.5.8.3.3 Rest of South and Central America Self-Service BI Market by Deployment Type
12.5.8.3.4 Rest of South and Central America Self-Service BI Market by Application
12.5.8.3.5 Rest of South and Central America Self-Service BI Market by End-user
13. INDUSTRY LANDSCAPE
13.1. MERGERS AND ACQUISITIONS
13.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
13.3. NEW PRODUCT LAUNCHES
13.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
14. SELF-SERVICE BI MARKET, KEY COMPANY PROFILES
14.1. IBM CORPORATION
14.1.1. Key Facts
14.1.2. Business Description
14.1.3. Products and Services
14.1.4. Financial Overview
14.1.5. SWOT Analysis
14.1.6. Key Developments
14.2. MICROSOFT CORPORATION
14.2.1. Key Facts
14.2.2. Business Description
14.2.3. Products and Services
14.2.4. Financial Overview
14.2.5. SWOT Analysis
14.2.6. Key Developments
14.3. MICROSTRATEGY INCORPORATED
14.3.1. Key Facts
14.3.2. Business Description
14.3.3. Products and Services
14.3.4. Financial Overview
14.3.5. SWOT Analysis
14.3.6. Key Developments
14.4. ORACLE CORPORATION
14.4.1. Key Facts
14.4.2. Business Description
14.4.3. Products and Services
14.4.4. Financial Overview
14.4.5. SWOT Analysis
14.4.6. Key Developments
14.5. QLIKTECH INTERNATIONAL A.B.
14.5.1. Key Facts
14.5.2. Business Description
14.5.3. Products and Services
14.5.4. Financial Overview
14.5.5. SWOT Analysis
14.5.6. Key Developments
14.6. SAP SE
14.6.1. Key Facts
14.6.2. Business Description
14.6.3. Products and Services
14.6.4. Financial Overview
14.6.5. SWOT Analysis
14.6.6. Key Developments
14.7. SAS INSTITUTE INC.
14.7.1. Key Facts
14.7.2. Business Description
14.7.3. Products and Services
14.7.4. Financial Overview
14.7.5. SWOT Analysis
14.7.6. Key Developments
14.8. TABLEAU SOFTWARE
14.8.1. Key Facts
14.8.2. Business Description
14.8.3. Products and Services
14.8.4. Financial Overview
14.8.5. SWOT Analysis
14.8.6. Key Developments
14.9. TIBCO SOFTWARE INC.
14.9.1. Key Facts
14.9.2. Business Description
14.9.3. Products and Services
14.9.4. Financial Overview
14.9.5. SWOT Analysis
14.9.6. Key Developments
14.10. ZOHO CORPORATION PVT. LTD.
14.10.1. Key Facts
14.10.2. Business Description
14.10.3. Products and Services
14.10.4. Financial Overview
14.10.5. SWOT Analysis
14.10.6. Key Developments
15. APPENDIX
15.1. ABOUT THE INSIGHT PARTNERS
15.2. GLOSSARY OF TERMS
1. IBM Corporation
2. Microsoft Corporation
3. MicroStrategy Incorporated
4. Oracle Corporation
5. QlikTech International A.B.
6. SAP SE
7. SAS Institute Inc.
8. Tableau Software
9. TIBCO Software Inc.
10. Zoho Corporation Pvt. Ltd.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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