Service Analytics Market Key Players Analysis 2031
Service Analytics illustrates an act of collecting, transforming and analyzing the data which is being collected from the course of an action of an operation or service system in an organization to improve, increase and personalize a service which will be beneficial for both the supplier and the receiver. As the market is becoming more data-driven and this data helps the organization to connect with its customers for providing them a better service.
MARKET DYNAMICS
With rising industrialization globally the increasing amount of data in various industries are increasing the demand for services analytic. Furthermore, the demand for actionable data in the market is expected to remain the dominant factor driving the need for Service Analytics. However, lack of skilled professionals in field of service analytics may hinder the growth of the market. Whereas, an emergence and increasing usage of AI-Powered customer services in small and medium enterprises is expected to generate untapped growth opportunity for the service analytics market.
MARKET SCOPE
The "Global Service Analytics Market Analysis to 2031" is a specialized and in-depth study of the Service Analytics industry with a special focus on the global market trend analysis. The report aims to provide an overview of Service Analytics market with detailed market segmentation by technology, type and geography. The global Service Analytics market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading Service Analytics market players and offers key trends and opportunities in the market.
MARKET SEGMENTATION
The global Service Analytics market is segmented on the basis of business application, component, deployment type, organization and industry. Based on business application, the market is segmented into customer service analytics, field service analytics and it service analytics. On the basis of the component the market is segmented into solution and services. On the basis of the deployment type the market is segmented into on-premises and cloud. On the basis of the organization the market is segmented into large enterprises and small and medium-sized enterprises. On the basis of the industry the market is segmented into banking financial services, and insurance, retail and ecommerce, healthcare, government and defense, telecommunications, manufacturing and energy and utilities, and others.
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Service Analytics market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The Service Analytics market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Service Analytics market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the Service Analytics market in these regions.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global Service Analytics market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The Service Analytics market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting Service Analytics market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the Service Analytics market in these regions.
MARKET PLAYERS
The reports cover key developments in the Service Analytics market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market payers from Service Analytics market are anticipated to lucrative growth opportunities in the future with the rising demand for Service Analytics in the global market. Below mentioned is the list of few companies engaged in the Service Analytics market.
The report also includes the profiles of key Service Analytics companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Ciena Corporation
- Field Squared
- Microsoft Corporation
- MicroStrategy Incorporated
- Oracle Corporation
- salesforce.com Inc.
- SAP
- SAS Institute Inc.
- ServiceNow, Inc.
- TABLEAU SOFTWARE, LLC.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Service Analytics Market - By Business Application
1.3.2 Service Analytics Market - By Component
1.3.3 Service Analytics Market - By Deployment Type
1.3.4 Service Analytics Market - By Organization
1.3.5 Service Analytics Market - By Industry
1.3.6 Service Analytics Market - By Region
1.3.6.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. SERVICE ANALYTICS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. SERVICE ANALYTICS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. SERVICE ANALYTICS MARKET - GLOBAL MARKET ANALYSIS
6.1. SERVICE ANALYTICS - GLOBAL MARKET OVERVIEW
6.2. SERVICE ANALYTICS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING
7. SERVICE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 – BUSINESS APPLICATION
7.1. OVERVIEW
7.2. BUSINESS APPLICATION MARKET FORECASTS AND ANALYSIS
7.3. CUSTOMER SERVICE ANALYTICS
7.3.1. Overview
7.3.2. Customer Service Analytics Market Forecast and Analysis
7.4. FIELD SERVICE ANALYTICS
7.4.1. Overview
7.4.2. Field Service Analytics Market Forecast and Analysis
7.5. IT SERVICE ANALYTICS
7.5.1. Overview
7.5.2. IT Service Analytics Market Forecast and Analysis
8. SERVICE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 – COMPONENT
8.1. OVERVIEW
8.2. COMPONENT MARKET FORECASTS AND ANALYSIS
8.3. SOLUTION
8.3.1. Overview
8.3.2. Solution Market Forecast and Analysis
8.4. SERVICES
8.4.1. Overview
8.4.2. Services Market Forecast and Analysis
9. SERVICE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 – DEPLOYMENT TYPE
9.1. OVERVIEW
9.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
9.3. ON-PREMISES
9.3.1. Overview
9.3.2. On-Premises Market Forecast and Analysis
9.4. CLOUD
9.4.1. Overview
9.4.2. Cloud Market Forecast and Analysis
10. SERVICE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 – ORGANIZATION
10.1. OVERVIEW
10.2. ORGANIZATION MARKET FORECASTS AND ANALYSIS
10.3. LARGE ENTERPRISES
10.3.1. Overview
10.3.2. Large Enterprises Market Forecast and Analysis
10.4. SMALL AND MEDIUM-SIZED ENTERPRISES
10.4.1. Overview
10.4.2. Small and Medium-Sized Enterprises Market Forecast and Analysis
11. SERVICE ANALYTICS MARKET - REVENUE AND FORECASTS TO 2028 – INDUSTRY
11.1. OVERVIEW
11.2. INDUSTRY MARKET FORECASTS AND ANALYSIS
11.3. BANKING FINANCIAL SERVICES AND INSURANCE
11.3.1. Overview
11.3.2. Banking Financial services and insurance Market Forecast and Analysis
11.4. RETAIL AND ECOMMERCE
11.4.1. Overview
11.4.2. Retail and Ecommerce Market Forecast and Analysis
11.5. HEALTHCARE
11.5.1. Overview
11.5.2. Healthcare Market Forecast and Analysis
11.6. GOVERNMENT AND DEFENSE
11.6.1. Overview
11.6.2. Government and Defense Market Forecast and Analysis
11.7. TELECOMMUNICATIONS
11.7.1. Overview
11.7.2. Telecommunications Market Forecast and Analysis
11.8. MANUFACTURING
11.8.1. Overview
11.8.2. Manufacturing Market Forecast and Analysis
11.9. ENERGY AND UTILITIES
11.9.1. Overview
11.9.2. Energy and Utilities Market Forecast and Analysis
11.10. ENERGY AND UTILITIES
11.10.1. Overview
11.10.2. Energy and Utilities Market Forecast and Analysis
11.11. OTHERS
11.11.1. Overview
11.11.2. Others Market Forecast and Analysis
12. SERVICE ANALYTICS MARKET REVENUE AND FORECASTS TO 2028 – GEOGRAPHICAL ANALYSIS
12.1. NORTH AMERICA
12.1.1 North America Service Analytics Market Overview
12.1.2 North America Service Analytics Market Forecasts and Analysis
12.1.3 North America Service Analytics Market Forecasts and Analysis - By Business Application
12.1.4 North America Service Analytics Market Forecasts and Analysis - By Component
12.1.5 North America Service Analytics Market Forecasts and Analysis - By Deployment Type
12.1.6 North America Service Analytics Market Forecasts and Analysis - By Organization
12.1.7 North America Service Analytics Market Forecasts and Analysis - By Industry
12.1.8 North America Service Analytics Market Forecasts and Analysis - By Countries
12.1.8.1 United States Service Analytics Market
12.1.8.1.1 United States Service Analytics Market by Business Application
12.1.8.1.2 United States Service Analytics Market by Component
12.1.8.1.3 United States Service Analytics Market by Deployment Type
12.1.8.1.4 United States Service Analytics Market by Organization
12.1.8.1.5 United States Service Analytics Market by Industry
12.1.8.2 Canada Service Analytics Market
12.1.8.2.1 Canada Service Analytics Market by Business Application
12.1.8.2.2 Canada Service Analytics Market by Component
12.1.8.2.3 Canada Service Analytics Market by Deployment Type
12.1.8.2.4 Canada Service Analytics Market by Organization
12.1.8.2.5 Canada Service Analytics Market by Industry
12.1.8.3 Mexico Service Analytics Market
12.1.8.3.1 Mexico Service Analytics Market by Business Application
12.1.8.3.2 Mexico Service Analytics Market by Component
12.1.8.3.3 Mexico Service Analytics Market by Deployment Type
12.1.8.3.4 Mexico Service Analytics Market by Organization
12.1.8.3.5 Mexico Service Analytics Market by Industry
12.2. EUROPE
12.2.1 Europe Service Analytics Market Overview
12.2.2 Europe Service Analytics Market Forecasts and Analysis
12.2.3 Europe Service Analytics Market Forecasts and Analysis - By Business Application
12.2.4 Europe Service Analytics Market Forecasts and Analysis - By Component
12.2.5 Europe Service Analytics Market Forecasts and Analysis - By Deployment Type
12.2.6 Europe Service Analytics Market Forecasts and Analysis - By Organization
12.2.7 Europe Service Analytics Market Forecasts and Analysis - By Industry
12.2.8 Europe Service Analytics Market Forecasts and Analysis - By Countries
12.2.8.1 Germany Service Analytics Market
12.2.8.1.1 Germany Service Analytics Market by Business Application
12.2.8.1.2 Germany Service Analytics Market by Component
12.2.8.1.3 Germany Service Analytics Market by Deployment Type
12.2.8.1.4 Germany Service Analytics Market by Organization
12.2.8.1.5 Germany Service Analytics Market by Industry
12.2.8.2 France Service Analytics Market
12.2.8.2.1 France Service Analytics Market by Business Application
12.2.8.2.2 France Service Analytics Market by Component
12.2.8.2.3 France Service Analytics Market by Deployment Type
12.2.8.2.4 France Service Analytics Market by Organization
12.2.8.2.5 France Service Analytics Market by Industry
12.2.8.3 Italy Service Analytics Market
12.2.8.3.1 Italy Service Analytics Market by Business Application
12.2.8.3.2 Italy Service Analytics Market by Component
12.2.8.3.3 Italy Service Analytics Market by Deployment Type
12.2.8.3.4 Italy Service Analytics Market by Organization
12.2.8.3.5 Italy Service Analytics Market by Industry
12.2.8.4 United Kingdom Service Analytics Market
12.2.8.4.1 United Kingdom Service Analytics Market by Business Application
12.2.8.4.2 United Kingdom Service Analytics Market by Component
12.2.8.4.3 United Kingdom Service Analytics Market by Deployment Type
12.2.8.4.4 United Kingdom Service Analytics Market by Organization
12.2.8.4.5 United Kingdom Service Analytics Market by Industry
12.2.8.5 Russia Service Analytics Market
12.2.8.5.1 Russia Service Analytics Market by Business Application
12.2.8.5.2 Russia Service Analytics Market by Component
12.2.8.5.3 Russia Service Analytics Market by Deployment Type
12.2.8.5.4 Russia Service Analytics Market by Organization
12.2.8.5.5 Russia Service Analytics Market by Industry
12.3. ASIA-PACIFIC
12.3.1 Asia-Pacific Service Analytics Market Overview
12.3.2 Asia-Pacific Service Analytics Market Forecasts and Analysis
12.3.3 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Business Application
12.3.4 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Component
12.3.5 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Deployment Type
12.3.6 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Organization
12.3.7 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Industry
12.3.8 Asia-Pacific Service Analytics Market Forecasts and Analysis - By Countries
12.3.8.1 Australia Service Analytics Market
12.3.8.1.1 Australia Service Analytics Market by Business Application
12.3.8.1.2 Australia Service Analytics Market by Component
12.3.8.1.3 Australia Service Analytics Market by Deployment Type
12.3.8.1.4 Australia Service Analytics Market by Organization
12.3.8.1.5 Australia Service Analytics Market by Industry
12.3.8.2 China Service Analytics Market
12.3.8.2.1 China Service Analytics Market by Business Application
12.3.8.2.2 China Service Analytics Market by Component
12.3.8.2.3 China Service Analytics Market by Deployment Type
12.3.8.2.4 China Service Analytics Market by Organization
12.3.8.2.5 China Service Analytics Market by Industry
12.3.8.3 India Service Analytics Market
12.3.8.3.1 India Service Analytics Market by Business Application
12.3.8.3.2 India Service Analytics Market by Component
12.3.8.3.3 India Service Analytics Market by Deployment Type
12.3.8.3.4 India Service Analytics Market by Organization
12.3.8.3.5 India Service Analytics Market by Industry
12.3.8.4 Japan Service Analytics Market
12.3.8.4.1 Japan Service Analytics Market by Business Application
12.3.8.4.2 Japan Service Analytics Market by Component
12.3.8.4.3 Japan Service Analytics Market by Deployment Type
12.3.8.4.4 Japan Service Analytics Market by Organization
12.3.8.4.5 Japan Service Analytics Market by Industry
12.3.8.5 South Korea Service Analytics Market
12.3.8.5.1 South Korea Service Analytics Market by Business Application
12.3.8.5.2 South Korea Service Analytics Market by Component
12.3.8.5.3 South Korea Service Analytics Market by Deployment Type
12.3.8.5.4 South Korea Service Analytics Market by Organization
12.3.8.5.5 South Korea Service Analytics Market by Industry
12.3.8.6 Rest of Asia-Pacific Service Analytics Market
12.3.8.6.1 Rest of Asia-Pacific Service Analytics Market by Business Application
12.3.8.6.2 Rest of Asia-Pacific Service Analytics Market by Component
12.3.8.6.3 Rest of Asia-Pacific Service Analytics Market by Deployment Type
12.3.8.6.4 Rest of Asia-Pacific Service Analytics Market by Organization
12.3.8.6.5 Rest of Asia-Pacific Service Analytics Market by Industry
12.4. MIDDLE EAST AND AFRICA
12.4.1 Middle East and Africa Service Analytics Market Overview
12.4.2 Middle East and Africa Service Analytics Market Forecasts and Analysis
12.4.3 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Business Application
12.4.4 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Component
12.4.5 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Deployment Type
12.4.6 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Organization
12.4.7 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Industry
12.4.8 Middle East and Africa Service Analytics Market Forecasts and Analysis - By Countries
12.4.8.1 South Africa Service Analytics Market
12.4.8.1.1 South Africa Service Analytics Market by Business Application
12.4.8.1.2 South Africa Service Analytics Market by Component
12.4.8.1.3 South Africa Service Analytics Market by Deployment Type
12.4.8.1.4 South Africa Service Analytics Market by Organization
12.4.8.1.5 South Africa Service Analytics Market by Industry
12.4.8.2 Saudi Arabia Service Analytics Market
12.4.8.2.1 Saudi Arabia Service Analytics Market by Business Application
12.4.8.2.2 Saudi Arabia Service Analytics Market by Component
12.4.8.2.3 Saudi Arabia Service Analytics Market by Deployment Type
12.4.8.2.4 Saudi Arabia Service Analytics Market by Organization
12.4.8.2.5 Saudi Arabia Service Analytics Market by Industry
12.4.8.3 U.A.E Service Analytics Market
12.4.8.3.1 U.A.E Service Analytics Market by Business Application
12.4.8.3.2 U.A.E Service Analytics Market by Component
12.4.8.3.3 U.A.E Service Analytics Market by Deployment Type
12.4.8.3.4 U.A.E Service Analytics Market by Organization
12.4.8.3.5 U.A.E Service Analytics Market by Industry
12.4.8.4 Rest of Middle East and Africa Service Analytics Market
12.4.8.4.1 Rest of Middle East and Africa Service Analytics Market by Business Application
12.4.8.4.2 Rest of Middle East and Africa Service Analytics Market by Component
12.4.8.4.3 Rest of Middle East and Africa Service Analytics Market by Deployment Type
12.4.8.4.4 Rest of Middle East and Africa Service Analytics Market by Organization
12.4.8.4.5 Rest of Middle East and Africa Service Analytics Market by Industry
12.5. SOUTH AND CENTRAL AMERICA
12.5.1 South and Central America Service Analytics Market Overview
12.5.2 South and Central America Service Analytics Market Forecasts and Analysis
12.5.3 South and Central America Service Analytics Market Forecasts and Analysis - By Business Application
12.5.4 South and Central America Service Analytics Market Forecasts and Analysis - By Component
12.5.5 South and Central America Service Analytics Market Forecasts and Analysis - By Deployment Type
12.5.6 South and Central America Service Analytics Market Forecasts and Analysis - By Organization
12.5.7 South and Central America Service Analytics Market Forecasts and Analysis - By Industry
12.5.8 South and Central America Service Analytics Market Forecasts and Analysis - By Countries
12.5.8.1 Brazil Service Analytics Market
12.5.8.1.1 Brazil Service Analytics Market by Business Application
12.5.8.1.2 Brazil Service Analytics Market by Component
12.5.8.1.3 Brazil Service Analytics Market by Deployment Type
12.5.8.1.4 Brazil Service Analytics Market by Organization
12.5.8.1.5 Brazil Service Analytics Market by Industry
12.5.8.2 Argentina Service Analytics Market
12.5.8.2.1 Argentina Service Analytics Market by Business Application
12.5.8.2.2 Argentina Service Analytics Market by Component
12.5.8.2.3 Argentina Service Analytics Market by Deployment Type
12.5.8.2.4 Argentina Service Analytics Market by Organization
12.5.8.2.5 Argentina Service Analytics Market by Industry
12.5.8.3 Rest of South and Central America Service Analytics Market
12.5.8.3.1 Rest of South and Central America Service Analytics Market by Business Application
12.5.8.3.2 Rest of South and Central America Service Analytics Market by Component
12.5.8.3.3 Rest of South and Central America Service Analytics Market by Deployment Type
12.5.8.3.4 Rest of South and Central America Service Analytics Market by Organization
12.5.8.3.5 Rest of South and Central America Service Analytics Market by Industry
13. IMPACT OF COVID-19 PANDEMIC ON GLOBAL SERVICE ANALYTICS MARKET
13.1 North America
13.2 Europe
13.3 Asia-Pacific
13.4 Middle East and Africa
13.5 South and Central America
14. INDUSTRY LANDSCAPE
14.1. MERGERS AND ACQUISITIONS
14.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
14.3. NEW PRODUCT LAUNCHES
14.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
15. SERVICE ANALYTICS MARKET, KEY COMPANY PROFILES
15.1. CIENA CORPORATION
15.1.1. Key Facts
15.1.2. Business Description
15.1.3. Products and Services
15.1.4. Financial Overview
15.1.5. SWOT Analysis
15.1.6. Key Developments
15.2. FIELD SQUARED
15.2.1. Key Facts
15.2.2. Business Description
15.2.3. Products and Services
15.2.4. Financial Overview
15.2.5. SWOT Analysis
15.2.6. Key Developments
15.3. MICROSOFT CORPORATION
15.3.1. Key Facts
15.3.2. Business Description
15.3.3. Products and Services
15.3.4. Financial Overview
15.3.5. SWOT Analysis
15.3.6. Key Developments
15.4. MICROSTRATEGY INCORPORATED
15.4.1. Key Facts
15.4.2. Business Description
15.4.3. Products and Services
15.4.4. Financial Overview
15.4.5. SWOT Analysis
15.4.6. Key Developments
15.5. ORACLE CORPORATION
15.5.1. Key Facts
15.5.2. Business Description
15.5.3. Products and Services
15.5.4. Financial Overview
15.5.5. SWOT Analysis
15.5.6. Key Developments
15.6. SALESFORCE.COM INC.
15.6.1. Key Facts
15.6.2. Business Description
15.6.3. Products and Services
15.6.4. Financial Overview
15.6.5. SWOT Analysis
15.6.6. Key Developments
15.7. SAP
15.7.1. Key Facts
15.7.2. Business Description
15.7.3. Products and Services
15.7.4. Financial Overview
15.7.5. SWOT Analysis
15.7.6. Key Developments
15.8. SAS INSTITUTE INC.
15.8.1. Key Facts
15.8.2. Business Description
15.8.3. Products and Services
15.8.4. Financial Overview
15.8.5. SWOT Analysis
15.8.6. Key Developments
15.9. SERVICENOW, INC.
15.9.1. Key Facts
15.9.2. Business Description
15.9.3. Products and Services
15.9.4. Financial Overview
15.9.5. SWOT Analysis
15.9.6. Key Developments
15.10. TABLEAU SOFTWARE, LLC.
15.10.1. Key Facts
15.10.2. Business Description
15.10.3. Products and Services
15.10.4. Financial Overview
15.10.5. SWOT Analysis
15.10.6. Key Developments
16. APPENDIX
16.1. ABOUT THE INSIGHT PARTNERS
16.2. GLOSSARY OF TERMS
The List of Companies
- Ciena Corporation
- Field Squared
- Microsoft Corporation
- MicroStrategy Incorporated
- Oracle Corporation
- salesforce.com Inc.
- SAP
- SAS Institute Inc.
- ServiceNow, Inc.
- TABLEAU SOFTWARE, LLC.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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