Social Commerce Market Developments by 2031
Social commerce is a part of e-commerce, and refers to buying & selling activities that take place specifically on social media platforms. Social commerce includes local as well as worldwide marketplaces that comprise small & large businesses selling their products to various social media followers and individual buyers.
MARKET DYNAMICS
Rapid growth in social media and e-commerce expected to drive the global social commerce market. Moreover, growing adoption of social media advertising is anticipated to boost the demand for social commerce market.
MARKET SCOPE
The Global Social Commerce Market Analysis to 2031 is a specialized and in-depth study of the social commerce market with a special focus on the global market trend analysis. The report aims to provide an overview of social commerce market with detailed market segmentation by business model, device type, end user. The global social commerce market expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading social commerce market player and offers key trends and opportunities in the social commerce market.
MARKET SEGMENTATION
The global social commerce market is segmented on the basis of business model, device type, end user. On the basis of business model, market is segmented as B2B, B2C, C2C. On the basis of device type, market is segmented as smartphone, laptop, tablets. On the basis of end user, market is segmented as individual, commercial
REGIONAL FRAMEWORK
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global social commerce market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The social commerce market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting social commerce market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the social commerce market in these regions.
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- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global social commerce market based on various segments. It also provides market size and forecast estimates from year 2021 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The social commerce market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting social commerce market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the social commerce market in these regions.
MARKET PLAYERS
The reports cover key developments in the social commerce market organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from social commerce market are anticipated to lucrative growth opportunities in the future with the rising demand for social commerce market. Below mentioned is the list of few companies engaged in the social commerce market.
The report also includes the profiles of key social commerce market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.
- Etsy, Inc.
- Facebook
- PayPal Payments Private Limited
- Pinterest
- Poshmark, Inc.
- Reddit Inc.
- SINA Corp.
- Taobao (Alibaba.com)
- Twitter, Inc.
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Request discounts available for Start-Ups & Universities
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Social Commerce Market - By Business Model
1.3.2Social Commerce Market - By Device Type
1.3.3Social Commerce Market - By End User
1.3.4Social Commerce Market - By Region
1.3.4.1By Country
2.KEY TAKEAWAYS
3.RESEARCH METHODOLOGY
4.SOCIAL COMMERCE MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PORTERS FIVE FORCES ANALYSIS
4.2.1Bargaining Power of Buyers
4.2.1Bargaining Power of Suppliers
4.2.1Threat of Substitute
4.2.1Threat of New Entrants
4.2.1Competitive Rivalry
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS
5.SOCIAL COMMERCE MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6.SOCIAL COMMERCE MARKET - GLOBAL MARKET ANALYSIS
6.1.SOCIAL COMMERCE - GLOBAL MARKET OVERVIEW
6.2.SOCIAL COMMERCE - GLOBAL MARKET AND FORECAST TO 2028
6.3.MARKET POSITIONING/MARKET SHARE
7.SOCIAL COMMERCE MARKET - REVENUE AND FORECASTS TO 2028 " BUSINESS MODEL
7.1.OVERVIEW
7.2.BUSINESS MODEL MARKET FORECASTS AND ANALYSIS
7.3.B2B
7.3.1.Overview
7.3.2.B2B Market Forecast and Analysis
7.4.B2C
7.4.1.Overview
7.4.2.B2C Market Forecast and Analysis
7.5.C2C
7.5.1.Overview
7.5.2.C2C Market Forecast and Analysis
8.SOCIAL COMMERCE MARKET - REVENUE AND FORECASTS TO 2028 " DEVICE TYPE
8.1.OVERVIEW
8.2.DEVICE TYPE MARKET FORECASTS AND ANALYSIS
8.3.SMARTPHONE
8.3.1.Overview
8.3.2.Smartphone Market Forecast and Analysis
8.4.LAPTOP
8.4.1.Overview
8.4.2.Laptop Market Forecast and Analysis
8.5.TABLETS
8.5.1.Overview
8.5.2.Tablets Market Forecast and Analysis
9.SOCIAL COMMERCE MARKET - REVENUE AND FORECASTS TO 2028 " END USER
9.1.OVERVIEW
9.2.END USER MARKET FORECASTS AND ANALYSIS
9.3.INDIVIDUAL
9.3.1.Overview
9.3.2.Individual Market Forecast and Analysis
9.4.COMMERCIAL
9.4.1.Overview
9.4.2.Commercial Market Forecast and Analysis
10.SOCIAL COMMERCE MARKET REVENUE AND FORECASTS TO 2028 " GEOGRAPHICAL ANALYSIS
10.1.NORTH AMERICA
10.1.1North America Social Commerce Market Overview
10.1.2North America Social Commerce Market Forecasts and Analysis
10.1.3North America Social Commerce Market Forecasts and Analysis - By Business Model
10.1.4North America Social Commerce Market Forecasts and Analysis - By Device Type
10.1.5North America Social Commerce Market Forecasts and Analysis - By End User
10.1.6North America Social Commerce Market Forecasts and Analysis - By Countries
10.1.6.1United States Social Commerce Market
10.1.6.1.1United States Social Commerce Market by Business Model
10.1.6.1.2United States Social Commerce Market by Device Type
10.1.6.1.3United States Social Commerce Market by End User
10.1.6.2Canada Social Commerce Market
10.1.6.2.1Canada Social Commerce Market by Business Model
10.1.6.2.2Canada Social Commerce Market by Device Type
10.1.6.2.3Canada Social Commerce Market by End User
10.1.6.3Mexico Social Commerce Market
10.1.6.3.1Mexico Social Commerce Market by Business Model
10.1.6.3.2Mexico Social Commerce Market by Device Type
10.1.6.3.3Mexico Social Commerce Market by End User
10.2.EUROPE
10.2.1Europe Social Commerce Market Overview
10.2.2Europe Social Commerce Market Forecasts and Analysis
10.2.3Europe Social Commerce Market Forecasts and Analysis - By Business Model
10.2.4Europe Social Commerce Market Forecasts and Analysis - By Device Type
10.2.5Europe Social Commerce Market Forecasts and Analysis - By End User
10.2.6Europe Social Commerce Market Forecasts and Analysis - By Countries
10.2.6.1Germany Social Commerce Market
10.2.6.1.1Germany Social Commerce Market by Business Model
10.2.6.1.2Germany Social Commerce Market by Device Type
10.2.6.1.3Germany Social Commerce Market by End User
10.2.6.2France Social Commerce Market
10.2.6.2.1France Social Commerce Market by Business Model
10.2.6.2.2France Social Commerce Market by Device Type
10.2.6.2.3France Social Commerce Market by End User
10.2.6.3Italy Social Commerce Market
10.2.6.3.1Italy Social Commerce Market by Business Model
10.2.6.3.2Italy Social Commerce Market by Device Type
10.2.6.3.3Italy Social Commerce Market by End User
10.2.6.4United Kingdom Social Commerce Market
10.2.6.4.1United Kingdom Social Commerce Market by Business Model
10.2.6.4.2United Kingdom Social Commerce Market by Device Type
10.2.6.4.3United Kingdom Social Commerce Market by End User
10.2.6.5Russia Social Commerce Market
10.2.6.5.1Russia Social Commerce Market by Business Model
10.2.6.5.2Russia Social Commerce Market by Device Type
10.2.6.5.3Russia Social Commerce Market by End User
10.2.6.6Rest of Europe Social Commerce Market
10.2.6.6.1Rest of Europe Social Commerce Market by Business Model
10.2.6.6.2Rest of Europe Social Commerce Market by Device Type
10.2.6.6.3Rest of Europe Social Commerce Market by End User
10.3.ASIA-PACIFIC
10.3.1Asia-Pacific Social Commerce Market Overview
10.3.2Asia-Pacific Social Commerce Market Forecasts and Analysis
10.3.3Asia-Pacific Social Commerce Market Forecasts and Analysis - By Business Model
10.3.4Asia-Pacific Social Commerce Market Forecasts and Analysis - By Device Type
10.3.5Asia-Pacific Social Commerce Market Forecasts and Analysis - By End User
10.3.6Asia-Pacific Social Commerce Market Forecasts and Analysis - By Countries
10.3.6.1Australia Social Commerce Market
10.3.6.1.1Australia Social Commerce Market by Business Model
10.3.6.1.2Australia Social Commerce Market by Device Type
10.3.6.1.3Australia Social Commerce Market by End User
10.3.6.2China Social Commerce Market
10.3.6.2.1China Social Commerce Market by Business Model
10.3.6.2.2China Social Commerce Market by Device Type
10.3.6.2.3China Social Commerce Market by End User
10.3.6.3India Social Commerce Market
10.3.6.3.1India Social Commerce Market by Business Model
10.3.6.3.2India Social Commerce Market by Device Type
10.3.6.3.3India Social Commerce Market by End User
10.3.6.4Japan Social Commerce Market
10.3.6.4.1Japan Social Commerce Market by Business Model
10.3.6.4.2Japan Social Commerce Market by Device Type
10.3.6.4.3Japan Social Commerce Market by End User
10.3.6.5South Korea Social Commerce Market
10.3.6.5.1South Korea Social Commerce Market by Business Model
10.3.6.5.2South Korea Social Commerce Market by Device Type
10.3.6.5.3South Korea Social Commerce Market by End User
10.3.6.6Rest of Asia-Pacific Social Commerce Market
10.3.6.6.1Rest of Asia-Pacific Social Commerce Market by Business Model
10.3.6.6.2Rest of Asia-Pacific Social Commerce Market by Device Type
10.3.6.6.3Rest of Asia-Pacific Social Commerce Market by End User
10.4.MIDDLE EAST AND AFRICA
10.4.1Middle East and Africa Social Commerce Market Overview
10.4.2Middle East and Africa Social Commerce Market Forecasts and Analysis
10.4.3Middle East and Africa Social Commerce Market Forecasts and Analysis - By Business Model
10.4.4Middle East and Africa Social Commerce Market Forecasts and Analysis - By Device Type
10.4.5Middle East and Africa Social Commerce Market Forecasts and Analysis - By End User
10.4.6Middle East and Africa Social Commerce Market Forecasts and Analysis - By Countries
10.4.6.1South Africa Social Commerce Market
10.4.6.1.1South Africa Social Commerce Market by Business Model
10.4.6.1.2South Africa Social Commerce Market by Device Type
10.4.6.1.3South Africa Social Commerce Market by End User
10.4.6.2Saudi Arabia Social Commerce Market
10.4.6.2.1Saudi Arabia Social Commerce Market by Business Model
10.4.6.2.2Saudi Arabia Social Commerce Market by Device Type
10.4.6.2.3Saudi Arabia Social Commerce Market by End User
10.4.6.3U.A.E Social Commerce Market
10.4.6.3.1U.A.E Social Commerce Market by Business Model
10.4.6.3.2U.A.E Social Commerce Market by Device Type
10.4.6.3.3U.A.E Social Commerce Market by End User
10.4.6.4Rest of Middle East and Africa Social Commerce Market
10.4.6.4.1Rest of Middle East and Africa Social Commerce Market by Business Model
10.4.6.4.2Rest of Middle East and Africa Social Commerce Market by Device Type
10.4.6.4.3Rest of Middle East and Africa Social Commerce Market by End User
10.5.SOUTH AND CENTRAL AMERICA
10.5.1South and Central America Social Commerce Market Overview
10.5.2South and Central America Social Commerce Market Forecasts and Analysis
10.5.3South and Central America Social Commerce Market Forecasts and Analysis - By Business Model
10.5.4South and Central America Social Commerce Market Forecasts and Analysis - By Device Type
10.5.5South and Central America Social Commerce Market Forecasts and Analysis - By End User
10.5.6South and Central America Social Commerce Market Forecasts and Analysis - By Countries
10.5.6.1Brazil Social Commerce Market
10.5.6.1.1Brazil Social Commerce Market by Business Model
10.5.6.1.2Brazil Social Commerce Market by Device Type
10.5.6.1.3Brazil Social Commerce Market by End User
10.5.6.2Argentina Social Commerce Market
10.5.6.2.1Argentina Social Commerce Market by Business Model
10.5.6.2.2Argentina Social Commerce Market by Device Type
10.5.6.2.3Argentina Social Commerce Market by End User
10.5.6.3Rest of South and Central America Social Commerce Market
10.5.6.3.1Rest of South and Central America Social Commerce Market by Business Model
10.5.6.3.2Rest of South and Central America Social Commerce Market by Device Type
10.5.6.3.3Rest of South and Central America Social Commerce Market by End User
11.INDUSTRY LANDSCAPE
11.1.MERGERS AND ACQUISITIONS
11.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3.NEW PRODUCT LAUNCHES
11.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12.SOCIAL COMMERCE MARKET, KEY COMPANY PROFILES
12.1.ETSY, INC.
12.1.1.Key Facts
12.1.2.Business Description
12.1.3.Products and Services
12.1.4.Financial Overview
12.1.5.SWOT Analysis
12.1.6.Key Developments
12.2.FACEBOOK
12.2.1.Key Facts
12.2.2.Business Description
12.2.3.Products and Services
12.2.4.Financial Overview
12.2.5.SWOT Analysis
12.2.6.Key Developments
12.3.PAYPAL PAYMENTS PRIVATE LIMITED
12.3.1.Key Facts
12.3.2.Business Description
12.3.3.Products and Services
12.3.4.Financial Overview
12.3.5.SWOT Analysis
12.3.6.Key Developments
12.4.PINTEREST;
12.4.1.Key Facts
12.4.2.Business Description
12.4.3.Products and Services
12.4.4.Financial Overview
12.4.5.SWOT Analysis
12.4.6.Key Developments
12.5.POSHMARK, INC.
12.5.1.Key Facts
12.5.2.Business Description
12.5.3.Products and Services
12.5.4.Financial Overview
12.5.5.SWOT Analysis
12.5.6.Key Developments
12.6.REDDIT INC.
12.6.1.Key Facts
12.6.2.Business Description
12.6.3.Products and Services
12.6.4.Financial Overview
12.6.5.SWOT Analysis
12.6.6.Key Developments
12.7.SINA CORP.
12.7.1.Key Facts
12.7.2.Business Description
12.7.3.Products and Services
12.7.4.Financial Overview
12.7.5.SWOT Analysis
12.7.6.Key Developments
12.8.TAOBAO (ALIBABA.COM)
12.8.1.Key Facts
12.8.2.Business Description
12.8.3.Products and Services
12.8.4.Financial Overview
12.8.5.SWOT Analysis
12.8.6.Key Developments
12.9.TWITTER, INC.
12.9.1.Key Facts
12.9.2.Business Description
12.9.3.Products and Services
12.9.4.Financial Overview
12.9.5.SWOT Analysis
12.9.6.Key Developments
13.APPENDIX
13.1.ABOUT THE INSIGHT PARTNERS
13.2.GLOSSARY OF TERMS
1. Etsy, Inc.
2. Facebook
3. PayPal Payments Private Limited
4. Pinterest;
5. Poshmark, Inc.
6. Reddit Inc.
7. SINA Corp.
8. Taobao (Alibaba.com)
9. Twitter, Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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