Strategic Planning Software Market Key Findings by 2031
The strategic planning software market is expected to register a CAGR of 13.3% during 2023–2031. Shift towards agile strategic planning and market expansion and globalization are likely to remain key trends in the market.
Strategic Planning Software Market Analysis
- The prospects of strategic planning software adoption are bright today. Many industries are embracing the use of such software to help navigate the complexities of the business environment, to provide information for decision making and to achieve competitive advantages.
- As decision making has become more urgent to respond to the challenges constantly besetting business environments, the demand for strategic planning software has been growing. Moreover, the complexity of corporate environments today necessitates the use of strategic planning software to facilitate decision-making and enhance competitive advantage.
- Technological advancements, especially in the integration of artificial intelligence (AI), the use of predictive analytics and a new wave of measuring the performance of organizations, are factors that have contributed to the growth and expansion of the strategic planning software market.
Strategic Planning Software Market Overview
- The strategic planning software market is experiencing strong growth due to its wide adoption in different industries. Amplification of business complexity arises from continuous disruptions in the environment and shifts in market forces/demographics.
- Recognizing this factor, enterprises are considering the use of tools that can help them anticipate critical business decisions, proactively mitigate or plan for risks, and maximize opportunities in any given situation. Strategic planning software allows organizations to analyze data, collaborate with virtual teams, and track performance relative to set strategies/targets in response to changing market dynamics.
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Strategic Planning Software Market: Strategic Insights
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Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Strategic Planning Software Market: Strategic Insights
Naveen
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Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
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Strategic Planning Software Market Drivers and Opportunities
Growing Complexity of Corporate Environments to Favor the Market
- However, the increasing complexity of the corporate environment is driving the growth of the strategic planning software market. On the one hand, a growing business complexity entails that companies face more dynamic, complex and unpredictable market conditions.
- On the other hand, it pushes for correspondingly more comprehensive data analysis in order to better understand the market and anticipate risks, identify opportunities and encounter uncertainties.
- Strategic planning software allows an organization to make data-driven decisions, based on proper analysis carried out. It also gives an organization the ability to match the complexity of the operating environment with the financial and labor resources that the company can reasonably deploy and control.
- In other words, nowadays, it is important for businesses to adapt to the increasing complexity of their operating environments to ensure their own agility and ability to anticipate change. This environmental factor is driving the need for strategic planning software.
Increasing Need for Proactive Decision-Making
- With the growing demand for foresight-driven decision-making, organizations require a platform to make fast, data-driven decisions based on changing business landscape to better leverage the opportunities and mitigate risks.
- Strategic planning software enables its users to generate sophisticated and customized models driving toward better and earlier decisions. The software provides tools and functionalities to analyze data, understand patterns and align evolving strategies to the changing business landscape.
- Using strategic planning software, organizations can make fast, proactive decisions to move faster and leverage opportunities from the market in a dynamic business environment. The demand for strategic planning software is due to the goal of better organizational performance and achieving strategic success in an ever-evolving business environment.
Strategic Planning Software Market Report Segmentation Analysis
Key segments that contributed to the derivation of the strategic planning software market analysis are deployment type, enterprise size, and end-user.
- Based on deployment type, the strategic planning software market is divided into cloud and on-premises.
- Based on the enterprise's size, the strategic planning software market is divided into small and medium-sized enterprises, and large enterprises.
- Based on the end-user, the strategic planning software market is divided into BFSI, IT and telecom, manufacturing, healthcare, retail, and others.
Strategic Planning Software Market Share Analysis by Geography
- Strategic Planning Software Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering Strategic Planning Software market dynamics, such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers PEST analysis, which involves the study of major factors that influence the Strategic Planning Software market in these regions.
Strategic Planning Software Market Report Scope
Strategic Planning Software Market News and Recent Developments
The strategic planning software market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the strategic planning software market are listed below:
- Leading supplier of performance management and strategic planning software, ClearPoint Strategy, has introduced two innovative innovations that will completely change the way businesses communicate and manage their strategic plans. (Source: ClearPoint Strategy, Press Release, January 2024)
Strategic Planning Software Market Report Coverage and Deliverables
The “Strategic Planning Software Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Strategic planning software market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Strategic planning software market trends as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Strategic planning software market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the strategic planning software market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global Strategic Planning Software market is expected to grow at a CAGR of 13.3% during the forecast period 2023 - 2031.
The growing complexity of corporate environments, rapid digitization, and big data revolution are expected to drive the strategic planning software market.
Shift towards agile strategic planning and market expansion and globalization are likely to remain key trends in the market.
The leading players operating in the strategic planning software market are AchieveIt, ClearPoint Strategy, Envisio Solutions Inc., MPOWR (SupplyCore Inc.), Perforce Software, Inc., Planview, Inc., Responsis Pty Ltd., Rhythm Systems, and Sheetless Ltd.
The report can be delivered in PDF/PPT format; we can also share an excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Strategic Planning Software Market - By Deployment Type
1.3.2 Strategic Planning Software Market - By Enterprises Size
1.3.3 Strategic Planning Software Market - By End-user
1.3.4 Strategic Planning Software Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. STRATEGIC PLANNING SOFTWARE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS
5. STRATEGIC PLANNING SOFTWARE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. STRATEGIC PLANNING SOFTWARE MARKET - GLOBAL MARKET ANALYSIS
6.1. STRATEGIC PLANNING SOFTWARE - GLOBAL MARKET OVERVIEW
6.2. STRATEGIC PLANNING SOFTWARE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. STRATEGIC PLANNING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT TYPE
7.1. OVERVIEW
7.2. DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
7.3. CLOUD
7.3.1. Overview
7.3.2. Cloud Market Forecast and Analysis
7.4. ON-PREMISES
7.4.1. Overview
7.4.2. On-Premises Market Forecast and Analysis
8. STRATEGIC PLANNING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2028 - ENTERPRISES SIZE
8.1. OVERVIEW
8.2. ENTERPRISES SIZE MARKET FORECASTS AND ANALYSIS
8.3. SMALL AND MEDIUM-SIZED ENTERPRISES
8.3.1. Overview
8.3.2. Small and Medium-sized Enterprises Market Forecast and Analysis
8.4. LARGE ENTERPRISES
8.4.1. Overview
8.4.2. Large Enterprises Market Forecast and Analysis
9. STRATEGIC PLANNING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2028 - END-USER
9.1. OVERVIEW
9.2. END-USER MARKET FORECASTS AND ANALYSIS
9.3. BFSI
9.3.1. Overview
9.3.2. BFSI Market Forecast and Analysis
9.4. IT AND TELECOM
9.4.1. Overview
9.4.2. IT and Telecom Market Forecast and Analysis
9.5. MANUFACTURING
9.5.1. Overview
9.5.2. Manufacturing Market Forecast and Analysis
9.6. HEALTHCARE
9.6.1. Overview
9.6.2. Healthcare Market Forecast and Analysis
9.7. RETAIL
9.7.1. Overview
9.7.2. Retail Market Forecast and Analysis
9.8. OTHERS
9.8.1. Overview
9.8.2. Others Market Forecast and Analysis
10. STRATEGIC PLANNING SOFTWARE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Strategic Planning Software Market Overview
10.1.2 North America Strategic Planning Software Market Forecasts and Analysis
10.1.3 North America Strategic Planning Software Market Forecasts and Analysis - By Deployment Type
10.1.4 North America Strategic Planning Software Market Forecasts and Analysis - By Enterprises Size
10.1.5 North America Strategic Planning Software Market Forecasts and Analysis - By End-user
10.1.6 North America Strategic Planning Software Market Forecasts and Analysis - By Countries
10.1.6.1 United States Strategic Planning Software Market
10.1.6.1.1 United States Strategic Planning Software Market by Deployment Type
10.1.6.1.2 United States Strategic Planning Software Market by Enterprises Size
10.1.6.1.3 United States Strategic Planning Software Market by End-user
10.1.6.2 Canada Strategic Planning Software Market
10.1.6.2.1 Canada Strategic Planning Software Market by Deployment Type
10.1.6.2.2 Canada Strategic Planning Software Market by Enterprises Size
10.1.6.2.3 Canada Strategic Planning Software Market by End-user
10.1.6.3 Mexico Strategic Planning Software Market
10.1.6.3.1 Mexico Strategic Planning Software Market by Deployment Type
10.1.6.3.2 Mexico Strategic Planning Software Market by Enterprises Size
10.1.6.3.3 Mexico Strategic Planning Software Market by End-user
10.2. EUROPE
10.2.1 Europe Strategic Planning Software Market Overview
10.2.2 Europe Strategic Planning Software Market Forecasts and Analysis
10.2.3 Europe Strategic Planning Software Market Forecasts and Analysis - By Deployment Type
10.2.4 Europe Strategic Planning Software Market Forecasts and Analysis - By Enterprises Size
10.2.5 Europe Strategic Planning Software Market Forecasts and Analysis - By End-user
10.2.6 Europe Strategic Planning Software Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Strategic Planning Software Market
10.2.6.1.1 Germany Strategic Planning Software Market by Deployment Type
10.2.6.1.2 Germany Strategic Planning Software Market by Enterprises Size
10.2.6.1.3 Germany Strategic Planning Software Market by End-user
10.2.6.2 France Strategic Planning Software Market
10.2.6.2.1 France Strategic Planning Software Market by Deployment Type
10.2.6.2.2 France Strategic Planning Software Market by Enterprises Size
10.2.6.2.3 France Strategic Planning Software Market by End-user
10.2.6.3 Italy Strategic Planning Software Market
10.2.6.3.1 Italy Strategic Planning Software Market by Deployment Type
10.2.6.3.2 Italy Strategic Planning Software Market by Enterprises Size
10.2.6.3.3 Italy Strategic Planning Software Market by End-user
10.2.6.4 United Kingdom Strategic Planning Software Market
10.2.6.4.1 United Kingdom Strategic Planning Software Market by Deployment Type
10.2.6.4.2 United Kingdom Strategic Planning Software Market by Enterprises Size
10.2.6.4.3 United Kingdom Strategic Planning Software Market by End-user
10.2.6.5 Russia Strategic Planning Software Market
10.2.6.5.1 Russia Strategic Planning Software Market by Deployment Type
10.2.6.5.2 Russia Strategic Planning Software Market by Enterprises Size
10.2.6.5.3 Russia Strategic Planning Software Market by End-user
10.2.6.6 Rest of Europe Strategic Planning Software Market
10.2.6.6.1 Rest of Europe Strategic Planning Software Market by Deployment Type
10.2.6.6.2 Rest of Europe Strategic Planning Software Market by Enterprises Size
10.2.6.6.3 Rest of Europe Strategic Planning Software Market by End-user
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Strategic Planning Software Market Overview
10.3.2 Asia-Pacific Strategic Planning Software Market Forecasts and Analysis
10.3.3 Asia-Pacific Strategic Planning Software Market Forecasts and Analysis - By Deployment Type
10.3.4 Asia-Pacific Strategic Planning Software Market Forecasts and Analysis - By Enterprises Size
10.3.5 Asia-Pacific Strategic Planning Software Market Forecasts and Analysis - By End-user
10.3.6 Asia-Pacific Strategic Planning Software Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Strategic Planning Software Market
10.3.6.1.1 Australia Strategic Planning Software Market by Deployment Type
10.3.6.1.2 Australia Strategic Planning Software Market by Enterprises Size
10.3.6.1.3 Australia Strategic Planning Software Market by End-user
10.3.6.2 China Strategic Planning Software Market
10.3.6.2.1 China Strategic Planning Software Market by Deployment Type
10.3.6.2.2 China Strategic Planning Software Market by Enterprises Size
10.3.6.2.3 China Strategic Planning Software Market by End-user
10.3.6.3 India Strategic Planning Software Market
10.3.6.3.1 India Strategic Planning Software Market by Deployment Type
10.3.6.3.2 India Strategic Planning Software Market by Enterprises Size
10.3.6.3.3 India Strategic Planning Software Market by End-user
10.3.6.4 Japan Strategic Planning Software Market
10.3.6.4.1 Japan Strategic Planning Software Market by Deployment Type
10.3.6.4.2 Japan Strategic Planning Software Market by Enterprises Size
10.3.6.4.3 Japan Strategic Planning Software Market by End-user
10.3.6.5 South Korea Strategic Planning Software Market
10.3.6.5.1 South Korea Strategic Planning Software Market by Deployment Type
10.3.6.5.2 South Korea Strategic Planning Software Market by Enterprises Size
10.3.6.5.3 South Korea Strategic Planning Software Market by End-user
10.3.6.6 Rest of Asia-Pacific Strategic Planning Software Market
10.3.6.6.1 Rest of Asia-Pacific Strategic Planning Software Market by Deployment Type
10.3.6.6.2 Rest of Asia-Pacific Strategic Planning Software Market by Enterprises Size
10.3.6.6.3 Rest of Asia-Pacific Strategic Planning Software Market by End-user
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Strategic Planning Software Market Overview
10.4.2 Middle East and Africa Strategic Planning Software Market Forecasts and Analysis
10.4.3 Middle East and Africa Strategic Planning Software Market Forecasts and Analysis - By Deployment Type
10.4.4 Middle East and Africa Strategic Planning Software Market Forecasts and Analysis - By Enterprises Size
10.4.5 Middle East and Africa Strategic Planning Software Market Forecasts and Analysis - By End-user
10.4.6 Middle East and Africa Strategic Planning Software Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Strategic Planning Software Market
10.4.6.1.1 South Africa Strategic Planning Software Market by Deployment Type
10.4.6.1.2 South Africa Strategic Planning Software Market by Enterprises Size
10.4.6.1.3 South Africa Strategic Planning Software Market by End-user
10.4.6.2 Saudi Arabia Strategic Planning Software Market
10.4.6.2.1 Saudi Arabia Strategic Planning Software Market by Deployment Type
10.4.6.2.2 Saudi Arabia Strategic Planning Software Market by Enterprises Size
10.4.6.2.3 Saudi Arabia Strategic Planning Software Market by End-user
10.4.6.3 U.A.E Strategic Planning Software Market
10.4.6.3.1 U.A.E Strategic Planning Software Market by Deployment Type
10.4.6.3.2 U.A.E Strategic Planning Software Market by Enterprises Size
10.4.6.3.3 U.A.E Strategic Planning Software Market by End-user
10.4.6.4 Rest of Middle East and Africa Strategic Planning Software Market
10.4.6.4.1 Rest of Middle East and Africa Strategic Planning Software Market by Deployment Type
10.4.6.4.2 Rest of Middle East and Africa Strategic Planning Software Market by Enterprises Size
10.4.6.4.3 Rest of Middle East and Africa Strategic Planning Software Market by End-user
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Strategic Planning Software Market Overview
10.5.2 South and Central America Strategic Planning Software Market Forecasts and Analysis
10.5.3 South and Central America Strategic Planning Software Market Forecasts and Analysis - By Deployment Type
10.5.4 South and Central America Strategic Planning Software Market Forecasts and Analysis - By Enterprises Size
10.5.5 South and Central America Strategic Planning Software Market Forecasts and Analysis - By End-user
10.5.6 South and Central America Strategic Planning Software Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Strategic Planning Software Market
10.5.6.1.1 Brazil Strategic Planning Software Market by Deployment Type
10.5.6.1.2 Brazil Strategic Planning Software Market by Enterprises Size
10.5.6.1.3 Brazil Strategic Planning Software Market by End-user
10.5.6.2 Argentina Strategic Planning Software Market
10.5.6.2.1 Argentina Strategic Planning Software Market by Deployment Type
10.5.6.2.2 Argentina Strategic Planning Software Market by Enterprises Size
10.5.6.2.3 Argentina Strategic Planning Software Market by End-user
10.5.6.3 Rest of South and Central America Strategic Planning Software Market
10.5.6.3.1 Rest of South and Central America Strategic Planning Software Market by Deployment Type
10.5.6.3.2 Rest of South and Central America Strategic Planning Software Market by Enterprises Size
10.5.6.3.3 Rest of South and Central America Strategic Planning Software Market by End-user
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. STRATEGIC PLANNING SOFTWARE MARKET, KEY COMPANY PROFILES
12.1. ACHIEVEIT
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. CLEARPOINT STRATEGY
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. ENVISIO SOLUTIONS INC.
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. MPOWR (SUPPLYCORE INC.)
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. PERFORCE SOFTWARE, INC.
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. PLANVIEW, INC.
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. RESPONSIS PTY LTD.
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. RHYTHM SYSTEMS
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. SHEETLESS LTD
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. STRATEGYBLOCKS LIMITED
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. AchieveIt
2. ClearPoint Strategy
3. Envisio Solutions Inc.
4. MPOWR (SupplyCore Inc.)
5. Perforce Software, Inc.
6. Planview, Inc.
7. Responsis Pty Ltd.
8. Rhythm Systems
9. Sheetless Ltd
10. StrategyBlocks Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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