Sweeteners Market SWOT and PEST Analysis 2021-2031
The sweeteners market is expected to register a CAGR of 3.0% during 2023–2031. Increasing demand for natural sweeteners is likely to remain a key trend in the market.
Sweeteners Market Analysis
- The growth of fast-food and bakery industries is driven by customer lifestyles and food customs, leading to a lucrative growth in the sweetener market. Growing preference for honey and artificial sweeteners is leading to growing health consciousness and a preference for natural sweetener-based foodstuffs.
- Consumers' mounting demand for convenience foods, fast-paced lifestyles, and rising disposable income are driving the growth of the sweetener market. Producers are presenting several sugar alternatives like mannitol, xylitol, erythritol, stevia, and honey to cater to the growing global demand for sweeteners.
- Sweeteners with health benefits like digestive or prebiotic benefits are becoming popular among health-conscious customers looking for nutritional value in their food and beverages.
- Sweetener producers are emphasizing developing innovative formulations that closely match the texture and taste of sugar, to reduce calories and sugar content.
Sweeteners Market Overview
- A sweetener is an element added to food or drinks to impart the flavor of sweetness, either because it contains a type of sugar, or because it contains a sweet-tasting sugar substitute.
- Several natural non-sugar sweeteners and artificial sweeteners are used to produce food and drink.
- Producers are also actively producing innovative plant-based sweeteners that can produce the same taste and functionality as conventional sweeteners like sugar and high-fructose corn syrup.
- These continuous efforts are driven by the requirement to meet the demands of health-conscious consumers who seek healthier and more sustainable substitutes in their food picks.
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Sweeteners Market: Strategic Insights
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Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Sweeteners Market: Strategic Insights
Shejal
Have a question?
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
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Sweeteners Market Drivers and Opportunities
Increasing Health Consciousness among Consumers
- The increasing focus on personal well-being and the desire for healthier choices in daily life are driving the demand for alternative sweeteners.
- Consumers are becoming more health-conscious and seeking alternatives to traditional sugar due to concerns about obesity, diabetes, and other lifestyle diseases.
- To opt for healthier dietary options, individuals are actively searching for low-calorie and sugar-free alternatives in their food and beverages.
- This shift towards healthier choices has led to the adoption of sweeteners that provide sweetness without the negative health effects associated with sugar consumption.
Increasing Demand for Low-Calorie and Sugar-Free Products
- The increasing popularity of low-calorie and sugar-free food and beverage products is a major factor propelling the growth of the sweeteners market.
- Consumers are increasingly becoming aware of the amount of sugar they consume and are actively seeking alternatives that provide sweetness without the calories found in traditional sugar.
- The rise in several diseases, including obesity and diabetes, has further fuelled the demand for sugar substitutes. As a result, the market has witnessed a surge in low-calorie and sugar-free options, allowing consumers to enjoy the taste of sweetness while managing their dietary needs.
Sweeteners Market Report Segmentation Analysis
Key segments that contributed to the derivation of the sweeteners market analysis are deployment type and enterprise size.
- Based on type, the sweeteners market is divided into sucrose, high-fructose corn syrup, natural sweeteners, artificial sweeteners, novel sweeteners, and polyols.
- based on sales channel, the market is divided into direct and indirect.
- Based on type, the form market is divided into granulated, powder, and liquid.
- based on application, the market is divided into bakery and confectionery, beverages, dairy and desserts, soups, sauces, dressings, and others.
Sweeteners Market Share Analysis by Geography
- Sweeteners Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering sweeteners market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers PEST analysis, which involves the study of major factors that influence the sweeteners market in these regions.
Sweeteners Market Report Scope
Sweeteners Market News and Recent Developments
The sweeteners market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the sweeteners market are listed below:
- Ingredion Incorporated, a global provider of specialty ingredients and innovation leader in plant-based sugar reduction, today announced the launch of PURECIRCLE™ Clean Taste Solubility Solution (CTSS). This breakthrough clean-label stevia innovation is more than 100 times more soluble than Reb M stevia and carries unparalleled taste performance compared to artificial sweeteners and other stevia ingredients according to a global consumer panel and extensive sensory testing*. The first-of-its-kind, natural-origin sweetener mimics the sensory performance of sugar without the need for any additives in the manufacturing process. CTSS enables 100 percent sugar reduction and is ideal for use in beverages, fruit preps, syrups, liquid concentrates, bars, and sauces. (Source: Company Website, Ingredion Incorporated, April 2024).
- Ajinomoto Co., Inc, announced that it completed procedures on December 21, 2023 (local time) for the acquisition of all equities of Forge Biologics Holdings, LLC (“Forge”) through its consolidated subsidiary Ajinomoto North America Holdings, Inc., in line with its press release “Ajinomoto Group Acquires Forge Biologics, a US-Based Gene Therapy CDMO for Approximately JPY 82.8 billion” dated November 13, 2023. (Source: Company Website, Ajinomoto Co., Inc, December 2023)
Sweeteners Market Report Coverage and Deliverables
The “Sweeteners Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:
- Sweeteners market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Sweeteners market trends as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Sweeteners market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments in the sweeteners market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global sweeteners market is expected to grow at a CAGR of 3% during the forecast period 2023 - 2031.
Increasing health consciousness is one of the major factors driving the sweeteners market.
Increasing demand for natural sweeteners is anticipated to play a significant role in the global sweeteners market in the coming years.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The report can be delivered in PDF/PPT format; we can also share an Excel dataset based on the request.
The leading players operating in the sweeteners market are JK Sucralose Inc., Kraft Heinz Company, GNC Holdings Inc., Tate & Lyle, Cargill Incorporated, Heartland Food Products Group, Sweegen, Nestle S.A, The Coca-Cola Company, and PureCircle Limited.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Sweeteners Market - By Type
1.3.2 Sweeteners Market - By Application
1.3.3 Sweeteners Market - By Region
1.3.3.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. SWEETENERS MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. SWEETENERS MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. SWEETENERS MARKET - GLOBAL MARKET ANALYSIS
6.1. SWEETENERS - GLOBAL MARKET OVERVIEW
6.2. SWEETENERS - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. SWEETENERS MARKET - REVENUE AND FORECASTS TO 2028 - TYPE
7.1. OVERVIEW
7.2. TYPE MARKET FORECASTS AND ANALYSIS
7.3. NATURAL
7.3.1. Overview
7.3.2. Natural Market Forecast and Analysis
7.4. ARTIFICIAL
7.4.1. Overview
7.4.2. Artificial Market Forecast and Analysis
8. SWEETENERS MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATION
8.1. OVERVIEW
8.2. APPLICATION MARKET FORECASTS AND ANALYSIS
8.3. BAKERY AND CONFECTIONERY
8.3.1. Overview
8.3.2. Bakery And Confectionery Market Forecast and Analysis
8.4. DAIRY AND FROZEN DESSERTS
8.4.1. Overview
8.4.2. Dairy And Frozen Desserts Market Forecast and Analysis
8.5. BEVERAGES
8.5.1. Overview
8.5.2. Beverages Market Forecast and Analysis
8.6. OTHERS
8.6.1. Overview
8.6.2. Others Market Forecast and Analysis
9. SWEETENERS MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Sweeteners Market Overview
9.1.2 North America Sweeteners Market Forecasts and Analysis
9.1.3 North America Sweeteners Market Forecasts and Analysis - By Type
9.1.4 North America Sweeteners Market Forecasts and Analysis - By Application
9.1.5 North America Sweeteners Market Forecasts and Analysis - By Countries
9.1.5.1 United States Sweeteners Market
9.1.5.1.1 United States Sweeteners Market by Type
9.1.5.1.2 United States Sweeteners Market by Application
9.1.5.2 Canada Sweeteners Market
9.1.5.2.1 Canada Sweeteners Market by Type
9.1.5.2.2 Canada Sweeteners Market by Application
9.1.5.3 Mexico Sweeteners Market
9.1.5.3.1 Mexico Sweeteners Market by Type
9.1.5.3.2 Mexico Sweeteners Market by Application
9.2. EUROPE
9.2.1 Europe Sweeteners Market Overview
9.2.2 Europe Sweeteners Market Forecasts and Analysis
9.2.3 Europe Sweeteners Market Forecasts and Analysis - By Type
9.2.4 Europe Sweeteners Market Forecasts and Analysis - By Application
9.2.5 Europe Sweeteners Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Sweeteners Market
9.2.5.1.1 Germany Sweeteners Market by Type
9.2.5.1.2 Germany Sweeteners Market by Application
9.2.5.2 France Sweeteners Market
9.2.5.2.1 France Sweeteners Market by Type
9.2.5.2.2 France Sweeteners Market by Application
9.2.5.3 Italy Sweeteners Market
9.2.5.3.1 Italy Sweeteners Market by Type
9.2.5.3.2 Italy Sweeteners Market by Application
9.2.5.4 United Kingdom Sweeteners Market
9.2.5.4.1 United Kingdom Sweeteners Market by Type
9.2.5.4.2 United Kingdom Sweeteners Market by Application
9.2.5.5 Russia Sweeteners Market
9.2.5.5.1 Russia Sweeteners Market by Type
9.2.5.5.2 Russia Sweeteners Market by Application
9.2.5.6 Rest of Europe Sweeteners Market
9.2.5.6.1 Rest of Europe Sweeteners Market by Type
9.2.5.6.2 Rest of Europe Sweeteners Market by Application
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Sweeteners Market Overview
9.3.2 Asia-Pacific Sweeteners Market Forecasts and Analysis
9.3.3 Asia-Pacific Sweeteners Market Forecasts and Analysis - By Type
9.3.4 Asia-Pacific Sweeteners Market Forecasts and Analysis - By Application
9.3.5 Asia-Pacific Sweeteners Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Sweeteners Market
9.3.5.1.1 Australia Sweeteners Market by Type
9.3.5.1.2 Australia Sweeteners Market by Application
9.3.5.2 China Sweeteners Market
9.3.5.2.1 China Sweeteners Market by Type
9.3.5.2.2 China Sweeteners Market by Application
9.3.5.3 India Sweeteners Market
9.3.5.3.1 India Sweeteners Market by Type
9.3.5.3.2 India Sweeteners Market by Application
9.3.5.4 Japan Sweeteners Market
9.3.5.4.1 Japan Sweeteners Market by Type
9.3.5.4.2 Japan Sweeteners Market by Application
9.3.5.5 South Korea Sweeteners Market
9.3.5.5.1 South Korea Sweeteners Market by Type
9.3.5.5.2 South Korea Sweeteners Market by Application
9.3.5.6 Rest of Asia-Pacific Sweeteners Market
9.3.5.6.1 Rest of Asia-Pacific Sweeteners Market by Type
9.3.5.6.2 Rest of Asia-Pacific Sweeteners Market by Application
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Sweeteners Market Overview
9.4.2 Middle East and Africa Sweeteners Market Forecasts and Analysis
9.4.3 Middle East and Africa Sweeteners Market Forecasts and Analysis - By Type
9.4.4 Middle East and Africa Sweeteners Market Forecasts and Analysis - By Application
9.4.5 Middle East and Africa Sweeteners Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Sweeteners Market
9.4.5.1.1 South Africa Sweeteners Market by Type
9.4.5.1.2 South Africa Sweeteners Market by Application
9.4.5.2 Saudi Arabia Sweeteners Market
9.4.5.2.1 Saudi Arabia Sweeteners Market by Type
9.4.5.2.2 Saudi Arabia Sweeteners Market by Application
9.4.5.3 U.A.E Sweeteners Market
9.4.5.3.1 U.A.E Sweeteners Market by Type
9.4.5.3.2 U.A.E Sweeteners Market by Application
9.4.5.4 Rest of Middle East and Africa Sweeteners Market
9.4.5.4.1 Rest of Middle East and Africa Sweeteners Market by Type
9.4.5.4.2 Rest of Middle East and Africa Sweeteners Market by Application
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Sweeteners Market Overview
9.5.2 South and Central America Sweeteners Market Forecasts and Analysis
9.5.3 South and Central America Sweeteners Market Forecasts and Analysis - By Type
9.5.4 South and Central America Sweeteners Market Forecasts and Analysis - By Application
9.5.5 South and Central America Sweeteners Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Sweeteners Market
9.5.5.1.1 Brazil Sweeteners Market by Type
9.5.5.1.2 Brazil Sweeteners Market by Application
9.5.5.2 Argentina Sweeteners Market
9.5.5.2.1 Argentina Sweeteners Market by Type
9.5.5.2.2 Argentina Sweeteners Market by Application
9.5.5.3 Rest of South and Central America Sweeteners Market
9.5.5.3.1 Rest of South and Central America Sweeteners Market by Type
9.5.5.3.2 Rest of South and Central America Sweeteners Market by Application
10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
11. SWEETENERS MARKET, KEY COMPANY PROFILES
11.1. AJINOMOTO
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. ARCHER DANIELS MIDLAND COMPANY
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. CARGILL INCORPORATED
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. CELANESE CORPORATION
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. COFCO INTERNATIONAL
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. DUPONT NUTRITION
AND HEALTH
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. KERRY GROUP PLC
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. TATE AND LYLE PLC
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. TEREOS SA
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. WILMAR INTERNATIONAL LIMITED
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
- AJINOMOTO
- Archer Daniels Midland Company
- Cargill Incorporated
- CELANESE CORPORATION
- COFCO International
- DuPont Nutrition and Health
- Kerry Group PLC
- Tate and Lyle Plc
- Tereos SA
- Wilmar International Limited
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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