Vegan Confectionery Market Dynamics, Growth, Trends, and Opportunities 2031

Coverage: Vegan Confectionery Market covers analysis By Product Type (Chocolate, Sugar, Others); Distribution Channel (Offline, Online, Others) , and Geography (North America, Europe, Asia Pacific, and South and Central America)

  • Report Code : TIPRE00015533
  • Category : Food and Beverages
  • No. of Pages : 150
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Vegan Confectionery Market Report - (Growth and Size by 2031)

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The Vegan Confectionery Market is expected to register a CAGR of 8.5 % from 2023 to 2031, with a market size expanding from US$ XX million in 2023 to US$ XX Million by 2031.

The report is segmented by product type (chocolate confectioneries, hard candies, chewing gums, gummies, and jellies, baked confectioneries, and others), and category (sugar-free, conventional). The report further presents analysis based on distribution channel (supermarkets and hypermarkets, convenience stores, online retail, and others). The global analysis is further broken-down at regional level and major countries. In terms of geography, the market is divided into North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America). The Report Offers the Value in USD for the above analysis and segments.

Purpose of the Report

The report Vegan Confectionery Market by The Insight Partners aims to describe the present landscape and future growth, top driving factors, challenges, and opportunities. This will provide insights to various business stakeholders, such as:

  • Technology Providers/Manufacturers: To understand the evolving market dynamics and know the potential growth opportunities, enabling them to make informed strategic decisions.
  • Investors: To conduct a comprehensive trend analysis regarding the market growth rate, market financial projections, and opportunities that exist across the value chain.
  • Regulatory bodies: To regulate policies and police activities in the market with the aim of minimizing abuse, preserving investor trust and confidence, and upholding the integrity and stability of the market.

Vegan Confectionery Market Segmentation

Product Type
  • Chocolate Confectioneries
  • Hard Candies
  • Chewing Gums
  • Gummies
  • Jellies
  • Baked Confectioneries
  • Others
Category
  • Sugar-free
  • Conventional
Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Retail
  • Others
Geography
  • North America
  • Europe
  • Asia-Pacific
  • South and Central America
  • Middle East and Africa
Geography
  • North America
  • Europe
  • Asia-Pacific
  • South and Central America
  • Middle East and Africa

Strategic Insights

Vegan Confectionery Market Growth Drivers
  • Increasing Plant-based and Vegan Products: Plant-based and vegan products are becoming popular among consumers seeking a healthy lifestyle. Vegan confectioneries are made primarily from plant-based ingredients such as almond, soy, coconut, etc., which are rich in wholesome carbs and nutrients. Thus, increasing health awareness boosts the demand for vegan confectioneries.
  • Incrasing Disposable Income: Attractive packaging, growing gifting culture, rising urban affluence amid youth with high disposable incomes, and a crazy sweet tooth, together with other related factors, are driving the demand for chocolate confectionery. The rising trend of gifting chocolate during the festive season is also expected to influence the demand for chocolate confectionery positively.
  • Improving Living Standards: Increased disposable income and improved living standards, a number of which ended up experiencing premium and artisanal vegan confectionery products. Economic prosperity allows for increased spending on specialty ingredients, thereby sustaining the growth of vegan confectionery market across the globe.
Vegan Confectionery Market Future Trends
  • Increasing Trend of Labeling Products: The trend of clean and clear labeling products is increasing across the globe. An understandable and clear ingredient label provides great opportunities to add value to the food product. Companies claim that their products are made using natural ingredients on the front side of the packaging to attract consumers. Moreover, manufacturers are reducing the usage of chemical additives such as emulsifiers and preservatives in vegan confectioneries.
  • Consumer Concerns Regarding Livestock: Moreover, the United Nations, PETA, the Good Food Institute, and many organizations believe that veganism can help save the planet from the climate crisis. Consumer awareness regarding the harmful effects of the livestock industry on the environment is increasing. Consuming vegan confectionery products helps minimize carbon footprints and reduce overall environmental impacts.
  • Increasing Inclination Towards Vegan- Friendly Products: Further, consumers are highly inclined toward vegan-friendly products due to increased health concerns and increased awareness of animal welfare. The rising health consciousness among people due to the increasing prevalence of obesity, diabetes, and other diseases is compelling them to change their dietary habits. People generally perceive plant-based products to be healthier than conventional ones.
Vegan Confectionery Market Opportunities
  • Increasing Inclination Towards Sugar-Free Food and Beverages: People nowadays are becoming more concerned about the health impacts of consuming sugar-dense food and beverages. As a result, they are shifting to sugar-free or low-sugar alternatives to stay fit. This trend is gaining traction in the confectionery industry, which is significantly driving the demand for sugar-free vegan confectionery products.
  • Innovation in Confectionary Products: Additionally, key market players are innovating various confectionery products in the vegan format owing to increasing demand for vegan confectionery products among consumers, creating lucrative opportunities in the vegan confectionery market across the globe. These factors can help achieve economies of scale, opening new opportunities in the market in the future.
  • Increasing Vegan Population: The vegan population has grown significantly over the past few years. According to Veganuary (a nonprofit organization that encourages individuals worldwide to become vegan for the entire month of January), in 2022, more than 620,000 people registered for the Veganuary campaign, and the registrations increased by 200% in the last three years.

Market Report Scope

Key Selling Points

  • Comprehensive Coverage: The report comprehensively covers the analysis of products, services, types, and end users of the Vegan Confectionery Market, providing a holistic landscape.
  • Expert Analysis: The report is compiled based on the in-depth understanding of industry experts and analysts.
  • Up-to-date Information: The report assures business relevance due to its coverage of recent information and data trends.
  • Customization Options: This report can be customized to cater to specific client requirements and suit the business strategies aptly.

The research report on the Vegan Confectionery Market can, therefore, help spearhead the trail of decoding and understanding the industry scenario and growth prospects. Although there can be a few valid concerns, the overall benefits of this report tend to outweigh the disadvantages.

REGIONAL FRAMEWORK
World Geography

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Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


What are the deliverable formats of the vegan confectionery market?

The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.

Based on geography, which region held the largest share of the vegan confectionery market?

Based on geography, North America held the largest share of the vegan confectionery market.

Which are the leading players operating in the vegan confectionery market?

The Hershey Company, Mondel?z International, Nestlé Limited, Chocoladefabriken Lindt and Sprüngli AG, Divine Chocolate, Alter Eco, The Raw Chocolate Company, Neuhaus, Davis Chocolate, Goodio are among the leading players operating in the vegan confectionery market.

What are the future trends of the vegan confectionery market?

The rising veganism trend and inclination towards sugar-free products is likely to remain the key trends in the market.

What are the driving factors impacting the vegan confectionery market?

The rising awareness about health benefits of vegan confectionery products among customers and strategic development initiatives by key market players is driving the vegan confectionery market growth.

What is the expected CAGR of the Vegan Confectionery Market?

The Vegan Confectionery Market is estimated to witness a CAGR of 8.5 % from 2023 to 2031

TABLE OF CONTENTS

1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Vegan Confectionery Market - By Product Type
1.3.2 Vegan Confectionery Market - By Distribution Channel
1.3.3 Vegan Confectionery Market - By Region
1.3.3.1 By Country

2. KEY TAKEAWAYS

3. RESEARCH METHODOLOGY

4. VEGAN CONFECTIONERY MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS

5. VEGAN CONFECTIONERY MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS

6. VEGAN CONFECTIONERY MARKET - GLOBAL MARKET ANALYSIS
6.1. VEGAN CONFECTIONERY - GLOBAL MARKET OVERVIEW
6.2. VEGAN CONFECTIONERY - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE

7. VEGAN CONFECTIONERY MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT TYPE
7.1. OVERVIEW
7.2. PRODUCT TYPE MARKET FORECASTS AND ANALYSIS
7.3. CHOCOLATE
7.3.1. Overview
7.3.2. Chocolate Market Forecast and Analysis
7.4. SUGAR
7.4.1. Overview
7.4.2. Sugar Market Forecast and Analysis
7.5. OTHERS
7.5.1. Overview
7.5.2. Others Market Forecast and Analysis
8. VEGAN CONFECTIONERY MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
8.1. OVERVIEW
8.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
8.3. OFFLINE
8.3.1. Overview
8.3.2. Offline Market Forecast and Analysis
8.4. ONLINE
8.4.1. Overview
8.4.2. Online Market Forecast and Analysis
8.5. OTHERS
8.5.1. Overview
8.5.2. Others Market Forecast and Analysis

9. VEGAN CONFECTIONERY MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Vegan Confectionery Market Overview
9.1.2 North America Vegan Confectionery Market Forecasts and Analysis
9.1.3 North America Vegan Confectionery Market Forecasts and Analysis - By Product Type
9.1.4 North America Vegan Confectionery Market Forecasts and Analysis - By Distribution Channel
9.1.5 North America Vegan Confectionery Market Forecasts and Analysis - By Countries
9.1.5.1 Canada Vegan Confectionery Market
9.1.5.1.1 Canada Vegan Confectionery Market by Product Type
9.1.5.1.2 Canada Vegan Confectionery Market by Distribution Channel
9.1.5.2 Mexico Vegan Confectionery Market
9.1.5.2.1 Mexico Vegan Confectionery Market by Product Type
9.1.5.2.2 Mexico Vegan Confectionery Market by Distribution Channel
9.1.5.3 US Vegan Confectionery Market
9.1.5.3.1 US Vegan Confectionery Market by Product Type
9.1.5.3.2 US Vegan Confectionery Market by Distribution Channel
9.2. EUROPE
9.2.1 Europe Vegan Confectionery Market Overview
9.2.2 Europe Vegan Confectionery Market Forecasts and Analysis
9.2.3 Europe Vegan Confectionery Market Forecasts and Analysis - By Product Type
9.2.4 Europe Vegan Confectionery Market Forecasts and Analysis - By Distribution Channel
9.2.5 Europe Vegan Confectionery Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Vegan Confectionery Market
9.2.5.1.1 Germany Vegan Confectionery Market by Product Type
9.2.5.1.2 Germany Vegan Confectionery Market by Distribution Channel
9.2.5.2 France Vegan Confectionery Market
9.2.5.2.1 France Vegan Confectionery Market by Product Type
9.2.5.2.2 France Vegan Confectionery Market by Distribution Channel
9.2.5.3 Italy Vegan Confectionery Market
9.2.5.3.1 Italy Vegan Confectionery Market by Product Type
9.2.5.3.2 Italy Vegan Confectionery Market by Distribution Channel
9.2.5.4 United Kingdom Vegan Confectionery Market
9.2.5.4.1 United Kingdom Vegan Confectionery Market by Product Type
9.2.5.4.2 United Kingdom Vegan Confectionery Market by Distribution Channel
9.2.5.5 Russia Vegan Confectionery Market
9.2.5.5.1 Russia Vegan Confectionery Market by Product Type
9.2.5.5.2 Russia Vegan Confectionery Market by Distribution Channel
9.2.5.6 Rest of Europe Vegan Confectionery Market
9.2.5.6.1 Rest of Europe Vegan Confectionery Market by Product Type
9.2.5.6.2 Rest of Europe Vegan Confectionery Market by Distribution Channel
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Vegan Confectionery Market Overview
9.3.2 Asia-Pacific Vegan Confectionery Market Forecasts and Analysis
9.3.3 Asia-Pacific Vegan Confectionery Market Forecasts and Analysis - By Product Type
9.3.4 Asia-Pacific Vegan Confectionery Market Forecasts and Analysis - By Distribution Channel
9.3.5 Asia-Pacific Vegan Confectionery Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Vegan Confectionery Market
9.3.5.1.1 Australia Vegan Confectionery Market by Product Type
9.3.5.1.2 Australia Vegan Confectionery Market by Distribution Channel
9.3.5.2 China Vegan Confectionery Market
9.3.5.2.1 China Vegan Confectionery Market by Product Type
9.3.5.2.2 China Vegan Confectionery Market by Distribution Channel
9.3.5.3 India Vegan Confectionery Market
9.3.5.3.1 India Vegan Confectionery Market by Product Type
9.3.5.3.2 India Vegan Confectionery Market by Distribution Channel
9.3.5.4 Japan Vegan Confectionery Market
9.3.5.4.1 Japan Vegan Confectionery Market by Product Type
9.3.5.4.2 Japan Vegan Confectionery Market by Distribution Channel
9.3.5.5 South Korea Vegan Confectionery Market
9.3.5.5.1 South Korea Vegan Confectionery Market by Product Type
9.3.5.5.2 South Korea Vegan Confectionery Market by Distribution Channel
9.3.5.6 Indonesia Vegan Confectionery Market
9.3.5.6.1 Indonesia Vegan Confectionery Market by Product Type
9.3.5.6.2 Indonesia Vegan Confectionery Market by Distribution Channel
9.3.5.7 Rest of Asia-Pacific Vegan Confectionery Market
9.3.5.7.1 Rest of Asia-Pacific Vegan Confectionery Market by Product Type
9.3.5.7.2 Rest of Asia-Pacific Vegan Confectionery Market by Distribution Channel
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Vegan Confectionery Market Overview
9.4.2 Middle East and Africa Vegan Confectionery Market Forecasts and Analysis
9.4.3 Middle East and Africa Vegan Confectionery Market Forecasts and Analysis - By Product Type
9.4.4 Middle East and Africa Vegan Confectionery Market Forecasts and Analysis - By Distribution Channel
9.4.5 Middle East and Africa Vegan Confectionery Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Vegan Confectionery Market
9.4.5.1.1 South Africa Vegan Confectionery Market by Product Type
9.4.5.1.2 South Africa Vegan Confectionery Market by Distribution Channel
9.4.5.2 Saudi Arabia Vegan Confectionery Market
9.4.5.2.1 Saudi Arabia Vegan Confectionery Market by Product Type
9.4.5.2.2 Saudi Arabia Vegan Confectionery Market by Distribution Channel
9.4.5.3 U.A.E Vegan Confectionery Market
9.4.5.3.1 U.A.E Vegan Confectionery Market by Product Type
9.4.5.3.2 U.A.E Vegan Confectionery Market by Distribution Channel
9.4.5.4 Rest of Middle East and Africa Vegan Confectionery Market
9.4.5.4.1 Rest of Middle East and Africa Vegan Confectionery Market by Product Type
9.4.5.4.2 Rest of Middle East and Africa Vegan Confectionery Market by Distribution Channel
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Vegan Confectionery Market Overview
9.5.2 South and Central America Vegan Confectionery Market Forecasts and Analysis
9.5.3 South and Central America Vegan Confectionery Market Forecasts and Analysis - By Product Type
9.5.4 South and Central America Vegan Confectionery Market Forecasts and Analysis - By Distribution Channel
9.5.5 South and Central America Vegan Confectionery Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Vegan Confectionery Market
9.5.5.1.1 Brazil Vegan Confectionery Market by Product Type
9.5.5.1.2 Brazil Vegan Confectionery Market by Distribution Channel
9.5.5.2 Argentina Vegan Confectionery Market
9.5.5.2.1 Argentina Vegan Confectionery Market by Product Type
9.5.5.2.2 Argentina Vegan Confectionery Market by Distribution Channel
9.5.5.3 Rest of South and Central America Vegan Confectionery Market
9.5.5.3.1 Rest of South and Central America Vegan Confectionery Market by Product Type
9.5.5.3.2 Rest of South and Central America Vegan Confectionery Market by Distribution Channel

10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

11. VEGAN CONFECTIONERY MARKET, KEY COMPANY PROFILES
11.1. ALTER ECO
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. CHOCOLADEFABRIKEN LINDT AND SPRüNGLI AG
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. DYLAN'S CANDY BAR
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. ENDANGERED SPECIES CHOCOLATE, LLC
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. ENDORFIN
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. EQUAL EXCHANGE COOP
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. FREEDOM CONFECTIONERY
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. GOODIO
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. MONDEL?Z INTERNATIONAL
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. TAZA CHOCOLATE
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments
11.11.
11.11.1. Key Facts
11.11.2. Business Description
11.11.3. Products and Services
11.11.4. Financial Overview
11.11.5. SWOT Analysis
11.11.6. Key Developments

12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
The List of Companies

1. Alter Eco
2. Chocoladefabriken Lindt and Sprüngli AG
3. Dylan's Candy Bar
4. Endangered Species Chocolate, LLC
5. Endorfin
6. EQUAL EXCHANGE COOP
7. Freedom Confectionery
8. Goodio
9. Mondel- z International
10. Taza Chocolate
11.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

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