Wine and Brandy Market Scope and Size by 2031
The wine and brandy market is expected to register a CAGR of 4% during 2023 – 2031. The wine and brandy market is growing due to shift towards premium and luxury products.
Wine and Brandy Market Analysis
- The wine and brandy market is primarily driven by growth in economic development, both in terms of global economic trends and regional factors.
- Stable economic conditions following economic downturn and the recovery of commodity prices, along with the increase in public and private investments constitute factors which contribute to the expansion of the wine and brandy market.
- Red wine being a premium to luxury product, sudden rise in disposable income can induce consumers to buy premium red wines, thereby driving the demand for red wines.
- Additionally, growing importance placed on social and environmental concerns, with social media playing a significant role, may influence wine purchase, especially influencing consumers to opt for wines produced using sustainable and eco-friendly wine making methods.
Wine and Brandy Market Overview
- The wine and brandy market is growing due to various drivers which includes the change in demand for product such as shift towards premium and luxury taste.
- Consumers want to have unique and refined experiences with beverages. Consumers' preference is migrating towards wines and brandies. Growing popularity of wine tourism is likely to drive this market, as wine tourists visit vineyards and wineries to taste different varieties of wines and brandies, ultimately leading to an augmentation in demand for various wines and brandies.
- Growing population who have started drinking wine regularly is one of the major reasons of growth of this market. Drinking wine has become very popular which has resulted in increase in the demand of it and its products.
Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Wine and Brandy Market: Strategic Insights
Shejal
Have a question?
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
Customize Research To Suit Your Requirement
We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
Wine and Brandy Market: Strategic Insights
Shejal
Have a question?
Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
Speak to Analyst
Wine and Brandy Market Drivers and Opportunities
Increasing Demand for Premium and Luxury Alcoholic Drinks to Favor the Market
A major growth driver is the increase in disposable income of consumers. As economies grow and income levels increase, consumers are willing and able to spend more on indulgent and luxury products, including alcoholic beverages. Premium wines and brandies of top-of-the-range status are viewed as exclusive, artisanal, and produce fine-quality products that justify their attractive price. Another factor to this is that consumers are becoming increasingly aware of the craftsmanship and expertise that goes into the production of premium wines and brandies. There is a growing appreciation for the rare and varied flavours, aromas and complexity of alcoholic beverages, which is further igniting demand for premium wines and brandies.
Rising Wine Tourism to Create Lucrative Opportunities
Wine tourism is one of the main contributing factors for the growing wine and brandy market. One of the main benefits of this practise is the direct connection between wineries and consumers. The wineries allow the visitors to meet the winemakers, learn about the winemaking process, familiarise themselves with the brand and its products and ultimately create a stronger bond with the consumer leading to brand loyalty and advocacy of the product. Strengthening loyalty and advocacy can increase sales for wine brands. Wine tourism also helps in increasing awareness and exposure of wineries and their products. The visitors who have a positive experience during their wine tours are more likely to share the experience with others. This can be both through word of mouth in their circles and on social media. This word-of-mouth marketing can significantly contribute to the publicity of the product.
Wine and Brandy Market Segmentation Analysis
Key segments that contributed to the derivation of the wine and brandy market analysis are type, and distribution channel.
- Based on type, the wine and brandy market is divided into wine (red wine, white wine, rose wine, and others) and brandy (cognac, armagnac, and others).
- On the basis of distribution channel, the market is divided into supermarkets and hypermarkets, specialty stores, online retail, and others.
Wine and Brandy Market Share Analysis by Geography
- Wine and Brandy Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia Pacific, Middle East & Africa, and South and Central America.
- Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering wine and brandy market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
- Also, the report covers Porter’s Five Forces analysis, which involves the study of major factors that influence the wine and brandy market in these regions.
Wine and Brandy Market News and Recent Developments
The wine and brandy market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the wine and brandy market are listed below:
- New launch of Rara Neagra Raritet wine at Systembolaget stores. (Source: Carlevana Winery/Press Release/April 2024)
- Beehive brand launched new look of its brandy. (Source: Beehive/Press Release/April 2024)
Wine and Brandy Market Report Coverage and Deliverables
The “Wine and Brandy Market Size and Forecast (2021 – 2031)” provides a detailed analysis of the market covering below areas:
- Wine and brandy market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Wine and brandy market trends as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed Porter’s Five Forces and SWOT analysis
- Wine and brandy market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the wine and brandy market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global wine and brandy market is estimated to grow at a CAGR of 4% during the forecast period 2024-2031.
Increasing alcohol consumption and growing demand for luxury and premium alcoholic drinks are driving factors impacting the wine and brandy market.
Influence of social media and the rise of the "experience economy" is anticipated to play a significant role in the wine and brandy market in the coming years.
Constellation Brands, Pernod Ricard, Remy Martin, Torres, Treasury Wine Estates, Martell, and Bacardi Limited, among others are the leading players operating in the wine and brandy market.
The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
TABLE OF CONTENTS
1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Wine And Brandy Market - By Product Type
1.3.2 Wine And Brandy Market - By Applications
1.3.3 Wine And Brandy Market - By Distribution Channel
1.3.4 Wine And Brandy Market - By Region
1.3.4.1 By Country
2. KEY TAKEAWAYS
3. RESEARCH METHODOLOGY
4. WINE AND BRANDY MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. EXPERT OPINIONS
5. WINE AND BRANDY MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS
6. WINE AND BRANDY MARKET - GLOBAL MARKET ANALYSIS
6.1. WINE AND BRANDY - GLOBAL MARKET OVERVIEW
6.2. WINE AND BRANDY - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE
7. WINE AND BRANDY MARKET - REVENUE AND FORECASTS TO 2028 - PRODUCT TYPE
7.1. OVERVIEW
7.2. PRODUCT TYPE MARKET FORECASTS AND ANALYSIS
7.3. WINE
7.3.1. Overview
7.3.2. Wine Market Forecast and Analysis
7.4. BRANDY
7.4.1. Overview
7.4.2. Brandy Market Forecast and Analysis
8. WINE AND BRANDY MARKET - REVENUE AND FORECASTS TO 2028 - APPLICATIONS
8.1. OVERVIEW
8.2. APPLICATIONS MARKET FORECASTS AND ANALYSIS
8.3. HOUSEHOLD
8.3.1. Overview
8.3.2. Household Market Forecast and Analysis
8.4. COMMERCIAL
8.4.1. Overview
8.4.2. Commercial Market Forecast and Analysis
9. WINE AND BRANDY MARKET - REVENUE AND FORECASTS TO 2028 - DISTRIBUTION CHANNEL
9.1. OVERVIEW
9.2. DISTRIBUTION CHANNEL MARKET FORECASTS AND ANALYSIS
9.3. SUPERMARKETS AND HYPERMARKETS
9.3.1. Overview
9.3.2. Supermarkets and Hypermarkets Market Forecast and Analysis
9.4. SPECIALTY STORES
9.4.1. Overview
9.4.2. Specialty Stores Market Forecast and Analysis
9.5. ONLINE
9.5.1. Overview
9.5.2. Online Market Forecast and Analysis
9.6. OTHERS
9.6.1. Overview
9.6.2. Others Market Forecast and Analysis
10. WINE AND BRANDY MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Wine And Brandy Market Overview
10.1.2 North America Wine And Brandy Market Forecasts and Analysis
10.1.3 North America Wine And Brandy Market Forecasts and Analysis - By Product Type
10.1.4 North America Wine And Brandy Market Forecasts and Analysis - By Applications
10.1.5 North America Wine And Brandy Market Forecasts and Analysis - By Distribution Channel
10.1.6 North America Wine And Brandy Market Forecasts and Analysis - By Countries
10.1.6.1 United States Wine And Brandy Market
10.1.6.1.1 United States Wine And Brandy Market by Product Type
10.1.6.1.2 United States Wine And Brandy Market by Applications
10.1.6.1.3 United States Wine And Brandy Market by Distribution Channel
10.1.6.2 Canada Wine And Brandy Market
10.1.6.2.1 Canada Wine And Brandy Market by Product Type
10.1.6.2.2 Canada Wine And Brandy Market by Applications
10.1.6.2.3 Canada Wine And Brandy Market by Distribution Channel
10.1.6.3 Mexico Wine And Brandy Market
10.1.6.3.1 Mexico Wine And Brandy Market by Product Type
10.1.6.3.2 Mexico Wine And Brandy Market by Applications
10.1.6.3.3 Mexico Wine And Brandy Market by Distribution Channel
10.2. EUROPE
10.2.1 Europe Wine And Brandy Market Overview
10.2.2 Europe Wine And Brandy Market Forecasts and Analysis
10.2.3 Europe Wine And Brandy Market Forecasts and Analysis - By Product Type
10.2.4 Europe Wine And Brandy Market Forecasts and Analysis - By Applications
10.2.5 Europe Wine And Brandy Market Forecasts and Analysis - By Distribution Channel
10.2.6 Europe Wine And Brandy Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Wine And Brandy Market
10.2.6.1.1 Germany Wine And Brandy Market by Product Type
10.2.6.1.2 Germany Wine And Brandy Market by Applications
10.2.6.1.3 Germany Wine And Brandy Market by Distribution Channel
10.2.6.2 France Wine And Brandy Market
10.2.6.2.1 France Wine And Brandy Market by Product Type
10.2.6.2.2 France Wine And Brandy Market by Applications
10.2.6.2.3 France Wine And Brandy Market by Distribution Channel
10.2.6.3 Italy Wine And Brandy Market
10.2.6.3.1 Italy Wine And Brandy Market by Product Type
10.2.6.3.2 Italy Wine And Brandy Market by Applications
10.2.6.3.3 Italy Wine And Brandy Market by Distribution Channel
10.2.6.4 United Kingdom Wine And Brandy Market
10.2.6.4.1 United Kingdom Wine And Brandy Market by Product Type
10.2.6.4.2 United Kingdom Wine And Brandy Market by Applications
10.2.6.4.3 United Kingdom Wine And Brandy Market by Distribution Channel
10.2.6.5 Russia Wine And Brandy Market
10.2.6.5.1 Russia Wine And Brandy Market by Product Type
10.2.6.5.2 Russia Wine And Brandy Market by Applications
10.2.6.5.3 Russia Wine And Brandy Market by Distribution Channel
10.2.6.6 Rest of Europe Wine And Brandy Market
10.2.6.6.1 Rest of Europe Wine And Brandy Market by Product Type
10.2.6.6.2 Rest of Europe Wine And Brandy Market by Applications
10.2.6.6.3 Rest of Europe Wine And Brandy Market by Distribution Channel
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Wine And Brandy Market Overview
10.3.2 Asia-Pacific Wine And Brandy Market Forecasts and Analysis
10.3.3 Asia-Pacific Wine And Brandy Market Forecasts and Analysis - By Product Type
10.3.4 Asia-Pacific Wine And Brandy Market Forecasts and Analysis - By Applications
10.3.5 Asia-Pacific Wine And Brandy Market Forecasts and Analysis - By Distribution Channel
10.3.6 Asia-Pacific Wine And Brandy Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Wine And Brandy Market
10.3.6.1.1 Australia Wine And Brandy Market by Product Type
10.3.6.1.2 Australia Wine And Brandy Market by Applications
10.3.6.1.3 Australia Wine And Brandy Market by Distribution Channel
10.3.6.2 China Wine And Brandy Market
10.3.6.2.1 China Wine And Brandy Market by Product Type
10.3.6.2.2 China Wine And Brandy Market by Applications
10.3.6.2.3 China Wine And Brandy Market by Distribution Channel
10.3.6.3 India Wine And Brandy Market
10.3.6.3.1 India Wine And Brandy Market by Product Type
10.3.6.3.2 India Wine And Brandy Market by Applications
10.3.6.3.3 India Wine And Brandy Market by Distribution Channel
10.3.6.4 Japan Wine And Brandy Market
10.3.6.4.1 Japan Wine And Brandy Market by Product Type
10.3.6.4.2 Japan Wine And Brandy Market by Applications
10.3.6.4.3 Japan Wine And Brandy Market by Distribution Channel
10.3.6.5 South Korea Wine And Brandy Market
10.3.6.5.1 South Korea Wine And Brandy Market by Product Type
10.3.6.5.2 South Korea Wine And Brandy Market by Applications
10.3.6.5.3 South Korea Wine And Brandy Market by Distribution Channel
10.3.6.6 Rest of Asia-Pacific Wine And Brandy Market
10.3.6.6.1 Rest of Asia-Pacific Wine And Brandy Market by Product Type
10.3.6.6.2 Rest of Asia-Pacific Wine And Brandy Market by Applications
10.3.6.6.3 Rest of Asia-Pacific Wine And Brandy Market by Distribution Channel
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Wine And Brandy Market Overview
10.4.2 Middle East and Africa Wine And Brandy Market Forecasts and Analysis
10.4.3 Middle East and Africa Wine And Brandy Market Forecasts and Analysis - By Product Type
10.4.4 Middle East and Africa Wine And Brandy Market Forecasts and Analysis - By Applications
10.4.5 Middle East and Africa Wine And Brandy Market Forecasts and Analysis - By Distribution Channel
10.4.6 Middle East and Africa Wine And Brandy Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Wine And Brandy Market
10.4.6.1.1 South Africa Wine And Brandy Market by Product Type
10.4.6.1.2 South Africa Wine And Brandy Market by Applications
10.4.6.1.3 South Africa Wine And Brandy Market by Distribution Channel
10.4.6.2 Saudi Arabia Wine And Brandy Market
10.4.6.2.1 Saudi Arabia Wine And Brandy Market by Product Type
10.4.6.2.2 Saudi Arabia Wine And Brandy Market by Applications
10.4.6.2.3 Saudi Arabia Wine And Brandy Market by Distribution Channel
10.4.6.3 U.A.E Wine And Brandy Market
10.4.6.3.1 U.A.E Wine And Brandy Market by Product Type
10.4.6.3.2 U.A.E Wine And Brandy Market by Applications
10.4.6.3.3 U.A.E Wine And Brandy Market by Distribution Channel
10.4.6.4 Rest of Middle East and Africa Wine And Brandy Market
10.4.6.4.1 Rest of Middle East and Africa Wine And Brandy Market by Product Type
10.4.6.4.2 Rest of Middle East and Africa Wine And Brandy Market by Applications
10.4.6.4.3 Rest of Middle East and Africa Wine And Brandy Market by Distribution Channel
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Wine And Brandy Market Overview
10.5.2 South and Central America Wine And Brandy Market Forecasts and Analysis
10.5.3 South and Central America Wine And Brandy Market Forecasts and Analysis - By Product Type
10.5.4 South and Central America Wine And Brandy Market Forecasts and Analysis - By Applications
10.5.5 South and Central America Wine And Brandy Market Forecasts and Analysis - By Distribution Channel
10.5.6 South and Central America Wine And Brandy Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Wine And Brandy Market
10.5.6.1.1 Brazil Wine And Brandy Market by Product Type
10.5.6.1.2 Brazil Wine And Brandy Market by Applications
10.5.6.1.3 Brazil Wine And Brandy Market by Distribution Channel
10.5.6.2 Argentina Wine And Brandy Market
10.5.6.2.1 Argentina Wine And Brandy Market by Product Type
10.5.6.2.2 Argentina Wine And Brandy Market by Applications
10.5.6.2.3 Argentina Wine And Brandy Market by Distribution Channel
10.5.6.3 Rest of South and Central America Wine And Brandy Market
10.5.6.3.1 Rest of South and Central America Wine And Brandy Market by Product Type
10.5.6.3.2 Rest of South and Central America Wine And Brandy Market by Applications
10.5.6.3.3 Rest of South and Central America Wine And Brandy Market by Distribution Channel
11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS
12. WINE AND BRANDY MARKET, KEY COMPANY PROFILES
12.1. BRONCO WINE
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. CAVIRO
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. CONSTELLATION BRANDS
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. E AND J GALLO WINERY
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. LVMH
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. MCDOWELL'S NO.1
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. PERNOD RICARD
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. TORRES WINES
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. TREASURY WINE ESTATES
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. VINA CONCHA Y TORO
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments
13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies
1. Bronco Wine
2. Caviro
3. Constellation Brands
4. E and J Gallo Winery
5. LVMH
6. McDowell's No.1
7. Pernod Ricard
8. Torres Wines
9. Treasury Wine Estates
10. Vina Concha Y Toro
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
Get Free Sample For