Witbier Market Overview, Growth, Trends, Analysis, Research Report (2021-2031)

Coverage: Witbier Market covers analysis By Packaging Type (Bottles, and Cans); Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others), and Geography

  • Report Code : TIPRE00011930
  • Category : Food and Beverages
  • No. of Pages : 150
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Witbier Market Key Players Analysis 2031

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The witbier market is expected to register a CAGR of 5% during 2023 – 2031. The witbier market is growing due to increasing consumer awareness of its digestive benefits.

Witbier Market Analysis

  • The increasing in popularity from the growing craft beer market, witbier can be found on menus at places that specialize in craft beer selections. As a result, places with a large craft beer culture, such as North America, particularly the United States and Canada, will show a high demand for witbier.
  • Witbier is ideal for those who want a light and refreshing beer with subtly-flavored notes. Because it has a light body, it is easy to drink. It has a delicate citrusy and fruity flavor and is a little tart or sour.
  • The variant tastes and flavors in beer are increasing in popularity and thus contributing to the demand of witbier. A growing craft beer culture in the US and Canada also fuels the market growth.

Witbier Market Overview

  • Witbier, or white beer, is a genre of the wheat beer family from Belgium. Witbiers are typically a pale, cloudy beer. Witbier is readily identified with refreshing, delicate flavours and a thin body with mild citrusy-fruity and slightly tart or sour qualities, and is pleasing in all seasons. It is classically served in a clear glass without a garnish to make the untarnished subtle flavours shine.
  • The haze comes from the high percentage of wheat used in the brewing process. Unmalted wheat and a portion of malted barley, with or without some oats in the grain bill, contributes to the bready body of the beer as well as its higher ABV (around 5%).
  • Witbiers are flavoured with coriander and orange peel for a complementary bitterness and a nose of citrus zest; the spice should not overpower the bready and very bright wheat notes.

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Witbier Market: Strategic Insights

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Witbier Market Drivers and Opportunities

Consumer

Preferences for Artisanal and Craft Spirits to Favor the Market

Key driver fuelling the witbier market growth includes, renewed interest in historical and artisanal spirits, witbier-focused bars and tourism experiences, increased exposure and interest of people from different ethnicities, emerging trends towards natural and herbal products. As per the Distilled Spirits Council of The United States report published in Feb-2024, the US spirits exports totalled 42.2 billion in 2023 an increase by 8% compared to last year and for American Spirits the records showed exports being totalled to US$ 1.4 billion an increase of 9% from 2022. Overall, these factors are ramping up the global witbier market and are likely to continue doing so in coming times.

Effective Marketing and Branding Strategies

Witbier production benefits from good branding and marketing practices, to help breweries get their witbier products to the right audience. Telling stories of style, craft and originality can help breweries attract consumers looking for an interesting beer experience. Collaborations between breweries and producers of other ingredients or products – for example, local farmers or spice producers – can raise the stakes and inspire new witbier varieties. By experimenting with new ingredients and brewing techniques, witbiers can be developed with new flavour profiles, allowing breweries to tap into the growing market for novel beers.

Witbier Market Segmentation Analysis

Key segments that contributed to the derivation of the witbier market analysis are packaging type, and distribution channel.

  • Based on packaging type, the witbier market is divided into bottles, and cans.
  • On the basis of distribution channel, the market is divided into supermarkets and hypermarkets, specialty stores, online retail, and others.

Witbier Market Share Analysis by Geography

  • Witbier Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia Pacific, Middle East & Africa, and South and Central America.
  • Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering witbier market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
  • Also, the report covers Porter’s Five Forces analysis, which involves the study of major factors that influence the witbier market in these regions.

Witbier Market News and Recent Developments

The witbier market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the witbier market are listed below:

  • Round Corner Brewing launched Saint Cloud, a 5.2% Belgian Style Witbier, as their third official Market Edition beer of the year. (Source: Round Corner Brewing/Press Release/March 2023)

Witbier Market Report Coverage and Deliverables

The “Witbier Market Size and Forecast (2021 – 2031)” provides a detailed analysis of the market covering below areas:

  • Witbier market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
  • Witbier market trends as well as market dynamics such as drivers, restraints, and key opportunities
  • Detailed Porter’s Five Forces and SWOT analysis
  • Witbier market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
  • Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the witbier market
  • Detailed company profiles
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What is the expected CAGR of the witbier market?

The global witbier market is estimated to grow at a CAGR of 5% during the forecast period 2024-2031.

What are the driving factors impacting witbier market?

Increasing alcohol consumption, and consumer preference for artisanal and craft spirits are driving factors impacting the witbier market.

What are the future trends of the witbier market?

Global resurgence and recognition of craft beers such as witbier is anticipated to play a significant role in the witbier market in the coming years.

Which are the leading players operating in the witbier market?

Hoegaarden Brewery, St. Bernardus Brewery, Avery Brewing Company, Blue Moon Brewing Company, and Ommegang Brewery, among others are the leading players operating in the witbier market.

What are the deliverable formats of the witbier market?

The report can be delivered in PDF/Word format, we can also share excel data sheet based on request.

What are the options available for the customization of this report?

Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

TABLE OF CONTENTS

1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Witbier Market - By Packaging Type
1.3.2 Witbier Market - By End Users
1.3.3 Witbier Market - By Region
1.3.3.1 By Country

2. KEY TAKEAWAYS

3. RESEARCH METHODOLOGY

4. WITBIER MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1 Bargaining Power of Buyers
4.2.1 Bargaining Power of Suppliers
4.2.1 Threat of Substitute
4.2.1 Threat of New Entrants
4.2.1 Competitive Rivalry
4.3. EXPERT OPINIONS

5. WITBIER MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS

6. WITBIER MARKET - GLOBAL MARKET ANALYSIS
6.1. WITBIER - GLOBAL MARKET OVERVIEW
6.2. WITBIER - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE

7. WITBIER MARKET - REVENUE AND FORECASTS TO 2028 - PACKAGING TYPE
7.1. OVERVIEW
7.2. PACKAGING TYPE MARKET FORECASTS AND ANALYSIS
7.3. CANS
7.3.1. Overview
7.3.2. Cans Market Forecast and Analysis
7.4. BOTTLES
7.4.1. Overview
7.4.2. Bottles Market Forecast and Analysis
7.5. CASK
7.5.1. Overview
7.5.2. Cask Market Forecast and Analysis
8. WITBIER MARKET - REVENUE AND FORECASTS TO 2028 - END USERS
8.1. OVERVIEW
8.2. END USERS MARKET FORECASTS AND ANALYSIS
8.3. BARS
8.3.1. Overview
8.3.2. Bars Market Forecast and Analysis
8.4. FOOD SERVICE
8.4.1. Overview
8.4.2. Food Service Market Forecast and Analysis
8.5. RETAIL
8.5.1. Overview
8.5.2. Retail Market Forecast and Analysis

9. WITBIER MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Witbier Market Overview
9.1.2 North America Witbier Market Forecasts and Analysis
9.1.3 North America Witbier Market Forecasts and Analysis - By Packaging Type
9.1.4 North America Witbier Market Forecasts and Analysis - By End Users
9.1.5 North America Witbier Market Forecasts and Analysis - By Countries
9.1.5.1 United States Witbier Market
9.1.5.1.1 United States Witbier Market by Packaging Type
9.1.5.1.2 United States Witbier Market by End Users
9.1.5.2 Canada Witbier Market
9.1.5.2.1 Canada Witbier Market by Packaging Type
9.1.5.2.2 Canada Witbier Market by End Users
9.1.5.3 Mexico Witbier Market
9.1.5.3.1 Mexico Witbier Market by Packaging Type
9.1.5.3.2 Mexico Witbier Market by End Users
9.2. EUROPE
9.2.1 Europe Witbier Market Overview
9.2.2 Europe Witbier Market Forecasts and Analysis
9.2.3 Europe Witbier Market Forecasts and Analysis - By Packaging Type
9.2.4 Europe Witbier Market Forecasts and Analysis - By End Users
9.2.5 Europe Witbier Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Witbier Market
9.2.5.1.1 Germany Witbier Market by Packaging Type
9.2.5.1.2 Germany Witbier Market by End Users
9.2.5.2 France Witbier Market
9.2.5.2.1 France Witbier Market by Packaging Type
9.2.5.2.2 France Witbier Market by End Users
9.2.5.3 Italy Witbier Market
9.2.5.3.1 Italy Witbier Market by Packaging Type
9.2.5.3.2 Italy Witbier Market by End Users
9.2.5.4 United Kingdom Witbier Market
9.2.5.4.1 United Kingdom Witbier Market by Packaging Type
9.2.5.4.2 United Kingdom Witbier Market by End Users
9.2.5.5 Russia Witbier Market
9.2.5.5.1 Russia Witbier Market by Packaging Type
9.2.5.5.2 Russia Witbier Market by End Users
9.2.5.6 Rest of Europe Witbier Market
9.2.5.6.1 Rest of Europe Witbier Market by Packaging Type
9.2.5.6.2 Rest of Europe Witbier Market by End Users
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Witbier Market Overview
9.3.2 Asia-Pacific Witbier Market Forecasts and Analysis
9.3.3 Asia-Pacific Witbier Market Forecasts and Analysis - By Packaging Type
9.3.4 Asia-Pacific Witbier Market Forecasts and Analysis - By End Users
9.3.5 Asia-Pacific Witbier Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Witbier Market
9.3.5.1.1 Australia Witbier Market by Packaging Type
9.3.5.1.2 Australia Witbier Market by End Users
9.3.5.2 China Witbier Market
9.3.5.2.1 China Witbier Market by Packaging Type
9.3.5.2.2 China Witbier Market by End Users
9.3.5.3 India Witbier Market
9.3.5.3.1 India Witbier Market by Packaging Type
9.3.5.3.2 India Witbier Market by End Users
9.3.5.4 Japan Witbier Market
9.3.5.4.1 Japan Witbier Market by Packaging Type
9.3.5.4.2 Japan Witbier Market by End Users
9.3.5.5 South Korea Witbier Market
9.3.5.5.1 South Korea Witbier Market by Packaging Type
9.3.5.5.2 South Korea Witbier Market by End Users
9.3.5.6 Rest of Asia-Pacific Witbier Market
9.3.5.6.1 Rest of Asia-Pacific Witbier Market by Packaging Type
9.3.5.6.2 Rest of Asia-Pacific Witbier Market by End Users
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Witbier Market Overview
9.4.2 Middle East and Africa Witbier Market Forecasts and Analysis
9.4.3 Middle East and Africa Witbier Market Forecasts and Analysis - By Packaging Type
9.4.4 Middle East and Africa Witbier Market Forecasts and Analysis - By End Users
9.4.5 Middle East and Africa Witbier Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Witbier Market
9.4.5.1.1 South Africa Witbier Market by Packaging Type
9.4.5.1.2 South Africa Witbier Market by End Users
9.4.5.2 Saudi Arabia Witbier Market
9.4.5.2.1 Saudi Arabia Witbier Market by Packaging Type
9.4.5.2.2 Saudi Arabia Witbier Market by End Users
9.4.5.3 U.A.E Witbier Market
9.4.5.3.1 U.A.E Witbier Market by Packaging Type
9.4.5.3.2 U.A.E Witbier Market by End Users
9.4.5.4 Rest of Middle East and Africa Witbier Market
9.4.5.4.1 Rest of Middle East and Africa Witbier Market by Packaging Type
9.4.5.4.2 Rest of Middle East and Africa Witbier Market by End Users
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Witbier Market Overview
9.5.2 South and Central America Witbier Market Forecasts and Analysis
9.5.3 South and Central America Witbier Market Forecasts and Analysis - By Packaging Type
9.5.4 South and Central America Witbier Market Forecasts and Analysis - By End Users
9.5.5 South and Central America Witbier Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Witbier Market
9.5.5.1.1 Brazil Witbier Market by Packaging Type
9.5.5.1.2 Brazil Witbier Market by End Users
9.5.5.2 Argentina Witbier Market
9.5.5.2.1 Argentina Witbier Market by Packaging Type
9.5.5.2.2 Argentina Witbier Market by End Users
9.5.5.3 Rest of South and Central America Witbier Market
9.5.5.3.1 Rest of South and Central America Witbier Market by Packaging Type
9.5.5.3.2 Rest of South and Central America Witbier Market by End Users

10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

11. WITBIER MARKET, KEY COMPANY PROFILES
11.1. AMBEV
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. ANHEUSER-BUSCH INBEV
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. CARLSBERG
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. COORS BREWING COMPANY
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. FOSTER'S GROUP
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. FULLER'S BREWERY
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. HEINEKEN N.V.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. MILLER BREWING FACTORY
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. PERONI BREWERY
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. TSINGTAO BREWERY
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments

12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS

The List of Companies

1. Ambev
2. Anheuser-Busch InBev
3. Carlsberg
4. Coors Brewing Company
5. Foster's Group
6. Fuller's Brewery
7. Heineken N.V.
8. Miller Brewing Factory
9. Peroni Brewery
10. Tsingtao Brewery

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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