Smart Baby Monitor Market Strategies, Top Players, Growth Opportunities, Analysis and Forecast by 2030

The smart baby monitor market is expected to grow from US$ 1.22 billion in 2022 and is expected to reach US$ 2.28 billion by 2030; it is estimated to record a CAGR of 8.1% from 2022 to 2030. AI-based smart baby monitors are likely to remain a key trend in the market.

Smart Baby Monitor Market Analysis

The growing need for smart home solutions, an increasing number of working parents, and strategic initiatives by market players are driving the market. The market is projected to expand at a significant pace during the forecast period, due to the rising number of corporate daycare/childcare centers. Moreover, the rising population of tech-savvy millennial parents and the development of various childcare are creating lucrative opportunities for the market.

Smart Baby Monitor Market Overview

A smart baby monitor enables parents to watch, talk to, and soothe their child from anywhere.  It keeps track of a baby's heart rate, sleeping patterns, the surrounding temperature, and others. A smart baby monitor uses many sensors to assess the baby and alert the parents of any changes. The increasing number of nuclear families, with upgraded lifestyles and both parents employed, have opened new opportunities for several businesses, including baby care products such as smart baby monitors. It is becoming difficult for single-parent and double-income households to manage office work and household chores. Thus, they are hiring nannies to take care of their babies while they are at work, which demands the installation of baby monitors to keep a watch on both nannies and babies.

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Smart Baby Monitor Market: Strategic Insights

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Smart Baby Monitor Market Drivers and Opportunities

Growing Need for Smart Home Solutions to Favor Market

The rising adoption of smart home solutions contributes to the growth of the smart baby monitor market. Baby monitors help parents understand their baby's sleep and routine. Continuous monitoring of the baby's activities helps parents to analyze the baby's health condition. Such benefits offered by smart baby monitors fuel the adoption of smart baby monitors in France. In France, the increasing number of working parents, coupled with online retail trends, is providing enhanced accessibility and convenience and improved spending on advanced baby care products, including smart baby monitors.

Development of Various Childcare Centers

The countries such as China, Canada, the US, Germany, India, and France, among others, have various forms of childcare centers, such as nurseries (for children aged under 3), preschools (for children aged 3–7), childminders/nannies (for all children), and after-school care (for children attending primary school). Working parents are constantly worried about their children's well-being, which drives their inclination toward technological solutions that can help them provide constant attention to their children. In addition, many international businesses have chosen Germany to expand their business as Germany has a strong economy. Thus, the workforce in Germany has increased, which has further fueled the number of working women in the country. Thus, the rise in the number of working women fuels the demand for smart baby monitors to monitor their babies when they are away.

Smart Baby Monitor Market Report Segmentation Analysis

Key segments that contributed to the derivation of the smart baby monitor market analysis are type, deployment, sales channel, and application.

• Based on type, the smart baby monitor market is divided into video monitor devices and audio monitor devices. The above 10 Kgs segment held a larger market share in 2022.
• In terms of deployment, the market is divided into inventory and order management and human capital management. The assembly segment held a larger market share in 2022.
• On the basis of sales channels, the smart baby monitor market is segmented into online and offline. The robotic arm segment held a larger market share in 2022.
• By application, the market is divided into BFSI, hospitals, daycare, retail, government, home/family, and others. The automotive segment held a larger market share in 2022.

Smart Baby Monitor Market Share Analysis by Geography

The geographic scope of the smart baby monitor market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South & Central America.

The market in Asia Pacific is projected to expand during the forecast period, due to the rise in childbirth in countries such as China, India, and Japan. In January 2016, the government of China decided to end the one-child policy. This factor led to the rise in childbirth in the country, acting as one of the driving factors for the smart baby monitor market. Furthermore, the government aims to invest tremendously in IoT, wireless networks, AI, and other technologies, which has developed the awareness of these technologies in the country. Therefore, the market players are integrating these technologies into their products to gain more customer base. For example, in February 2023, bonoch launched a long-range baby monitor that offers full house coverage and does not require a Wi-Fi connection.

Smart Baby Monitor Market Regional Insights

The regional trends and factors influencing the Smart Baby Monitor Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Smart Baby Monitor Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

Smart Baby Monitor Market Report Scope

Smart Baby Monitor Market Players Density: Understanding Its Impact on Business Dynamics

The Smart Baby Monitor Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.

Major Companies operating in the Smart Baby Monitor Market are:

1. Fortinet Inc
2. Sophos Ltd
3. Cisco Systems Inc
4. Juniper Networks Inc
5. Huawei Technologies Co Ltd
6. Barracuda Networks

Disclaimer: The companies listed above are not ranked in any particular order.

Smart Baby Monitor Market News and Recent Developments

The smart baby monitor market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the smart baby monitor market are listed below:

• Nanit introduced a smart baby monitor that can measure breathing movements and offers best-in-class connectivity as well as high-quality audio and video functions. The "Nanit Pro® smart monitor allows parents to connect with their babies in real-time and has a notification feature that alerts them to baby activity. (Source: Nanit, Company Website, September 2022).
• As part of its expanding product line, EZVIZ, a smart home camera business, has announced its first artificial intelligence (AI)-powered small baby monitor. The EZVIZ infant Monitor 1 is meant to fit into any infant room due to its palm-sized size and visually appealing design. This is a fully portable, battery-powered device that can be brought almost anywhere. In 2022, VTech Communications introduced the VTech DM221 Audio Baby Monitor, which has a nightlight and a long-range audio range. (Source: EZVIZ, Company Website, September 2022).

Smart Baby Monitor Market Report Coverage and Deliverables

The “Smart Baby Monitor Market Size and Forecast (2020–2030)” report provides a detailed analysis of the market covering below areas:

• Smart baby monitor market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
• Smart baby monitor market trends as well as market dynamics such as drivers, restraints, and key opportunities
• Detailed PEST/Porter’s Five Forces and SWOT analysis
• Smart baby monitor market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the smart baby monitor market
• Detailed company profiles