Social Customer Relationship Management Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

MARKET INTRODUCTION

Social Customer Relationship Management (CRM) advancements have made it faster, more accessible, and have also brought in crucial data on business analytics. Social CRM is being adopted by businesses as an additional channel in their CRM software systems. Social CRM refers to the addition of a social layer to traditional CRM software systems. These solutions provide businesses various benefits, including more transparency, improved exchange of business ideas and information, flexibility, and performance. Companies can use social CRM to develop consumer engagement and boost their brand's visibility among customers.

MARKET DYNAMICS

In today's business environment, social Customer Relationship Management (CRM) solutions are gaining traction. With the advent of social media, businesses are integrating social media into CRM software, paving the door for social CRM to emerge as a new channel. Traditional CRM solutions are combined with social media in social customer relationship management market solutions to improve customer engagement for businesses. The solution offers a social platform for enterprises' growing CRM demands, as well as flexibility in terms of reach, implementation, and administration.

MARKET SCOPE

The "Global Social Customer Relationship Management Market Analysis To 2031" is a specialized and in-depth study of the technology, media, and telecommunication industry with a special focus on the global market trend analysis. The social customer relationship management market report aims to provide an overview of the social customer relationship management market with detailed market segmentation by solution, application, verticals, organization size, and geography. The global social customer relationship management market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading social customer relationship management market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

The global social customer relationship management market is segmented based on solution, application, verticals, organization size. Based on solution, the social customer relationship management market is segmented into social monitoring, social mapping, social middleware, social management, social measurement. Based on application, the social customer relationship management market is segmented into marketing, sales, customer support and service, others. Based on verticals, the social customer relationship management market is segmented into BFSI, consumer goods and retail, energy and power, healthcare, oil and gas, telecom and IT, automotive, government, transportation and logistics, others. Based on organization size, the social customer relationship management market is segmented into small and medium enterprises, large enterprises.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global social customer relationship management market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2031 with respect to five major regions, namely, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The social customer relationship management market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting the social customer relationship management market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely, North America, Europe, APAC, MEA, and South& Central America after evaluating political, economic, social and technological factors affecting the social customer relationship management market in these regions.

Social Customer Relationship Management Market Report Analysis

Social Customer Relationship Management Market

• 
  CAGR (2023 - 2031)

  XX%
• Market Size 2023
  US$ XX Million
• Market Size 2031
  US$ XX Million

Report Coverage

• Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope

• Key future trends
• Detailed PEST/Porter’s Five Forces and SWOT analysis

• Industry landscape and competition analysis & recent developments
• Detailed company profiles

• Global and regional market analysis covering key market trends, major players, regulations, and recent market developments

Key Players

• Attensity Group
• Jive Software
• Lithium Technologies
• Microsoft Corporation
• Oracle
• Pegasystems
• Questback
• Salesforce.com
• SAP SE

Regional Overview

• North America
• Europe
• Asia-Pacific
• South and Central America
• Middle East and Africa

Market Segmentation

By Solution

• Social Monitoring
• Social Mapping
• Social Middleware
• Social Management
• Social Measurement

By Application

• Marketing
• Sales
• Customer Support and Service

By Verticals

• BFSI
• Consumer Goods and Retail
• Energy and Power
• Healthcare
• Oil and Gas
• Telecom and IT
• Automotive
• Government
• Transportation and Logistics

By Organization Size

• Small and Medium Enterprises
• Large Enterprises

MARKET PLAYERS

The reports cover key developments in the social customer relationship management market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for the expansion of business and customer base of market players. The market players from social customer relationship management market are anticipated to lucrative growth opportunities in the future with the rising demand for filter products in the global market. Below mentioned is the list of few companies engaged in the underwriting and rating software market.

The report also includes the profiles of key companies along with their SWOT analysis and market strategies in the underwriting and rating software market. In addition, the report focuses on leading industry players with information such as company profiles, components, and services offered, financial information of the last 3 years, the key development in the past five years.

•   Attensity Group
  
•   Jive Software
  
•   Lithium Technologies
  
•   Microsoft Corporation
  
•   Oracle
  
•   Pegasystems
  
•   Questback
  
•   Salesforce.com
  
•   SAP SE
  
•   SugarCRM
  

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

Social Customer Relationship Management Report Scope