Sweeteners Market Growth, Size, Share, Trends, Key Players Analysis, and Forecast till 2031

The sweeteners market is expected to register a CAGR of 3.0% during 2023–2031. Increasing demand for natural sweeteners is likely to remain a key trend in the market.

Sweeteners Market Analysis

• The growth of fast-food and bakery industries is driven by customer lifestyles and food customs, leading to a lucrative growth in the sweetener market. Growing preference for honey and artificial sweeteners is leading to growing health consciousness and a preference for natural sweetener-based foodstuffs.
• Consumers' mounting demand for convenience foods, fast-paced lifestyles, and rising disposable income are driving the growth of the sweetener market. Producers are presenting several sugar alternatives like mannitol, xylitol, erythritol, stevia, and honey to cater to the growing global demand for sweeteners.
• Sweeteners with health benefits like digestive or prebiotic benefits are becoming popular among health-conscious customers looking for nutritional value in their food and beverages.
• Sweetener producers are emphasizing developing innovative formulations that closely match the texture and taste of sugar, to reduce calories and sugar content.

Sweeteners Market Overview

• A sweetener is an element added to food or drinks to impart the flavor of sweetness, either because it contains a type of sugar, or because it contains a sweet-tasting sugar substitute.
•  Several natural non-sugar sweeteners and artificial sweeteners are used to produce food and drink.
• Producers are also actively producing innovative plant-based sweeteners that can produce the same taste and functionality as conventional sweeteners like sugar and high-fructose corn syrup.
• These continuous efforts are driven by the requirement to meet the demands of health-conscious consumers who seek healthier and more sustainable substitutes in their food picks.

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Sweeteners Market: Strategic Insights

Sweeteners Market

• Market Size 2023
  US$ XX Million
• Market Size 2031
  US$ XX Million

Market Dynamics

GROWTH DRIVERS

• Increasing Health Consciousness among Consumers

FUTURE TRENDS

• Increasing demand for natural sweeteners

OPPORTUNITIES

• Increasing Demand for Low-Calorie and Sugar-Free Products

Regional Overview

• North America
• Europe
• Asia-Pacific
• South and Central America
• Middle East and Africa

Market Segmentation

Type

• Sucrose
• High-fructose Corn Syrup
• Natural Sweeteners
• Artificial Sweeteners
• Novel Sweeteners
• Polyols

Sales Channel

• Direct
• Indirect

Form

• Granulated
• Powder
• Liquid

Application

• Bakery and Confectionery
• Beverages
• Dairy and Desserts
• Soups
• Sauces
• Dressings

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Sweeteners Market Drivers and Opportunities

Increasing Health Consciousness among Consumers

• The increasing focus on personal well-being and the desire for healthier choices in daily life are driving the demand for alternative sweeteners.
• Consumers are becoming more health-conscious and seeking alternatives to traditional sugar due to concerns about obesity, diabetes, and other lifestyle diseases.
• To opt for healthier dietary options, individuals are actively searching for low-calorie and sugar-free alternatives in their food and beverages.
• This shift towards healthier choices has led to the adoption of sweeteners that provide sweetness without the negative health effects associated with sugar consumption.

Increasing Demand for Low-Calorie and Sugar-Free Products

• The increasing popularity of low-calorie and sugar-free food and beverage products is a major factor propelling the growth of the sweeteners market.
• Consumers are increasingly becoming aware of the amount of sugar they consume and are actively seeking alternatives that provide sweetness without the calories found in traditional sugar.
• The rise in several diseases, including obesity and diabetes, has further fuelled the demand for sugar substitutes. As a result, the market has witnessed a surge in low-calorie and sugar-free options, allowing consumers to enjoy the taste of sweetness while managing their dietary needs.

Sweeteners Market Report Segmentation Analysis

Key segments that contributed to the derivation of the sweeteners market analysis are deployment type and enterprise size.

• Based on type, the sweeteners market is divided into sucrose, high-fructose corn syrup, natural sweeteners, artificial sweeteners, novel sweeteners, and polyols.
• based on sales channel, the market is divided into direct and indirect.
• Based on type, the form market is divided into granulated, powder, and liquid.
• based on application, the market is divided into bakery and confectionery, beverages, dairy and desserts, soups, sauces, dressings, and others.

Sweeteners Market Share Analysis by Geography

• Sweeteners Market Report comprises a detailed analysis of five major geographic regions, which includes current and historical market size and forecasts for 2021 to 2031, covering North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA), and South & Central America.
• Each region is further sub-segmented into respective countries. This report provides analysis and forecasts of 18+ countries, covering sweeteners market dynamics such as drivers, trends, and opportunities that are impacting the markets at the regional level.
• Also, the report covers PEST analysis, which involves the study of major factors that influence the sweeteners market in these regions.

Sweeteners Market Market Report Scope

Sweeteners Market News and Recent Developments

The sweeteners market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the sweeteners market are listed below:

• Ingredion Incorporated, a global provider of specialty ingredients and innovation leader in plant-based sugar reduction, today announced the launch of PURECIRCLE™ Clean Taste Solubility Solution (CTSS). This breakthrough clean-label stevia innovation is more than 100 times more soluble than Reb M stevia and carries unparalleled taste performance compared to artificial sweeteners and other stevia ingredients according to a global consumer panel and extensive sensory testing*. The first-of-its-kind, natural-origin sweetener mimics the sensory performance of sugar without the need for any additives in the manufacturing process. CTSS enables 100 percent sugar reduction and is ideal for use in beverages, fruit preps, syrups, liquid concentrates, bars, and sauces. (Source: Company Website, Ingredion Incorporated, April 2024).
• Ajinomoto Co., Inc, announced that it completed procedures on December 21, 2023 (local time) for the acquisition of all equities of Forge Biologics Holdings, LLC (“Forge”) through its consolidated subsidiary Ajinomoto North America Holdings, Inc., in line with its press release “Ajinomoto Group Acquires Forge Biologics, a US-Based Gene Therapy CDMO for Approximately JPY 82.8 billion” dated November 13, 2023. (Source: Company Website, Ajinomoto Co., Inc, December 2023)

Sweeteners Market Report Coverage and Deliverables

The “Sweeteners Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

• Sweeteners market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
• Sweeteners market trends as well as market dynamics such as drivers, restraints, and key opportunities
• Detailed PEST/Porter’s Five Forces and SWOT analysis
• Sweeteners market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments in the sweeteners market
• Detailed company profiles