The tactile printing market was valued at US$ 1,353.27 million in 2021 and is projected to reach US$ 2,257.92 million by 2028; it is expected to grow at a CAGR of 7.6% from 2021 to 2028.
Tactile printing is a process of creating a texture on a printing substrate, which can be sensed with touch. Tactile printing finds various applications in pharmaceutical, medical packaging, human services, health science, agriculture, service, and other sectors. The demand for tactile printing is being majorly driven by the growing use of this technique in mapping, labeling, packaging, security, and secure documentation. Further, increasing investments in the Braille printing technology due to the escalating demand for customized solutions such as Braille printed games, wristbands, musical cards, pins, switches, visiting cards, location labels, stickers, greeting cards, and calculators is augmenting the growth of the tactile printing market. With many countries focusing on encouraging the employment of visually impaired people, the Braille printing industry is presenting significant opportunities to the tactile printing market players.
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Impact of COVID-19 Pandemic on Tactile Printing Market
Due the disruptions in supply and demand across the value chain, companies operating in the global tactile printing market are witnessing decline in revenue and business growth. Therefore, the outbreak restrained the overall growth of the market in 2020 to some extent. However, owing to the expected rise in demand from commercial and industrial users globally, the market growth is expected to normalize from third quarter of 2021 and continue to grow at a steady rate from 2021 to 2028.
Tactile Printing Market Insights
Growing Demand for Tactile Graphics to Empower Visually Impaired People
Employers at small and medium-sized enterprises provide employment opportunities to a diverse range of candidates, accommodating physically disabled contenders in the workforce. Consequently, sectors such as marketing, business management and administration, human services, health science, and agriculture are extensively employing visually impaired aspirants at a large scale. Several other sectors employing visually impaired individuals include non-profit organizations; local, state, and federal governments; and self-employed entrepreneurs. Legislative changes and civil right laws also positively impact the career opportunities of visually impaired individuals. Therefore, tactile signage boards and maps are in high demand to assist these people at workplaces.
Application-Based Market Insights
Based on application, the tactile printing market is segmented into packaging and labels, tactile graphics, and secure documentation. The packaging and labels segment led the market in 2020. Tactile printing finds a major application in packaging and labeling operations across various verticals, which helps enterprises in grabbing a broader customer base. Tactile printed packaging materials and labels also assist the visually impaired people. Moreover, the use of tactile print helps the brands with trendy presentation and decorative embellishment in packaging, offering barrier and others special features.
The players operating in the
tactile printing
market adopt strategies such as mergers, acquisitions, and market initiatives to maintain their positions in the market. A few developments by key players are listed below:- In 2020, ViewPlus Technologies Inc. introduced the strongest and most readable Braille dot of any desktop Braille printer, while maintaining a pleasing rounded dot shape with Power-Dot Braille that is now available. The VP Delta 2 and VP Columbia 2 still emboss high-resolution tactile graphics and Library of Congress (LOC) Braille.
- In 2021, Roland DGA Corporation announced the launch of VersaUV LEC2-640 and LEC2-330, next-generation UV printer/cutters uniquely engineered to take label, packaging, sign, display, and interior décor production to another level.
Tactile Printing Market Regional Insights
The regional trends and factors influencing the Tactile Printing Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Tactile Printing Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.
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Tactile Printing Market Report Scope
Report Attribute | Details |
---|---|
Market size in 2021 | US$ 1.35 Billion |
Market Size by 2028 | US$ 2.26 Billion |
Global CAGR (2021 - 2028) | 7.6% |
Historical Data | 2019-2020 |
Forecast period | 2022-2028 |
Segments Covered |
By Application
|
Regions and Countries Covered | North America
|
Market leaders and key company profiles |
Tactile Printing Market Players Density: Understanding Its Impact on Business Dynamics
The Tactile Printing Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.
Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.
Major Companies operating in the Tactile Printing Market are:
- Altix
- Konica Minolta, Inc.
- Rink Printing Company
- Sturdy Print & Design Ltd
- American Thermoform
Disclaimer: The companies listed above are not ranked in any particular order.
- Get the Tactile Printing Market top key players overview
The tactile printing market has been segmented as follows:
Tactile Printing Market – by Application
- Packaging & Labels
- Tactile graphics
- Secure Documentation
Tactile Printing Market – by End User
- Braille Users
- Industrial
- Government & Defense
Tactile Printing Market – by Geography
North America
- US
- Canada
- Mexico
Europe
- Germany
- France
- Italy
- UK
- Russia
- Rest of Europe
Asia Pacific (APAC)
- Australia
- China
- India
- Japan
- South Korea
- Rest of APAC
Middle East and Africa (MEA)
- South Africa
- Saudi Arabia
- UAE
- Rest of MEA
South America (SAM)
- Brazil
- Argentina
- Rest of SAM
Company Profiles
- Altix
- Konica Minolta, Inc.
- Rink Printing Company
- Sturdy Print & Design Ltd
- American Thermoform
- Canon Inc
- Index Braille
- Kanematsu USA
- ViewPlus Technologies Inc
- Roland DG Corporation
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Application and End User and Geography
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
The tactile printing market by application has been segmented into packaging and labels, tactile graphics, and secure documentation. The packaging and labels segment led the tactile printing market with a market share of more than 60% in 2020.
The demand for tactile printing is being majorly driven by the growing use of this technique in mapping, labeling, packaging, security, and secure documentation. Further, increasing investments in the Braille printing technology due to the escalating demand for customized solutions such as Braille printed games, wristbands, musical cards, pins, switches, visiting cards, location labels, stickers, greeting cards, and calculators is augmenting the market growth. With many countries focusing on encouraging the employment of visually impaired people, the Braille printing industry is presenting significant opportunities to the tactile printing market players.
APAC led the global tactile printing market with a revenue share of more than 30% in 2020.The dominance of the region is attributed to the rise in demand for tactile printing in the automotive, chemicals, cosmetics, and health and beauty industries, among others. Increasing awareness about hygiene and transforming lifestyle of consumers, leading to high preference for contamination-free food, in countries such as India, China, and Indonesia have stimulated developments in packaging inks and coating materials in APAC. Moreover, high pace of industrialization and urbanization is fuelling the adoption of tactile printing technology in the region.
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The List of Companies - Tactile Printing Market
- Altix
- Konica Minolta, Inc.
- Rink Printing Company
- Sturdy Print & Design Ltd
- American Thermoform
- Canon Inc
- Index Braille
- Kanematsu USA
- ViewPlus Technologies Inc
- Roland DG Corporation