The dairy alternatives market size is projected to reach US$ 70.60 billion by 2031 from US$ 31.13 billion in 2023. The market is expected to register a CAGR of 10.8% during 2023–2031. Surging demand for functional dairy alternatives is likely to remain a key trend in the market.
Dairy Alternatives Market Analysis
The vegan population has grown significantly over the past few years. According to Veganuary (a non-profit organization that encourages individuals worldwide to go vegan for the entire month of January), more than 620,000 people registered for the Veganuary campaign in 2022, and the registrations increased by 200% in the last 3 years. People are increasingly switching to a vegan diet due to increased health and sustainability concerns. The livestock industry is one of the significant contributors to the total anthropogenic greenhouse gas emissions. According to the Food and Agriculture Organization (FAO), the worldwide livestock industry emits 7.1 gigatons of carbon dioxide per year, accounting for 14.5% of all human-caused greenhouse gas emissions. The dairy sector is responsible for 30% of the total livestock emissions.
Many studies have shown that shifting to a vegan diet can significantly lower carbon dioxide emissions. According to Dr. Fredrik Hedenus, a professor at the Chalmers University of Technology, Sweden, and the co-author of a research paper on meat and dairy consumption, published in the journal 'Climate Change,' reducing the consumption of meat and dairy products can be crucial to bringing agricultural climate pollution down to acceptable levels.
Moreover, many organizations, such as the United Nations, PETA, and Good Food Institute, believe that veganism can help save the planet from the climate crisis. The awareness regarding the harmful effects of the livestock industry on the environment is increasing among consumers. The consumption of plant-based dairy products helps minimize carbon footprints, save water and other natural resources, and reduce the overall environmental impacts. Therefore, consumers are rapidly switching to plant-based dairy and meat products. This factor is significantly driving the dairy alternatives market.
Dairy Alternatives Market Overview
Dairy alternatives such as milk, yogurt, ice cream, cheese, and butter are made from soymilk, pea milk, , and coconut milk. Soymilk is more affordable than other plant milk, and it provides a similar amount of protein as whole milk. Consumers are highly inclined toward plant-based or vegan-friendly products due to increasing health concerns and growing awareness of animal welfare. Plant-based products are generally perceived to be healthier alternatives. Moreover, dairy farming is negatively impacting the overall environment leading to climate change. This factor is also influencing the growth of the dairy alternatives market.
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Dairy Alternatives Market: Strategic Insights
Market Size Value in US$ 28,181.76 million in 2022 Market Size Value by US$ 51,656.58 million by 2028 Growth rate CAGR of 10.6% from 2022 to 2028. Forecast Period 2022-2028 Base Year 2022
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Dairy Alternatives Market: Strategic Insights
Market Size Value in | US$ 28,181.76 million in 2022 |
Market Size Value by | US$ 51,656.58 million by 2028 |
Growth rate | CAGR of 10.6% from 2022 to 2028. |
Forecast Period | 2022-2028 |
Base Year | 2022 |
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Speak to AnalystDairy Alternatives Market Drivers and Opportunities
Rising Incidences of Lactose Intolerance to Favor Market
According to the National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK), an average of 68% of the world’s population has lactose intolerance. According to the National Institute of Health (NIH), lactose intolerance is quite common in the adult population in East Asia, affecting 75–95% of the people in these communities. Moreover, congenital lactose deficiency is largely observed across Asia Pacific and Africa. Thus, countries such as China, Japan, South Korea, and Taiwan are potential markets for dairy alternatives.
Plant-based dairy products have similar texture, creaminess, and consistency to conventional dairy products. They are fortified with nutrients, such as protein and calcium, to meet the daily nutrient requirements of consumers. Thus, the increasing prevalence of lactose intolerance and milk allergies among consumers is driving the dairy alternatives market.
Increasing Number of New Product Launches to Provide Massive Growth Opportunities
Manufacturers of dairy alternatives are making significant investments in product innovation to appeal to a large group of consumers. Product innovation strategy offers a competitive edge to the players operating in the market, boosting their profitability. The manufacturers of dairy alternatives offer certified organic, non-GMO, gluten-free, clean-label, and allergen-free products to cater to emerging customer requirements. Moreover, as consumers have become health-conscious, they prefer low-calorie and low-fat products. Therefore, manufacturers of plant-based dairy offer unsweetened and low-sugar products. For instance, in February 2021, Hasla Foods launched zero-sugar oat milk yogurt in a 24 oz family size. The product contains only 90 calories per serving and has no added sugar. In June 2021, the same company expanded its retail footprint by making its products available across 160 National Grocers by Vitamin Cottage stores in the US.
Further, manufacturers are experimenting with different sources of plant-based milk, such as barley, peas, hemp, chia seeds, bananas, and cashews. For instance, Take Two Foods, one of the key manufacturers of plant-based milk, offers nutrient-enriched barley milk, which has a complete portfolio of nutrients, such as protein, fiber, calcium, and unsaturated fats. Such strategies are expected to provide lucrative opportunities to the dairy alternatives market during the forecast period.
Dairy Alternatives Market Report Segmentation Analysis
Key segments that contributed to the derivation of the Dairy Alternatives Market analysis are source, product type, and distribution channel.
- Based on source, the dairy alternatives market is divided into soy, almond, coconut, oats, and others. The soy segment held the largest market share in 2023. Soy is projected to gain popularity among the elderly and female consumers in the US, as it includes isoflavones, which are claimed to lower the risk of heart disease and breast cancer. Soy also contains phytoestrogen, a hormone that works similarly to estrogen in women. Consuming soy-based dairy alternatives is popular among women as an alternative therapy for raising estrogen levels. Soy is rich in nutrients and has a high protein content compared to other dairy alternatives; therefore, the popularity of soy for its benefits culminates in driving the market for the segment during the forecast period.
In terms of distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment dominated the market in 2023. Supermarkets and hypermarkets are large retail establishments that offer a wide range of groceries, foodstuffs, beverages, and other household goods. Products from various brands are available at reasonable prices in these stores, allowing shoppers to find the right product quickly. Moreover, these stores offer attractive discounts, multiple payment options, and a pleasant customer experience. Supermarkets and hypermarkets focus on maximizing product sales to increase their profit margins. Manufacturers of plant-based dairy products usually prefer to sell their products through supermarkets and hypermarkets owing to the high footfall received by these stores. Increasing urbanization, rising working-class population, and competitive pricing boost the popularity of supermarkets and hypermarkets in developed and developing regions.
Dairy Alternatives Market Share Analysis by Geography
The geographic scope of the dairy alternatives market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.
The Asia Pacific dairy alternatives market held the largest market share in 2023. In recent years, the consumption of milk alternatives has steadily increased due to the growing number of lactose-intolerant people and health concerns about antibiotics and growth hormones that are often found in cow's milk. The research conducted by Rakuten in 2021 showed that 87% of consumers in China had tried plant-based milk, 50% had tried other dairy substitutes, 42% had tried plant-based meat, and 32% had tried vegan egg replacements. Furthermore, the same research found that 3% of respondents only consume plant-based foods. Thus, the dairy alternatives market is growing due to the increasing demand for plant-based dairy products due to the increasing prevalence of lactose intolerance across Asia Pacific.
Dairy Alternatives Market Report Scope
Dairy Alternatives Market News and Recent Developments
The dairy alternatives market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for speech and language disorders:
- Plant-based milk brand milkadamia moves into the refrigerated set and proves “less is more” with the debut of its organic Artisan macadamia milk and blends line that skips the fillers and gums common in many non-dairy beverages and responds to a growing demand for more homemade-like options. (Source: Dairy Alternatives – Milkadamia, Press Release/Company Website/Newsletter, 2024)
- Califia Farms launched Califia Farms Complete, a creamy plant milk with nine essential nutrients, eight grams of protein, all nine essential amino acids, and half the sugar of dairy milk, the company stated. (Source: Dairy Alternatives Califia Farms LLC, Press Release/Company Website/Newsletter, 2024)
Dairy Alternatives Market Report Coverage and Deliverables
The “Dairy Alternatives Market Size and Forecast (2023–2031)” report provides a detailed analysis of the market covering below areas:
- Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
- Market dynamics such as drivers, restraints, and key opportunities
- Key future trends
- Detailed PEST/Porter’s Five Forces and SWOT analysis
- Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Source, Product Type, and Distribution Channel
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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