Data Annotation Tools Market Forecast & Growth Outlook | 2031

Data Annotation Tools Market Size and Forecast (2021–2031), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: Type (Text, Image, and Others); Annotation Type (Manual, Semi-Supervised, and Automatic); End-user (Automotive, Government, Healthcare, Financial Services, Retail, IT and Telecom, and Others); and Geography

  • Report Code : TIPRE00008379
  • Category : Technology, Media and Telecommunications
  • No. of Pages : 150
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Data Annotation Tools Market Size 2021-2031 | Drivers and Opportunities

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The data annotation tools market size is projected to reach US$ 7.92 billion by 2031 from US$ 1.58 billion in 2023. The market is expected to register a CAGR of 22.3% in 2023–2031. The emergence of advanced annotation tools, such as computer vision and natural language processing (NLP), is likely to remain a key data annotation tools market trends.

Data Annotation Tools Market Analysis

The data annotation tools market is growing at a rapid pace due to the growing adoption of AI in the healthcare industry and the increasing large volume of data generated by advanced technologies such as ML, IoT, advanced predictive analytics, AI, and robotics. The market is expanding steadily, driven by the increasing demand for self-service applications. Moreover, the increasing adoption of data annotation tools by organizations and the growing deployment of next-generation data annotation tools by industries are providing lucrative opportunities for market growth.

Data Annotation Tools Market Overview

Data annotation tools are often built utilizing a mix of data science techniques and software development. The process begins with the selection of appropriate data samples for annotation, which are subsequently labeled or annotated by either human annotators or automated algorithms. Annotations can take the form of bounding boxes, key points, polygons, or text labels, depending on the type of data being annotated. Data annotation tools are essential in artificial intelligence and machine learning projects, as they support users in the labeling and annotation of data, making it suitable for training ML algorithms. These technologies are necessary for applications such as object detection, text categorization, image segmentation, and speech recognition. Significant benefits offered by data annotation tools such as zooming, resizing, and panning increase its adoption among organizations, hence driving the market.

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Data Annotation Tools Market: Strategic Insights

data-annotation-tools-market
Market Size Value inUS$ 897.5 Million in 2020
Market Size Value byUS$ 6450.0 Million by 2027
Growth rateCAGR of 32.54% from 2021-2027
Forecast Period2021-2027
Base Year2021
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Data Annotation Tools Market Drivers and Opportunities

Growing Adoption of AI in the Healthcare Industry is Driving the Market

Data annotation plays an important role in improving Al applications used in the healthcare industry. In medical imaging data technology, Al-powered systems use computer vision or machine vision to identify probable injuries and patterns, allowing health practitioners to automatically write reports once the patient has been analyzed. AI is used to quickly examine a database of X-ray images, CT scans, and MRI scans for diagnoses of various injuries. Data annotation tools help Al-based systems separate data acquired from average and injured medical photographs in order to generate the final reports of the examined individuals. This increases the adoption of data annotation tools for enhancing Al applications in the healthcare industry.

Increasing Adoption of Data Annotation Tools by Organizations - An Opportunity in the Data Annotation Tools Market

The effectiveness of automated data annotation tools and the growing usage of cloud computing to annotate large datasets are creating opportunities in the market. Businesses use data annotation tools to improve accuracy and manage their staff. AI-based data annotation tools have automated capabilities, which increases its adoption among organizations for workforce management. Data annotation tools are integrated with significant workforce management features, including task assignment and productivity analytics, which measure the amount of time spent on each job or subtask.

Data annotation tools provide organizations with a comprehensive method for managing the datasets and workflow. These tools support organizations in investigating, importing, and handling the large volume of data and file formats they need to label, which is expected to create opportunities for the market during the forecast period.

Data Annotation Tools Market Report Segmentation Analysis

Key segments that contributed to the derivation of the data annotation tools market analysis are type, automation types, and end-user.

  • Based on type, the data annotation tools market is divided into text, image, and others. The text segment held a larger market share in 2023.
  • Based on annotation type, the market is divided into manual, semi-supervised, and automatic. The manual segment held a larger market share in 2023.
  • In terms of end-user, the data annotation tools market is categorized as automotive, government, healthcare, financial services, retail, IT and telecom, and others. The IT and telecom segment held a larger market share in 2023.

Data Annotation Tools Market Share Analysis by Geography

The geographic scope of the data annotation tools market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South America/South & Central America.

In terms of revenue, the North America market accounted for the largest data annotation tools market share, due to the growing popularity of data labeling tools and increasing usage of AI and machine learning technologies by enterprises. Many organizations in North America use data labeling technology to ensure high-quality data input is driving the market. Moreover, the evolution of AI and deep learning technologies is boosting the market in the region.

Data Annotation Tools Market Report Scope

Data Annotation Tools Market News and Recent Developments

The data annotation tools market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. The following is a list of developments in the market for data annotation tools and strategies:

  • In November 2023, Appen Limited, a leading provider of high-quality data for the AI lifecycle, selected Amazon Web Services (AWS) as its primary cloud for its AI solutions and innovation. The companies are expanding their relationship with a multi-year agreement as Appen develops new enterprise solutions for AI data sourcing, annotation, and model evaluation. (Source: Appen Limited, Press Release, 2023)

Data Annotation Tools Market Report Coverage and Deliverables

The “Data Annotation Tools Market Size and Forecast (2021–2031)” report provides a detailed analysis of the market covering below areas:

  • Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
  • Market dynamics such as drivers, restraints, and key opportunities
  • Key future trends
  • Detailed PEST/Porter’s Five Forces and SWOT analysis
  • Global and regional market analysis covering key market trends, major players, regulations, and recent market developments
  • Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments
  • Detailed company profiles
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Type ; Annotation Type ; End-user

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions


What is the incremental growth of the global data annotation tools market during the forecast period?

The incremental growth expected to be recorded for the global data annotation tools market during the forecast period is US$ 6.33 billion.

Which are the key players holding the major market share of the global data annotation tools market?

The key players holding majority shares in the global data annotation tools market are Appen Limited, CloudFactory Limited, Cogito, Keylabs.ai LTD, and Google LLC.

What will be the market size of the global data annotation tools market by 2031?

The global data annotation tools market is expected to reach US$ 7.92 billion by 2031.

What are the future trends of the global data annotation tools market?

The emergence of advanced annotation tools, such as computer vision and natural language processing (NLP), to play a significant role in the global data annotation tools market in the coming years.

What are the driving factors impacting the global data annotation tools market?

The growing adoption of AI in the healthcare industry and the increasing large volume of data generated by advanced technologies such as ML, IoT, advanced predictive analytics, AI, and robotics are the major factors that propel the global data annotation tools market.

What is the estimated market size for the global data annotation tools market in 2023?

The global data annotation tools market was estimated to be US$ 1.58 billion in 2023 and is expected to grow at a CAGR of 22.3% during the forecast period 2023 - 2031.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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