The smart clothing market in MEA is expected to grow from US$ 74.79 million in 2019 to US$ 455.68 million by 2027; it is estimated to grow at a CAGR of 25.7% from 2020 to 2027.
The South Africa, Saudi Arabia, and UAE are major economies in MEA. Growing demand for smart clothing in healthcare and sports & fitness industries has gained momentum over the past few years. Smart textiles have garnered significant popularity in the area of healthcare and related domains because the fabric is in direct contact with its wearer's skin, owing to which it offers the most primary access to non-vital or vital body parameters. In fitness and sports applications, smart fabrics can replace attached or worn sensor devices. The most basic use is to monitor the wearer’s vital data, such as heartbeat, ECG (Electrocardiography), carotid pulse, respiration, breathing pattern, skin temperature, skin impedance, and physical activity, during normal daily activities. This allows empowering individuals to manage their healthcare needs, thereby promoting preventive healthcare (from illness diagnosis to wellness monitoring). Smart clothing would have a critical application in remote monitoring of chronically ill patients or those undergoing rehabilitation, especially in telemedicine applications. With active materials, recovery can be supported by movement detection, correction, or medication administered through the skin. Thus, increasing demand for smart clothing in healthcare and sport and fitness is expected to create a significant demand for smart clothing in the coming years, which is further anticipated to drive the market in MEA.
As most countries are exercising lockdowns, the demand for smart clothing decreases at a prominent rate. In MEA, South Africa has the highest number of COVID-19 confirmed cases, followed by Saudi Arabia and UAE. The rapid spread of COVID-19 have affected various developed and developing countries. The continuous surge in the count of infected patients is threatening several industries across the MEA region. Since most countries are exercising lockdowns, the demand for smart clothing has decreased at a prominent rate. This is because the critical smart clothing purchasing countries have been restricting their investment on these components and are utilizing a fair percentage of their budget to combat COVID-19. The temporary shutdown of manufacturing facilities is also showcasing a negative trend in the Middle East and Africa smart clothing market. The continuity of the COVID-19 spread would affect the businesses of MEA smart clothing market players.
With the new features and technologies coming in the MEA smart clothing market, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the MEA smart clothing market. The MEA smart clothing market is expected to grow at a good CAGR during the forecast period.
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MEA Smart Clothing Market Segmentation
MEA Smart Clothing Market – by Type
- Active
- Passive
- Ultra-Smart
MEA Smart Clothing Market – by Product
- Apparel
- Footwear
- Wearable Patches
- Others
MEA Smart Clothing Market – by Connectivity
- Wi-Fi
- Bluetooth
- GPS
- RFID
MEA Smart Clothing Market – by End User
- Healthcare
- Fashion and Lifestyle
- Sport and Fitness
- Military
- Others
MEA Smart Clothing Market - by Country
- South Africa
- Saudi Arabia
- UAE
- Rest of MEA
MEA Smart Clothing Market – Company Profiles
- CUTECIRCUIT
- Myontec Ltd
- Under Armour, Inc.
- Jabil Inc.
- Google LLC
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type, Product, Connectivity, and End User
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Saudi Arabia
1. Introduction
1.1 Scope Of The Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 MEA Smart Clothing Market – By Type
1.3.2 MEA Smart Clothing Market – By Product
1.3.3 MEA Smart Clothing Market – By Connectivity
1.3.4 MEA Smart Clothing Market – By End User
1.3.5 MEA Smart clothing market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. MEA Smart Clothing Market Landscape
4.1 Market Overview
4.2 MEA PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. MEA Smart Clothing Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Growing demand of smart clothing in healthcare and sport and fitness industries
5.2 Market Restraints
5.2.1 High manufacturing cost and regulatory gap of smart clothing
5.3 Market Opportunities
5.3.1 Wide acceptance of smart clothing in fashion industry
5.4 Future Trends
5.4.1 Use of gesture recognition in smart clothing
5.5 Impact analysis of Drivers and Restraints
6. MEA Smart Clothing Market Analysis
6.1 Overview
6.2 MEA Smart Clothing Market Revenue And Forecasts To 2027 (US$ Million)
6.3 MEA Market Positioning – Five Key Players
7. MEA Smart Clothing Market – By Type
7.1 Overview
7.2 MEA Smart Clothing Market, By Type(2019 and 2027)
7.3 Passive
7.3.1 Overview
7.3.2 Passive: Smart Clothing Market Revenue and Forecasts to 2027 (US$ Million)
7.4 Active
7.4.1 Overview
7.4.2 Active: Smart Clothing Market Revenue and Forecasts to 2027 (US$ Million)
7.5 Ultra-Smart
7.5.1 Overview
7.5.2 Ultra-Smart: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
8. MEA Smart Clothing Market Analysis – By Product
8.1 Overview
8.2 MEA Smart Clothing Market, By Product (2019 and 2027)
8.3 Apparel
8.3.1 Overview
8.3.2 Apparel: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
8.4 Footwear
8.4.1 Overview
8.4.2 Footwear: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
8.5 Wearable Patches
8.5.1 Overview
8.5.2 Wearable Patches: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
8.6 Others
8.6.1 Overview
8.6.2 Others: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
9. MEA Smart Clothing Market Analysis – By Connectivity
9.1 Overview
9.2 MEA Smart Clothing Market, By Connectivity (2019 and 2027)
9.3 Wi-Fi
9.3.1 Overview
9.3.2 Wi-Fi: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
9.4 Bluetooth
9.4.1 Overview
9.4.2 Bluetooth: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
9.5 GPS
9.5.1 Overview
9.5.2 GPS: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
9.6 RFID
9.6.1 Overview
9.6.2 RFID: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
10. MEA Smart Clothing Market Analysis – By End User
10.1 Overview
10.2 MEA Smart Clothing Market Breakdown, by End User, 2019 & 2027
10.3 Healthcare
10.3.1 Overview
10.3.2 Healthcare: Smart Clothing Market Revenue and Forecast to 2027 (US$ Million)
10.4 Sport and Fitness
10.4.1 Overview
10.4.2 Sport and Fitness: Smart Clothing Market Revenue and Forecast to 2027 (US$ Million)
10.5 Fashion and Lifestyle
10.5.1 Overview
10.5.2 Fashion and Lifestyle: Smart Clothing Market Revenue and Forecast to 2027 (US$ Million)
10.6 Military
10.6.1 Overview
10.6.2 Military: Smart Clothing Market Revenue and Forecast to 2027 (US$ Million)
10.7 Others
10.7.1 Overview
10.7.2 Others: Smart Clothing Market Revenue and Forecast to 2027 (US$ Million)
11. MEA Smart Clothing Market – Country Analysis
11.1 Overview
11.1.1 MEA: Smart Clothing Market, by Key Country
11.1.1.1 South Africa: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
11.1.1.1.1 South Africa: Smart Clothing Market, by Type
11.1.1.1.2 South Africa: Smart Clothing Market, by Product
11.1.1.1.3 South Africa: Smart Clothing Market, by Connectivity
11.1.1.1.4 South Africa: Smart Clothing Market, by End User
11.1.1.2 Saudi Arabia: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
11.1.1.2.1 Saudi Arabia: Smart Clothing Market, by Type
11.1.1.2.2 Saudi Arabia: Smart Clothing Market, by Product
11.1.1.2.3 Saudi Arabia: Smart Clothing Market, by Connectivity
11.1.1.2.4 Saudi Arabia: Smart Clothing Market, by End User
11.1.1.3 UAE: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
11.1.1.3.1 UAE: Smart Clothing Market, by Type
11.1.1.3.2 UAE: Smart Clothing Market, by Product
11.1.1.3.3 UAE: Smart Clothing Market, by Connectivity
11.1.1.3.4 UAE: Smart Clothing Market, by End User
11.1.1.4 Rest of MEA: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
11.1.1.4.1 Rest of MEA: Smart Clothing Market, by Type
11.1.1.4.2 Rest of MEA: Smart Clothing Market, by Product
11.1.1.4.3 Rest of MEA: Smart Clothing Market, by Connectivity
11.1.1.4.4 Rest of MEA: Smart Clothing Market, by End User
12. MEA Smart Clothing Market – COVID-19 Impact Analysis
12.1 MEA: Impact Assessment of COVID-19 Pandemic
13. Smart Clothing Market - Industry Landscape
13.1 Market Initiative
13.2 New Development
14. Company Profiles
14.1 CUTECIRCUIT
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
14.2 Myontec Ltd
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Products and Services
14.2.4 Financial Overview
14.2.5 SWOT Analysis
14.2.6 Key Developments
14.3 Under Armour, Inc.
14.3.1 Key Facts
14.3.2 Business Description
14.3.3 Products and Services
14.3.4 Financial Overview
14.3.5 SWOT Analysis
14.3.6 Key Developments
14.4 Jabil Inc.
14.4.1 Key Facts
14.4.2 Business Description
14.4.3 Products and Services
14.4.4 Financial Overview
14.4.5 SWOT Analysis
14.4.6 Key Developments
14.5 Google LLC
14.5.1 Key Facts
14.5.2 Business Description
14.5.3 Products and Services
14.5.4 Financial Overview
14.5.5 SWOT Analysis
14.5.6 Key Developments
15. Appendix
15.1 About The Insight Partners
15.2 Word Index
LIST OF TABLES
Table 1. MEA Smart Clothing Market Revenue and Forecasts to 2027 (US$ Million)
Table 2. MEA Smart Clothing Market, by Country – Revenue and Forecast to 2027 (USD Million)
Table 3. South Africa: Smart Clothing Market, by Type – Revenue and Forecast to 2027 (US$ Million)
Table 4. South Africa: Smart Clothing Market, by Product – Revenue and Forecast to 2027 (US$ Million)
Table 5. South Africa: Smart Clothing Market, by Connectivity – Revenue and Forecast to 2027 (US$ Million)
Table 6. South Africa: Smart Clothing Market, by End User – Revenue and Forecast to 2027 (US$ Million)
Table 7. Saudi Arabia: Smart Clothing Market, by Type – Revenue and Forecast to 2027 (US$ Million)
Table 8. Saudi Arabia: Smart Clothing Market, by Product – Revenue and Forecast to 2027 (US$ Million)
Table 9. Saudi Arabia: Smart Clothing Market, by Connectivity – Revenue and Forecast to 2027 (US$ Million)
Table 10. Saudi Arabia: Smart Clothing Market, by End User – Revenue and Forecast to 2027 (US$ Million)
Table 11. UAE: Smart Clothing Market, by Type – Revenue and Forecast to 2027 (US$ Million)
Table 12. UAE: Smart Clothing Market, by Product – Revenue and Forecast to 2027 (US$ Million)
Table 13. UAE: Smart Clothing Market, by Connectivity – Revenue and Forecast to 2027 (US$ Million)
Table 14. UAE: Smart Clothing Market, by End User – Revenue and Forecast to 2027 (US$ Million)
Table 15. Rest of MEA: Smart Clothing Market, by Type – Revenue and Forecast to 2027 (US$ Million)
Table 16. Rest of MEA: Smart Clothing Market, by Product – Revenue and Forecast to 2027 (US$ Million)
Table 17. Rest of MEA: Smart Clothing Market, by Connectivity – Revenue and Forecast to 2027 (US$ Million)
Table 18. Rest of MEA: Smart Clothing Market, by End User – Revenue and Forecast to 2027 (US$ Million)
Table 19. List of Abbreviation
LIST OF FIGURES
Figure 1. MEA Smart Clothing Segmentation
Figure 2. MEA Smart Clothing Segmentation – By Country
Figure 3. MEA Smart Clothing Market Overview
Figure 4. MEA Smart Clothing Market, by Country – 2019 & 2027 (US$ Million)
Figure 5. MEA Smart Clothing Market, by Type - 2019 & 2027 (US$ Million)
Figure 6. MEA Smart Clothing Market, by Product - 2019 & 2027 (US$ Million)
Figure 7. MEA Smart Clothing Market, by Connectivity - 2019 & 2027 (US$ Million)
Figure 8. MEA Smart Clothing Market, by End User - 2019 & 2027 (US$ Million)
Figure 9. MEA – PEST Analysis
Figure 10. MEA Ecosystem Analysis
Figure 11. MEA Expert Opinion
Figure 12. MEA Smart Clothing Market Impact Analysis of Driver and Restraints
Figure 13. MEA Smart Clothing Market Revenue And Forecasts To 2027 (US$ Million)
Figure 14. MEA Smart Clothing Market Breakdown, By Type, 2019 & 2027 (%)
Figure 15. MEA Passive: Smart Clothing Market Revenue and Forecasts to 2027 (US$ Million)
Figure 16. MEA Active: Smart Clothing Market Revenue and Forecasts to 2027 (US$ Million)
Figure 17. MEA Ultra-Smart: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 18. MEA Smart Clothing Market Revenue Share, by Product (2019 and 2027)
Figure 19. MEA Apparel: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 20. MEA Footwear: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 21. MEA Wearable Patches: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 22. MEA Others: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 23. MEA Smart Clothing Market Revenue Share, by Connectivity (2019 and 2027)
Figure 24. MEA Wi-Fi: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 25. MEA Bluetooth: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 26. MEA GPS: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 27. MEA RFID: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 28. MEA Smart Clothing Market Breakdown, by End User (2019 and 2027)
Figure 29. MEA Healthcare: Smart Clothing Market Revenue and Forecast to 2027(US$ Million)
Figure 30. MEA Sport and Fitness: Smart Clothing Market Revenue and Forecast to 2027(US$ Million)
Figure 31. MEA Fashion and Lifestyle: Smart Clothing Market Revenue and Forecast to 2027(US$ Million)
Figure 32. MEA Military: Smart Clothing Market Revenue and Forecast to 2027(US$ Million)
Figure 33. MEA Others: Smart Clothing Market Revenue and Forecast to 2027(US$ Million)
Figure 34. MEA: Smart Clothing Market Revenue Share, by Key Country (2019 and 2027)
Figure 35. South Africa: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 36. Saudi Arabia: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 37. UAE: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 38. Rest of MEA: Smart Clothing Market – Revenue and Forecast to 2027 (US$ Million)
Figure 39. Impact of COVID-19 Pandemic in MEA Country Markets
The List of Companies - Middle East & Africa Smart Clothing Market
- CUTECIRCUIT
- Myontec Ltd
- Under Armour, Inc.
- Jabil Inc.
- Google LLC
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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