URL Shortener Market Size and Forecasts (2021 - 2031), Global and Regional Share, Trends, and Growth Opportunity Analysis

MARKET INTRODUCTION

A URL shortener platform allows users to generate abbreviated or shorter form of the website addresses, also known as shortlinks. Upon using such shortlinks the end user is directed to the original longform web address. Some URL shortener platforms also allows users to generate vanity links or custom branded links.

MARKET DYNAMICS

The growing penetration of digital marketing across various industry verticals is one of the prime factors for the growth of the URL shortener market. However, lack of awareness about URL shorter platforms is hampering the growth of the market. Meanwhile, the growing adoption of URL shortener by online influencers is further fueling the growth of the URL shortener market.

MARKET SCOPE

The "URL Shortener Market Analysis to 2031" is a specialized and in-depth study of the technology, media, and telecommunication with a special focus on the global market trend analysis. The report aims to provide an overview of URL shortener market with detailed market segmentation by end user, industry, and geography. The global URL shortener market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading URL shortener market players and offers key trends and opportunities in the URL shortener market.

MARKET SEGMENTATION

The global URL shortener market is segmented on the basis of end user and industry. Based on end user, the market is bifurcated into organizations and professionals. On the basis of industry, the market is segmented as media & entertainment, retail, hospitality, healthcare, and others.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global URL shortener market based on various segments. It also provides market size and forecast estimates from year 2017 to 2031 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The URL shortener market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.

The report analyzes factors affecting URL shortener market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the URL shortener market in these regions.

MARKET PLAYERS

The reports cover key developments in the URL shortener market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from URL shortener market are anticipated to lucrative growth opportunities in the future with the rising demand for URL shortener market. Below mentioned is the list of few companies engaged in the URL shortener market.

The report also includes the profiles of key URL shortener market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.

- Bitly
- Rebrandly
- BLINK
- TinyURL LLC
- GoLinks Inc.
- Sniply
- LyncMe
- Replug
- Clkim Ltd.
- Lnnkin Online Private Limited

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.

URL Shortener Report Scope