RTD Cocktails Market Analysis, Size, and Growth (2023-2030)
RTD Cocktails Market Report Scope
Report Attribute | Details |
---|---|
Market size in 2022 | US$ 24.73 Billion |
Market Size by 2030 | US$ 63.37 Billion |
Global CAGR (2022 - 2030) | 12.5% |
Historical Data | 2020-2021 |
Forecast period | 2023-2030 |
Segments Covered |
By Base Type
|
Regions and Countries Covered | North America
|
Market leaders and key company profiles |
COVID-19 Impact:
The COVID-19 pandemic affected almost all industries in various countries. Lockdowns, travel restrictions, and business shutdowns in North America, Europe, Asia Pacific (APAC), South & Central America (SAM), and the Middle East & Africa (MEA) hampered the growth of several industries, including the food & beverages industry. The shutdown of manufacturing units disturbed global supply chains, manufacturing activities, delivery schedules, and essential and nonessential product sales. Various companies witnessed delays in product deliveries and a slump in sales of their products in 2020. Before the onset of the COVID-19 outbreak, the RTD cocktails market was mainly driven by busy lifestyles, changing consumer preferences, and a desire for on-the-go consumption.
The COVID-19 pandemic positively impacted the RTD cocktails market. The COVID-19 pandemic changed consumer preferences toward low-alcohol, low-sugar RTD cocktails, as well as products with natural ingredients, organic certifications, and sustainable packaging in RTD cocktails. Consumers drastically shifted to online channels to purchase RTD cocktails, leveraging convenience, doorstep delivery, and wider availability of product options. This factor propelled the RTD cocktails market growth during the pandemic.
Competitive Landscape and Key Companies:
The top 10 companies operating in the global RTD cocktails market are Bacardi Limited, Beam Suntory Inc, Boulevard Brewing Co, Bully Boy Distillers LLC, Constellation Brands Inc, Cutwater Spirits LLC, Five Drinks Co, New Holland Brewing Co LLC, Post Meridiem Spirit Co, and The Crown Royal Co. These players offer RTD cocktails with innovative features to attract a large number of consumers.