3D 音频市场分析及预测(按规模、份额、增长、趋势)2030

  • Report Code : TIPEL00002494
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 151
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[研究报告] 2022 年 3D 音频市场价值为 62.8 亿美元,预计到 2030 年将达到 190.7 亿美元;预计 2022 年至 2030 年的复合年增长率为 14.9%。

 

3D音频市场分析师观点:

媒体和娱乐领域的不断发展以及现代 AV 技术的引入推动了3D 音频市场的增长。3D 音频制造商专注于在硬件中融入混音技术,以在 3D 空间中为听众提供增强的音乐(声音)。此外,游戏行业的普及也推动了 3D 音频市场的发展。此外,对在线 3D 音乐流媒体的日益增长的倾向为 3D 音频市场参与者提供了有利可图的机会。此外,许多在 3D 音频市场运营的公司都参与了产品开发。例如,2023 年 2 月,实时参与 API 的先驱和领先平台 Agora, Inc. 宣布推出 Agora 3D Spatial Audio;它是一种解决方案,使开发人员能够在实时数字体验中添加动态、沉浸式音频。同样,在 2022 年 1 月,Audioscenic 与 Razer 和 THX 合作推出了一款具有 3D 波束成形技术和头部跟踪 AI 的桌面条形音箱。因此,市场参与者不断增长的创新正在推动 3D 音频市场的增长。

 

3D音频市场概览:

3D 音频音响系统是一种用于在三维空间中为用户提供声音的声学系统。3D 音频效果是由 3D 扬声器阵列、立体声扬声器、耳机和环绕声扬声器构建的不同音效模式。这些系统安装在广泛的应用中,例如移动设备、游戏机、基于AR/VR的音频系统、家庭影院系统等。此外,汽车、消费电子、媒体和娱乐等行业正在实施 3D 音频系统,为用户提供增强的 3D 声音体验和实时可视化。

 

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3D 音频市场:

3D Audio Market
  • 获取此报告的关键市场趋势。
    这个免费样品将包括数据分析,从市场趋势到估计和预测。

 

市场驱动因素:

 

媒体和娱乐领域 HRTF 的使用增加推动了 3D 音频市场的增长

头部相关传输函数 (HRTF) 等先进技术在媒体和娱乐行业的应用日益广泛。全球 3D 音频市场的参与者正在努力融合 HRTF 技术,以改善用户体验。当使用耳机在智能手机上观看电影时,3D 音频比 2D 音频更具沉浸感。在电影行业,当镜像声音通过位于空间四面的各种扬声器从多个方向到达耳朵时,HRTF 集成会模拟 3D 音频。HRTF 适用于各种声音设备,包括耳机,以提供独特的环绕声效果。消费者越来越有兴趣安装能够利用 HRTF 提供的体验的家庭影院系统。使用 HRTF 的消费者将获得一项名为杜比数字 (Dolby Digital) 的认证,该认证基于环绕声效果。HRTF 处理也是使用软件模拟的,无需使用任何外部硬件即可产生环绕声。

此外,耳机制造商正在投资集成 HRTF 技术的产品,为用户提供最佳的 3D 听觉环境。2023 年 1 月,JBL 扩展了其新的 JBL Quantum 系列耳机。在其首款无线游戏耳机 JBL Quantum TWS 取得成功后,该公司还推出了该系列的下一款产品 JBL Quantum TWS Air。因此,HRTF 在媒体和娱乐领域的使用不断增加,推动了 3D 音频市场的增长。

 

细分和范围:

3D 音频市场根据组件、最终用途行业和地理位置进行细分。根据组件,市场分为硬件、软件和服务。硬件部分进一步细分为扬声器、耳机、麦克风等。根据最终用途行业,市场分为消费者、汽车、媒体和娱乐、游戏和商业。此外,根据地理位置,市场分为欧洲、北美、中东和非洲 (MEA)、亚太地区 (APAC) 和南美 (SAM)。

 

节段分析:

根据组件,3D 音频市场细分为硬件、软件和服务。硬件部门包括扬声器、耳机、蓝牙扬声器、麦克风、条形音箱和其他硬件音响系统。3D 音频硬件使用双耳音响系统来获取、处理和播放音频波。3D 音频硬件系统的目的是为听众提供复制真实生活的听觉体验。此外,3D 音频录音是使用两个麦克风进行的。麦克风同时在两个通道中收集声音。软件修改录音以模仿每只耳朵向大脑传递信息时发生的微小信号波动,这个概念被称为仿生学。与需要使用多个外部扬声器来提供定向音频源的环绕声不同,3D 音频只能通过耳机体验。

 

3D音频市场区域分析:

全球 3D 音频市场分为北美、欧洲、MEA、APAC 和 SAM。2022 年,亚太地区在 3D 音频市场中占有最大份额,其次是欧洲和美国。此外,预计亚太地区在预测期内的复合年增长率最高。亚太地区 3D 音频市场的增长归因于该地区各种消费电子制造商、汽车制造商和娱乐行业的存在,这些行业对放大器产生了巨大的需求。此外,电视机和智能手机等消费电子产品的使用日益增多、可支配收入水平的提高、智能和先进设备的日益普及以及本地 3D 音频提供商的存在是推动该地区市场增长的一些因素。中国凭借其高生产能力和低劳动力成本在亚太地区的 3D 音频市场中占有最大份额。

 

3D 音频市场主要参与者分析:

Barco NV;杜比实验室公司 (Dolby Laboratories Inc);Auro Technologies;Sound Particles SA;XPERI HOLDING CORPORATION;Waves Audio Ltd;Sennheiser electronic GmbH & Co. KG;Fraunhofer;VisiSonics;和 THX Ltd 是报告中介绍的主要 3D 音频市场参与者。

 

 

3D 音频市场区域洞察

Insight Partners 的分析师已详尽解释了预测期内影响 3D 音频市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的 3D 音频市场细分和地理位置。

3D Audio Market
  • 获取 3D 音频市场的区域特定数据

3D 音频市场报告范围

报告属性细节
2022 年市场规模62.8亿美元
2030 年市场规模190.7亿美元
全球复合年增长率(2022 - 2030 年)14.9%
史料2020-2021
预测期2022-2030
涵盖的领域按组件
  • 硬件
  • 软件
  • 服务
按最终用途行业
  • 消费电子产品
  • 汽车
  • 媒体和娱乐
  • 赌博
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 巴可公司
  • 杜比实验室
  • 奥罗科技
  • 声音粒子 SA
  • XPERI 控股公司
  • Waves Audio 有限公司
  • 森海塞尔电子有限公司
  • 弗劳恩霍夫
  • 威世索尼克斯
  • THX有限公司

 

3D 音频市场参与者密度:了解其对业务动态的影响

3D 音频市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。

在 3D 音频市场运营的主要公司有:

  1. 巴可公司
  2. 杜比实验室
  3. 奥罗科技
  4. 声音粒子 SA
  5. XPERI 控股公司
  6. Waves Audio 有限公司

免责声明上面列出的公司没有按照任何特定顺序排列。


3D Audio Market

 

  • 获取 3D 音频市场顶级关键参与者概览

 

3D音频市场最新发展: 

3D 音频市场参与者高度采用无机和有机策略。以下列出了一些近期的关键市场发展: 

  • 2023 年,CEVA 从 VisiSonics 收购了空间音频业务,以扩展其针对可穿戴设备和其他消费物联网市场的嵌入式系统应用软件产品组合。
  • 2023 年,Xperi Inc. 宣布与 LG Electronics 合作,将 DTS:X 沉浸式音频技术集成到 LG 最新的 OLED 和高级 LCD 电视中。DTS, Inc. 是 Xperi Inc. 的全资子公司,致力于通过其针对移动、家庭和影院等的开创性音频解决方案让世界听起来更美好。
  • 2023 年,下一代家庭娱乐系统沉浸式声音技术的领先提供商之一 NEWAURO BV 在拉斯维加斯消费电子展上展示了其新的条形音箱系统平台。该完全集成的解决方案包括最新的 Auro-Scene 扬声器虚拟化技术。它使设备制造商能够构建从立体声到 7.1.4 的先进条形音箱系统,包括对可配置卫星扬声器的支持。
  • 2023 年,沉浸式娱乐体验领导者之一杜比实验室推出了沉浸式音频领域的最新创新 — 杜比全景声 FlexConnect。全球领先的电视品牌 TCL 将在其 2024 年电视产品线中率先采用杜比全景声 FlexConnect。
  • 2022 年,THX Ltd. 和 VisiSonics(一家 3D 空间音频技术领域的领导者,致力于提升终端用户的表现并优化声学环境)宣布,THX 已从 VisiSonics 获得某些 3D 音频和个性化技术的许可,并将其融入其产品中。VisiSonics 技术正用于面向游戏开发商和音乐制作人的 THX Spatial Audio 工具,以及面向耳机制造商的先进 THX 音频个性化。
  • 2021 年,杜比实验室宣布杜比全景声 (Dolby Atmos) 将成为 Lucid Air 全新 21 扬声器超现实声音系统的一部分,提供真正身临其境的聆听体验以及增强的车载有源音频安全功能。
  • 2021 年,Auro Technologies 宣布 Yamaha 将在其最新的 AVENTAGE AV 接收器系统上提供其 AURO-3D 3D 音频格式。
  • 2021 年,AURO Technologies 发布了 AURO-3D Creative Tools Suite 3.0。最新版本的 Creative Tools Suite 提供了大量新功能。访问 Creative Tools Suite 所有主要功能的过程变得更加简单,从而可以在 AURO-3D 中顺利工作。
  • 2021年,MPEG-H 3D音频标准的主要开发者Fraunhofer IIS宣布索尼公司(Sony)获得Fraunhofer的MPEG-H 3D音频基线配置文件解码器软件的授权,并加入MPEG-H商标计划。
  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

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to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


Which country is holding the major market share of 3D audio market?

The US is holding the major market share of 3D audio market in 2022.

What are the driving factors impacting the 3D audio market?

The rise in use of HRTF in media & entertainment sector and proliferation of gaming industry are the drivers for the 3D audio market.

What is the global market size for the 3D audio market in 2030?

The global market size of 3D audio market by 2030 will be US$ 19.07 billion.

Which are the key players holding the major market share of 3D audio market?

The key players, holding majority shares, in 3D audio market includes Dolby Laboratories Inc, Auro Technologies, SONY ELECTRONICS INC., Sennheiser electronic GmbH & Co. KG, and Fraunhofer

What are the future trends of the 3D audio market?

The use of 3D audio in podcasts can be one of the trends of the 3D audio market.

Which is the fastest growing country market?

India is anticipated to grow with the highest CAGR over the forecast period.

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The List of Companies - 3D Audio Market

  1. Barco NV
  2. Dolby Laboratories Inc
  3. Auro Technologies
  4. Sound Particles S.A.
  5. XPERI HOLDING CORPORATION
  6. Waves Audio Ltd.
  7. Sennheiser electronic GmbH & Co. KG
  8. Fraunhofer
  9. VisiSonics
  10. THX Ltd

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.