预计美洲冷冻烘焙产品市场规模将从 2023 年的 42.1 亿美元增长至 2031 年的 64 亿美元;预计 2023-2031 年期间的复合年增长率为 5.4%。消费者对无麸质产品的偏好日益增加,预计将在预测期内为市场带来新的趋势。
美洲冷冻烘焙产品市场分析
由于市场参与者众多且产品种类繁多,美洲冷冻烘焙产品市场竞争激烈。市场上的几家关键参与者正专注于推出新产品以参与市场竞争。例如,2023 年 10 月,Pepperidge Farm Inc. 宣布推出新款节日蛋酒曲奇,代表经典的季节性饮料蛋酒。节日蛋酒曲奇有不同的形状,如花环、松树和拐杖糖。新推出的曲奇是其季节性热门产品组合的补充,包括薄荷布鲁塞尔、林泽、雪球和米兰诺切片薄荷,使该公司能够瞄准新的客户群。节日蛋酒曲奇在限时内在所有主要杂货店有售,扩大了在短时间内创造可观收入的机会。
随着电子商务在美洲的普及,冷冻烘焙产品制造商正通过亚马逊、特易购、沃尔玛和其他成熟的电子商务平台销售产品,以增强其在线业务。电子商务平台的日益普及正在消除对线下零售店的依赖。因此,在预测期内,通过电子商务平台销售冷冻食品的不断增加预计将为冷冻烘焙产品制造商提供有利可图的机会,以接触广泛的消费者群体。
美国冷冻烘焙产品市场概况
美洲冷冻烘焙产品市场正在稳步增长,这得益于人们对方便食品的需求不断增长,以及人们忙碌的生活方式越来越青睐即食烘焙产品。冷冻烘焙产品包括面包、蛋糕、糕点和披萨饼皮等,为消费者提供了广泛的选择,这些产品易于储存,制作起来也毫不费力。冷冻烘焙产品的需求强劲,尤其是在城市地区,那里的消费者寻求快速用餐解决方案,同时又不损害口味或质量。
随着电子商务在美洲的普及,冷冻烘焙产品制造商正通过亚马逊、特易购、沃尔玛和其他成熟的电子商务平台销售产品,以增强其在线业务。电子商务平台的日益普及正在消除对线下零售店的依赖。因此,在预测期内,通过电子商务平台销售冷冻食品的不断增加预计将为冷冻烘焙产品制造商提供有利可图的机会,以接触广泛的消费者群体。
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美洲冷冻烘焙产品市场驱动因素和机遇
主要市场参与者不断增加的产品创新和发布
消费者在准备或购买烘焙食品时越来越追求便利、营养和手工品质,这促使制造商提高产品质量并开发创新产品以满足不断变化的消费者需求。制造商正在大力投资战略发展计划,例如产品创新、研发、并购和业务扩展,以吸引广泛的客户群并提升其市场地位。2021 年 3 月,Rudi's Gluten-Free Bakery 与 Rudi's Organic Bakery 合作推出了 Rudi's Rocky Mountain Bakery——一个生产小批量、手工和美食包装烘焙食品的冷冻面包品牌。2024 年 8 月,T. Marzetti Co.(Lancaster Colony Corp 的子公司)推出了 New York Bakery 无麸质冷冻面包,其配方正在申请专利。这个新的冷冻面包组合包括大蒜德州吐司和五奶酪德州吐司。创新的原料采购和加工方法使制造商能够提供符合这些饮食限制的高品质、无过敏原和无麸质的烘焙食品。例如,2022 年 10 月,Cappello's 推出了低碳水化合物生活方式未腌制意大利辣香肠披萨。这款冷冻披萨不含麸质,适合生酮饮食,富含纤维,外皮由萝卜、亚麻籽和杏仁粉制成,适合注重健康和饮食的消费者。因此,主要参与者不断增加的产品创新和发布推动了美洲冷冻烘焙产品市场的发展。
电商平台推动冷冻食品销量增长
电子商务的出现改变了人们购物和购买食品的方式。互联网和智能手机的普及率不断提高、消费者购买力不断增长、在线零售购物平台提供的便利性不断提高以及新兴技术的快速普及是推动电子商务发展的关键因素。根据美国商务部零售指标司的数据,2021 年美国电子商务销售额达到 8700 亿美元,比 2020 年增长 14.2%。此外,2021 年在线食品杂货销售额比 2020 年增长了 170%,占美国食品杂货总销售额的 9.6%。
在 COVID-19 疫情期间,由于实体店关闭以及政府实施多项社会限制措施,食品和饮料的线上销售大幅增长。消费者仍然倾向于通过线上零售渠道购买冷冻食品。根据美国食品工业协会和美国冷冻食品协会发布的《2023 年冷冻食品零售影响力》报告,通过电商渠道购买冷冻食品的线上食品购物者数量正在大幅增加。研究还显示,2023 年在线购买食品杂货的购物者中有 86% 购买了冷冻产品,这意味着 2020 年美国这一数字增长了 82%。
美洲冷冻烘焙产品市场报告细分分析
有助于得出美洲冷冻烘焙产品市场分析的关键部分是包装类型、类别和分销渠道。
- 根据产品类型,美洲冷冻烘焙产品市场分为面包和卷饼、蛋糕和糕点、饼干和曲奇饼等。2023 年,面包和卷饼占据了最大的市场份额。
- 按类别划分,市场分为无麸质和传统两类。2023 年,传统类别占据了更高的市场份额。
- 根据分销渠道,美洲冷冻烘焙产品市场分为超市和大卖场、便利店、在线零售等。超市和大卖场在 2023 年占据了最大的市场份额。
美洲冷冻烘焙产品市场份额(按国家/地区)分析
美国是北美冷冻烘焙产品市场增长的最大贡献者。根据美国冷冻食品协会 (AFFI) 的数据,2023 年冷冻食品销售额达到 742 亿美元,比 2022 年增长 7.9%。在美国,2021 年,在线冷冻食品销售额与 2020 年相比增长了 75%。根据 AFFI 的“2023 年冷冻零售业的力量”,消费者在 2023 年平均为冷冻食品支付 4.99 美元/单位,比 2022 年增长了 13.5%。超过 76% 的购物者在做出选择之前会在商店中比较不同冷冻食品品牌的价格。因此,冷冻食品行业的扩张预计将在未来几年推动美国冷冻烘焙产品市场的增长。
美洲冷冻烘焙产品市场区域洞察
Insight Partners 的分析师已详细解释了预测期内影响美洲冷冻烘焙产品市场的区域趋势和因素。本节还讨论了美洲冷冻烘焙产品市场的各个部分和地理位置,包括北美、欧洲、亚太地区、中东和非洲以及南美洲和中美洲。
- 获取美洲冷冻烘焙产品市场的区域特定数据
美洲冷冻烘焙产品市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 42.1亿美元 |
2031 年市场规模 | 64亿美元 |
全球复合年增长率(2023 - 2031) | 5.4% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 美洲
|
市场领导者和主要公司简介 |
|
美洲冷冻烘焙产品市场参与者密度:了解其对业务动态的影响
美洲冷冻烘焙产品市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在美洲冷冻烘焙产品市场运营的主要公司有:
- 宾堡集团
- 罗德国际公司
- 通用磨坊公司
- Pepperidge 农场公司
- 布里奇福德食品公司
- 康尼格拉品牌公司
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 了解美洲冷冻烘焙产品市场的主要参与者概况
美洲冷冻烘焙产品市场新闻和最新发展
美洲冷冻烘焙产品市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。美洲冷冻烘焙产品市场最近的一个关键发展如下:
- Conagra Brands Inc. 与 Dolly Parton 合作开发一系列零售食品,包括冷冻食品和冷藏食品、杂货和零食产品。(来源:Conagra Brands Inc,公司网站,2024 年)
- 通用磨坊公司宣布扩建位于密苏里州乔普林的冷冻面团工厂。该公司已投资 4800 万美元建造新工厂。生产基地预计将增加 30,000 多平方英尺,员工人数将增至 575 人。新的冷冻面团工厂预计每年生产 10 亿磅冷冻面团产品。(来源:通用磨坊公司,公司网站,2023 年)
美洲冷冻烘焙产品市场报告覆盖范围和交付成果
“美洲冷冻烘焙产品市场规模和预测(2021-2031 年)”报告对市场进行了详细分析,涵盖以下领域:
- 美洲冷冻烘焙产品市场规模及范围内所有主要细分市场的预测
- 美国冷冻烘焙产品市场趋势,以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的波特五力分析和 SWOT 分析
- 美洲冷冻烘焙产品市场分析涵盖主要市场趋势、国家框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及美洲冷冻烘焙产品市场的最新发展
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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Frequently Asked Questions
The strategic initiatives by key market players and the rising demand for frozen and convenience foods are a few factors driving the Americas frozen bakery products market.
The market is expected to register a CAGR of 5.4% during 2023–2031.
Rising consumer preference for gluten-free products is expected to emerge as a future trend in the market.
Grupo Bimbo SAB de CV, Rhodes International Inc, General Mills Inc, Pepperidge Farm Inc, Bridgford Foods Corp, Conagra Brands Inc, Cole’s Quality Foods Inc., Sara Lee Frozen Bakery LLC, T. Marzetti Company, and The Edwards Baking Company are among the key players operating in the market.
Trends and growth analysis reports related to Food and Beverages : READ MORE..
The List of Companies - Americas Frozen Bakery Products Market
- Grupo Bimbo SAB de CV
- Rhodes International Inc
- General Mills Inc
- Pepperidge Farm Inc
- Bridgford Foods Corp
- Conagra Brands Inc
- Cole’s Quality Foods Inc.
- Sara Lee Frozen Bakery LLC
- T. Marzetti Company
- The Edwards Baking Company
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.