2028 年运动休闲市场规模、份额、增长和趋势分析及预测

  • Report Code : TIPRE00013365
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 153
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Athleisure Market Size, share, growth & industry Analysis by 2028

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运动休闲市场预计将从 2021 年的 4110.2 亿美元增长到 2028 年的 7934.6 亿美元;预计 2021 年至 2028 年的复合年增长率为 9.9%。

运动休闲风是指以舒适且美观的运动服装为特征的时尚潮流。它采用传统上专用于运动服和健身服的材料制成,但风格适合日常休闲装。

2020 年,北美占据了全球市场的主导地位,预计在预测期内仍将保持主导地位。人们对健康生活方式的认识不断提高,鼓励北美消费者沉迷于健身/体育活动,从而推动了该地区对运动休闲的需求。此外,国际和国内品牌的不断增加、人们可支配收入的增加,再加上人们希望改善生活方式,都推动了该地区对运动休闲的需求。近年来,在各种社交环境中穿着运动休闲服装的接受度显著提高。2020 年,美国对瑜伽服的时尚搜索量有所增长,消费者选择在瑜伽产品中选择更多颜色。此外,亚太地区占据全球市场的第二大份额,这可以归因于该地区千禧一代对时尚运动装备(包括运动服和鞋类)的日益流行。

 

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运动休闲市场:

运动休闲市场
  • Athleisure Market
    复合年增长率(2021 - 2028 年)
    9.9%
  • 2021 年市场规模
    4110.2 亿美元
  • 2028 年市场规模
    7,934.6 亿美元

市场动态

增长动力
  • 財政部
  • 財政部
  • 財政部
未来的趋势
  • 財政部
  • 財政部
  • 財政部
机会
  • 財政部
  • 財政部
  • 財政部

关键人物;主力;重要一员

  •  
  • 阿迪达斯公司
  • 哥伦比亚运动服装公司
  • Gap 公司
  • 亨尼斯·莫里斯公司
  • ASICS 公司
  • Lululemon Athletica Inc.
  • 耐克公司
  • 彪马
  • Under Armour 公司

区域概况

Athleisure Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Athleisure Market类型
  • 上装
  • 下装
  • 鞋类
  • 其他的
Athleisure Market类别
  • 男性
  • 女性
  • 男女通用的
  • 孩子们
Athleisure Market分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
  • 其他的
Athleisure Market地理
  • 北美
  • 欧洲
  • 亚太地区
  • 中东和非洲
  • 南美洲和中美洲
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

市场洞察
消费者健康和健身意识的提高促进了市场增长

近年来,全球消费者的健康和健身意识不断增强。根据麦肯锡公司对巴西、中国、德国、英国、美国和日本六个国家的调查,79% 的受访者表示健康很重要,42% 的受访者认为健​​康是重中之重。这表明不同国家的消费者都把健康和健身放在首位,这导致人们更多地参与瑜伽、健身房和体育活动。这些注重健康的消费者对合适、时尚的服装和鞋类的需求正在增加,从而推动了市场的增长。

 

类型洞察

根据类型,市场分为上装、下装、鞋类和其他。鞋类部分预计将成为运动休闲市场中增长最快的部分。鞋类已成为人们运动和健身活动不可或缺的一部分。消费者越来越需要具有不同风格和设计的鞋类,这些鞋类既可用于健身房和健身活动,也可用于户外活动。

Adidas AG、Asics、Athleta LLC、Authentic Brands Group、Columbia Sportswear Company、Hennes and Mauritz AB、Lululemon Athletica、Nike、Puma SE 和 Under Armour Inc. 是市场的主要参与者。领先的参与者采用多种策略,例如并购和产品发布,以扩大其地理覆盖范围和消费​​者基础。  

 

运动休闲市场报告范围

报告属性细节
2021 年市场规模4110.2亿美元
2028 年市场规模7934.6亿美元
全球复合年增长率(2021 - 2028)9.9%
历史数据2019-2020
预测期2022-2028
涵盖的领域按类型
  • 上装
  • 下装
  • 鞋类
  • 其他的
按类别
  • 男性
  • 女性
  • 男女通用的
  • 孩子们
按分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
  • 其他的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  •  
  • 阿迪达斯公司
  • 哥伦比亚运动服装公司
  • Gap 公司
  • 亨尼斯·莫里斯公司
  • ASICS 公司
  • Lululemon Athletica Inc.
  • 耐克公司
  • 彪马
  • Under Armour 公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

 

 

报告亮点

 

  • 运动休闲行业的进步趋势有助于参与者制定有效的长期战略
  • 公司采用的业务增长战略来确保发达市场和发展中市场的增长
  • 2019 年至 2028 年运动休闲市场的定量分析
  • PEST 分析说明运动休闲行业买家和供应商的效力
  • 了解竞争激烈的市场形势和运动休闲需求的最新发展  
  • 市场趋势和前景以及影响运动休闲市场增长的因素
  • 了解运动休闲市场增长的商业利益背后的战略,帮助做出决策
  • 不同市场节点的运动休闲市场规模
  • 运动休闲市场的详细概述和细分以及其行业动态
  • 各地区运动休闲市场规模及增长机遇

“2028 年全球运动休闲市场分析”是一项针对消费品行业的专业深入研究,重点关注运动休闲市场趋势分析。该报告旨在通过详细的市场细分提供市场概述。运动休闲市场根据类型、类别、分销渠道和地理位置进行细分。根据类型,市场细分为上装、下装、鞋类和其他。根据类别,运动休闲市场细分为男装、女装、中性和童装。根据分销渠道,市场细分为超市和大卖场、专卖店、在线零售和其他。根据地理位置,市场细分为五个主要地区:北美、欧洲亚太地区 (APAC)、南美和中美 (SCAM) 以及中东和非洲 (MEA)。亚太地区预计将成为运动休闲市场增长最快的部分,其次是北美。

 

公司简介

  • 阿迪达斯公司
  • 亚瑟士
  • 亚瑟塔有限责任公司
  • 正宗品牌集团
  • 哥伦比亚运动服装公司
  • 亨尼斯和莫里斯公司
  • Lululemon Athletica
  • 耐克公司
  • 彪马
  • 安德玛公司(Under Armour Inc.)
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What is the key driver for the growth of the global athleisure market?

Rising health and self-consciousness, as well as a desire to live an active lifestyle and look fit, are motivating consumers to include sports and fitness activities into their daily routine. This increasing engagement has resulted in a shift in market dynamics, which has resulted in a rise in demand for athleisure products. As exercise becomes increasingly important, those between the ages of 16 and 30 are the most active athleisure users. These factors are driving the athleisure market.

Which product type segment is expected to register the fastest growth in the global athleisure market?

During the forecast period, the footwear segment is expected to be the fastest-growing segment. Footwear demand has been boosted by an increase in the number of specialized and franchised footwear stores, as well as collaborations between footwear companies and other retail chains. Footwear segment will be influenced by product development advancements made by market participants.

Which category segment is the fastest growing in the global athleisure market?

Based on category, women is the fastest-growing segment. Women's increased engagement in sports and fitness is expected to fuel the market development. A growing number of women joining sports clubs is also predicted to fuel the market growth. Celebrity endorsements, marketing, and activities organized by well-known individuals have a significant influence on customers.

Which product type segment accounted for the largest share in the athleisure market?

In 2020, the bottomwear segment accounted for the largest market share. Bottomwear products demand is being driven by rising internet penetration, changing lifestyles, and fashion trends. The growing popularity of bottomwear products in emerging markets provides a tremendous opportunity for manufacturers to focus on dynamic design and appearance.

Can you list some of the major players operating in the global athleisure market?

The major players operating in the athleisure market are Adidas AG, Columbia Sportswear Company, Gap Inc., Hennes & Mauritz AB, ASICS Corporation, Lululemon Athletica Inc., Nike, Inc., Puma SE, Under Armour, Inc., and Authentic Brands Group LLC.

In 2020, which region held the largest share of the global athleisure market?

In 2020, North America accounted for the largest share of the global athleisure market. The athleisure industry is anticipated to expand faster due to increasing awareness of health and fitness. The growing number of gymnasiums, fitness clubs, and yoga centers, as well as the growth of the retail stores that sell customized hoodies, joggers, shoes, and etc., contributes to the market growth in the region.

The List of Companies - Athleisure Market

  1. Adidas AG               
  2. Columbia Sportswear Company      
  3. Gap Inc.                  
  4. Hennes & Mauritz AB          
  5. ASICS Corporation               
  6. Lululemon Athletica Inc.    
  7. Nike, Inc.                
  8. Puma SE                  
  9. Under Armour, Inc.             
  10. Authentic Brands Group LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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