汽车平视显示器市场规模预计将从 2023 年的 12.1 亿美元增至 2031 年的 81.3 亿美元。预计 2023 年至 2031 年期间,该市场的复合年增长率将达到 26.9%。具有人工智能的平视显示器的发展以及车辆中物联网技术的采用可能仍然是市场的主要趋势。CAGR of 26.9% during 2023–2031. The development of head-up displays with artificial intelligence and Internet of Things technology adoption in vehicles are likely to remain key trends in the market.
汽车平视显示器市场分析
全球汽车产量的增长以及人们可支配收入的激增推动了预测期内汽车平视显示器市场的增长。 2022年,全球机动车产量为8540万辆,较2021年增长5.7%。印度汽车制造商协会报告称,印度商用车销量从2022年的7,16,566辆增至2023年的9,62,468辆。印度中型重型商用车销量从 2021 年的 2,40,577 辆增至 2022 年的 3,59,003 辆。轻型商用车从 2022 年的 4,75,989 辆增至 2023 年的 6,03,465 辆。全球汽车产量的增加是主要因素预测期内市场增长的驱动因素。此外,全球联网汽车销量的增加预计将推动市场增长。
汽车平视显示器市场概况
汽车平视显示器是一种透明显示器,其安装方式使得驾驶员在驾驶车辆时不会转移视线。它安装在仪表板上,并在投影仪上显示结果。汽车平视显示是一项应用于乘用车和轻型商用车的先进技术。车辆中的汽车 HUD 系统致力于提高乘客和驾驶员的安全并提供舒适的驾驶体验。
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汽车平视显示器市场:
年均复合增长率(2023 - 2031) (2023 - 2031)26.9%- 2023 年市场规模
12.1 亿美元 - 2031 年市场规模
81.3 亿美元
市场动态
- 挡风玻璃 HUD 的采用率不断上升,推动市场增长。
- 联网汽车中的人工智能和物联网正在推动市场机遇
- 增强现实与汽车平视显示器的日益集成正在推动市场趋势。
关键人物;主力;重要一员
- 凯利航空航天公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 组合式 HUD 和挡风玻璃 HUD
- 传统HUD和增强现实HUD
- 乘用车
- 轻型商用车
- 重型商用车
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
汽车平视显示器市场驱动因素和机遇
挡风玻璃 HUD 的采用率不断提高,有利于市场增长
乘用车挡风玻璃平视显示器的采用率不断上升推动了市场的增长。汽车整车厂采用平视显示器来提供舒适的驾驶体验并改善汽车体验系统。该 HUD 显示屏包括指南针方向、高级警告消息、无线电信息以及仪表板挡风玻璃上的其他信息。它由液晶显示器和发光二极管等先进技术组成,使挡风玻璃上的显示色彩丰富、亮度高。汽车 HUD 市场引入了新技术,例如带有机电系统的微镜设备,可以使用更亮的屏幕来获得更高的可视性。
对低成本和基于新技术的显示技术不断增长的需求正在推动汽车 HUD 市场的增长。平视显示器现在可用于乘用车、商用车和豪华车,以制造标准化车辆。日本汽车制造商马鲁蒂铃木 (Maruti Suzuki) 于 2022 年在印度市场推出的 Baleno 车型中升级了平视显示器。此外,大陆集团 (Continental AG) 在汽车中提供了采用自适应巡航控制技术的 HUD 显示器,用于监控前方的速度和距离。借助汽车平视显示器的汽车。因此,各种类型车辆越来越多地采用挡风玻璃正在推动汽车平视显示器市场增长的需求。
联网汽车中的人工智能和物联网正在推动市场机遇
市场上的几个主要参与者正在开发汽车平视显示器,以促进汽车的先进功能。例如,2024 年 4 月,松下公司推出了基于人工智能的汽车 AR 平视显示器。人工智能的集成提供了双平面全息视图生成空间和由供应商的 AR 平视显示器 Phiar 提供的 Envisics AI。
汽车平视显示器用于显示有关驾驶员视野的信息,并在汽车显示器上提供速度、警告信号和直观导航引导等所有信息。大多数车辆的驾驶舱内都集成了AI平视显示器。平视显示器安装在挡风玻璃上以提供“浮动图像”。汽车平视显示器有助于防止危险情况、避免碰撞并保持在虚拟车道上。汽车 HUD 为车内驾驶员提供最大的舒适度和安全性。
汽车平视显示器市场报告细分分析
有助于得出汽车平视显示器市场分析的关键部分是类型、技术和车辆类型。
- 根据类型,全球汽车平视显示器市场分为组合式HUD和挡风玻璃HUD。其中,挡风玻璃 HUD 细分市场在 2023 年将占据更大份额。这是由于全球乘用车销量不断增加。
- 根据技术的不同,全球市场分为传统HUD和增强现实HUD。其中,到 2023 年,传统 HUD 将占据更大份额。这是由于中小型汽车的日益增多。
- 根据车辆类型,全球市场分为乘用车、轻型商用车和重型商用车。其中,由于汽车销量增加,预计到 2023 年乘用车将占据最大份额。
按地区划分的汽车平视显示器市场份额分析
汽车平视显示器市场报告的地理范围主要分为五个地区:北美、亚太地区、欧洲、中东和非洲、南美洲和中美洲。
由于汽车销量和产量的增加,预计北美将主导市场。北美的汽车原始设备制造商正在为其豪华车辆采用汽车HUD,以满足日益增长的汽车需求。该地区市场的几家主要参与者正在推出和开发基于先进技术的汽车平视显示器。例如,2021 年 2 月,WayRay 和 Karma Automotive 合作,在未来 Karma 车辆中推出基于增强现实的集成平视显示器。
汽车平视显示器市场报告范围
报告属性 | 细节 |
---|---|
2023年市场规模 | 12.1亿美元 |
2031 年市场规模 | 81.3亿美元 |
全球复合年增长率(2023 - 2031) | 26.9% |
历史数据 | 2021-2022 |
预测期 | 2023-2031 |
涵盖的细分市场 | 按类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
汽车平视显示器市场新闻和最新发展
汽车平视显示器市场是通过收集初级和二级研究后的定性和定量数据来评估的,其中包括重要的企业出版物、协会数据和数据库。下面列出了汽车平视显示器市场的一些发展:
- 中国增强现实平视显示器生产商瑞思科技在第20届上海国际汽车工业展览会上首次展示了其新型智能汽车AR-HUD解决方案。新产品采用OpticalCore图像生成单元和波层三维技术。它可以投射具有深度的全裸眼 3D 图像,提供未来感更好的 3D 效果,增强驾驶体验。 (来源:瑞思公司名称、公司网站,2024 年 5 月)
- 哈曼是一家汽车技术公司,也是三星电子有限公司的子公司,专注于汽车级消费者体验设计,今天推出了 HARMAN Ready Vision,这是一套增强现实 (AR) 平视显示器 (HUD) 硬件和 AR提高驾驶员安全意识的软件产品。 Ready Vision 的 AR 软件与车辆传感器集成,可提供身临其境的音频和视觉警报,使驾驶员能够及时、准确和非侵入性地了解关键知识和信息。 (来源:Harman International,公司网站,2023 年 1 月)
汽车平视显示器市场报告范围和交付成果
《汽车平视显示器市场规模和预测(2021-2031)》报告对涵盖以下领域的市场进行了详细分析:
- 汽车平视显示器市场规模以及全球、区域和国家层面涵盖的所有关键细分市场的预测
- 汽车平视显示市场趋势以及市场动态,例如驱动因素、限制因素和关键机遇
- 详细的 PEST 和 SWOT 分析
- 汽车平视显示器市场分析,涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及汽车平视显示器市场的最新发展。
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
North America is expected to dominate the automotive head up display market in 2023.
Rising adoption rate of windshield HUD to drive the market growth.
The rising integration of augmented reality into the automotive head up display is driving trends in the market.
Continental AG, Denso Corporation, Robert Bosch GmbH, Harman International, Yazaki Corporation, Valeo, Nippon Seiki Co., Ltd, Panasonic Automotive Systems Europe GmbH, HUDWAY, LLC, Japan Display Inc., and Others.
The automotive head up display market size is projected to reach US$ 8.13 billion by 2031 from US$ 1.21 billion in 2023.
The market is expected to register a CAGR of 26.9% during 2023–2031.
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As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
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Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
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We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
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