烧烤炉市场规模预计将从 2024 年的 53.7 亿美元增至 2031 年的 75.8 亿美元。预计 2025-2031 年期间该市场的复合年增长率 为5.1%。
烧烤炉市场分析
烧烤架市场的增长得益于消费者对户外烹饪日益增长的热情,户外烹饪是家庭娱乐和生活方式趋势的一部分。人们对烹饪体验的不断追求,促使人们投资于各种燃料——木炭、燃气、电力和颗粒燃料——这些燃料具有独特的风味、便利性和设备性能优势。新兴经济体可支配收入的不断增长,使消费者能够购买高端烧烤架。在发达地区,对具有连接性、温度自动化和移动应用程序集成功能的智能烧烤设备的需求激增。行业参与者正在通过产品创新和多样化来提升竞争力,提供模块化、多功能的设计——能够烧烤、烟熏、烘焙和炙烤——以满足不断变化的消费者期望。multifunctional designs—capable of grilling, smoking, baking, and searing—to meet evolving consumer expectations.
烧烤炉市场概况 Grills Market Overview
全球烧烤炉市场正在不断扩张,这得益于消费者对户外烹饪、生活方式娱乐和高端家居用餐体验日益增长的兴趣。消费者对便利性、原汁原味和可定制烧烤解决方案的偏好不断变化,也塑造了市场。燃气、木炭和电烤炉技术的创新提升了可用性、安全性和燃油效率。集成温控和应用程序连接功能的创新型烤炉的兴起反映了人们对科技型户外电器的需求。强劲的季节性需求,尤其是在住宅和休闲场所,以及通过线下和线上零售渠道不断扩大的产品供应,都支持了市场扩张。
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烧烤炉市场: Grills Market:

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烧烤炉市场驱动因素和机遇 Grills Market Drivers and Opportunities
市场驱动因素
人们对户外生活和家庭娱乐的兴趣日益浓厚
消费者投资于户外空间和后院烹饪,使得烧烤成为休闲和社交聚会的中心。高端智能烧烤解决方案的增长
对高性能、多功能和技术型烤架的需求推动了温度控制、连接性和燃油效率的创新。城市中产阶级和可支配收入不断扩大
新兴市场的购买力增强,使得消费者能够购买先进或品牌的烧烤设备供家庭使用。烹饪潮流与饮食文化影响
全球烟熏、烧烤和明火烹饪美食的流行推动了住宅和商业烹饪领域的持续需求。跨燃料类型的产品多样化
提供木炭、燃气、电力和颗粒烧烤炉的制造商可满足不同的口味、便利性和性能偏好。
市场机会
采用智能互联烧烤技术
消费者对具有 Wi-Fi 功能和应用程序集成功能的烤架的需求日益增长,这些烤架可提供实时温度监控和远程操作,尤其是精通技术的消费者。向新兴和发展中市场扩张
亚太、拉丁美洲和中东地区的城市化和可支配收入的增加带来了尚未开发的中档和高档烧烤市场。多功能户外厨房产品线扩展
制造商可以通过提供内置烤架、烟熏炉、侧燃烧器和模块化装置来利用户外生活的趋势。环保且可持续的烧烤创新
具有环保意识的消费者寻求使用更清洁燃料来源、可持续材料和节能组件的烤架,为绿色产品线开辟了空间。商业和酒店应用的增长
餐厅、度假村和活动承办商将特色烧烤融入开放式厨房和现场烹饪设置,以增强用餐体验。
烧烤炉市场报告细分分析
为了更清晰地了解烧烤炉市场的增长潜力和最新趋势,我们将烧烤炉市场划分为不同的细分市场。以下是大多数行业报告中使用的标准细分方法
按燃料类型
燃气烧烤炉
这些烤架由丙烷或天然气驱动,可快速点火、持续控制热量,适用于日常烧烤。木炭烤架
木炭块或块煤会产生烟熏和高温烹饪,非常适合传统烧烤的口味和灼烧感。电烤架
它采用电加热元件,适用于不允许使用明火的室内或空间受限的环境。燃木烤架
烧制天然硬木,赋予其浓郁的烟熏味道,常受到慢煮和正宗烧烤口味爱好者的青睐。
按分销渠道
超市和大卖场
大型零售商提供各种烤架,通过季节性促销和捆绑配件瞄准注重价值的消费者。专卖店
专卖店专注于户外生活和烧烤,提供专家指导、优质品牌和定制解决方案,以满足爱好者和专业人士的需求。网上零售
电子商务平台提供便利、广泛的产品选择、客户评论和直接面向消费者的运输,从而加速购买决策并扩大市场范围。其他的
其他渠道包括便利店和加油站。这些渠道提供入门级烤架和配件,利用冲动购买和靠近居民消费者的优势。
按地理位置
- 北美
- 欧洲
- 亚太地区
- 南美洲和中美洲
- 中东和非洲
随着人们对户外烹饪的兴趣日益浓厚,亚太地区的烧烤架市场正在不断扩大。燃气烧烤架的使用量巨大。烧烤架已成为随处可见的厨房设备。它有多种尺寸可供选择,方便携带,满足人们的舒适需求。
烧烤炉市场区域洞察
Insight Partners 的分析师已详尽阐述了预测期内影响烧烤炉市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的烧烤炉市场细分和地域分布。
烧烤炉市场报告范围
报告属性 | 细节 |
---|---|
2024年的市场规模 | 53.7亿美元 |
2031年的市场规模 | 75.8亿美元 |
全球复合年增长率(2025-2031) | 5.1% |
史料 | 2021-2023 |
预测期 | 2025-2031 |
涵盖的领域 | 按燃料类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
烧烤炉市场参与者密度:了解其对商业动态的影响
烧烤炉市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求的驱动因素包括消费者偏好的不断变化、技术进步以及对产品优势的认知度不断提高。随着需求的增长,企业正在扩展产品线,不断创新以满足消费者需求,并抓住新兴趋势,从而进一步推动市场增长。

- 获取烧烤炉市场顶级关键参与者概述
烧烤炉市场份额按地区分析
预计未来几年亚太地区将以最快的复合年增长率增长。南美、中美、中东和非洲等新兴市场为烧烤炉供应商提供了尚未开发的扩张机会。
烧烤架市场的增长在各个地区有所不同。随着高端美食需求的不断增长,烧烤架在不断变化的消费格局中已成为全球范围内备受青睐的美食。以下是各地区市场份额和趋势的总结。
1. 北美
市场份额
占据最大市场份额关键驱动因素
- 强大的户外生活文化推动了对高品质、高科技烧烤架的需求。
- 可支配收入的增加刺激了优质和创新烧烤设备的购买。
- 人们对更健康的家常饭菜的兴趣日益浓厚,推动了烧烤的流行。
趋势
越来越多地采用集成语音助手和物联网设备的创新型应用程序控制烤架,以实现方便和精确的烹饪。
2.欧洲
市场份额
占有相当大的市场份额关键驱动因素
- 户外娱乐传统激发了对多功能烤架和配件的需求。
- 可持续性考虑鼓励人们采用节能、环保的烧烤解决方案。
- 城市中产阶级越来越多地接受高端烧烤,扩大了市场渗透率。
趋势
人们越来越喜欢将燃气和木炭混合在一起的烧烤架,以平衡便利性和正宗风味。
3. 亚太地区
市场份额
增长最快的地区,市场份额逐年上升关键驱动因素
- 快速的城市化和不断增长的收入推动了烧烤架在住宅区的普及。
- 人们对西方饮食文化的兴趣日益浓厚,促进了烧烤燃料类型的多样化。
- 电子商务的增长提高了高端和国际烧烤品牌的可及性。
趋势
为现代家庭整合多功能户外厨房,结合烧烤、熏制和烹饪设备。
4.南美洲和中美洲
市场份额
尽管规模较小,但增长迅速关键驱动因素
- 户外烹饪的悠久传统维持了对木炭和木质烤架的需求。
- 新兴中产阶级投资于耐用、多功能的烧烤设备。
趋势
扩大环保颗粒烧烤炉的规模以满足环境法规和消费者偏好。
5.中东和非洲
市场份额
一个快速发展的成长型市场关键驱动因素
- 城市人口和可支配收入的激增促进了户外休闲和烧烤的兴起。
- 对烤肉的文化亲和力支撑了木炭和燃气烧烤市场。
趋势
对适合家庭使用的集成安全功能的创新烤架的需求不断增长。
烧烤炉市场参与者密度了解其对商业动态的影响
市场密度高,竞争激烈
竞争十分激烈,Coleman Co. Inc.、Bull Outdoor Products Inc.、WC Bradley Co. 等老牌企业,以及 Ox Grills Limited(英国)和 Napoleon Group of Companies(加拿大)等利基供应商,加剧了各地区的竞争格局。
这种激烈的竞争促使企业通过提供
- 创新产品
- 先进技术
- 有竞争力的定价模式
- 强大的客户支持和轻松的集成
机遇与战略举措
- 专注于研发活动以在市场中脱颖而出。
- 通过收购增值糖果品牌来扩大全球影响力和能力。
- 专注于提供具有先进功能和技术的烧烤架。
在烧烤炉市场运营的主要公司有
- Weber-Stephen Products LLC – 美国
- Char-Broil(科赫工业)——美国
- Traeger Pellet Grills LLC – 美国
- 拿破仑集团公司——加拿大
- Broil King(Jarden Corporation)——加拿大
- Dyna-Glo(Dorel Industries Inc.)——美国
- PK Grills——美国
- Big Green Egg, Inc. – 美国
- Lynx Grills, Inc. – 美国
- Cuisinart(Conair Corporation)——美国
免责声明:以上列出的公司没有按照任何特定顺序排列。
研究过程中分析的其他公司
- Bull Outdoor Products – 美国
- Cadac International(Cadac集团)——南非
- BeefEater BBQ——澳大利亚
- Campingaz (Groupe Campingaz) – 法国
- Saber Grills——美国
- Z Grills – 美国
- 黑石产品 - 美国
- 俄克拉荷马州乔氏超市 (Jarden Corporation) – 美国
- Masterbuilt Manufacturing, LLC – 美国
- Flame Boss (FLS Outdoor) – 美国
- Kingsford Products Company——美国
- Cadac International(南非)——南非
- Broilmaster(诺伍德集团)——美国
- Horizon Group USA – 美国
- Monument Grills——美国
烧烤炉市场新闻和最新发展
- 2025年6月,WC Bradley公司与NiCE合作,推出了一个由人工智能驱动的关怀中心,用于分析Char-Broil、Oklahoma Joe's和Pit Boss等品牌的数千次客户互动。该中心已处理超过2万个电话,在保持高满意度评分的同时,将平均通话处理时间缩短了20秒,并在整个组织范围内提供实时可操作的洞察,从而提升服务质量和品牌忠诚度。
- 2025 年 6 月,拿破仑在墨西哥设立生产工厂,扩大了生产能力,以降低制造成本并缩短漫长的运输时间,这在北美自由贸易协定 (NAFTA) 下很常见。
- 2025年4月,Traeger Inc. 扩大了其户外烹饪系列,推出 Flatrock 2 Zone 煎锅,并在美国和加拿大上市。这款煎锅将卓越的性能融入紧凑的外形中。它配备两个独立的烹饪区,分别配有 U 型燃烧器和 FlameLock 防风设计、EZ-Clean 油脂管理系统以及 Pop-And-Lock 可定制搁架,可在较小空间内提供均匀的受热、高效的清洁和多样化的烹饪体验。
烧烤炉市场报告覆盖范围和交付成果
《烧烤炉市场规模和预测(2021-2031)》报告对市场进行了详细分析,涵盖以下领域
- 烧烤烤架市场规模以及涵盖范围所有细分市场的全球、区域和国家层面的预测
- 烧烤炉市场趋势以及市场动态,如驱动因素、限制因素和机遇
- 详细的波特五力模型和 SWOT 分析
- 烧烤炉市场分析涵盖主要趋势、全球和区域框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,包括市场集中度、热图分析、知名参与者以及烧烤炉市场的最新发展
- 详细的公司简介
- 历史分析(2 年)、基准年、预测(7 年)及复合年增长率
- PEST 和 SWOT 分析
- 市场规模价值/数量 - 全球、区域、国家
- 行业和竞争格局
- Excel 数据集



Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
This text is related
to country scope.
常见问题
The Coleman Co Inc.; Bull Outdoor Products Inc.; W.C. Bradley Co.; Traeger Inc; Big Green Egg, Inc.; Weber Inc; Wolf Steel Ltd; Fyron group B.V.; LeisureGrow Products Ltd; ARTIGIANATO ITALIANO DESIGN SRLS; Boretti BV; Tefal, Nexgrill Industries Inc; Ox Grills Limited; and Lynx Grills Inc are among the key players operating in the market.
North America dominated the market with the largest share in 2024.
Adopting smart and connected grill technologies will likely bring new trends in the market.
Rising interest in outdoor activities and growth in innovative grill solutions are significant factors contributing to market growth.
The market size is projected to reach US$ 7.58 billion by 2031.
The List of Companies - Barbeque Grills Market
- Weber-Stephen Products LLC – US
- Char-Broil (Koch Industries) – US
- Traeger Pellet Grills LLC – US
- Napoleon Group of Companies – Canada
- Broil King (Jarden Corporation) – Canada
- Dyna-Glo (Dorel Industries Inc.) – US
- PK Grills – US
- Big Green Egg, Inc. – US
- Lynx Grills, Inc. – US
- Cuisinart (Conair Corporation) – US
- Bull Outdoor Products – US
- Cadac International (Cadac Group) – South Africa
- BeefEater BBQ – Australia
- Campingaz (Groupe Campingaz) – France
- Saber Grills – US
- Z Grills – US
- Blackstone Products – US
- Oklahoma Joe's (Jarden Corporation) – US
- Masterbuilt Manufacturing, LLC – US
- Flame Boss (FLS Outdoor) – US
- Kingsford Products Company – US
- Cadac International (South Africa) – South Africa
- Broilmaster (Norwood Group) – US
- Horizon Group USA – US
- Monument Grills – US
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.