胡须护理产品市场(主要地区、市场参与者、规模和份额)- 2031 年预测

  • Report Code : TIPRE00020614
  • Category : Consumer Goods
  • No. of Pages : 150
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预计胡须护理产品市场在 2023 年至 2031 年期间的复合年增长率为 7.6%,市场规模将从 2023 年的 XX 百万美元扩大到 2031 年的 XX 百万美元。

胡须护理产品市场报告深入分析了留胡须男性对特定美容产品日益增长的需求。报告分析了油、香脂、洗发水和配饰等关键细分市场,这些细分市场在面部毛发趋势中越来越受欢迎,人们对美容习惯的认识也越来越高。报告进一步指出,消费者生活方式的变化和社交媒体影响力的增强等因素是最重要的增长动力。此外,报告还列出了主要品牌及其战略和创新。这份报告对胡须护理行业的利益相关者很重要,因为它提供了有关市场规模和预测的详细信息。

报告目的

Insight Partners 发布的《胡须护理产品市场》报告旨在描述当前形势和未来增长、主要驱动因素、挑战和机遇。这将为各种业务利益相关者提供见解,例如:

  • 技术提供商/制造商:了解不断变化的市场动态并了解潜在的增长机会,从而能够做出明智的战略决策。
  • 投资者:对市场增长率、市场财务预测以及整个价值链中存在的机会进行全面的趋势分析。
  • 监管机构:监管市场政策和警察活动,旨在最大限度地减少滥用行为,维护投资者的信任和信心,维护市场的完整性和稳定性。

 

胡须护理产品市场细分

 

产品类型

  • 洗发水和护发素
  • 其他的

分销渠道

  • 超市和大卖场
  • 专卖店
  • 网上零售
  • 其他的

 

定制此报告以满足您的需求

您可以免费定制任何报告,包括本报告的部分内容、国家级分析、Excel 数据包,以及为初创企业和大学提供优惠和折扣

胡须护理产品市场:战略洞察

Beard Care Products Market
  • 获取此报告的关键市场趋势。
    这个免费样品将包括数据分析,从市场趋势到估计和预测。

 

胡须护理产品市场增长动力

  • 修饰意识:男性(尤其是千禧一代和 Z 世代)对修饰意识的增强,增加了对胡须油、润唇膏和其他胡须护理套装的需求。根据最近的调查,大约 55% 的 18-34 岁男性使用修饰产品,这表明个人护理方面的文化发生了转变。
  • 社交媒体影响力:社交媒体的高影响力加上名人代言为胡须护理品牌带来了更高的知名度;高质量的产品成为人们日益增加的投资。
  • 对天然的需求:天然和有机成分也主导着这一趋势;越来越多的消费者要求不含对健康有害的化学物质,这是更广泛的健康和保健趋势的一部分。
  • 电子商务的扩张:越来越多的电子商务网站将这些产品放在触手可及的地方,这进一步推动了胡须护理产品市场份额的上升。零售商专门为男士美容设立的部门也推动了市场的存在。时尚和生活方式中面部毛发的日益增多使胡须护理成为必不可少的产品,从而扩大了胡须护理产品的市场规模和份额。

胡须护理产品市场未来趋势

  • 多功能产品:符合美容护肤功效的多功能产品吸引了众多消费者,品牌将推出一体化解决方案以满足追求便利的消费者。
  • 个性化:个性化是一个关键趋势,公司开始根据个人客户的要求和愿望提供可定制的产品,以确保提高忠诚度和满意度水平。
  • 可持续性:随着消费者越来越关注环境影响,包装的可持续性和环保性也将变得极为重要,从而进一步影响胡须护理市场的趋势。订阅服务也是一种趋势,因为消费者订阅了他们最喜欢的产品的定期送货服务。随着这些服务的推进,品牌忠诚度将得以建立。美容网红是另一个趋势,他们将产品展示在受众面前,网红营销是城里新生事物。使用 CBD 和其他健康成分改进配方技术将是注重健康的消费者的另一个领域。总体而言,这些趋势描述了动态、不断变化的市场环境,这将为胡须护理业务的扩张和创新提供机会。

胡须护理产品市场机会

  • 进入新兴市场:探索目前正在开发的男性美容市场将大幅增加胡须护理产品的市场份额。定制选项将包括针对各种头发类型和消费者偏好的个性化美容套装。正是沿着这样的思路,有经验的消费者会希望尝试一些特别的东西。
  • 直销:品牌还可以利用理发店和沙龙作为直销点,这将使品牌赢得客户的信任和忠诚度。公司还可以利用社交媒体作为平台来接触目标受众和新产品线。
  • 电子商务扩张:电子商务的扩张意味着需要在网上领域进行战略性和稳健的销售投资,以占据较大的市场份额。此外,增长潜力还包括适合特定市场的产品开发。例如,目前“适合少数民族头发类型的胡须护理产品”是一个有增长潜力的利基领域。凭借这些战略,企业将有能力在胡须护理市场的竞争格局、创新和不断变化的消费者需求中保持平衡。

 

胡须护理产品市场区域洞察

Insight Partners 的分析师已详细解释了预测期内影响胡须护理产品市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的胡须护理产品市场细分和地理位置。

Beard Care Products Market
  • 获取胡须护理产品市场的区域特定数据

胡须护理产品市场报告范围

报告属性细节
2023 年的市场规模XX 百万美元
2031 年市场规模XX 百万美元
全球复合年增长率(2023 - 2031)7.6%
史料2021-2022
预测期2024-2031
涵盖的领域按产品类型
  • 洗发水和护发素
  • 其他的
按分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
  • 其他的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 欧莱雅公司
  • 联合利华
  • Edgewell 个人护理
  • 雅诗兰黛公司
  • 诚实的阿米什人
  • 狂野的威利
  • 宝洁公司
  • 美国胡须公司
  • 自由高级美容公司

 

胡须护理产品市场参与者密度:了解其对业务动态的影响

胡须护理产品市场正在快速增长,这得益于最终用户需求的不断增长,这些需求源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。

在胡须护理产品市场运营的主要公司有:

  1. 欧莱雅公司
  2. 联合利华
  3. Edgewell 个人护理
  4. 雅诗兰黛公司
  5. 诚实的阿米什人

免责声明上面列出的公司没有按照任何特定顺序排列。


Beard Care Products Market

 

  • 获取胡须护理产品市场顶级关键参与者概览

 

 

主要卖点

 

  • 全面覆盖:报告全面涵盖了胡须护理产品市场的产品、服务、类型和最终用户的分析,提供了整体概况。
  • 专家分析:报告基于对行业专家和分析师的深入了解而编写。
  • 最新信息:该报告涵盖了最新信息和数据趋势,确保了其与业务的相关性。
  • 定制选项:此报告可以定制以满足特定客户要求并恰当地适应业务策略。

因此,胡须护理产品市场研究报告有助于引领解读和了解行业情景和增长前景。尽管可能存在一些合理的担忧,但本报告的总体优势往往大于劣势。

  • Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
  • PEST and SWOT Analysis
  • Market Size Value / Volume - Global, Regional, Country
  • Industry and Competitive Landscape
  • Excel Dataset
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are the deliverable formats of Beard Care Product Market report?

The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.

What are the options available for the customization of this report?

Some of the customization options available based on request are additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

Which are the key players in Beard Care Product Market?

Key players in this market are - L'Oréal SA, Unilever Plc, Edgewell Personal Care, The Estée Lauder Companies Inc, Honest Amish, Wild Willies, Procter and Gamble, The American Beard Company, Liberty Premium Grooming Co

What are the future trends in beard care products market?

Emerging trends would include multifunctional products that blend grooming and skincare, personalization, and sustainability in packaging. Subscription services and influencer marketing will continue to rise, while growth in product formulation improvements toward health-conscious consumers will attract diverse end-users to expand innovations further.

What is expected CAGR in Beard Care Product Market?

The market is expected to register a CAGR of 7.6% during 2023-2031

What are the factors impacting on beard care products market?

Increasing grooming consciousness among younger men drives the beard care products market. For example, while 55% of males aged 18-34 are customers of grooming products, influence from social media, demand for natural ingredients, and expanded e-commerce access further expands the size and share of the market.

Trends and growth analysis reports related to Consumer Goods : READ MORE..   
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The List of Companies

1. L'Oréal SA
2. Unilever Plc
3. Edgewell Personal Care
4. The Estée Lauder Companies Inc
5. Honest Amish
6. Wild Willies
7. Proctor and Gamble
8. The American Beard Company
9. Liberty Premium Grooming Co
10. Zed Lifestyle

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.