预计到 2031 年,云通信平台市场规模将从 2023 年的 72.7 亿美元增至 440.7 亿美元。预计 2023-2031 年期间,该市场的复合年增长率将达到 25.3%。人工智能和机器学习技术的融合很可能仍是市场的主要趋势。
云通讯平台市场分析
自带设备(BYOD)的兴起以及对提供灵活工作选择的重视有利于云通信平台市场的增长。
云通信平台市场概览
“云”一词指的是用户通过互联网访问的互连计算机平台、网络和应用程序的复杂系统。所有处理、存储、网络和应用程序资源都可以通过互联网访问,而不需要工作场所的大型计算机(服务器)来存储和交换文件。主要供应商提供大量处理能力,而您的团队仅使用其中的一小部分。这样,团队每次只需访问所需的计算能力或存储空间,而不必管理大型服务器。这使 IT 团队能够专注于组织最重要的事情,而不是确保服务器安全、冷却和维护的复杂性。使用云通信平台将大大降低成本,同时提高公司敏捷性。
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云通信平台市场驱动因素和机遇
自带设备需求上升,市场青睐
BYOD(自带设备)政策允许员工将个人设备用于公司业务。这种做法涉及将数据存储在云上。数据可以随时随地轻松查看。企业部门 BYOD 的日益增长趋势是全球云通信平台市场的关键推动因素。移动性已被视为 SME(中小型企业)最重要的三大协作趋势之一,目前约 67% 的员工在工作中使用自己的设备,近 39% 的企业采用正式的 BYOD 政策。通过为员工的设备提供云服务,中小企业让员工能够访问执行任务所需的一切,无论是在家还是在办公室。
此外,根据思科系统公司 (Cisco Systems, Inc.) 的报告,BYOD 概念提高了员工的工作效率。报告还显示,36% 的用户被发现具有超高的工作效率。云通信平台供应商正在不断构建基础设施,通过连接企业社交媒体和安全策略门户等应用程序来支持企业部门实施 BYOD,其中许多都指向托管移动服务 (MMS)。
统一通信 (UC) 的使用日益增多
UC 技术允许集成支持实时通信 (RTC)(如 IP 电话 (VoIP))和异步通信(如持久聊天)的软件,从而确保最终用户能够从任何物理位置或数字设备在一致的环境中简单、快速地访问所有重要工具。许多 UC 产品都集成了(甚至依赖)团队协作工具,这些工具具有以消息为中心的流程和协作功能(如实时文件共享和注释)。这些下一代 UC 系统通常被称为统一通信和协作 (UCC)。
云通信平台市场报告细分分析
有助于得出云通信平台市场分析的关键部分是组件、企业规模和行业。
- 根据组件,市场按解决方案和服务进行细分。解决方案部分在 2023 年占据了相当大的市场份额。
- 根据企业规模,市场分为中小型企业和大型企业。大型企业在 2023 年占据了更大的市场份额。
- 根据行业,市场细分为 BFSI、IT 和电信、医疗保健、零售、政府、教育等。IT 和电信部门在 2023 年占据了最大的市场份额。
云通信平台市场份额按地区分析
云通信平台市场报告的地理范围主要分为五个区域:北美、亚太、欧洲、中东和非洲、南美和中美。
2023 年,北美主导了云通信平台市场。这种主导地位与该地区对基于云的服务的使用增加有关。各种基于云的服务提供商的存在也促进了北美市场的增长。此外,谷歌等基于云的提供商的成功证明了云平台的有效性和成本效益。云通信提供语音、数据和视频服务,为消费者提供了比本地或区域提供商更多的选择。云通信的吸引力促进了云通信系统的发展。
云通信平台市场区域洞察
Insight Partners 的分析师已详尽解释了预测期内影响云通信平台市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的云通信平台市场细分和地理位置。
- 获取云通信平台市场的区域特定数据
云通信平台市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 72.7 亿美元 |
2031 年市场规模 | 440.7亿美元 |
全球复合年增长率(2023 - 2031) | 25.3% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按组件
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
云通信平台市场参与者密度:了解其对业务动态的影响
由于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素,最终用户需求不断增加,推动了云通信平台市场快速增长。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在云通信平台市场运营的主要公司有:
- ?8X8,公司
- Avaya 公司
- 呼叫消防
- 思科系统公司
- 网福特里斯
- 沃纳奇
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 获取云通信平台市场顶级关键参与者概览
云通信平台市场新闻和最新发展
云通信平台市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下列出了云通信平台市场的一些发展情况:
- Vonage 是云通信领域的全球领导者,致力于帮助企业加速数字化转型,也是爱立信旗下子公司。Vonage 扩展了其 Vonage Premier for Service Cloud Voice 解决方案,以与 Salesforce Einstein Conversation Insights 集成。这些由人工智能驱动的洞察和分析将使品牌能够通过智能的全球呼叫功能增强代理和客户体验 - 所有这些都在 Salesforce Service Cloud Voice 中实现。(来源:Vonage,新闻稿,2024 年 5 月)
- 思科以安全平台战略为基础,推出统一网络平台。(来源:思科,新闻稿,2023 年 6 月)
云通信平台市场报告覆盖范围和交付成果
“云通信平台市场规模和预测(2021-2031)”报告对以下领域进行了详细的市场分析:
- 范围内涵盖的所有关键细分市场的全球、区域和国家/地区云通信平台市场规模和预测
- 云通信平台市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的 PEST/波特五力分析和 SWOT 分析
- 云通信平台市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及云通信平台市场的最新发展
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
North America dominated the cloud communication platform market in 2023.
The rising trend of bring-your-own-device (BYOD) with the emphasis on offering flexible work options is favoring the cloud communication platform market growth.
The integration of AI and ML technologies is likely to remain a key trends in the market.
8X8, INC, Avaya Inc., CallFire, Cisco Systems, Inc., and NetFortris are among the leading cloud communication platform market.
The estimated value of the cloud communication platform market is expected to reach US$ 44.07 billion by 2031.
The market is expected to grow at a CAGR of 25.3% over the forecast period.
Trends and growth analysis reports related to Technology, Media and Telecommunications : READ MORE..
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.