Cold Brew Coffee Market SWOT Analysis by 2031
预计冷萃咖啡市场在 2023-2031 年的复合年增长率将达到 23%。创新咖啡口味的消费可能仍是市场的主要趋势。
冷萃咖啡市场分析:
- 冷萃咖啡市场正在经历显著的增长,这得益于多种趋势,例如年轻一代愿意探索新的咖啡品种和口味,从而推动了市场的增长。
- 随着生活方式越来越忙碌,导致对即饮产品的需求增加,而冷萃咖啡符合这一标准。
- 此外,随着消费者对咖啡豆认识的提高,消费者在更昂贵的咖啡饮料上的支出不断增加,人们对健康的关注度迅速增加,以及冷萃咖啡的日益普及,正在推动市场增长。
- 此外,主要参与者还提供创意和新型咖啡产品,高度注重优质包装和独特风味。
冷萃咖啡市场概览
- 冷萃咖啡是一种将冷水与咖啡粉混合,然后放入冰箱中浸泡的咖啡饮料。
- 冷萃萃取过程比热萃萃取出了一系列具有不同特征风味的化合物。
- 与美式咖啡或滤泡咖啡等热萃咖啡相比,冷萃咖啡口感温和,更甜,酸度较低。
- 冷萃咖啡的过程不需要加热咖啡或用电,是一种绿色选择。
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冷萃咖啡市场:战略洞察
复合年增长率(2023 - 2031)23%- 2023 年市场规模
XX 百万美元 - 市场规模 2031
美元 XX 百万美元
市场动态
- 即饮冷萃咖啡越来越受欢迎
- 创新咖啡口味的消费
- 冷萃咖啡逐渐取代冰咖啡受到越来越多人的青睐
关键人物
- 格雷迪的冷萃咖啡
- 小红帽工业控股有限公司
- 红线咖啡公司
- RISE 酿酒公司
- 桑多斯伦敦有限公司
- 星巴克公司
- 车站冷酿公司
- 威尼斯冷萃咖啡有限公司
- 流浪熊咖啡
- ZoZozial 咖啡烘焙机 ApS
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 阿拉比卡咖啡
- 罗布斯塔
- 传统的
- 脱咖啡因
- 超市和大卖场
- 便利店
- 在线的
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
冷萃咖啡市场驱动因素和机遇
即饮冷萃咖啡越来越受欢迎
- 即饮冷萃咖啡的需求已成为推动冷萃咖啡市场增长的主要因素。
- 即饮冷萃咖啡的便利性和口感,加上其健康特性,正在创造需求。
- 随着人们的生活越来越忙碌,RTD冷萃咖啡的即饮特性迎合了那些需要快速补充咖啡因而又不牺牲品质的忙碌人士的需求。
- 大型咖啡连锁店和饮料公司正在利用这一趋势,提供更多产品并扩大分销渠道。
- 为了满足消费者的需求,非传统容器中的即饮冷萃咖啡、新口味,甚至不同的咖啡混合物也成为冷萃咖啡类别的创新的一部分。
- 这一消费趋势不仅增加了销量,还为冷萃咖啡领域带来了新的消费者,有助于推动全球饮料市场中冷萃咖啡市场的整体增长。
冷萃咖啡逐渐取代冰咖啡受到越来越多人的青睐
- 与传统冰咖啡相比,冷萃咖啡越来越受欢迎,这是冷萃咖啡市场发展的主要推动力。
- 与传统煮制的热咖啡相比,冷萃咖啡口感更柔滑、酸度更低,因而成为传统咖啡的替代品。
- 咖啡消费者正在抛弃传统的冰咖啡,转而青睐冷萃咖啡。
- 咖啡店、零售商和制造商正在响应这一趋势,扩大冷萃咖啡的细分范围,创造混合或全天然冷萃咖啡的变种,并推出新的口味和即饮冷萃咖啡选项,例如 MistoBox、星巴克、Panera Bread 的加冰冷萃咖啡,以及 Coffee Bean 的冰混合和冰压冷萃咖啡,等等。
- 包括千禧一代在内的健康消费者更有可能选择冷萃咖啡,因为它具有明显的健康益处和工艺吸引力。
- 随着冷萃咖啡的流行趋势持续下去以及市场的扩大,那些在设备和营销方面投入的企业将获得更大的利益,因为他们可以在日益增长的咖啡市场中分得一杯羹,而咖啡的口味也正逐渐受到人们的青睐。
冷萃咖啡市场细分
全球冷萃咖啡市场的范围根据类型、类别和分销渠道进行细分。
- 根据类型,冷萃咖啡市场分为阿拉比卡咖啡、罗布斯塔咖啡和其他咖啡。
- 根据类别,市场分为传统咖啡和脱咖啡因咖啡。
- 根据分销渠道,市场分为超市和大卖场、便利店、在线零售和其他。
冷萃咖啡市场份额(按地区)分析
- 冷萃咖啡市场报告包括对五大地理区域的详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。
- 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖冷萃咖啡市场动态,例如影响区域市场的驱动因素、趋势和机会。
- 此外,该报告还涵盖了波特五力分析,其中涉及影响这些地区冷萃咖啡市场的主要因素的研究。
冷萃咖啡市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | XX 百万美元 |
2031 年市场规模 | XX 百万美元 |
全球复合年增长率(2023 - 2031) | 23% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
冷萃咖啡市场新闻及最新发展:
冷萃咖啡市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下是市场创新、业务扩展和战略发展情况的列表:
- Bones Coffee Co. 推出了五种口味的即饮 (RTD) 冷萃拿铁,包括 Sinn-O-Bun、French Toast、Holy Cannoli、S'morey Time 和 Electric Unicorn,可在沃尔玛门店购买。拿铁采用 100% 冷萃咖啡、全脂牛奶和少许甜味制成,使用符合道德标准的巴西阿拉比卡咖啡豆。(来源:Bones Coffee Co,简报,2023 年 7 月)
冷萃咖啡市场报告覆盖范围和交付成果
“冷萃咖啡市场规模和预测(2021-2031)”对以下领域进行了详细的市场分析:
- 冷萃咖啡市场规模及全球、区域和国家层面所有主要细分市场的预测
- 冷萃咖啡市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的 PEST/波特五力分析和 SWOT 分析
- 冷萃咖啡市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及冷萃咖啡市场的最新发展
- 详细的公司简介
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The global cold brew market is estimated to grow above 23% during the forecast period 2024-2031.
The increasing popularity of RTD cold brew coffee is one of the major factors driving the cold brew coffee market.
Consumption of innovative coffee flavors is likely to remain a key trend in the market.
The leading players operating in the cold brew coffee market are Grady's Cold Brew, Julius Meinl Industrie holding GmbH, Red Thread Coffee Co, RISE Brewing Co, Sandows London Limited, Starbucks Corporation, Station Cold Brew Company, Venice Cold Brew LLC, Wandering Bear Coffee, and ZoZozial Coffee Roaster ApS.
The report can be delivered in PDF/Word format, we can also share an Excel data sheet based on request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The List of Companies
1. Grady's Cold Brew
2. Julius Meinl Industrieholding GmbH
3. Red Thread Coffee Co.
4. RISE Brewing Co.
5 .Sandows London Limited
6. Starbucks Corporation
7. Station Cold Brew Company
8. Venice Cold Brew, LLC
9. Wandering Bear Coffee
10. ZoZozial Coffee Roaster ApS
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
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A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
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Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.