Consumer Electronics Market Overview and Forecast by 2031
消费电子市场规模预计将从 2023 年的 7900 亿美元增至 2031 年的 13372 亿美元。预计 2023-2031 年期间市场复合年增长率将达到 6.8%。对智能家居技术的需求不断增长可能仍是市场的主要趋势。
消费电子市场分析
- 消费电子市场涵盖了用于娱乐、通信和生产力的各种电子设备。该市场的特点是创新和技术进步迅速,对新产品和改进产品的需求不断增长。
- 消费电子市场前景光明。预计未来几年,随着消费者需求的不断增长以及新产品和创新产品的不断开发,市场将逐渐增长。然而,企业需要能够克服快速技术变革、日益激烈的竞争和保护知识产权等挑战,才能在这个竞争激烈的市场中取得成功。
消费电子市场概况
- 消费电子产品是专为个人日常使用而设计的电子设备。这些设备用于娱乐、通信和生产力目的。消费电子产品市场包括笔记本电脑、智能手机、平板电脑、电视、相机和游戏机等产品。
- 智能设备需求的不断增长推动了市场的发展,电子商务平台的日益普及以及物联网技术的日益普及。发展中国家可支配收入的增加和中产阶级人口的不断增长也促进了消费电子市场的发展。
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消费电子市场:战略洞察
复合年增长率(2023 - 2031)6.8%- 2023 年市场规模
7900 亿美元 - 市场规模 2031年
13,372亿美元
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市场动态
- 联网设备需求不断增长
- 智能家居技术需求不断增长
- 不断增长的移动商务行业
关键人物
- 三星集团
- LG 电子公司
- 索尼公司
- 松下
- 荷兰皇家飞利浦公司
- 惠而浦公司
- 伊莱克斯
- 苹果公司
- 惠普公司
- 华为技术有限公司
区域概况
![区域概况](https://www.theinsightpartners.com/assets/images/rd_int_img/ig-regional.png)
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
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- 电子设备
- 家电
- 个人护理及美容
![市场细分](https://www.theinsightpartners.com/assets/images/rd_int_img/cust_bullet_warning.png)
- 住宅和商业
![市场细分](https://www.theinsightpartners.com/assets/images/rd_int_img/cust_bullet_primary.png)
- 线上线下
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
消费电子市场的驱动因素和机遇
联网设备需求不断增长
- 联网设备是指连接到互联网或其他设备并相互通信的电子设备。这些设备包括智能手机、平板电脑、笔记本电脑、智能家居设备和可穿戴设备等。物联网技术的日益普及推动了更多联网设备的发展,从而刺激了对能够连接和控制日常生活各个方面的消费电子产品的需求。
- 联网设备的需求受到多种因素的推动,包括对便利性的日益增长的需求、对智能家居的日益认可以及移动设备的日益普及。联网设备让用户能够通过单一设备控制生活的各个方面,从而为用户提供更大的便利。特别是智能家居设备近年来变得越来越普遍,因为它们让用户能够通过智能手机或其他联网设备控制家用电器和其他设备。物联网技术的日益普及导致了更多联网设备的开发,这刺激了对能够连接和控制日常生活各个方面的消费电子产品的需求。
电子商务行业蓬勃发展
- 随着网上购物的增长,移动购物者的数量也在增加。这种趋势被称为移动商务,预计未来几年将大幅增长。
- 品牌可以通过多种方式针对移动购物者进行优化,包括开发移动应用程序、确保品牌网站适合移动设备、使用消息应用程序进行营销和客户服务以及在实体店采用地理定位的移动广告。这些措施将有助于满足客户对移动商务日益增长的需求,从而为市场增长创造机会。
消费电子市场报告细分分析
有助于得出消费电子市场分析的关键部分是产品类型、最终用途和分销渠道。
- 根据产品类型,消费电子市场分为电子设备、家用电器和个人护理及美容用品。电子设备进一步细分为智能手机、电视、电脑和笔记本电脑、数码相机和摄像机、视频游戏等。家用电器进一步细分为冰箱、洗衣机、空调、微波炉、吸尘器等。个人护理及美容用品进一步细分为智能可穿戴设备、美容电子产品等。
- 根据最终用途,市场分为住宅和商业。
- 根据分销渠道,市场分为线上和线下。
消费电子产品市场份额(按地区)分析
- 消费电子市场报告包括对五大地理区域的详细分析,包括当前和历史市场规模以及 2021 年至 2031 年的预测,涵盖北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。
- 每个地区进一步细分为各个国家。本报告提供 18 个国家的分析和预测,涵盖消费电子市场动态,例如影响区域市场的驱动因素、趋势和机会。
- 此外,该报告还涵盖 PEST 分析,其中涉及影响这些地区消费电子市场的主要因素的研究。
消费电子市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 7900亿美元 |
2031 年市场规模 | 13,372亿美元 |
全球复合年增长率(2023 - 2031) | 6.8% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
消费电子市场新闻和最新发展
消费电子市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。消费电子市场的一些发展情况如下:
- 三星电子凭借创新产品连续 14 年在商用显示器市场占据领先地位。今年,该公司再次通过发布虚拟制作墙 (IVC 型号) 为显示器树立了标准。这款超大型 MICRO LED 显示器专为虚拟内容制作而定制。它因其无与伦比的色彩能力、纯净的高清晰度和超黑水平的黑色密封技术而受到赞誉。虚拟制作墙在北美最大的视听贸易展 Infocomm 2023 和欧洲广播和媒体首屈一指的国际广播大会 (IBC) 2023 上亮相。(来源:三星,公司网站,2023 年 11 月)
- 索尼电子公司最近发布了搭载先进创新技术的 Xperia 1V 智能手机。该设备采用新开发的堆叠式 CMOS 图像传感器,具有双层晶体管像素,使用户无论白天还是夜晚都能拍摄出色彩准确的令人印象深刻的肖像。该传感器几乎是上一代型号的两倍,并且具有更佳的低光性能和最小的噪点。Xperia 1V 搭载了索尼的尖端技术,可满足创作者的高水平需求,同时支持希望自豪地拍摄或交付内容的未来制造商。该设备还配备了 85-125 毫米光学变焦镜头,可拍摄出几乎没有失真的明亮肖像。(来源:索尼电子公司,简报,2023 年 5 月)
消费电子市场报告范围和交付成果
“消费电子市场规模和预测(2021-2031)”报告对市场进行了详细分析,涵盖以下领域:
- 范围内涵盖的所有主要细分市场的全球、区域和国家层面的消费电子市场规模和预测。
- 消费电子市场趋势以及市场动态,如驱动因素、限制因素和关键机遇。
- 详细的 PEST/波特五力分析和 SWOT 分析。
- 消费电子市场分析涵盖主要市场趋势、全球和、主要参与者、法规和最新的市场发展。
- 行业格局和竞争分析涵盖市场集中度、热图分析、知名参与者以及消费电子市场的最新发展。
- 详细的公司简介。
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
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Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
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Frequently Asked Questions
The global Consumer Electronics Market is expected to grow at a CAGR of 6.8% during the forecast period 2023 - 2031.
Rising demand for connected devices is one of the major factors driving the Consumer Electronics Market.
Growing demand for smart home tech is anticipated to play a significant role in the global Consumer Electronics Market in the coming years.
The leading players operating in the Consumer Electronics Market are Samsung Group, LG Electronics Inc., Sony Corp., Panasonic, Koninklijke Philips N.V., Whirlpool Corp., AB Electrolux, Apple Inc., HP Inc., Huawei Technologies Co., Ltd., Dell Inc., Toshiba Corporation, Haier Group, Xiaomi Corporation, The Liebherr Group, and Google LLC.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
The List of Companies
1. Apple Inc.2. Fujitsu Ltd.3. Hitachi Ltd.4. Hewlett-Packard Company5. Intel Corporation6. LG Electronics Inc7. Microsoft Corporation8. Samsung9. Sony Corporation10. Toshiba Corporation11. Panasonic CorporationThe Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.