对话式 AI 市场策略、顶级参与者、增长机会、2031 年分析和预测

  • Report Code : TIPRE00004278
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 150
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Conversational AI Market Forecast, Trends, Scope by 2031

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对话式人工智能市场规模预计将从 2023 年的 84.5 亿美元增至 2031 年的 395.5 亿美元。预计 2023 年至 2031 年期间,该市场的复合年增长率将达到 21.3%。在预测期内,游戏行业对对话式人工智能的日益采用可能仍将是一个关键的市场趋势。

对话式人工智能市场分析

需求的不断增长和聊天机器人开发成本的下降、人工智能驱动的客户支持服务以及全渠道部署推动了对话式人工智能市场的增长。许多开发项目正在进行中,以确保这些技术能够有效、高效地用于解决实际业务问题的企业用例。为了利用人工智能以像人类一样对话的方式做出反应的能力,许多生成式人工智能公司应运而生。它有可能通过促进更随意、更像人类的对话来彻底改变人们与技术的互动方式,这些对话是根据个人需求和偏好量身定制的。此外,随着世界各国政府努力实现广泛的数字化转型并重塑公民体验,对话式人工智能平台的使用在公共部门组织中越来越受欢迎,从而推动了市场增长。

对话式人工智能市场概览

对话式人工智能 (AI) 是指消费者可以与之交互的技术,例如聊天机器人或虚拟代理。它们通过识别语音和文本输入、将其含义翻译成多种语言以及使用大量数据、机器学习 (ML) 和自然语言处理(NLP) 来模仿人类互动。对话式人工智能将 NLP 和 ML 技术与聊天机器人等传统静态交互技术相结合。通过类似于与标准人类代理的互动,这种组合可用于回应消费者。

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对话式人工智能市场:

对话式人工智能市场
  • Conversational AI Market
    复合年增长率(2023 - 2031)
    21.3%
  • 2023 年市场规模
    84.5 亿美元
  • 2031年市场规模
    395.5亿美元

市场动态

增长动力
  • 电子商务行业蓬勃发展
  • 对聊天机器人解决方案的需求不断增加
未来趋势
  • 游戏行业越来越多地采用对话式人工智能
机会
  • 医疗保健领域对对话式人工智能的需求不断增长
  • 生成式人工智能的出现

关键人物

  • 亚马逊公司
  • 国际商业机器公司
  • Alphabet 公司
  • 甲骨文公司
  • 思爱普
  • 微软公司
  • 人工解决方案国际公司
  • 科尼吉有限公司
  • Kore.ai 公司
  • Rasa技术公司

区域概况

Conversational AI Market
  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

Conversational AI Market成分
  • 平台与服务
Conversational AI Market类型
  • 聊天机器人和智能虚拟助理
Conversational AI Market部署类型
  • 本地和云
Conversational AI Market行业
  • 零售与电子商务
  • 医疗保健与生命科学
  • 旅游与酒店
  • 金融保险业协会
  • 信息技术和电信
  • 媒体与娱乐
  • 其他的
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

对话式人工智能市场驱动因素和机遇

电子商务行业蓬勃发展,推动对话式人工智能市场发展

自 COVID-19 疫情爆发以来,全球网上购物激增。根据国际航空运输协会 (IATA) 的数据,2021 年,21.4 亿人(即世界人口的约 27.6%)从在线门户网站购买产品。此外,亚太地区引领全球电子商务市场,中国占区域市场增长的很大一部分。根据国际贸易管理局的数据,中国是全球最大的电子商务市场,占全球交易量的约 50%。2021 年,该国通过电子商务行业创造了约 1.5 万亿美元的收入,成为全球最大的电子商务市场。此外,欧洲是支持电子商务增长的关键地区。根据欧盟统计局的数据,2022 年,欧盟 (EU) 国家 16-74 岁人群中有 91% 使用互联网,其中约 75% 的人在线订购商品或服务。此外,电子购物者的比例从 2012 年的 55% 增长到 2022 年的 75%,在过去十年中增长了 20%。欧洲许多购物者更喜欢亚马逊、塔吉特和沃尔玛等在线购物平台,这主要推动了欧洲电子商务行业的增长。不断增长的在线购物需求正在提高对对话式商务的需求。智能 AI 购物机器人通过与客户互动、提供个性化指导并进一步推动销售,正在彻底改变电子商务行业。此外,通过利用机器学习和自然语言处理,对话式 AI 有助于进行有意义的对话,了解客户需求并实时培养潜在客户。因此,不断发展的电子商务行业推动了对话式 AI 市场的增长。

生成式人工智能的出现为预测期内的市场提供机遇

生成式人工智能对各行各业都极为重要。它生成独特内容的能力对艺术、设计和营销等行业具有重要影响。这项技术提高了个性化,并创新和简化了创作过程。此外,通过生成不同的场景和答案,生成式人工智能有助于解决问题。因此,它正在成为一种关键工具,它改变了传统方法,并在各行各业试图实现人工智能驱动的创新潜力时开辟了新的可能性。此外,生成式人工智能擅长自动执行重复性活动,从而释放人力资源以进行更具战略性和更复杂的项目。此外,它还通过提供符合个人品味的产品信息来提供高度个性化的体验。从量身定制的营销活动到精心策划的产品建议,生成式人工智能技术使用数据来生成与每个用户交流的内容。将生成式人工智能融入对话式人工智能聊天机器人和虚拟助手中,可以提高它们参与自然、类似人类的对话的能力。这些系统解释和处理用户输入以产生实时响应、建议和解决方案。生成式人工智能使聊天机器人能够提供定制建议并处理棘手的查询。这改变了客户服务、电子商务互动以及其他有效沟通至关重要的领域。此外,生成式人工智能技术正在改变语言处理的世界,实现跨越传统沟通边界的准确翻译和自然互动。它在语言翻译和聊天机器人互动中的应用展示了尖端人工智能技术在广泛领域的革命性力量。因此,生成式人工智能的出现预计将在预测期内推动对话式人工智能市场的增长。

对话式人工智能市场报告细分分析

有助于得出对话式人工智能市场分析的关键部分是组件、类型、部署类型和行业。

  • 根据组件,市场分为平台和服务。平台部分在 2023 年占据了市场主导地位。
  • 根据类型,市场分为聊天机器人和智能虚拟助手。聊天机器人领域在 2023 年占据了市场主导地位。
  • 就部署类型而言,对话式 AI 市场分为本地部署和云端部署。2023 年,本地部署占据了市场主导地位。
  • 根据行业,市场细分为零售和电子商务、医疗保健和生命科学、旅游和酒店、BFSI、IT 和电信、媒体和娱乐等。零售和电子商务领域在 2023 年占据了市场主导地位。

对话式人工智能市场份额按地区分析

  • 对话式人工智能市场分为五大区域:北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美和中美。2023 年,北美占据市场主导地位,其次是欧洲和亚太地区。
  • 2023 年,北美占据了最大的市场份额。由于创新技术的广泛采用以及对人工智能客户支持服务的需求迅速增长,该地区的市场正在经历强劲增长。此外,北美的大多数企业都在投资技术创新,以满足并超越客户的需求。民众健康意识的增强也推动了该地区对话式人工智能市场的增长。北美的医疗保健行业在整合机器人、人工智能、虚拟现实 (VR) 和增强现实 (AR) 方面处于领先地位。

对话式人工智能市场报告范围

报告属性细节
2023 年的市场规模84.5亿美元
2031 年市场规模395.5亿美元
全球复合年增长率(2023 - 2031)21.3%
史料2021-2022
预测期2024-2031
涵盖的领域按组件
  • 平台与服务
按类型
  • 聊天机器人和智能虚拟助理
按部署类型
  • 本地和云
按行业
  • 零售与电子商务
  • 医疗保健与生命科学
  • 旅游与酒店
  • 金融保险业协会
  • 信息技术和电信
  • 媒体与娱乐
  • 其他的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 亚马逊公司
  • 国际商业机器公司
  • Alphabet 公司
  • 甲骨文公司
  • 思爱普
  • 微软公司
  • 人工解决方案国际公司
  • 科尼吉有限公司
  • Kore.ai 公司
  • Rasa技术公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

对话式人工智能市场新闻和最新发展

对话式人工智能市场通过收集一手和二手研究后的定性和定量数据进行评估,其中包括重要的公司出版物、协会数据和数据库。以下列出了对话式人工智能市场的一些发展:

  • 亚马逊公司宣布,Amazon Q 已全面面向企业和开发者推出。Amazon Q 是功能最强大的生成式人工智能助手,可加速软件开发并利用公司的内部数据。

(来源:亚马逊,新闻稿,2024 年 4 月)

  • Wipro Limited 利用国际商业机器公司的 watsonx AI 和数据平台(包括 watsonx.ai、watsonx.data 和 watsonx.governance 以及 AI 助手)推出了 Wipro Enterprise 人工智能 (AI) 就绪平台。此次合作支持 Wipro Limited 向客户提供可互操作的服务,帮助加速 AI 的采用。

(来源:国际商业机器公司,新闻稿,2024 年 2 月)

对话式人工智能市场报告覆盖范围和交付成果

“对话式 AI 市场规模和预测(2021-2031)”对市场进行了详细分析,涵盖以下领域:

  • 成本估算软件市场规模和预测,涵盖范围内所有关键细分市场的全球、区域和国家层面
  • 成本估算软件市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
  • 详细的 PEST 和 SWOT 分析
  • 成本估算软件市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及对话式 AI 市场的最新发展
  • 详细的公司简介
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which is the fastest-growing regional market?

Asia Pacific is anticipated to grow with the highest CAGR over the forecast period.

Which are the key players holding the major market share of the conversational AI market?

The key players holding majority shares in the conversational AI market are Amazon.com Inc, Alphabet Inc, International Business Machines Corp, Microsoft Corp, and Oracle Corp.

What will be the market size for the conversational AI market by 2031?

The conversational AI market is expected to reach US$ 39.55 million by 2031.

Which country is holding the major market share of the global conversational AI market?

The US held the largest conversational AI market share in 2023.

What are the driving factors impacting the conversational AI market?

The increase in demand for chatbot solutions and the growing e-commerce sector are the major factors that propel the conversational AI market.

What is the estimated market size for the conversational AI market in 2023?

The conversational AI market was estimated to be US$ 8.45 billion in 2023 and is expected to grow at a CAGR of 21.3% during the forecast period 2023 - 2031.

What are the future trends of the conversational AI market?

Growing adoption of conversational AI in gaming industry plays a significant role in the conversational AI market in the coming years.

The List of Companies - Conversational AI Market

  • Amazon.com Inc                  
  • International Business Machines Corp        
  • Alphabet Inc          
  • Oracle Corp           
  • SAP SE      
  • Microsoft Corp     
  • Artificial Solutions International AB             
  • Cognigy GmbH     
  • Kore.ai Inc.             
  • Rasa Technologies Inc

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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