Cosmeceuticals Market Growth Report & Regional Outlook 2028
[研究报告] 药妆市场规模预计将从 2021 年的 459.1666 亿美元增长到 2028 年的 817.5336 亿美元;预计 2021 年至 2028 年的复合年增长率为 8.6%。
分析师观点
药妆市场是化妆品行业中将产品与药品特性相结合的细分市场。这些产品通过提供更有针对性和科学先进的配方,弥补了传统化妆品和药品之间的差距。药妆市场的发展受到消费者对个人外表意识的提高、可支配收入的增加以及对抗衰老和护肤产品的需求不断增长等因素的推动。技术和研究的进步也促进了创新药妆产品的开发。药妆市场的产品类别包括皮肤护理、头发护理、口腔护理,防晒霜是这一细分市场中最受欢迎的产品。头发护理产品专注于改善头发健康,解决脱发、头皮屑等问题。口腔护理药妆包括牙膏、漱口水和其他促进口腔健康的产品。药妆产品主要通过零售店、专卖店等各种渠道分销,电子商务平台在扩大药妆市场增长和可及性方面发挥了重要作用。
市场概况
药妆品是含有具有潜在药物特性的生物活性成分的化妆品。药妆品旨在提供美容功效,同时还针对特定的皮肤或头发问题,提供的不仅仅是美学改善。药妆品和普通化妆品的区别在于经过科学研究并证明可以为皮肤和头发提供特定益处的成分。这些成分可能包括抗氧化剂、肽、维生素、类视黄醇、透明质酸、植物提取物和其他生物活性物质。随着消费者越来越多地寻求既能提供美容功效又能提供皮肤或头发健康益处的产品,药妆品市场出现了显着增长。药妆品市场竞争激烈,全球有几家主要参与者和许多较小的公司。这些公司投入巨资进行研发,推出创新的药妆产品并保持竞争优势。药妆品市场由创新、科学进步和不断变化的消费者偏好驱动,为老牌参与者和新进入者创造了机会。
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药妆市场:
复合年增长率(2021 - 2028 年)8.6%- 2021 年市场规模
459.2 亿美元 - 2028 年市场规模
817.5 亿美元
市场动态
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
- 財政部
关键人物;主力;重要一员
- 欧莱雅公司
- 拜尔斯道夫全球
- 禾大国际
- 安利公司
- 联合利华
- 强生公司
- 宝洁
- 雅芳产品公司
- 雅诗兰黛公司
区域概况
- 北美
- 欧洲
- 亚太
- 南美洲和中美洲
- 中东和非洲
市场细分
- 抗氧化剂
- 肽和蛋白质
- 去角质剂
- 类视黄酸
- 植物
- 其他的
- 超市/大卖场
- 网上零售店
- 便利店
- 专卖店
- 其他分销渠道
- 皮肤护理
- 头发护理
- 口腔护理
- 其他的
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
市场驱动因素
新兴国家的发展机遇推动市场增长
中东、非洲和亚太等地区的新兴市场为主要市场参与者扩大业务创造了重要机会。大多数参与者专注于发展中市场,例如印度和中国,因为这些国家有大量人口患有慢性疾病。随着生产成本的上升,医疗保健公司正在努力创造足够的收入来取悦投资者。预计一些发展中经济体的市场将成为为主要参与者扩大其行业和地理范围提供更可靠和更有利可图的增长机会的重要组成部分。
生物技术的进步增加了对药妆的需求,鼓励推出更多定制产品,并促进向个性化药妆的转变。业内各参与者一直将大量收入投入研发活动,以开发用于药妆市场的更好、更先进的产品和技术。由于日本等国家拥有重要的生物制药公司,以及中国和印度等国家本土公司的数量不断增加,预计亚太市场在预测期内将实现最快增长。该地区的这些活动正在增加该地区对药妆的需求,预计将在预测期内为药妆市场的参与者提供巨大的增长机会。因此,上述因素正在推动预测期内的药妆市场发展。
节段分析
根据产品,药妆市场分为皮肤护理、头发护理、口腔护理和其他。2021 年,皮肤护理部分可能会占据药妆市场的最大份额。此外,由于热带国家对防晒霜和全球抗衰老产品的需求不断增加,预计同一部分的需求也将在 2021 年至 2028 年期间以药妆市场最快的复合年增长率增长。皮肤相关问题的日益普遍推动了药妆市场中皮肤护理部分的增长。由于气候变化及其对皮肤的影响,护肤品的使用有所增加。工业数量的增加导致城市污染程度增加,这可能会对皮肤产生负面影响,促使人们寻求更多的护肤品来保护皮肤。皮肤科医生、美容师和其他专家广泛提倡和强调紫外线防护是最重要的护肤要求之一。消费者越来越意识到,他们不仅要保护自己免受紫外线的伤害,还要保护自己免受蓝光、吸烟、烟雾、污染、细菌和病毒的伤害。因此,制造商必须专注于更专业的防晒霜、蓝光保护疗法、抗氧化精华和抗菌产品创新。例如,2023 年 1 月,欧瑞莲推出了一系列药妆产品,以扩大护肤产品范围。欧瑞莲将其护肤产品扩展到印度市场,并推出了名为“NovAge Proceuticals”的首个“药妆”产品系列。化妆品和美容业务的新产品线旨在解决客户特定的皮肤挑战。因此,上述因素在预测期内推动了药妆市场中护肤品细分市场的发展。
区域分析
2021 年北美药妆市场价值为 129.1833 亿美元,预计到 2028 年将达到 232.7518 亿美元;预计预测期内的复合年增长率为 8.8%。北美药妆市场分为美国、加拿大和墨西哥。美国是北美最大的药妆市场,由于抗衰老产品需求不断增加以及药妆在线和电子商务购买结构的采用增加,预计药妆市场将增长。出于健康目的,人们对皮肤、头发和口腔卫生的认识趋势为改善该国的公共健康提供了前所未有的机会。这些日益强大的服务被证明是需要改善医疗服务机会的人们的生命线,这将推动药妆市场的增长。
此外,消费者正在尝试新产品并以新的方式与品牌互动,这得益于美容视频博主的出现,他们在 YouTube 上分享关于他们最喜欢的面霜、口红、睫毛膏、粉饼等的教程和 Instagram 故事。许多药妆公司已经开始放弃传统广告,转而聘请大牌明星和有影响力的人来向目标客户推广他们的品牌。因此,美国药妆市场在历史时期经历了对化妆品需求的激增。因此,上述因素预计将推动该地区药妆市场的增长。
关键球员分析
药妆市场分析包括欧莱雅公司、拜尔斯道夫全球、禾大国际、安利公司、艾尔建、联合利华、强生、宝洁、雅芳产品公司和巴斯夫欧洲等参与者,其中由于提供多样化的产品组合而位居前两名。
药妆市场报告范围
报告属性 | 细节 |
---|---|
2021 年市场规模 | 459.2亿美元 |
2028 年市场规模 | 817.5亿美元 |
全球复合年增长率(2021 - 2028) | 8.6% |
历史数据 | 2019-2020 |
预测期 | 2022-2028 |
涵盖的领域 | 按有效成分
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
- 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。
最近的发展
药妆品市场中的公司大量采用并购等无机和有机战略。以下列出了药妆品市场的一些近期关键市场发展:
- 2021年8月,资生堂株式会社宣布其中国子公司资生堂中国有限公司与博裕资本达成框架协议,成立资生堂美妆创新基金。该基金将由博裕资本和资生堂共同运营,预计今年在中国完成相关监管备案后启动。该基金将探索中国化妆品和健康领域新兴品牌的投资机会,以及电子商务服务和消费者体验技术等相关技术公司的投资机会。
- 2021 年 7 月,欧莱雅集团推出了其首个 TikTok 美妆频道,该频道以对美妆行业未来的前瞻性愿景为驱动力,不仅展示了集团在全球最受欢迎的美妆产品,还展示了集团的科学、创新和技术。该新频道与欧莱雅的专家合作,提供结合了美妆产品背后的科学、创新和技术的内容。
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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to country scope.
Frequently Asked Questions
The cosmeceuticals s market majorly consists of the players such L’Oréal S.A.; Beiersdorf Global; Croda International; Amway Corp.; Allergan; Unilever PLC; Johnson & Johnson; Procter & Gamble; Avon Products Inc.; Estée Lauder Inc.; Shiseido Company Limited; and BASF SE.
The global cosmeceuticals market based on application is divided into skin care, hair care, oral care, and others. In 2022, the skin care segment is likely to hold the largest share of the market. Moreover, the skin care segment is also expected to witness growth in its demand at a fastest CAGR of 9.0% during 2022 to 2028, owing to the increasing demand of sunscreens in tropical countries and anti-ageing products across the globe.
Cosmeceuticals are products that have both cosmetic and therapeutic (medical or drug-like) effects and are intended to have a beneficial effect on skin health and beauty. Like cosmetics, they are applied topically as creams or lotions but contain applications that have an effect on skin cell function. In some cases, their action is limited to the skin surface (such as exfoliants), while others can penetrate to deeper levels, either enhancing or limiting normal skin functions. Cosmeceuticals are available “over-the-counter†(without prescription) and are generally used as part of a regular skin care regime to help improve skin tone and texture, pigmentation and fine line.
Key factors that are driving growth of the market are increasing adoption of grooming and hygiene amongst aging population, and high demand during COVID-19 pandemic. However, security and privacy issues are expected to restrict the market growth during the forecast period.
The List of Companies - Cosmeceuticals Market
- L’Oréal S.A.
- Beiersdorf Global
- Croda International
- Amway Corp.
- Unilever PLC
- Johnson & Johnson
- Procter & Gamble
- Avon Products Inc.
- Estée Lauder Inc.
- Shiseido Company Limited
- BASF SE
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.