2031 年止咳药市场报告(按细分市场、地域、动态、最新发展和战略见解)

  • Report Code : TIPRE00017803
  • Category : Life Sciences
  • Status : Published
  • No. of Pages : 167
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预计到 2031 年,止咳药市场规模将从 2023 年的 22.3158 亿美元增至 36.0088 亿美元。预计 2023-2031 年期间,该市场的复合年增长率将达到 6.2%。采用创新的营销策略可能会在未来几年为市场带来新的趋势。

止咳药市场分析

咳嗽滴剂市场正在经历显着增长,这得益于呼吸道疾病的日益流行以及对非处方 (OTC) 药物的需求不断增长。随着越来越多的人寻求缓解咳嗽和喉咙不适,市场有望扩张。为了应对注重健康的消费者的激增,制造商正专注于创新天然、无糖和草药配方。这种更健康的选择趋势对消费者很有吸引力,并且与人们对人工成分较少的产品的日益偏好相一致。老年人和儿童更容易患呼吸系统疾病。公司可以利用这一机会,通过投资研发来开发迎合特定人群的产品。电子商务平台的整合也彻底改变了分销方式,使消费者能够方便地获得更多种类的产品。公司可以利用这些驱动因素和机会,专注于产品差异化并瞄准利基市场,促进咳嗽滴剂市场的持续增长。因此,不断增长的需求和创新的产品供应相结合表明咳嗽滴剂市场前景光明。

止咳药市场概况

由于感冒流感和过敏等呼吸道疾病的增多,止咳药市场正在经历显著增长。随着消费者寻求有效的非处方药物,止咳药因其方便和易用而广受欢迎。该市场以产品种类繁多为特点,包括药用和非药用产品、调味产品和含有天然成分的产品,以满足不同消费者的喜好。健康意识趋势也影响着市场,因为越来越多的消费者倾向于无糖和草药配方。此外,电子商务平台的兴起扩大了分销渠道,让消费者更容易获得止咳药和相关产品。总体而言,在持续的健康趋势和不断扩大的产品范围以满足不同消费者群体需求的支持下,止咳药市场有望实现稳步增长,使其成为更大的非处方医疗保健市场的重要组成部分。

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止咳药市场:

Cough Drops Market
  • 获取此报告的关键市场趋势。
    这个免费样品将包括数据分析,从市场趋势到估计和预测。

止咳药市场驱动因素和机遇

越来越多的人转向自我药疗,促进了市场增长

止咳药是非处方药品;它们是糖果状的含片,可以减少咳嗽和缓解喉咙痛。这些产品在超市、药店和便利店随处可见。它们价格低廉,随处可见,对于那些想要快速解决问题而不需要医生看诊或开处方的人来说,它们是一种有吸引力的选择。此外,止咳药便于携带,易于运输,可以在公共场所使用。这些特点对于那些想在工作、旅行或日常生活中缓解疼痛的人来说尤其有吸引力。

近年来,互联网、医疗保健应用程序和社交媒体使人们可以轻松获取健康信息。消费者可以在各种在线平台上简单地查找咳嗽和喉咙痛等常见症状,并了解止咳药等非处方药。网站、博客和有影响力的人经常推荐产品,让消费者对自我治疗更有信心。此外,预防性医疗保健的趋势日益增长,消费者积极寻找在家中控制轻微症状的方法,以免症状恶化。止咳药被视为一种快速、简单、实用的缓解咳嗽或喉咙痛的方法,尤其是在感冒和流感季节。

根据 2024 年 3 月 Sage Journals 发表的一篇文章,印度的自我药疗普及率为 66.4%;该文章引用了一项针对该国城乡集水区 440 名成年人进行的社区横断面研究。大多数参与者报告使用药物治疗发烧(45%)、咳嗽(40.1%)和感冒(31.8%)。对抗疗法是用于自我药疗的最常见药物系统,占参与者回答的 83.2%。该研究得出的结论是,可获得性和缺乏时间是自我药疗的常见原因。因此,随着消费者寻求方便、有效且负担得起的方法来控制咳嗽和喉咙痛的轻微症状,对自我药疗的倾向日益增加,推动了全球止咳药市场的发展。

日益关注天然成分和可持续包装以创造增长机会

几个世纪以来,人们一直使用自制草药来缓解咳嗽和喉咙痛。随着人们对自然疗法的兴趣重燃,许多消费者开始使用草药止咳药,包括百里香或甘草根等草药混合物,作为传统对抗疗法的有效替代品。消费者对健康和保健的认识推动了对含有天然和有机成分的止咳药的需求。人们越来越意识到药物中加入合成成分的潜在副作用。因此,人们越来越倾向于使用含有草药提取物、有机香料和其他天然成分的天然疗法。含有蜂蜜、生姜和桉树等成分的产品因其舒缓喉咙的特性而越来越受欢迎。

为了应对消费者对天然替代品日益增长的倾向,制造商已开始投入大量资源进行创新,开发含有草药提取物和有机风味的止咳药。2023 年 9 月,Ricola 宣布推出结合瑞士草药的止咳药,吸引了传统草药疗法爱好者。全球向天然成分的转变并不局限于发达市场;新兴经济体对草药和天然产品的需求也显著增加。制造商可以利用这一趋势,将分销网络扩展到文化上偏爱自然疗法的地区。印度的 Dabur 等公司专注于阿育吠陀配方,以满足当地对草药解决方案的偏好。2022 年 5 月,Vicks 宣布在该国推出 Tulsi 止咳药,强调传统疗法的便利性。Tulsi 以其多种健康益处而闻名,可有效治疗咳嗽和喉咙痛。

此外,随着消费者的环保意识增强,在采购和包装方面实施可持续做法的制造商可以在市场上脱颖而出。利用环保材料并促进天然成分的可持续采购可以增强环保消费者的品牌忠诚度。2021 年 4 月,HALLS 宣布与 TerraCycle 合作,使所有咳嗽和喉咙痛滴剂包装在美国均可回收。收集者每将包装废物送到 TerraCycle 即可获得积分,这些积分将捐赠给他们选择的非营利组织、学校或慈善机构。因此,对天然成分和可持续包装的日益关注预计将在不久的将来为止咳药市场创造巨大的增长机会。

止咳药市场报告细分分析

有助于得出止咳药市场分析的关键部分是产品、应用、分销渠道和地理位置。

  • 根据产品,止咳药市场分为无麸质、无糖和其他。无糖部分在 2023 年占据止咳药市场的最大份额,预计在 2023-2031 年期间将实现显着的复合年增长率。
  • 根据用途,市场分为成人和儿童。2023 年,成人市场占据了止咳药市场的较大份额。
  • 根据分销渠道,止咳药市场分为线下和线上。2023 年,线下市场占据了止咳药市场的较大份额。该细分市场的市场细分为零售药店、超市或大卖场以及医院药店。

止咳药市场份额按地区分析

止咳药市场报告的地理范围主要分为五个主要区域:北美、欧洲、亚太地区、中东和非洲以及南美和中美。北美在 2023 年占据了市场主导地位。美国市场受到消费者不断变化的偏好和日益增强的健康和保健意识的推动。感冒和过敏等呼吸道疾病的日益流行导致对非处方止咳和喉咙舒缓产品的需求激增。随着越来越多的人寻求有效缓解咳嗽和喉咙痛的方法,止咳药市场已经扩大,以各种口味、配方和成分来满足这种需求。随着消费者越来越注重健康,更喜欢含有天然成分而不是合成添加剂的产品,天然和草药疗法的趋势正在重塑市场格局。这导致制造商创新并推出以草药提取物、维生素和精油为特色的产品,以吸引越来越多的注重健康的消费者群体。例如,2021 年 10 月,值得信赖的止咳润喉糖品牌 HALLS 与传奇体育播音员乔·巴克 (Joe Buck) 合作,推出了最便捷的创新产品——HALLS minis 无糖止咳糖。

电子商务通过提高可及性改变了止咳药的购买方式。在线平台提供了便利,让消费者可以比较产品、阅读评论并获得比传统实体店更广泛的选择。季节性高峰期间呼吸道疾病的变化推动了销售额的增长,因为消费者会囤积止咳产品。通过社交媒体和在线广告强调用户参与的营销策略也在提高品牌知名度和吸引年轻人群在线购买止咳药方面发挥了关键作用。

 

止咳药市场区域洞察

Insight Partners 的分析师已详细解释了预测期内影响止咳药市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的止咳药市场细分和地理位置。

Cough Drops Market
  • 获取止咳药市场的区域特定数据

止咳药市场报告范围

报告属性细节
2023 年的市场规模22.3158亿美元
2031 年市场规模36.0088亿美元
全球复合年增长率(2023 - 2031)6.2%
史料2021-2022
预测期2024-2031
涵盖的领域按产品
  • 不含麸质
  • 无糖
按应用
  • 成年人
  • 孩子们
按分销渠道
  • 离线
  • 在线的
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 亿滋国际
  • 宝洁公司
  • 葛兰素史克公司
  • 西普拉有限公司
  • Bliss GVS 制药有限公司
  • 桑顿和罗斯
  • 利洁时集团
  • 赛诺菲公司
  • 格派奇国际

 

止咳药市场参与者密度:了解其对业务动态的影响

止咳药市场正在快速增长,这得益于终端用户需求的不断增长,而这些需求又源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。

市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。

在止咳药市场运营的主要公司有:

  1. 亿滋国际
  2. 宝洁公司
  3. 葛兰素史克公司
  4. 西普拉有限公司
  5. Bliss GVS 制药有限公司

免责声明上面列出的公司没有按照任何特定顺序排列。


Cough Drops Market

 

  • 获取止咳药市场顶级关键参与者概述

止咳药市场新闻和最新动态

通过收集主要和次要研究后的定性和定量数据来评估止咳药市场,其中包括重要的公司出版物、协会数据和数据库。以下列出了市场中的一些关键发展:

  • Cofsils 是 Cipla Health Ltd. 旗下的一个品牌,专门用于缓解喉咙痛,推出了一种新口味:Cofsils Mulethi。这种含片具有 Mulethi(甘草)的舒缓口感,可在几分钟内缓解喉咙痛。Cofsils Mulethi 被添加到其现有的口味产品线中,包括 Cofsils Fresh Mint 和 Cofsils Tulsi Pudina,以及 Cofsils Orange、柠檬蜂蜜和姜柠檬等热门选择。(来源:Cipla Health Ltd,公司网站,2024 年 9 月)
  • Vicks India 发起了一场推广活动,以推出 Vicks Double Power 止咳滴剂,这是印度标志性三角形 Vicks 止咳滴剂的增强版。这种新配方是根据消费者的反馈而设计的,消费者的反馈强调需要一种更大的止咳滴剂来有效缓解喉咙刺激的症状。[来源:宝洁 (Vicks),公司网站,2024 年 6 月]。

止咳药市场报告覆盖范围和交付成果

“止咳药市场规模和预测(2021-2031 年)”报告对市场进行了详细的分析,涵盖以下领域:

  • 止咳药市场规模以及本范围涵盖的所有主要细分市场的全球、区域和国家/地区预测
  • 止咳药市场趋势,以及市场动态,如驱动因素、限制因素和关键机会
  • 详细的 PEST 和 SWOT 分析
  • 止咳药市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,包括市场集中度、热图分析、知名参与者以及止咳药市场的最新发展
  • 详细的公司简介
  • 历史分析(2 年)、基准年、预测(7 年)及复合年增长率
  • PEST 和 SWOT 分析
  • 市场规模价值/数量 - 全球、区域、国家
  • 行业和竞争格局
  • Excel 数据集
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

常见问题


Which are the leading players operating in the cough drops market?

Mondelez International Inc, The Procter & Gamble Co, GSK Plc, Cipla Ltd, Bliss GVS Pharma Ltd, Thornton & Ross, Reckitt Benckiser Group Plc, Sanofi SA, Gepach International, and Ricola are among the key players in the market.

What are the factors driving the cough drops market growth?

The rising burden of respiratory diseases causing soar throat and an increasing shift toward self-medication are among the significant factors fueling the market growth.

What are the future trends in the cough drops market?

The adoption of innovative marketing strategies is expected to emerge as a prime trend in the market in the coming years.

Which region dominated the cough drops market in 2023?

North America dominated the market in 2023.

What would be the estimated value of the cough drops market by 2031?

The market value is expected to reach US$ 3,600.88 million by 2031.

What would be the expected CAGR of the cough drops market?

The market is expected to register a CAGR of 6.2% during 2023–2031.

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The List of Companies - Cough Drops Market

  1. Mondelez International Inc
  2. The Procter & Gamble Co
  3. GSK Plc
  4. Cipla Ltd
  5. Bliss GVS Pharma Ltd
  6. Thornton & Ross
  7. Reckitt Benckiser Group Plc
  8. Sanofi SA
  9. Gepach International
  10. Ricola
cough-drops-market-cagr

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.