预计到 2031 年,电子学习市场规模将从 2023 年的 2993.2 亿美元增至 6052.2 亿美元。预计 2023-2031 年市场复合年增长率将达到 9.2%。人工智能和机器学习在电子学习中的应用激增,很可能仍是市场的主要趋势。
在线学习市场分析
在线和技术驱动型教育在成本、可及性、时间和便利性方面都超越了课堂教育。学生可以通过参加全球顶尖专家和大学提供的课程来提高技能。除了学生之外,在职专业人士是数字学习组织的另一个重要目标群体。在当今竞争激烈的企业环境中,在线认证越来越受欢迎。IT、BPO、KPO 和初创企业等各个行业都有望不断提升技能。企业人员越来越多地参加在线课程以保持领先地位,而大多数专业人士则需要证书才能工作。
在线学习市场概况
发展中国家的数字学习市场正在迅速扩张,大量初创企业加入该领域。数字学习行业的发展受到互联网使用率提高、时间限制、地理障碍以及在线培训成本降低等因素的推动。这些驱动因素促进了自定进度的学习并扩大了其范围。随着对质量认证的需求不断增长,越来越多的人开始转向在线学习计划。
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电子学习市场驱动因素和机遇
联网设备数量不断增加和互联网普及率不断提高,利好市场
全球范围内对平板电脑、笔记本电脑和智能手机等联网设备的需求正在增加。在家学习和在家办公的场景进一步刺激了这种需求。由于 COVID-19 疫情导致的封锁和社交疏离措施,学生无法上学或上补习班,因此他们的教育都是在线进行的,最终推动了对智能手机和笔记本电脑的需求。此外,全球电信服务的发展导致互联网普及率上升,即使在世界偏远地区也是如此,这补充了全球电子学习市场。
增强现实和虚拟现实应用的使用增多
近年来,增强现实 (AR) 和虚拟现实 (VR) 技术在教育和培训行业中越来越受欢迎,成为改善学习体验的绝佳方法。AR 和 VR 可以提供远程和灵活的学习,让学生可以从世界任何地方访问培训材料和模拟。当学生无法参加现场培训课程时,这尤其有用。
电子学习市场报告细分分析
有助于得出电子学习市场分析的关键部分是交付模式、学习模式和最终用户。
- 根据交付模式,电子学习市场分为在线、LMS、移动和其他。2023 年,在线部分占据了更大的市场份额。
- 根据学习模式,市场分为自定进度学习和教师指导学习。
- 根据最终用户,市场分为学术和企业。K-12 和高等教育机构是最终用户细分市场的主要子细分市场。
按地区划分的电子学习市场份额分析
电子学习市场报告的地理范围主要分为五个地区:北美、亚太、欧洲、中东和非洲、南美和中美。
2023 年,北美占据了电子学习市场的主导地位。根据 HurixDigital 2023 年报告,美国在教育领域成功实施电子学习方面是世界领先的国家之一。
电子学习市场区域洞察
Insight Partners 的分析师已详细解释了预测期内影响电子学习市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的电子学习市场细分和地理位置。
- 获取电子学习市场的区域特定数据
电子学习市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | 2993.2亿美元 |
2031 年市场规模 | 6052.2亿美元 |
全球复合年增长率(2023 - 2031) | 9.2% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按交付方式
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
电子学习市场参与者密度:了解其对业务动态的影响
由于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素,最终用户需求不断增加,推动了电子学习市场快速增长。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在电子学习市场运营的主要公司有:
- Coursera
- 编辑
- LinkedIn 学习
- 技能分享
- 技能软件
- 优达学城
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 获取电子学习市场顶级关键参与者的概述
电子学习市场新闻和最新发展
通过收集一手和二手研究的定性和定量数据来评估电子学习市场,其中包括重要的公司出版物、协会数据和数据库。电子学习市场的一些发展如下:
- 威廉伍兹大学(William Woods University,简称 WWU)今天正式宣布与全球在线学习平台 Coursera 达成协议,该协议将大幅扩展与当今职场相关的数字内容的访问,为 WWU 学生、教职员工、校友和大学合作伙伴提供技能培训和行业认可的热门工作技能认证。新的合作伙伴关系将使威廉伍兹大学能够从 Coursera 上的 325 多所顶尖大学和公司学习,提供各种学科的在线课程和证书,并将其融入大学课程,进一步提升每一位 WWU 学生的学术体验和就业市场竞争力。(来源:威廉伍兹大学,新闻稿,2024 年 2 月)
- edX 和 Degreed 宣布扩大战略合作伙伴关系,为组织提供一流的教育内容和平台解决方案,推动基于技能的学习。现在,edX For Business 是为希望推动更具影响力的学习和发展计划的组织提供的一流内容解决方案,可直接在 Degreed 平台内供组织及其员工使用,这反映了双方共同努力,以重新定义公司如何培训、提升技能并留住各个级别的人才。(来源:edX,新闻稿,2023 年 12 月)
电子学习市场报告覆盖范围和交付成果
“电子学习市场规模和预测(2021-2031)”报告对市场进行了详细分析,涵盖以下领域:
- 范围内涵盖的所有主要细分市场的全球、区域和国家层面的电子学习市场规模和预测
- 电子学习市场趋势以及市场动态,如驱动因素、限制因素和关键机遇
- 详细的 PEST/波特五力分析和 SWOT 分析
- 电子学习市场分析涵盖主要市场趋势、全球和区域框架、主要参与者、法规和最新市场发展
- 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及电子学习市场的最新发展
- 详细的公司简介
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
North America dominated the E-Learning market in 2023.
Ease of tracking student performance and maintaining a centralized student database are expected to drive the E-Learning market.
The surging use of AI and machine learning in e-learning is likely to remain a key trends in the market.
Coursera, edX, LinkedIn Learning, Skillshare, Skillsoft, Udacity, Khan Academy, Learning Pool, Pluralsight, Blackboard, Adobe Inc, Aptara, AllenComm, Plato eLearning, LLC, FutureLearn, Infopro Learning, Instructure, iSpring Solutions, Absorb, Allen Interactions Inc, Cisco Systems Inc are among the leading payers operating in the E-Learning market.
The E-Learning market size is projected to reach US$ 605.22 billion by 2031
The E-Learning market is expected to register a CAGR of 9.2% during 2023–2031
Trends and growth analysis reports related to Technology, Media and Telecommunications : READ MORE..
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.