市场分析
食品包装在运输、分销、储存、零售、处理和终端过程中在保持质量和保证食品安全方面发挥着至关重要的作用。使用并将食品安全地交付给消费者。食品包装产品包括托盘、瓶子、盒子、浴缸和杯子、安瓿等。该包装有助于保护食品免受微生物、空气和水分造成的污染,并有助于新鲜食品的催化活性。食品包装耐用、坚固且具有保护性,在安全、便利、高效以及向消费者提供产品信息方面发挥着至关重要的作用。所有这些因素都推动了欧洲食品包装市场的增长。
增长驱动因素和挑战
有组织的零售和电子商务平台为食品包装提供了更广泛的覆盖范围和更高的可见性。由于便利且产品种类繁多,消费者越来越喜欢有组织的零售业态。有组织的零售,包括超市、大卖场和专卖店,提供乳制品、肉类、海鲜和即食 (RTE) 食品等多种产品。一站式提供多种产品的便利性吸引了消费者,并鼓励他们选择有组织的零售而不是传统的零售业态。多样化的产品种类需要适当的包装,以确保产品的完整性、卫生和商店货架上的展示,进一步推动欧洲食品包装市场的增长。据食品工业协会食品营销研究所称,消费者越来越多地转向杂货店食品服务来制定膳食计划,推动了持续的家庭食品趋势。此外,食品包装通过提供防氧、防潮和污染物的保护屏障,有助于延长易腐烂产品的保质期。因此,零售商可以更长时间地储存各种食品,降低变质风险并最大限度地减少产品浪费。适当的包装可确保产品知名度、品牌认知度和消费者吸引力,从而增加销售机会。电子商务平台和零售商店通过专用货架、冷藏区或在线列表展示各种食品。因此,不断扩大的有组织零售和电子商务行业促进了欧洲食品包装市场的增长。
政府对食品包装实施严格的法规,以确保消费者安全和环境可持续性。这些法规给包装制造商和供应商带来了挑战和限制。遵守严格的规范通常需要在研究、测试、认证和持续合规性监控方面进行大量投资。这些额外成本可能会给包装公司,特别是中小企业带来财务负担,限制他们投资于创新、扩张和新产品开发的能力。政府法规可能限制或禁止使用某些包装材料,特别是那些被认为对人类健康或环境有害的材料。这些因素限制了欧洲食品包装市场的增长。
报告细分和范围
“2030 年欧洲食品包装市场分析”是一项专门且深入的研究,主要关注欧洲欧洲食品包装市场趋势和增长机会。该报告旨在概述欧洲食品包装市场,并按产品类型和应用进行详细的市场细分。该报告提供了欧洲食品包装使用的关键统计数据。此外,它还对影响欧洲食品包装市场表现的各种因素进行了定性评估。该报告还对欧洲食品包装市场的领先企业及其关键战略发展进行了全面分析。还包括对市场动态的一些分析,以帮助确定关键驱动因素、市场趋势和有利可图的机会,从而有助于确定主要收入来源。
此外,生态系统分析和波特五力分析提供了欧洲食品包装市场的360度视角,有助于了解整个供应链以及影响欧洲食品包装市场增长的各种因素。
细分分析
欧洲食品包装市场根据产品类型和应用分为两部分。根据产品类型,欧洲食品包装市场分为托盘(模制纤维、塑料、铝等)、瓶子、桶和杯子、盒子等。根据应用,欧洲食品包装市场分为商业餐饮、外带食品、即食食品等。根据产品类型,到2022年,盒子细分市场将占据欧洲食品包装市场的最大份额。食品包装盒是运输和储存各种食品的流行选择,包括烘焙食品、三明治和快餐。这些盒子有各种尺寸,由纸板、纸板和塑料制成。纸板和纸板箱重量轻、可生物降解且可回收,是一种环保的选择。它们还为内部食物提供出色的隔热和保护。这些因素促进了盒子领域的市场增长。
区域分析
根据国家/地区,欧洲食品包装市场分为德国、法国、意大利、英国、俄罗斯和欧洲其他地区。预计到 2022 年,德国的产值约为 150 亿美元。德国的方便食品市场正在稳步增长,并正在改变德国食品行业。德国便利零售市场的发展,包括大型超市、独立经营的便利店、前院、折扣店和面包店,推动了食品包装市场的发展。作为德国新发展的一部分,消费者更喜欢即时食用的方便食品和包装食品,分销商努力满足他们的需求。德国作为热门旅游目的地的地位以及人们在户外消费更多食品的愿望促进了该国包装食品的销售。预计 2022 年至 2030 年意大利的复合年增长率约为 5%。随着职业女性数量的增加,意大利家庭的生活方式正在发生变化。根据世界卫生组织的数据,2022年意大利女性劳动力参与率为41%,男性劳动力参与率为58.4%。这些因素导致了对方便食品的强劲需求,这有助于节省时间和精力。超市、大卖场、网上零售、便利店等完善的分销渠道推动了该国方便食品的销售。此外,在线购物平台在 COVID-19 大流行期间获得了巨大的吸引力。美国农业部2021年6月23日发布的报告显示,2020年意大利食品零售额达1750亿美元,较2019年增长5.6%。同年,网上杂货购物增长134.4% 。意大利的零售业高度多元化,预计将为食品包装市场提供新的机遇。此外,预计到 2030 年,法国的价值将达到约 170 亿美元。在法国,酒店、餐厅和机构食品服务行业竞争激烈,提供大量优质且多样化的场所。该国对不同方便食品的需求不断增长。法国的现代生活方式往往导致日程繁忙,使得外出就餐和准备饭菜变得越来越普遍。因此,消费者寻求易于携带、储存和消费的食品。对 RTE 产品日益增长的偏好创造了对食品包装产品的需求。该国不断增长的在线食品配送市场也推动了欧洲食品包装市场的增长。
行业发展和未来机遇
该报告详细概述了欧洲食品包装市场。
2023 年 3 月,Hinojosa包装集团推出了 Foodservice,这是一条 100% 可回收包装的新系列。该新系列包括一系列 100% 可回收初级包装产品,专为热饮和冷饮以及第四类和第五类预制食品而设计。
2023 年 2 月,ProAmpac 推出了 ProActive 可回收 R-2050,这是一款正在申请专利的新产品。该公司计划将其 ProActive 可回收系列聚乙烯基结构引入欧洲市场。
COVID-19 大流行的影响
COVID-19 大流行对各国几乎所有行业产生了不利影响。欧洲国家的封锁、旅行限制和企业关闭阻碍了包括包装行业在内的多个行业的增长。食品包装公司制造部门的关闭扰乱了全球供应链、制造活动和交货时间表。多家公司报告称,2020年产品交付延迟,产品销量大幅下滑。疫情期间,大多数工业制造设施关闭,食品包装的使用减少。此外,COVID-19大流行导致包装材料价格波动。然而,供应限制解决后,各行业恢复运营,从而带动了欧洲食品包装市场的复苏。此外,食品服务行业对食品包装的需求不断增长,促进了欧洲食品包装市场的增长。
竞争格局和主要公司
Amcor Plc、Tetra Pak International SA、Crown Holdings Inc、Smurfit Kappa Group Plc、International Paper Co、DS Smith Plc、Ardagh Group SA、Huhtamaki Oyj、WestRock Co 和 Pactiv Evergreen Inc 是欧洲食品包装市场的主要参与者。
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
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Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
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Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
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The List of Companies - Europe Food Packaging Market
- Amcor Plc
- Tetra Pak International SA
- Crown Holdings Inc
- Smurfit Kappa Group Plc
- International Paper Co
- DS Smith Plc
- Ardagh Group SA
- Huhtamaki Oyj
- WestRock Co
- Pactiv Evergreen Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.